Witch’s Woods, Boston• 397 unique branding impressions were delivered through 3,718 entries into

Witch’s Woods sweepstakes promotion • 8,055 correct responses – the number of times listeners not only visited Witch’s

Woods website, but correctly answered questions about Witch’s Wood’s attractions

• 20,599 visits to Witch’s Woods website generated through a featured site listing• 1,150 special offers were downloaded for Witch’s Wood’s attraction

Haunted Houses

Marlborough Valley Corn Maze, Philadelphia • 2,770 correct responses – the number of times listeners not only visited

Marlborough Valley’s website, but correctly answered questions about Marlborough Valley’s attractions• 527 special offers were downloaded for Marlborough Valley Corn Maze• 7 code redemptions were received for Marlborough Valley corn Maze

Scream At The Beach, Portland • 2,069 listeners completed a custom survey for Scream At the Beach, generating

430 direct mail prospects• 3,623 correct responses – the number of times listeners not only visited

Scream’s website, but correctly answered questions about Scream’s attractions• 653 special offers were downloaded for Scream At The Beach• 425 listeners requested to be added to Scream’s direct mail list

Screams Halloween Park, Dallas• 5,454 correct responses – the number of times listeners not only visited

Scream Halloween Park’s website, but correctly answered questions about Scream Halloween Park’s attractions

• 983 special offers were downloaded for Screams Halloween park• 272 listeners requested to be added to Scream Halloween park’s direct mail list