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    Group 4Group 4Simayan Pati

    Prabhat KaushalShilpi Kanstiya

    Sumit ChakrabortyKapil SharmaRicha RanjanMudit Gupta

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    Int roduc tion

    C ollabora tive Par tne rsh ip

    Ad vantages of All iances

    Disad vantages of All iances

    Alliances as Mark etin g All iances

    The New Mega Par tne r All iance

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    K ey Bene fitsK ey Bene fitsy Creatin g comp etitive ad vantage by

    understanding the indus try and br ingingthe righ t comb ination of produc ts and

    services expertise to create a solu tiony Reduc e IT costs by deve lop ing and

    impl ementin g cos t-effective solu tions at scale

    y End-to-end solu tion thereby minimizin grisk

    y Seaml ess solu tions for the clienty

    Reduc ed IT risks

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    The Wipro 360The Wipro 360 DAC Model DAC Model

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    Business Purpos esBusiness Purpos esy To enha nce the inte rnal

    capa bilities to ach ieve all oftheir objective s in toda ys

    fast mo vin g and conve rg ent world.y Comp etitive edg e y Higher valu e add ition in

    produc ts or s ervices throughefficient technolog y deve lopm ent .

    y Cost Ad vantagey Access to new mark ets.

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    y GO TO MARKET: identi fyin g ar ea of focus, is acontin uous proc ess where the po tenti al bus inessrelationsh ip ar e define and ho w the par tne r wi llwork together.

    y ENABLEMENT: impl ement ation and sus ten ance of enha nced p erforma nce across the suppl y cha in and a n overall impro ved cos t struc tur e.

    y GOVERNANCE : ensur e transpar ency and sho w the pa th to par tne r to d eve lop, transfer and pro tect knowledg e in alliances.

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    Cisco Mega All ianceCisco Mega All iance

    "Wipro is a glo bal lead er in the indus try for d elivering IT services to ente rpr ises and isimpl ementin g IT inn ovation tha t helps bus inesses ach ieve new levels of produc tivity . Thisstra tegic alliance illus tra tes Cisco comm itment to build ing relationships wit h new par tne rsin emerg ing par ts of the world tha t wi ll take ad vantage of new virtual ized approach es suchas softw are as a s ervice, and service-oriente d netw ork arch itectur e."

    W im Elfrink ,Chief Globalization Officer of Cisco

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    Cisco Mega AllianceCisco Mega AllianceCisco also k nown as Sell-To is Wiproscus tom er and it is a sof tw are servicesou tsourc ing and off shor ing.Cisco has for ma ny years purchas edou tsourc ed sof tw are services from W ipro.Thousa nds of enginee rs works for Cisco forsoftw are services.It has bene fits to both W ipro a nd Cisco tha t flow from the in-alliance pos itionin g, ch iefamo ngst which is a r educ tion is Ciscosquas i-fixed produc tivity costs and atransforma tional solu tion.

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    Client ObjectivesClient Objectivesy Maint ain a single netw ork for

    voice/ da tay Establish a glo bal d ial pla n across 170

    locationsy Significant ly reduc e telecommu nication

    costsy Inte gra te bus iness proc esses wit h

    commu nicationsy Create transforma tive bus iness

    solu tions us ing u nified commu nications

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    H ow W ipro and Cisco helped ?H ow W ipro and Cisco helped ?

    y Solution arch itectur e ru ns over existin g MPLS wit hthe flexibi lity to inve st when nee ded

    y Cisco Unified Commu nications Ma nager (CUCM)

    has r egionalized h igh a vailability clus tering andcent ral ized voice ma il services.y Overall program ma nagement is pla nne d,

    designed, a nd impl emente d to succ essfull y roll ou t global IP telepho ny (Vo IP) us ing Wipros pro ven global d elivery mod el

    y Compl ete ma nagement and ma inten ance servicesin plac e to ensur e the availability and p erforma nce of the Vo IP solu tion as p er the expected s ervice leve l objective s

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    The propos ed u nified commu nication solu tions ar e

    Self service appl ications tha t helpemplo yees to reset their pass words in dispara te envi ronment s such as U nity ,

    Vo IP, AD.Sensitizin g us ers a bou t pho ne usag e Givin g glo bal addr ess search

    H ow W ipro and Cisco helped ?H ow W ipro and Cisco helped ?

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    Business Bene fitsBusiness Bene fitsy Proac tive functional a nd technolog ical

    inn ovation as a formal co nstruc t y Agility and r espo nsivene ss d ema nded

    by the bus iness allo win g it to op era te at lowe r cos t po int s

    y Flexibi lity to ma nage the dyn am ics ofcha nge

    y Bread th of capa bility to ma nage the futur e evolu tion of u nifiedcommu nications

    y Compl ete visibility of service delivery performa nce

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    EMC Mega All ianceEMC Mega All iance

    "Since secur ity thr eats ar e becoming increasingly compl ex and d yn am ic, ente rpr ises nee d afull solu tion compr ising of both the technolog y and services compo nent of secur ity logg ing, mo nit oring and r epor tin g. Wipro a nd EMC, RSA ha ve built a u niqu e approach forsecur ity monit oring services in a co-ma naged mod el wit h the cus tomer based o n the RSAenVision pla tform d elivered as W ipro s SOC in a box solu tion. The cus tomer can get several bene fits through by this solu tion of h igh fl exibility and da ta pr ivacy assura nce combine d wit h lowe r TCO."

    I rida Xheneti ,Research A nalyst, Secur ity Services

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    The EMC mega all ianceThe EMC mega all ianceEMC helps orga niz ation comp ete andcreate valu e.EMC nee ds W ipro becaus e of itsglobal pr esence.

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    The WiproThe Wipro --EMC Joint Solu tionEMC Joint Solu tion

    y Cloud technolog y to be used as a n enabler.

    y Alliance wit h EMC offers access tohigh end technolog y to Wipro.

    y Wipro s HDM s imilar to EMCsDOCUMENTUM

    pro vides cost effective solu tion.y Sell-With compo nent pro vides

    attractive propos ition to Wipro.

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    Bene fitsBene fitsy Partnership Profile

    Ente rpr ise secur ityEnte rpr ise content

    ma nagementStorag e infras truc tur e .Virtual ization/ op ti

    mizationVMWar e

    y Value PropositionA strong trackrecordInte lligent ou tsourc ingR&D inve stmentStra tegicengag ement

    Indus try-specificsolu tionsMinimizin g cos tsEnd-to-end suppor t

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    Microsof t Mega All ianceMicrosof t Mega All iance

    "This stra tegic alliance wi ll enable our cus tomers to take full ad vantage of Microsof tstechnolog ies along wit h Wipro s u niqu e approach to bus iness systems impl ement ation. We believe the combin ation of Microsof t Unified Commu nications softw are and W ipro sindus try solu tions wi ll redefine the way compa nies commu nicate wit h their cus tomers a ndwit hin their own orga niz ations."

    Stephen Elop ,pr esident , Microsof t Business Division

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    Microsof t Mega All ianceMicrosof t Mega All iancey Wipro a nd M icrosof t have

    a stra tegic alliance relationship a nd ar e collabora ting to buildsolu tions tha t helpcus tom ers op timize andtransform their bus inesses.

    y Wipro s endeavor hasalways been to d eliverinn ovative and cos t effective solu tions to ourcus tom ers.

    y Wipro M icrosof t alliance enhances our cor e comp eten ce in

    Global Delivery anddeve lopm ent of new toolsMethodolog ies andproc esses on Microsof tstechnology pla tform.

    Earl y and d eep acc ess toMicrosof ts technolog y por tfolio enables to d elivertransforma tional services & solu tions on next gene ra tion arch itectur es.

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    Wa y forwardWa y forwardy W eak I npu t Perfect & Robus t Outpu ty Produc t Enginee ring & Testingy K nowledg e & peopl e Managementy Pro vide real time scenar io testin g

    envi ronment to Microsof ty Help in Designin g Windo w 7

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    W indows Azure

    DeveloperMicrosoft

    W ebsite Official websiteReleases

    Release date February 1, 2010

    Source model Closedsource / Sharedsource

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    Customer Benefits From Mega AlliancesCustomer Benefits From Mega Alliances

    Mega Alliances have the immediate effect of providing transformational solutions to the partners.Improved Productivity, better product and services .

    Its helps to understanding of customer behavior andneeds.Reduces business risks.Improved innovation and reduced costs.

    It can provide a competitive edge to customers.Trust on the Brands .

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    Issues In Managing The MegaIssues In Managing The MegaAlliancesAlliances

    Stra tegic alliances ha ve ten dency tofrequ ent ly fail and no equ ity par ticipa nts.A wi llingness to ad jus t orga niz ational

    struc tur es and harmo nize difference in ma nagement styles and cul tur es.Compa nies all iance should ha ve compl iment ary capa bilities, in reality ama jor ity it ra ises the coop era te versuscomp ete ten sion.Stra tegic 360 alliances pos es freshchall enges.

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    ConclusionConclusion

    Alliances are most effective when based on afoundation that allows for a flow of values

    between partners that is not imbalanced.

    Alliances enable partners to deliverytransformational service and solution on nextgeneration architecture.Wipro strategic alliances are set to redefine theway companies communicate with their customer and within own organizations

    providing new innovation and growth.

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