Developing Innovative Outdoor Advertising

One Piccadilly

Client: Land Securities

Build Date: December 2013

Market Leading Digital Expertise

About UsLeading the way in innovative outdoor advertising with a focus on exceptional design, Wildstone works on behalf of landlords and property investors to maximise income from outdoor advertising. Our team of in-house specialists are dedicated to driving new income for individuals and organisations that own or manage outdoor advertising assets, and supporting your journey if you believe your property has the potential to shine as a new advertising site.

Our clients include;

The Outdoor Media Market

// Digital outdoor advertising spend grew 30% in Q2 2014 and has grown 333% over the last 5 years.

The Outdoor MarketThe Out of Home (OOH) advertising market generates over £350 million a year for landlords and the rapidly evolving digital outdoor advertising market, where demand currently outstrips supply, is set to increase that revenue considerably in the coming years.

Rise of the digital media starWhilst the outdoor advertising market continues to grow, experiencing a 30% year on year growth in Q2 2014, digital OOH’s rise is meteoric compared to its parent, with revenues accounting for £68.3 million in the same quarter and 333% growth over the last 5 years. Digital advertising now accounts for 26% share of the total outdoor advertising media spend.

High demand. High premiums. Short supply.Demand for prime digital sites is increasing rapidly, along with revenues. Digital sites and dynamic media will always be the preferred option for advertisers as they find new technology and more innovative ways to get close to customers.

Despite success where digital sites do exist, they still only occupy 5% of the outdoor media space. Therefore, all outdoor media owners are now strategically focused on growing their digital site portfolios to meet demand.

One team, many talents

Our roots run deep and wide throughout the outdoor advertising industry. Our primary focus when setting up Wildstone was to bring together a range of disciplines to deliver an end-to-end outdoor advertising development service — from site identification, design, planning, project management and build to marketing and contract negotiation, revenue management and lifecycle maintenance.

Innovating for advertisers, delivering for landlords

We act primarily for the benefit of landlords, developing virgin sites and improving existing advertising, but in doing so create sites that innovate and deliver for media contractors and premium advertisers. With over 50 years experience working for media owners the team at Wildstone understands how to operate successfully at the centre of that essential dynamic.

Shaping the future of digital outdoor media

With Wildstone’s combined experience in the outdoor advertising market, our team has been instrumental in establishing the UK digital advertising market. Wildstone continues to shape that market and lead its dynamic evolution.

A Full Service Media Consultancy

At Wildstone, we pride ourselves as the undisputed market leader for the development and successful tendering of all forms of outdoor media signage, excelling in the super premium category. We deliver an end-to-end service to our clients through eight core services:

// Site Identification // Design & Architecture // Planning // Technology Procurement // Project Management // Build & Construction // Marketing // Asset Management

Everything we do, we do in-house

The Wildstone Team has experience in depth and breadth, drawn from design, advertising, architecture and development. Every team member is based at our London studio and offices — a key decision when we structured the business. Our belief is that projects are faster to fulfilment because the baton is handed smoothly from one expert to another. The bottom line is that our outdoor advertising sites take the shortest possible route to completion and deliver revenue sooner.

Clients & Case Studies

Our Clients

Wildstone work for a range of public and private sector clients including;

// Transport for London // Land Securities // Westminster City Council // Wandsworth Council // Westway Community Transport // CBRE // Aston University // Monsoon Accessorize // Savills // St. Mungo’s // Shell // Cardiff City Council // LaSalle Investment Management

// Newcastle City Council // Moorfield Group // Mansford // Hammersmith and Fulham Council // Whittle Jones // Cardiff City Council // Newcastle City Council // Clapham Park Homes // Hammersmith and Fulham Council // St. Paul’s Church, Hammersmith // Royal Mail // Ealing Council // Threadneedle

// Here in Wandsworth we pride ourselves on offering our residents the highest quality services at the best value for money prices. Our average Council Tax bills are the lowest in the country and have been for the past 20 years. It is by working imaginatively with partners in the private sector and by adopting a common sense and business-like approach to the use of our resources that we have been able to deliver these successes. Working with Wildstone to find appropriate sites for advertising and maximise our income from these new opportunities is a good example of this approach. //

Cllr Guy Senior, Wandsworth’s Cabinet Member for Finance and Corporate Resources

Knightsbridge Underpass

Client: Westminster City Council

Build Date: Early 2015

The Chiswick Towers

Client: Transport for London

Build Date: March 2013

North London Towers

Client: Standard Life Investments

Build Date: December 2013

Brentham Power Station

Client: Rocco Investments

Build Date: November 2013

Eros Snow Globe

Client: Westminster City Council

Build Date: November 2013

Euston Underpass

Client: Transport for London

Build Date: October 2011

Contact Us

For further information about Wildstone, or to speak to a member of the team to discuss a scheme;

+44 (0)20 7313 9571info@wildstone.co.ukwww.wildstone.co.uk@WildstoneUK

Wildstone103 Freston Road,LondonW11 4BD

Latimer Road

St Ann’s Rd

Holland Park Roundabout and Central London

Freston Rd

Steps lead to pedestrian access to Westfield and Shepherd’s Bush Underground and Overground stations

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+44 (0)20 7313 9571info@wildstone.co.ukwww.wildstone.co.uk@WildstoneUK

Wildstone103 Freston Road,LondonW11 4BD