Why Mobile Apps are Important for Businesses? Behold, this is the age of the almighty smartphone. If you aren’t already on the android, iOS, Windows 8 or the Blackberry OS, you are a rare species of prehistoric hominid, fit to be displayed in a museum of natural history. Ignore the sarcasm- you will agree that your smartphone is a vital part of your life. Its business, personal life, social media and infotainment, all rolled into one.

Big Question- Why Mobile Apps are Important for my Business? (Common, it costs money you know)

Sure, but there isn’t anything called free promotions, right? Listed below are 5 spectacular reasons why your business requires a mobile app. It’s not called an Application without a reason- it does help add upto your bottomline.

1. Easy Promotions (Courtesy, the wide reach of Smartphones) - As a business owner you will like to reach your potential customers through a medium that has managed to attract their undivided attention for long periods of time, is very personal, bringing in more people onboard each day and allows the potential customer to share content with others in his/her network easily. Voila, the smartphone is the perfect marketing tool!

2. Building Brand Loyalty (through inspiring user experience) - A native app on the smartphone is faster, more responsive and infinitely more preferred by your target audience than your corporate website. Popular app hosting sites like Google Play and the iOS App Store deploy them easily. Your app is more likely to compete against a few thousand apps listed on these app stores than the millions of websites hosted on the World Wide Web.

3. Make a Buck (through subscription charges & third party ads) - A really good app can easily jump onto a subscription model without losing out on its follower base. If your app is giving real value, a follower won’t mind spending a few bucks (on a one time or yearly basis) to continue to enjoy the benefits. You could also run strategically displayed third party advertisements (can you smell the money?).

4. More than just promotions- As the smartphones are becoming smarter, the things that they do are becoming more and more varied and appealing to your target audience. How about offering a personalised discount on your product or service via the app? Intimating the potential customer about the latest news from your store front, or actually making a sale! Yup, it’s all possible.

5. Staying with the Future- Slowly, the PC era is giving way to the smartphone era. Internationally, your target customers are consuming more of the internet through their phones than their PCs or laptops. Isn’t it a good idea to establish a base for your business on this new platform? Can your business really afford to wait and watch?

If not, you really should be talking to us. At Toboc Biz, we don’t just build awesomely relevant apps for your business; we help you elevate your business presence to a whole new level. Bon Voyage!

Confidential Toboc Biz Document

Keywords: Apps for business, Blackberry OS, corporate websites, iOS App Store, Mobile Application development, Mobile Apps for Business, Smartphones

Confidential Toboc Biz Document