1125 clubs

6.7 million members

60,000 employees

ClubsNSW is the peak industry body, representing 1125 member clubs across the State.

Making an important contribution to the industry’s state and national direction, ClubsNSW is a strong leader in the industry policies, legislations and industrial relations. ClubsNSW digital and print publications embrace vital sources of essential news and information on business initiatives, developments and trends.

Advertising with ClubsNSW provides your brand with a direct link to key club decision-makers in the industry. Corporate Partners have the prime opportunity to directly communicate promotions, offerings and services to our 1125 member clubs in an aggregated manner.

ClubBULLETIN

ClubeDM

ClubLIFE

Why advertise with ClubsNSW?

Page 3 Page 6 Page 7

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CONSTRUCTIONCanterbury League Club’s awe-inspiring makeover Blacktown Workers’ $30 million sporting mecca Panthers’ Western Sydney conference centre

PLUS

Mosman Rowers’ miraculous revival

M AY 2 0 1 9 V o l 3 6 | N o 0 3

ClubLIFE

2019 Theme Sponsored Content Advertising

Jul Gaming 04.06 13.06

Sep Food & Beverage(with Chef’s Table wrap-up)

15.08 29.08

Oct Construction 19.09 03.10

Dec Clubs & Community, Annual Conference 31.10 14.11

2020 Theme Sponsored Content Advertising

Mar Gaming 30.01 13.02

May Food & Beverage 02.04 16.04

Jun Construction 30.04 14.05

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Themes & Deadlines

For more than 30 years, Club Life has remained the leading monthly business magazine of the New South Wales club industry and the official publication of ClubsNSW.

As an industry publication, Club Life is a vital source of essential news and information on business initiatives, developments, and trends with a focus on government policy and legislation, workforce management, training and development, marketing, finance, gaming and entertainment, innovative products, and food and beverage along with so much more.

11,000 subscribers

TRIM SIZE (mm) Width Depth

Magazine 210 275

NON-BLEED ADS (mm)

1/2 Page 181 125

Flysheet Banner 180 62

BLEED ADS (mm)• Sizes below must have additional 5mm bleed all round• Safe Print Area – internal margin of 15mm all round

DPS 420 275

Full Page includes Inside Cover, Outside Back Cover

210 275

Loose Inserts* 190 270

DPS [requires 5mm bleed]

Full Page[requires 5mm bleed]

1/2 Page[no bleed]

OTHER ADVERTISING OPPORTUNITIES

Bellybands and gatefold ads are available only to those partners with the specific inclusion in their agreements. Contact Maddy Ghattas for more information.

PRINTING SPECIFICATIONS

4 colour on 80gsm A2 gloss stock, perfect bound and trimmed to 210 x 275mm.

SUPPLY & EXECUTION

All supplied advertisements must be a high resolution PDF, including crop marks and bleed. ^All text, logos and other important elements must be kept within the Safe Print Area. This will avoid losing information in the magazine fold/spine.

We do not accept:Files produced in Word, Powerpoint, Publisher or Quark.

All images must be CMYK, 300 dpi – no spot colours.

* Production costs are not included – advertiser to provide printed inserts ready for distribution.

Safe Print Area [for ads with bleed]

ClubLIFEAdvertising Specs

Supply artwork to:Maddy GhattasCommercial Coordinatormghattas@clubsnsw.com.au02 9268 3027

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Sponsored content is an advertisement written in the form of an objective article, giving advertisers the opportunity to attract the reader’s attention and increase the knowledge of a certain topic or product.

A major difference between regular editorial and sponsored content is that the client supplies the content and images, and has approval – a luxury not provided with regular editorial. Make it clear if you want to have full page sponsored content and a full page advertisement on the adjacent page.

SUPPLY & EXECUTION

Please ensure your submission is supplied as a Microsoft Word document and includes:

• a subject heading• an introduction line• 600 words max (400-500 with image)• single-spaced text• contact details (name, title, phone, email and website details).

SPONSORED CONTENT

BREWED FOR THIRST CRUSHING REFRESHMENTIRON JACK is a beer inspired by the many tales of legendary Australian outdoorsmen that have become part of the spirit of this great country.

IRON JACK is the story of a man from the hot, rugged mangrove territories of the North. He is hard and tough, bred to the land and raised by his old man to hunt and fish. He embraces the freedom and challenge of an independent life in this untamed country, with his faithful dog always by his side. Undaunted and bold, there are endless tales of his conquests in the wild from wrangling crocs to facing down wild monsoon storms to help his mates. But some say his sharpest skill is his ability to spin a good yarn and captivate a campfire crowd for hours over a cold beer or two and a generous feast of his day’s catch.

IRON JACK is a 3.5% mid-strength lager brewed with our hot, rugged climate in mind. Give it a whiff and you’ll pick up a little bit of hop aroma – give it a gulp and you’ll see the bitterness has been kept

low so you get maximum refreshment, to crush your thirst. And to top it off IRON JACK is preservative free and has 30% less carbs than regular full and mid strength beers.

IRON JACK is the first chapter in the storybook of ‘The Legendary Brewing Co’, a proud part of Lion Brewing, bringing together some of the longest-standing breweries around Australia including the Boag’s Brewery, Tooheys Brewery West End Brewery and Castlemaine Brewery. Our mission is to bring to life Australian stories and legends that have inspired, entertained and captured our hearts and minds, and need to be shared. We love the unique way Aussies retell yarns, always with a spin in the spirit of good storytelling, and so the story goes on. Our beers are brewed in honour of the great Australian spirit of storytelling.

IRON JACK, brewed for thirst crushing refreshment. Best enjoyed over a good yarn. ■

IRON JACK is a mid-strength, contemporary Australian

lager brewed with our hot, rugged climate in mind.

pick up a hint of hop aroma– give it a gulp and you’ll

see the bitterness has been kept low so you get

maximum refreshment,to crush your thirst.

Ad_LION 1117.indd 1 23/10/2017 4:30:21 PM

CLUB LIFE I 33

ClubLIFESponsored Content

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ClubBULLETIN is a monthly digital publication that communicates the latest industry information, promotions and events for our member clubs.

The Bulletin is a unique opportunity to reach the inbox of more than 3100 key decision-makers across the club industry.

Each submission should be recent, relevant to the industry, offer a point of interest and provide the reader with an opportunity to act.

SUPPLY & EXECUTION

Please ensure your submission is supplied as a Microsoft Word document and includes:

• a subject heading• an introduction line• 150 words max• single-spaced text (no bullet points)• contact details (name, title, phone, email and website details).

PICTURE & LOGO GUIDELINES

Supply your company logo or photo as a hi-res image (JPG, PNG, EPS or AI format).

All uses of the ClubsNSW logo require prior approval.

ClubBULLETIN

3100 key decision-makers

1125 clubs

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The following guide is designed to help with the execution of your EDM campaign. It includes a list of requirements and some simple steps to help make your EDM campaign a success.

SUPPLY & EXECUTION

Please supply your EDM as either a static graphic (such as a PDF or JPEG) plus any links/click-throughs OR as HTML script with all images/logos as separate files.

Your email should:

• include a subject line• measure 600 pixels wide by any height.

Advise who you are targeting so that we can create a segmented database (please note that your EDM will be sent to a maximum of 2–3 titles/positions).

Also advise your desired time frame for delivery. Your EDM campaign will be sent early morning (except Tuesdays) unless stated otherwise

DEVELOPING YOUR EDM

Design• keep the design simple and reflective of your brand communications• take the ‘less is more’ approach • ensure the offer is located at the top of the EDM so recipients don’t

have to scroll down. Content• the subject line will determine if your EDM is a success or a failure –

make it punchy, action-orientated or time-restricted• keep it simple and don’t be too wordy• be careful not to use ‘hotwords’ (e.g. FREE) or exclamation marks as

your email may go into their SPAM folder• generally, a targeted, short and simple message relevant to the

recipient will get their engagement• all uses of the ClubsNSW logo require approval• incorporate a call to action.

WHAT’S NEXT?

Prior to sending, a test email will be sent to the client for approval.

If you have any questions about your EDM campaign, contact:

Maddy Ghattas, Commercial Coordinatormghattas@clubsnsw.com.au02 9268 3027

ClubEDM

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