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WHTC SA presentation

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Page 1: WHTC SA presentation
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Medical Tourism Travel to a foreign country to obtain care

750,000 Americans travelled outbound for medical care in 2008. By 2010 its expected to reach six million

McKinsey & Company estimates that the global medical tourism industry was worth $60bn in 2006, and will reach $100bn by 2012.

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Why Medical Tourism Lower Cost In India heart bypass surgery is 10%

the cost compared to USA

Timely Treatment In Canada or UK 6 months to 3 years surgery wait time Innovative Procedures High regulation in the US and Canada, prevents many successful treatments Exotic Locations Combining surgery and tourism

Privacy Preferred for some cosmetic procedures

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Selected Surgery Costs

Why Medical Tourism

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Medical Tourists

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The World Health Tourism Congress 2010

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World Health Tourism Congress In 2006, the WHTC was the first event in the world

targeting the Health Tourism Industry

The first World Health Tourism Congress was hosted in March 2006 in Wiesbaden, Germany

The leader and pioneer of Health Tourism Events: The WHTC has established itself as the leading international event in Health Tourism

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World Health Tourism Congress Pioneering format: a unique, innovative, sales-driven

format focused on networking and knowledge sharing

Strong established relationships with the biggest and most sought after global corporate buyers

The longest running Health Tourism Event in the world: Now in its 5th year.

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World Health Tourism Congress NOT simply a Conference or an Exhibition It is first and foremost an Executive Congress One on One meetings Workshops and Discussion sessions Exclusive Attendance restricted to decision

makers only

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Who are the Corporate Buyers? Ministries of Health Insurance Companies/Self Funded Medical Travel Facilitators Fortune 500 Companies Outbound Travel Agencies

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Who are the Solution Providers? Hospitals Clinics: Dental, Plastic Surgery, Weight Loss,

etc Spas Hotels Inbound Tour Operators Transport Companies Too numerous to mention……

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Previous Venues: 2006 Wiesbaden, Germany 2007 Limassol, Cyprus through the Cyprus Tourism Organization 2008 Marbella, Spain through the Costa Del Sol /Andalucía

Tourism Boards 2009 Manila, the Philippines with the National Department of

Tourism 2010 Durban, South Africa through the KZN Tourism Board 2011 Murcia, Spain

World Health Tourism Congress

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Media Coverage

Previous Sponsor Countries

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World Health Tourism Congress

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World Health Tourism Congress

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Testimonials

Three Sponsor Countries

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Cyprus Tourism Organizations

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Costa Del Sol Tourism Board

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Philippines Department of Tourism

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Benefit of Hosting the WHTC

KZN, SA, 2010

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Immediate return on investment to the local economy (Hotel rooms, airplane tickets, transportation, meals, entertainment, etc)

New markets. Health and Medical buyers of the Arab World

are virtually unknown to outsiders and the event will present a great opportunity for the KZN and SA to tap into this very lucrative market.

Opportunity to introduce local South African solution providers

to International Health and Medical Travel Buyers

Hosting WHTC: Benefits to KZN and SA

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VIP Attendees: 150 of the best qualified corporate buyers in charge of deciding WHERE and WHEN to send their citizens / employees / clients for medical treatment abroad

Attendees: Over 500 top level decision makers from international governments and private institutions

Promote: KZN and SA as a prime Wellbeing Travel Destination to Key Global Decision Makers

Hosting WHTC: Benefits to KZN and SA

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WHTC Goal: Buyers sending patients to SA for treatment and recovery

Combined buyers budget: exceeds US $2 Billion per year

If 10% spent in SA annually: US $200 Million additional revenue and several thousand local Jobs annually in SA

Hosting WHTC: Benefits to KZN and SA

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Global coverage through strategic PR plan

Media & WebsiteMonthly PR to local & international mediaFull-page ad placements with media partnersWHTC website includes a full summit overview

Direct Mailing and Direct CallingDatabase of over 15,000 Buyers and Solution ProvidersAll potential attendees contacted directly by phoneAll interested parties sent personalized emails Sales campaign will mobilize 8 sales executives for 7 months.

Hosting WHTC: Benefits to KZN and SA

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Hosting WHTC: Benefits to KZN and SA For the First Time: The Arab African Investment

Forum Lead Sponsor: Trade and Investment KZN 50 institutional investors from the Arab World Fostering partnership and development Creating long term business opportunities Increasing DFI in KZN and South Africa

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AURA EVENTS is specialized in hosting industry specific executive congresses and forums. Our Events target C-Level Executives in Fortune 500 companies and provide a unique and exclusive sales-driven environment.

Our congresses are designed to offer a focused approach where corporate buyers and solution providers meet in a one to one setting.

Aura Events is the owner and the organizer of the World Health Tourism Congress

WHTC Organizer : Aura International

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Mission Our mission is to provide our clients with the information and

insights they need to sustain a valuable competitive advantage

Vision We enable our employees to produce inspirational and

indispensable products and services that are actively sought by our clients.

WHTC Organizer : Aura International

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Thank You