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Reproduced with permission of the copyright owner. Further reproduction prohibited without permission. When Web pages influence choice: Effects of visual primes on experts and novice Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235

When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

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Page 1: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

When Web pages influence choice: Effects of visual primes on experts and noviceNaomi Mandel; Eric J JohnsonJournal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Globalpg. 235

Page 2: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 3: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 4: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 5: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 6: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 7: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 8: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 9: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 10: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 11: When Web pages influence choice: Effects of visual primes ... · Naomi Mandel; Eric J Johnson Journal of Consumer Research; Sep 2002; 29, 2; ABI/INFORM Global pg. 235. Reproduced

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.