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What We Do

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With high quality data and smart e-commerce solutions, FusePump helps brands and retailers to improve their online performance (whether you sell directly to consumers online or not).

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Page 2: What We Do

We love your product data.And you’d be amazed at what we can do with it. Using our

awesome web-scraping technology, we gather product

information directly from ecommerce websites, and other

digital sources. We optimise this data for use in a range of

marketing applications – from online channel integrations

and dynamic advertising content, to ecommerce

intelligence and referral marketing solutions.

Smart data for digital marketing.We want marketers to succeed at digital marketing, and

become confident and proficient in their use of data. We

can manage and distribute huge volumes of product data,

reaching more cosumers and encouraging interaction

with products, no matter which channel we present them

in. We present useful insights that allow marketers to

report in a meaningful way – right down to product level.

Sell more online. With high quality data and smart ecommerce solutions,

FusePump helps brands and retailers to improve

their online performance (whether you sell directly to

consumers online or not).

Page 4: What We Do

MULTI-CHANNELMARKETING

Tools for proper product promotion in any online channel.

Page 5: What We Do

Multi-Channel MarketingIf you sell products online, FusePump can help. We

extract your product information, optimise the data, and

distribute it into as many digital marketing channels as

you desire. Skilled in the creation of perfect product data

feeds, FusePump lets you explore new avenues to reach

customers – and use your products to increase clicks and

sales.

We can also provide reports on the performance of your

product marketing – and make recommendations for

improvements and new channels to try.

Your consumers don’t dwell in one place, and neither

should you. Good multi-channel marketing pushes

your products in front of more of the right people. And

FusePump makes it simple.

Page 6: What We Do

Product Data ManagementFusePump’s Data Management Platform allows our team

to provide you with all the benefits of simple, effective and

profitable multi-channel marketing.

We can upload your product data (in a number of

ways) and publish this information into multiple online

marketing channels, quickly and easily, in the correct

format. Our user-friendly interface then allows you to

measure performance at a product or channel level,

against almost any marketing metric you require.

Account Management

Speak to us about how we

can get your products in front

of more people.

FlexibleWe can access your

product information in

a number of ways, from

a feed, an API or site

scraping technology.

InvolvedYour dedicated account

manager will oversee

everything, from

implementation to

integration and beyond.

HelpfulOur client services team

are active, reactive

and proactive – so you

can expect quick, agile

responses.

KnowledgeableYou can sit back and

relax. No work is

required from you or

your own technical

team.

Page 7: What We Do

High-Quality DataThe key to everything we offer is

high quality data. Our processes

and expertise mean that the data we

provide is accurate, consumable and

comprehensive… so it will work hard for you in every

online channel.

FusePump has provided us with a product data feed that we can trust, and that’s the most important thing. It means that we can be confident that whoever accesses our product is getting the best, and most relevant, information. It offers quality, reliability and peace of mind. Whether working with affiliates, or any of Google’s services, it always provides us with exactly what we need.

John Ashtonnotonthehighstreet.com

Page 8: What We Do

Affiliate Marketing ToolsOur Affiliate Marketing tools help clients, affiliate

networks and publishers to tap into the benefits of smart,

data-driven, performance-based marketing.

We provide your network with high quality, comprehensive

and reliable product data feeds to drive more than

just brand awareness: engaging, dynamic content will

give you a huge number of quality sales leads. With

FusePump’s tools, affiliates can create, tweak and publish

brilliant advertising content (easily) – from listings to

branded adverts and interactive widgets.

Performance Marketing HubWe offer advertisers a central location for all their affiliate

marketing activity, in the form of a bespoke Performance

Marketing Hub. Fully branded, fully customisable and

easy to manage, it contains everything your affiliates

could possibly need in order to promote your products.

• FeedCreator, for bespoke product data feeds

• AdCreator, for adverts that show off product

attributes

• WidgetCreator, for ads that let people

explore and filter an entire product inventory

• Third party applications, social media widgets,

existing digital assets and survey functionality

• Enhanced communications and better

relationships

Whether you’re a retailer or an

affiliate network, get in touch to find

out how we can help.

Page 9: What We Do

BRANDECOMMERCE

Solutions for brands to play a central role in ecommerce marketing.

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Brand EcommerceWith our clever solutions, you don’t even need to sell

directly to consumers online. Work closely with your

retailers to make sure your products are getting the

exposure they deserve.

Ecommerce IntelligenceWouldn’t it be nice to know how your products were being

promoted online?

When your retail partners sell your stock for you, it’s

crucial to monitor ‘how’ and ‘where’ your products are

shown.

Step forward FusePump’s Ecommerce Intelligence

platform, with sophisticated analysis and reporting tools.

See where your products are shown on category, brand

and search results pages, deep within retail partner

websites. Monitor competitor performance and use

the insights to shape pricing, campaigns, and retailer

relationships.

Coverage & ranking

Ratings &reviews

Price tracking

Relatedproducts

Contentvalidation

Competitor information

Page 11: What We Do

BuyNow

Bring your product offers to wherever

consumers are browsing.

FusePump’s award-winning technology collects product

offers from your retail partner websites. Your brand

displays these product offers (with trackable links) –

on your website, in social media, through display and

retargeting adverts, in email campaigns – and consumers

click on their preferred deal. They are then taken to the

product page or the basket on the retail partner website.

Your brand gets full visibility of the purchase process;

retail partners receive highly qualified sales leads.

And, most importantly, consumers enjoy a consistent,

straightforward user experience whenever and wherever

they engage with your products – and a shorter path to

purchase.

Ask us about our various

BuyNow solutions for brands.

Page 12: What We Do

FUSEPUMPDIGITAL

Creative and engaging ways to use product data.

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FusePump Digital Use product data to inject life into your online advertising.

By putting products and product attributes at the centre

of your digital assets, FusePump Digital will help you

improve conversion rates and user engagement.

Our in-house team of creative experts all have a

background in web development. They combine technical

mastery and creative prowess with the product data that

FusePump can expertly extract, in order to take your

online advertising to the next level.

From display ads to interactive widgets, dynamic on-site

content to full ecommerce websites, FusePump Digital

can make product data do much more for your brand than

you might expect.

We can work more quickly and more efficiently than most agencies. So why not let FusePump look after your digital content?

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Lastminute.com ‘Inspire Me’

BuyNow Display Advert

Take a look at some of the creative ways our

clients are using product data...

Page 15: What We Do

For more examples, please visit:fusepump.com/showcase

Sky Affiliates Widget

Marks & Spencer iPad App

Page 16: What We Do

Speak to us todayEmail: [email protected]

Telephone: +44(0)20 7199 7850

Website: www.fusepump.com

Address: 20-23 Greville Street,

London EC1N 8SS

@FusePump