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Sponsored by: Hosted by: Welcome to Today’s Web Seminar! June 1, 2011 12:00PM ET

Welcome to Today’s Web Seminar!

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Sponsored by: Hosted by:

Welcome to Today’s Web Seminar!

June 1, 2011

12:00PM ET

Eric Kavanagh is the host of DM Radio and Information

Management's Webcasts. He is a veteran journalist and

consultant with 20 years of experience in print, broadcast and

online media. For the past 10 years, he has focused on

enterprise technology and information management. Recently,

he helped spur adoption of the Federal Funding Accountability

and Transparency Act, which led to the deployment of

USASpending.gov, a Web-based portal that provides detailed

financial information about all federal contracts and grants.

Prior to joining the magazine, Eric was web editor for TDWI. He

also founded and runs Mobius Media, a strategic

communications firm based in New Orleans. You can email him

at [email protected]

Shawn Rogers joined Enterprise Management Associates in 2010 as

vice president of the business intelligence (BI) practice area. In this role, Rogers

delivers comprehensive coverage of the business intelligence and data

warehouse technology stack with a focus on database technology, data

integration, business intelligence management solutions, reporting, analytics,

performance management, as well as emerging technologies such as SaaS BI,

embedded BI and social BI.

Shawn has more than 19 years of hands-on IT experience, with a focus on

Internetenabled technology. In 2004 he co-founded the BeyeNETWORK and

held the position of Executive Vice President and Editorial Director. Shawn

guided the company’s international growth strategy and helped the

BeyeNETWORK grow to 18 Web sites around the world, making it the largest

and most read community covering the business intelligence, data warehousing,

performance management and data integration space. Today he continues his

relationship with the Network in the capacity of Technology Advisor and remains

a partner in the firm.

Shawn studied fine arts and photography at Columbia College, Chicago IL.

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Getting Big Value From Big

Data….Fast

June 6, 2011 © 2011 Enterprise Management Associates, Inc.

Shawn P. Rogers

Vice President Research

Business Intelligence and Data Warehousing

Enterprise Management Associates

Agenda

• Understanding Big Data

• Characteristics of Big Data

• Big Data Sources

• Managing Big Data

• Self-Service BI

• In-Memory Analytics

• Wide Data Access

• Collaboration

• Data Blending

• Getting Big Value From Big Data

• Real-time Value

• Exploration and Ah-ha Moments

• Summary

Slide 6 © 2011 Enterprise Management Associates, Inc.

Understanding Big Data

• Characteristics of Big Data

• Definition – It’s a moving target

• Generally data sets where the size or complexity exceeds the ability of

traditionally or commonly used technologies to analyze, manage or

process.

• Large Data Sets

100’s of terabytes - petabytes

• Often widely distributed

• Often semi/unstructured

• Often best leveraged in a real-time environment

Slide 7 © 2011 Enterprise Management Associates, Inc.

Understanding Big Data

• Sources of Big Data

• Machine Data

Sensor/System

RFID

• Social Data

Behavioral

Social Graph

Sentiment

• Transaction Data

Purchase data

Weblogs

Slide 8 © 2011 Enterprise Management Associates, Inc.

Managing Big Data

• Managing Big Data

• Self-Service BI

Bridging the gap between users and IT

Leveraging powerful UI’s

• In-Memory Analytics

Speed to discovery

Eliminating I/O

Direct access flexibility

• Wide Data Access

Connect across the enterprise

Eliminate complex ETL

Reduce dependency on IT

Slide 9 © 2011 Enterprise Management Associates, Inc.

Managing Big Data

• Collaboration

• Access

• Evaluate

• Collaborate

• Share

• Data Blending

• Eliminate Excel

• Adding new data to Big Data

• Keep the analytics on your platform

Slide 10 © 2011 Enterprise Management Associates, Inc.

Getting Big Value From Big Data

• Real-time Value

• In this case faster is better

• Value can decline over time

• Opportunity lost

• Exploration and ah-ha Moments

• Empowering discovery and exploration

• Removing hurdles to to success

Slide 11 © 2011 Enterprise Management Associates, Inc.

Summary

• A few things to remember

• Its not just the volume it’s the velocity

• Reducing latency is key

Don’t let IT slow you down

• Leverage new technologies

In-memory

Self-service

Data mash-ups

Slide 12 © 2011 Enterprise Management Associates, Inc.

For more information on Enterprise Management Associates,

please go to www.enterprisemanagement.com, or call

+1 303-543-9500

Thank you for attending

today’s presentation

© 2011 Enterprise Management Associates, Inc.

All rights reserved. © 2011 Tableau Software Inc.

Shawn Rogers

+ EMA

+ [email protected]

+ www.enterprisemangement.com

Ellie Fields

+ Tableau Software

+ [email protected]

+ (206) 633-3400 x5222

Additional Resources

Web Seminar Resources

+ For a copy of the presentation workbook and to

hear the web seminar on-demand go to http://www.tableausoftware.com/big-data-value

Q & A

+ If you have a question, please type it in the panel

for an immediate reply or contact us via email or

phone.