Welcome Everyone! - Sac Cultural Hub - Sac Cultural …...2014/09/07 · business plan, building an effective operations/infrastructure, keeping up with technology, developing a marketing

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On behalf of our staff, volunteers, and advisory committee, Sac Cultural Hub Media Company and Foundation welcomes you to Northern California’s only professional conference for Exceptional Women of Color. Thank you for joining us for another exciting celebration of recognition, mentorship, education, and empowerment for women by women.

With your continued support over the past 6 years, Sac Cultural Hub has hosted a series of extraordinary, thought provoking presenters who have selflessly shared words of wisdom, adversity, leadership, and determination that continues to transform professional and personal lives of women and young adults. This year’s theme Exceptional Women of Color Impacting All Communities, recognizes that women make a positive impact when we commit to develop the talents of individuals, companies, organizations, and communities. Women and young adults ultimately want the same thing: 1) To improve their circumstances by increasing their level of prosperity; and 2) Make an impact in the lives of the people they serve.

For the purpose of creating a positive impact in our community, Sac Cultural Hub Media Foundation has expanded our education and outreach platform to include community health and well-being. Staff and Advisory Committee members are currently engaged in local, regional, and state initiatives that will result in increased delivery and improved quality of health and wellness services for African Americans. These initiatives include a focus of strategies to address HIV/AIDS in the African American community in partnership with Cares Community Health; increasing the capacity and impact of organizations serving residents in the Greater Sacramento region though Sierra Health Foundations Healthy Sacramento Coalition; developing a community action plan to reduce disparities in health where we live work and play through partnership with The SOL Project; initiatives to reduce breast cancer in partnership with Susan G Komen Foundation; initiatives to reduce prostate cancer through partnership the Sacramento Community Cancer Coalition; and partnership with Covered California to ensure that African Americans obtain affordable health care insurance and have access to services needed to improve and maintain good health.

Everyone has a role to play to positively impact communities of color. Women were specifically created to do great things. Through individual or collective efforts, consistent and positive change can and will occur. Women must recall the lessons learned from past civil rights struggles across ethnicity and gender and use these herstorical and historical notes to move forward collectively beyond the obstacles we still may have to face.

Please take advantage of every opportunity to introduce yourself to as many conference participants as possible. There is power in taking advantage of networking. Extending yourself to get to know more about a different organization. Extend yourself to invite someone out to coffee or lunch from a difference background or generation to expand circles of support or make new friends.

Thank you to all our corporate, community and business partners who make our conference possible. We value and appreciate your generous contributions. It is our desire to ensure that future conferences will continue to be impactful and motivating. We welcome your ideas and feedback on ways to improve future conferences. If you have new ideas for the EWOC, please be sure to complete the evaluation survey provided. Enjoy todays conference and we wish you the very best of success as an exceptional woman of color!

Welcome Everyone!

6th Annual Exceptional Women of Color Conference

Pleshette Pleshette Robertson CEO & Founder - Sac Cultural Hub Chief Editor of THE HUB Magazine President - Sac Cultural Hub Media Foundation

Twlia Twlia Laster

Strategic Marketing Director

Sac Cultural Hub Media Company

Owner - Twlia Makes It Happen!3

True Blessings!

Corporate Sponsors and Community Partners


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California Black Health Network www.cablackhealthnetwork.org

Cares Community Healthwww.carescommunityhealth.org

C.L.A.S.S.Y.-Capitvating Ladies Acquiring Successful Standardswww.classymbrsonly.org

Gina Banks Stage Management916-761-1173

The Gospel Vinewww.thegospelvine.com

Greater Sacramento Urban Leaguewww.gsul.org

Kappa Alpha Psi Sacramento Alumni Chapterwww.sackappas.org

KDEE 97.5 FMwww.kdeefm.org

Leatherwood Marketing(916) 838-9267

Mason Chapter - David D. Mattock Lodge #87www.daviddmattock87.com

Nehemiah Corporationwww.nehemiahcorp.org

Sacculturalhub Media Companywww.sacculturalhub.com

Twlia Makes It Happen! (916) 662-3502

UCDMC African American & Staff Associationhttp://occr.ucdavis.edu/aafsa

USDA Plumas National Forestwww.fs.usda.gov/plumas

Walmart www.walmart.com

The Ward Firmwww.jlwardfirm.com

Supported by a grant from the Susan G. Komen for the CureSacramento Valleykomensacramento.org

UC Davis Office of Campus Community Relationshttp://occr.ucdavis.edu/

Blue Shield of Californiawww.blueshieldca.com

SMUDwww.smud.org

Kaiser Permanentehttp://healthy.kaiserpermanente.org

Covered Californiawww.coveredca.com

Schools Financial Credit Unionwww.schools.org

The Sac Cultural Hub Media Foundation is proud to present the 6th Annual Exceptional Women of Color Conference. We appreciate our 2014 sponsors and community partners who support EWOC and the Young Women’s Summit with Scholarship Awards.

COMMUNITY PARTNERS

CORPORATE SPONSORS

Table of Contents


EVENT PROGRAM DESIGNED BY Tabitha Wilson Design

[email protected]

Welcome Everyone . . . . . . . . . . . . . . . . . 3

Congratulations 2014 EWOC Honorees . . . . 7

Day At-A-Glance . . . . . . . . . . . . . . . . . . . 8

Description of Workshops . . . . . . . . . . . . . 9

Speakers and Presenters . . . . . . . . . . . . . 10

History of Sac Cultural Hub Media

Company & Foundation . . . . . . . . . . . . . 14

Advisory Committee . . . . . . . . . . . . . . . 15

Conference Team Leadership . . . . . . . . . . 16

Young Women’s Summit . . . . . . . . . . . . . 18

Exhibitors Pavilion . . . . . . . . . . . . . . . . . 20

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Advertisement


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Congratulations 2014 Honorees!


Sac Cultural Hub Media Foundation is proud to present the 2014 Honorees with the Exceptional Women of Excellence Awards

Stacy AndersonManager, IFP OutreachBlue Shield of California

Social Welfare & Community Activism

DaVina FlemingsPrincipal Consulant

California State Assembly Committee on Utilities and

Commerce Politics and Government Relations

Joceyln MooreFounder

Girls Gone Global G3 Social Welfare & Community

Activism

Betty WilliamsOwner

1Solution Entrepreneur/Innovator

Dr. Angela CourtneyResearch Scientist

UC Davis Education and Research

Aretha GillisChief Administrative OfficerUC Davis School of Medicine

Management and the Professions

Evelyn RichardsonCEO

Go Gettah Apparel Entrepreneur/Innovator

Camille WiseEducational Researcher and

ConsultantT3 Consulting

Education and Research

Camille CrispOwner/Web Developer and

Programmer at Triple C DesignsEntrepreneur/Innovator

Shannel HawkinsAssociated Student of

University of the Pacific Arts & Entertainment Commissioner

Arts and Culture

Tina RobertsAgency Administrator/Co-

Founder Roberts Development Center Social Welfare &

Community Activism

Ahmanal DorseySocial Worker at Sacramento

County District Attorney’s Office Social Welfare

& Community Activism

Shawna Johnson Stay At Home Mom

Exceptional Career Mom

Jennifer SmithSolutions Marketing

PG&E Communcations and Public Affairs

Tia EwingAnchor/Reporter

KTXL Fox 40 Communications and

Public Affairs

April MasonEntrepreneur

April Mason, Inc. Entrepreneur/Innovator

Dr. Tiffany Smith-SimmonsDirector of Human Resources

Sac City Unified School DistrictEducation and Research

Dr. Tonya FancherAssociate Professor of Medicine

UCD School of MedicineHealth, Sport and Fitness

Sheryl Mcdaniel-BurrellDirector of Process Engineering

at Adrastia BiotechEducation and Research

Linda TaylorFitness InstructorZumba with Linda

Health, Sport and Fitness

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See profile articles of the 2014 EWOCHonorees in the Fall issue of

THE HUB Magazine

Day At-A-Glance

DAY AT A GLANCE


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Descriptions of Workshops


Survival Tips on How to Run, Sustain & Succeed in Your Business!Presented by Zoritha ThompsonStarting and running a successful business is definitely within your reach. Having a well-run, profitable business takes a good plan, well trained and motivated employees and continual evaluation. Weathering the storm will involve creating and following a realistic business plan, building an effective operations/infrastructure, keeping up with technology, developing a marketing and financial plan, networking and training.

The Business of Social Business: Understanding How Online Reputation and Tools Affect Your Business Presented by Jennifer BakerInformation and knowledge is POWERFUL! Especially on the internet! What do you NEED to know? 87% of businesses stated that they do most of their marketing online as of 2013. With the word of mouth evolving from a conversation with a friend next door 1:1 to 1:700+ with social media connections. Reputation management AND Social Media have become increasingly important to your business and organizations! Jennifer will give us access to the most critical knowledge of what information (and tools) we need to be most effective online! Sponsored by Constant Contact

Step Up & Stand Out In a Bigger, Bolder & Brilliant Way Presented by Victor JenkinsThe mission, goal and purpose is to educate women with wealth building skills so they can leave a legacy for their children. Eighty percent of women live in poverty. This course provides information that helps them participate to understand a financial spending plan, investing, and building a financial portfolio.

Triangles of Life: Where Health Relationships & Money All Matter Presented by Norma Andrade CasanovaIn life we have two choices: we can choose to live our lives or chase a life. Everyone strives for great health, strong relationships and a healthy checkbook. What is the difference between those that are successful in enjoying a value-driven lifestyle as opposed to one that is a constant struggle with only hopes of improvement? I believe “Triangles of Life” will provide you with that answer.

Health 360 focusing on Living Well - Healthy Lifestyle Tips for Women at Any PhaseModerated by Lakenya McClough with panelists: Dr. Akiba Green, Dr. Miya Allen, Flojaune Griffin, and Edna CampbellOur health and our success are intertwined. We know it but often make choices that compromise our health in the pursuit of success. How do you know when you’re at risk, when to take action, and how to balance our health, family, and career needs? This workshop will share real life measures for investing in your health to propel your overall success. Learn about breast health, nutrition, screening, and essential health benefits resources.

Power To The People! How To Get Involved & Make a Difference in Policy, Advocacy, and Legislation Moderated by Julie Waters with panelists: Carol McGruder & Betty WilliamsBlack women have become one of the most important voting blocks in the United States having the greatest turnout across race, ethnicity, and gender. These presenters will discuss how women of color can ensure that our voices are heard by using the power of activism for individual, environment, and policy change locally, statewide, and nationally as a change advocate even when you do not hold political office.

See photos and bios of all workshop presenters on pages 11-13.

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Speakers and Workshop Presenters


Jayne Kennedy Overton

Trailblazing Actress, Entertainer, Broadcaster Jayne Kennedy Overton is an American Pioneer! She is most remembered for her groundbreaking tenure as co-anchor on the previously all male, CBS’s NFL TODAY. One of the first female sports broadcasters, she opened the doors for women in sports broadcasting. She is also the only female to ever host one of TV’s longest running

syndicated sports shows, Greatest Sports Legends, and she had the distinct privilege to work ring-side as a commentator with Muhammad Ali Professional Sports. Kennedy is an acclaimed actress, broadcaster, producer, exercise guru, talk show host, model, infomercial host, lecturer, and author. She has received numerous awards including an EMMY Award for her 1981 Rose Parade coverage, a CEBA Award for her work in the commercial industry, and the Miss Ohio crown in the Miss USA/ Universe pageant. In February 2014, Jayne was named one of America’s “Women Who Dared” by the California Black Women’s Health Project. Her genuine commitment to kids and a level playing field for girls and boys led her to work 17 years for The Children’s Miracle Network and serve with The Katie Able Foundation which teaches financial literacy to youth. She is currently involved in a TV drama, animated TV series, and writing children’s books.

MC’S/HOSTS

Actress Neketia Brown has appeared in numerous film projects and countless commercials and print ads, including Essence Magazine, Microsoft, and Bank of America just to name a few. In addition to being a radio personality, she has also hosted several red carpet events, including the BET Awards. Neketia’s television experience and witty personality recently landed her a position with Hearst Television Corporation as a

promotional team member for KCRA 3 and KQCA My58. She truly believes that to whom much is given, much is required and strives to illustrate the importance of never compromising your integrity to get ahead.

Petri Byrd otherwise known as “Officer Byrd” from the TV court show, Judge Judy – first met his future TV boss while working at the Manhattan Family Court in 1986. In 1995 after graduating from John Jay College with a BA in criminal justice and relocating to the Bay Area, Byrd received a call to do a TV court show with Judge Judy, now in its 16th season. Off-camera, Byrd is chairman of the national board for

the O.K. Program which is an organization designed to address social issues confronting young African-American males and board member of Teen Center USA.

WOMEN-TO-WATCH TALK SHOW PANEL

MODERATORKen RudulphCo-Host Anchor of Good Day SacramentoKen was born and raised in Sacramento and graduated from Cordova High School (go, Lancers!), then CSUS with a bachelor’s degree in Broadcast Journalism. His first media job out of college was with KMAX 31. After interning for the sports department—under the invaluable tutelage of

Grant Napier—he was hired as a news reporter and joined the “Good Day Sacramento” team in its infancy. Ken was also the co-founder and lead singer of Sammy-nominated funk/rock band Mama’s Gravy. In 1997 Ken moved to Los Angeles where he worked as a sports anchor for local news network OCN; as a sketch-comedy sports host on Fox’s “Best Damn Sports Show Period”; and as the founding host of TVG, the nation’s first interactive horseracing network. Ken is also a contributor to the Onion News Network and has appeared in more than two dozen films and TV series, including “Bruce Almighty,” “Smokin’ Aces” and “True Blood.” Fifteen years after leaving Sacramento, Ken returns to his hometown with his wife and son to start what he calls his “dream job,” sitting alongside former colleagues Marianne McClary, Tina Machua and Mark S. Allen on the set of “Good Day Sacramento.”

PANELISTS

Special Guest Speaker, Hydeia Broadbent, International HIV/AIDS Activist. At birth, Hydeia was abandoned at the University Medical Center of Southern Nevada in Las Vegas where Patricia and Loren Broadbent adopted her as an infant. Although her HIV condition was congenital, she was not diagnosed as HIV-positive with advancement to AIDS until age three. The prognosis was that she

would not live past the age of five. Now at the age of 28, Hydeia spends her time spreading the message of HIV/AIDS awareness and prevention, by: promoting abstinence, safe-sex practices (for people who choose to have sex), and the initiative “Let’s GET Real About SEX.” Broadbent is considered a pioneer as the first African-American youth to speak up and speak out about the HIV/AIDS epidemic. By 12 years old, Hydeia appeared on many national television programs including Oprah, 20/20, Good Morning America, Weekly with Ed Gordon, and “A Conversation with Magic Johnson” on Nickelodeon. Today, Hydeia is a distinguished international, public speaker and HIV/AIDS activist with a mission to educate people of all ages. When addressing the public about the issues of HIV/AIDS, her primary goal is to provide a clear understanding of how to avoid at-risk behaviors through self-examination and informed decision-making.

KEYNOTE SPEAKER

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With more than 20 years in the Banking/Financial services industry, and over 14 years as a Financial Advisor, Norma Andrade Casanova is dedicated to helping clients live the one life they have the best way they can by addressing what she finds to be the four cornerstones of Planning: Investments, Liability Management, Risk Management & Estate

Investment Planning. After working for Wells Fargo & Company in a variety of capacities, in 1999 she accepted a position with Univision Television Group as an Account Executive to learn more about diversity changes within the Sacramento community and its population needs around Financial Services.

Yolanda R. Richardson joined Covered California in April 2012 as Chief Deputy Executive Director of Operations, playing an instrumental leadership role in setting up the new exchange’s operations. Recently, Ms. Richardson was appointed as Chief Deputy Executive Director of Strategy, Marketing and Product Development. Before joining the exchange, Ms. Richardson served as Chief

Operating Officer for a number of companies in the health care field including San Francisco Health Plan. She also served as Vice President of Operations for Pacific Health Advantage which ran the Health Insurance Plan for California’s purchasing pool for small businesses.

Lori Waldon is the news director at KCRA/KQCA, the NBC affiliate in Sacramento, California. She is honored to lead a nationally recognized news operation with an outstanding reputation for strong investigative, enterprise and political reporting. Before joining KCRA, Lori was the news director at WISN 12 News in Milwaukee. She

became the first African American news director in both Milwaukee and in Wisconsin. She received an Emmy for news writing and a Radio and Television News Directors Association (RTNDA) award for editing.

Betty Yee serves as one of five members on the California State Board of Equalization. She represents close to 9 million Californians in the First Equalization District. Betty was elected to this office first in November 2006. With 30 years of public service experience in public finance and tax policy, Betty has been recognized widely for her

work. She received the Distinguished Service Award from the California State Association of Counties and an Award of Recognition from the California Assessors Association for her leadership in establishing the State-County Property Tax Administration Program.

PRESENTERS

Miya Allen, M.D. is a Sacramento Observer 30 under 30 Award recipient. She graduated with honors from Xavier University of Louisiana and earned her doctorate of medicine from UC Irvine. She returned to Sacramento to repay the community that invested in her success. During Internal Medicine residency at UC Davis, she was

a member of the innovative Transforming Education and Community Health (TEACH) program which partners with Sacramento county to provide continuity of care to the medically underserved. After residency, Dr. Allen continued at UC Davis as faculty then pursued Endocrinology training. To promote recruitment and retention of future minority physicians, she also served on the Advisory Council on Student and Resident Diversity. As a recent graduate of the Endocrinology fellowship, she hopes to continue serving the community through mentorship and participation in education projects such as Health Talk 360, a new local internet radio forum for health and wellness.

Jennifer Baker, a Maximum Performance Advisor, corporate turn around specialist, professional mediator, owner of Get YOUR Success! Coaching and Consulting, political consultant, international speaker, Certified Expert for Constant Contact, mother of 3 and a grandmother of 2. Jennifer

has been in business for almost 9 years and her certifications focus mostly on process and behavior measurements for the most important aspects of success. She has worked with several non profits, fortune 100 Executives and sales teams, small to large business owners, direct sales companies, political clients of all levels, and teens. Jennifer enjoys serving her community and event attendees by sharing some of the ‘easy button’ tools she has discovered over the years to help simplify processes, reduce stress, and keep focused on key performance indicators for her clients and friends in business.

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Edna Campbell, former WNBA Basketball player, and breast cancer survivor spreads her enthusiasm for health and wellness as a nurse, public speaker, and author. Campbell joined the WNBA as first round draft pick for the Phoenix Mercury. Her career in the WNBA spanned 6 years, and ended in 2005 with the San Antonio Silver

Stars. Although Edna continued her basketball career for three more years post her diagnosis, her public battle led to a new perspective and a burning passion to make a difference in the breast cancer community. This new found inspiration spurned her role in leading the WNBA´S Breast Health Awareness campaign, partnering with organizations including Komen for the Cure. Edna resides in Sacramento and is relentless in her efforts to improve the quality of life for those whose lives have been touched by breast cancer.

Akiba Green D.O. is a Board-Certified Osteopathic Obstetrician/Gynecologist. Dr. Green provides care for women of all ages, before, during and after their pregnancies. Akiba graduated from Saint Louis University in 1998 with a B.S. in Clinical Laboratory Science and Certificate in African American Studies. While in medical school, Akiba

worked 5 years in Garfield Medical Center lab as a Clinical Laboratory Scientist. She subsequently graduated from Western University of Health Sciences with her Doctor of Osteopathy degree. Dr. Green has also conducted research involving African American indigent healthcare as well as teen pregnancy. She is a member of the Greater Sacramento Urban League Young Professionals, American Congress of Obstetricians & Gynecologists, American Association of Gynecologic Laparoscopists, National Medical Association and Osteopathic Physicians & Surgeons of California.

Flojaune Griffin began serving as the Preconception Health Coordinator for the University of California San Francisco under contract with the California Department of Public Health in the Maternal, Child and Adolescent Health Division in March 2011. She manages the California Statewide Preconception Health

Initiative and is the project Manager for the Maternal Quality Indicators

Workgroup which oversees statewide maternal health research and surveillance. Flojaune received Bachelor’s degrees in Chemistry and Women Studies from Spelman College. She currently serves on the Board of Directors for TRG International and as chairperson of the Civic Engagement committee for the Greater Sacramento Urban League. She also co-hosts an online radio show, and Health Talk 360.

Traci Herrera, Professor for Union Institute and University is affectionately recognized as Minister Traci Herrera. She is known for her humorous, witty, and transparent speaker style. Her deep love for her Lord is obvious as she weaves the truth of God’s word throughout her presentations. Traci Herrera believes

the biggest issue facing the women today is a growing sense of individual insignificance and disconnect from self-awareness, and the Lord and his purpose.

Victor Irving Jenkins, the mindset specialist, professional speaker and distinguished toastmaster specializes in helping people develop presentation skills for business communication. Victor is the President/ Founder of CravetheSpotlight.com, an online media and marketing company that spotlights

experts, speakers, teachers, ministers and more on their live Internet TV show, “Experts in the Spotlight”. Crave the Spotlight also assists small businesses, nonprofits, and entrepreneurs with marketing and monetizing their message; developing educational webinars for e-learning, supported by email marketing campaigns, and Live T.V. streams.

Lakenya McClough is the Founder & Host of HealthTalk 360. Using the medium of radio, public speaking, news blogging and writing, and a website, Lakenya teamed up with several doctors for Health Talk 360 to cover a large spectrum of health topics that include: current health news, physical health and wellness,

healthy relationships, eat well and live well, and healthy homes and communities. Lakenya currently serves as Secretary of California Women Lead and a senior advisor to Sisters Network. She is an avid

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mentor and enthusiastic about empowering and cultivating leaders for tomorrow. Lakenya received Congressional recognition for her work with breast cancer survivors and the notable Touro University “Heroes Award” for her work with Black Infant Health and the Community Advisory Board.

Manager, activist, researcher, and writer, Carol McGruder is experienced in the fields of tobacco control, transnational tobacco issues, public policy, social marketing, media advocacy, parent training, health education, and community capacity building. McGruder is a seasoned veteran of

California’s tobacco control experienceShe is a founding member and Co-Chairperson of the African American Tobacco Control Leadership Council (AATCLC). Created to inform the direction of tobacco control policy, practices, and priorities, the AATCLC has been at the forefront of the national dialogue on the FDA, mentholated tobacco products, and social justice. In 2010 McGruder was honored with the Martin Luther King Civic Engagement Award for her work in tobacco control in San Francisco.

Tracie Stafford serves as a public advocate for domestic violence survivors acting as a spokesperson for the international Purple Light Nights ® campaign, survivor advocate for the California Partnership to End Domestic Violence and the is reigning Mrs. California Globe which is a spokesperson for the Women in Need

foundation. In addition to lobbying Nationwide and speaking for organizations such as the U.S. Department of Justice, Office on Violence Against Women, The National Institute on the Prosecution of Domestic Violence and various City Departments, Correctional Facilities and Social Change Groups across the Nation, Tracie is currently delivering Victim Impact Workshops in prisons, and is writing her story to inspire and change the lives of other survivors of Family Violence.

Zoritha Thompson is the Broker/CEO of Goree & Thompson Real Estate, Inc. and she has been in the Real Estate Industry for over 22 years. With the real estate environment constantly evolving, Zoritha prides herself on staying

adept with the various trends and keeping herself knowledgeable by attending many industry events, conferences and meetings around the country.

Oakland Native, Julie M. Waters is the Senior Field Representative at the Office of Assemblymember Nancy Skinner, Vice-President of NAN Oakland and Alternate Member of the Alameda County Democratic Central Committee. She is a 2010 recipient of the Contra Costa County “People who make a Difference”

Award which she received for her leadership of alcohol and tobacco policy efforts in Richmond, CA. Ms. Waters is a proud graduate of Oakland Public Schools, SDSU and Emerge California.

Betty Williams, Director of Recruitment/Staffing for J&L Teamworks has been with the staffing department since conception and has worked in Human Resources, Staffing and Recruitment departments for more than a decade. She has worked for large corporations with emphasis on healthcare, and implemented strategic

plans that assisted in company growth; decreased attrition within critical departments, and increased revenues within a year of the implementation. In addition, Williams made history by becoming longest standing President of Sacramento NAACP by serving 8 consecutive years, presently serving as 1st Vice President of Sacramento NAACP; made history again for becoming the first African American Executive Chair of ACLU in California, serving the Sacramento Chapter of Northern California; Certified Small and Minority Owned Business, as President/CEO of 1Solution Business Firm, that assist in outreach, staffing and Human Resource solutions for small businesses who cannot afford a full Human Resource staff.

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History of Sac Cultural Hub Media Foundation


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Working to promote the healthy lifestyles of African American and urban communities in Northern California, Sac Cultural Hub Media Foundation (SCHMF) was created in 2003 to develop programs which mentor young adults, women, and underserved communities. The Foundation has implemented programs in partnership with corporations, businesses and individuals to promote higher education, provide entrepreneurship opportunities, further diversity partnerships, and improve and encourage collaborative efforts through exceptional signature events that include:

• Exceptional Women of Color (EWOC) Conference

• Hub Choice Awards (HCA) Show

• Black Physicians Forum (BPF)

• BPF Medical Student Scholarship Program

• Young Women’s Exceptional Women of Color (Y-EWOC) Scholarship Competition

The mission of the Sac Cultural Hub Media Foundation is to provide exciting non- traditional vehicles of engagement where businesses and non-profit organizations can market services and products, mentor and provide public service information to educate and inspire the urban community. Our primary goal is to motivate and empower African American professionals, communities, and youth to thrive andsucceed in life.

The Sac Cultural Hub Media Foundation utilizes the Sacculturalhub.com Media Company to connect with the African American and Urban communities of Northern California. Sacculturalhub.com is known as the #1 grassroots multi-media organization in Northern California and is the most popular resource for networking of businesses, non-profit organizations, community resources, entertainment, and individuals.

Pleshette Robertson, the CEO and Founder of Sacculturalhub. com launched the website in March 2002. The website provides an internet platform for news, multicultural events, career profiles, professional business services, community resources, educational opportunities, corporate advertising, and photo gallery of Northern California residents, visitors, and celebrities. The website currently receives over 2 million national hits each month with over 20,000 unique visitors each month.

In February 2006, Ms. Robertson implemented a signature publication to complement the website. THE HUB: Urban Entertainment & Lifestyle Magazine caters to affluent urban professionals, working class families and the underserved communities of African American and mainstream communities with a mission to highlight individuals for their community contributions which increase enthusiasm in the community and help others to celebrate what Northern California has to offer.

Advisory Committee


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Michael Blair has been a California resident for over 20 years. He graduated from California State University Sacramento with a double Bachelors Degree in Human Resources Management and Insurance Management. He’s worked for healthcare and information technology fortune 500 companies in employment relations and as a corporate recruiter. As a current business owner, Michael

specializes in mass communication marketing and advertising services nation-wide for media agency www.thegospelvine.com and Indian Remy hair company www.suvalihair.com.

Victor Irving Jenkins, the mindset specialist, professional speaker and distinguished toastmaster specializes in helping people, develop presentation skills for business communication. Victor is the President/ Founder of CravetheSpotlight.com, an online media and marketing company that spotlights experts, speakers, teachers, ministers and more on their live Internet T.V. show, “Experts in the Spotlight”. Crave

the Spotlight also assists small businesses, nonprofits, and entrepreneurs with marketing and monetizing their message; developing educational webinars for e-learning, supported by email marketing campaigns, and Live T.V. streams.

Dianna L. Lovelace (aka Lady Di) resides in California with her husband Bishop Parnell M. Lovelace Jr., son, and niece. Lady Di is an innovative, motivational speaker. She is the CEO of the First Ladies Academy of Sacramento, a cultivation and developmental ministry for senior pastors’ wives. As a speaker and teacher, her approach is to be honest, vulnerable, and transparent with her audience. Her passion is to see

people make a conscious effort to change from brokenness to wholeness, through the Word of God. She inspires and challenges individuals to first look inward and then upwards for God’s direction.

Tammy Mcniff is the Director for Campus Community Engagement with the UC Davis Office of Campus Community Relations. Ms. McNiff works with various constituents on the UC Davis campus as well as in the local community, including the chambers of commerce, small local minority business enterprises and local advocacy organizations.

Bonnie Osborn is owner of independent public relations firm WriteAway Communications Services, specializing in online marketing and editorial content. She recently finished her second term as president of the Sacramento Rainbow Chamber of Commerce. A communications professional and writer with more than 18 years experience, Bonnie was a business reporter for newspapers in Missouri

and Southern California. She served for three years as communications director for the L.A. Gay & Lesbian Center before founding her company in 2004. Bonnie resides with her life partner of 18 years in northern Sacramento County, where the two were legally married in October 2008.

Radio director and personality Lee Perkins has directed a variety of radio stations and formats, including R&B, soul, smooth jazz and gospel. Most recently Perkins created “The Lee and Christina Morning Show,” followed by “The Lee and Andrea Morning Show,” for V101.1 FM in Sacramento, helping the station receive a top 5 rating. Perkins is a graduate of the Don Martin School of Radio & Television Arts & Sciences in Hollywood.

Brenda Vinson-Bufford is an experienced manager in financial and retirement planning and human services. As Chief of the California Partnership for Long-Term Care, a program supported by the Department of Health Care Services (DHCS), she has management oversight of this important program which educates Californians on successfully addressing issues of long-term care. As Executive Director of State of BEing,

Incorporated, a nonprofit organization, she oversees the employment and/or entrepreneurial skills training programs that empowers young adults and low-income women to achieve economic security through education, opportunity and ownership. Her expertise has resulted in her being featured in news articles, radio programs and television shows.

Tommie Whitlow is a member of Calvary Christian Center, Sacramento Valley Section of the National Council of Negro Women, Inc., Chair the Children of Promise Workshop & a Zeta Phi Beta Sorority, Inc. Tommie encourages you to become a member of the National Council of Negro Women, Inc. and work with the Sacramento Valley Section. Monthly meetings are held on the 3rd Saturday at 3 p.m.

at the Samuel C. Pannell Community Center, 2450 Meadowview Rd. in Sacramento, CA 95832. For more info call (916) 491-6850 or visit www.ncnwsacramento.org.

Conference Team Leadership


Pleshette Robertson holds a B.A. in Business Administration from San Jose State University. She is the owner of PR & Associates Business Resources which is an advertisement and promotions agency specializing in providing e-mail/e-blast marketing campaigns, website production and consultation to new business and startup organizations. Pleshette just recently received the 2012-2013 UC Davis Chancellor’s Achievement Awards For Diversity And Community

in the Community Award category. She also received the 2009-2010 Business Award in November 2009 from the National Coalition of 100 Black Women, Sacramento Chapter. Pleshette also received the “Women of Excellence” in March 2008 from the Sacramento Kappa Psi Zeta Chapter of Zeta Phi Beta Sorority. Pleshette was featured in the August 2007 issue on her personal style and noteworthy achievements in the Sacramento Magazine.

Vicki Blakely holds a Bachelor of Science degree in Health Care Administration/Management where she worked for various hospitals and clinics throughout Southern and Northern California. Vicki is currently studying for her Master’s Degree at Capella University. She also owns “Audacity to Promote” a company that specializes in promoting local community events. She was the promoter for the NAACP R&B Festival in

2011. Vicki joined the staff of Sac Cultural Hub in the Fall of 2009 and is the Administrative Secretary to the Editor-in-Chief/Founder of Sacculturalhub Media Company working on special grant projects and activities.

Michael Coleman was born and raised in Detroit and has worked in broadcast and print media for over twenty years. Here in California, his clients have included The Sacramento Observer and Adelante Media Group. He has a Bachelor of Arts with High Honors and Distinction in Communication from the University of Michigan, and is the proud father of two daughters, one of whom has followed in his footsteps as a Michigan alumnus. Michael is approaching fluency

in Spanish and is ghost writing a memoir of a Motown Records. Michael joined the team of Sac Cultural Hub as a Staff Writer/Reporter and Advertising Executive in May of 2013.

Twlia Laster is the owner of Twlia Makes It Happen! Consulting Service. Ms. Laster has 19 years of experience in providing consulting services to clients in need of strategic marketing, program development, public relations, event management, health education, and smoking cessation facilitation. For the past six years Ms. Laster has served as the Strategic Marketing and Program Director for Sac Cultural Hub Media Company directly engaged in increasing

overall company revenue by revamping the marketing model, developing programs, solidifying corporate and community partnerships. Additionally, Ms. Laster is the Program Manager of The SOL Project, Saving Our Legacy, African Americans for Smoke Free Safe Places, and serves on several advisory committees throughout Northern California.

Lesley Leatherwood is the CEO of Leatherwood Marketing, and specializes in national internet marketing and print advertising. She possess over 19 years of corporate experience, including inside and outside sales, hospitality, public relations, media buying, production assistant in television and four feature films. She is an expert with consulting on promoting, advertising, telemarketing products, events and photography. Lesley is originally from Cardiff

Wales, England, Lesley has been with Sac Cultural Hub Media Company since 2008 and serves Community Advertising Manager.

Donna Michele Ramos writes several multi-cultural novels simultaneously. Her journalism career as a Senior Staff Writer/Reporter for THE HUB Magazine yielded interviews with Maxwell, Venus and Serena Williams and HRH Sarah Ferguson Duchess of York, to name a few. She attended Fordham University in NYC but acquired her BS in Government from Sacramento State University, May 2000. As a self-published author, Donna Michele Ramos ‘first book “HIGH

RISE”, a contemporary romance novel, debuted on Essence Magazine and BlackbookPlus.com’s Best Seller Lists for paperback fiction. Her second novel also quickly embraced by readers, “BORROWED TIME”, a Civil War historical romance, reveals a pivotal historical figure, long overlooked. Many readers calling it “ROOTS” for this generation. “SCANDALOUS” the much requested, red hot, sequel to “HIGH RISE” was released August 2010. Her latest book “HAWAII THREE-O”, a trilogy of stories taking place in Hawaii was released February 14, 2013. “M&M, Madness and Mayhem”, the final book in her HIGH RISE Trilogy, will be released late 2013. Her first children’s book, for Tweens, “DEAR DIARY…Not Quite” will be released Spring 2013.

Valarie Scruggs is currently a health consultant focusing on program development, evaluation, and grant writing. She was previously the Director of Health Equity for the American Heart Association. In this position, she was responsible for planning, securing funding, and implementing effective public health education and community outreach efforts, with special emphasis on increasing awareness of cardiovascular risk factors among women, African-

Americans and Latinos. She promoted strategic alliances with community leaders, health professionals, educators, advocates, and volunteers, to implement community-based educational programs that deliver increased knowledge and encourage individuals and communities to take action to reduce their risk for heart disease and stroke, including making healthy lifestyle changes and developing heart-healthy habits. She holds a Bachelor of Arts in Social Ecology from University of California, Irvine with an emphasis in Psychology and Social Behavior.

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Congratulations EWOC Honorees!Franklin Jackson, General Manager

Natomas WalMart3661 Truxel Way, Sacramento, CA 95833

20155th Year Anniversary

Celebration of theBlack Physicians Forum

Presented in partnership by the Sac Cultural Hub Media Foundation

and the Office of Diversity at the UC Davis School of Medicine.

Sponsorship and vendor opportunities available

Contact (916) 234-3589 or e-mail [email protected]

Northern California Black Physicians

Forum (BPF) was initiated in

November 2010 to connect physicians

with colleagues throughout Northern

California to discuss physician

leadership and potential collaborative

roles in chronic disease education,

prevention, and health care access

for communities of color.

Young Women’s Summit


Today’s youth/young women are tomorrow’s leaders and business owners. We look to celebrate their present and future with the 2014 Youth/Young Women’s Summit (YWS), part of the 2014 Exceptional Women of Color Conference. Young women of color, ages 12-21, have been invited to participate in this one-day Summit featuring discussions and workshops on what topics are important to them right now, and what they need to know to realize their full potential in the future.

Our mission is to inspire young women to seek successful opportunities and aff ect positive change in their communities with a purpose to empower young women to embrace their strengths and to reach their full potential in the career world. YWS features locally recognized young women who share their own insights on college, career building, entrepreneurship and how to address challenges that are attributed to the strides of success.

YWS PROGRAM SCHEDULE

Y-EWOC SCHOLARSHIP COMPETITION

The 2014 Young Exceptional Women of Color (Y-EWOC) Scholarship Competition was started in May 2012 to help assist young women of color, ages 14-21, aff ord higher education. The goal of this scholarship is to encourage young women of color to pursue their dreams through education. The Sac Cultural Hub Media Foundation will announce two winners to receive awards in the amount of $500 each for the Y-EWOC Scholarship Competition recipients on Saturday, September 13, 2014.

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Today’s youth/young women are tomorrow’s leaders and business owners. We look to celebrate their present and future with the

Young Women’s Summit


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YWS FACILITATOR

Keadrian Belcher-Harris is the founder of the first social organization for ladies 7-18, C.L.A.S.S.Y.-Captivating Ladies acquiring Successful Standards which is an organization that strives to improve the self-esteem of ladies by way of community involvement & educational workshops. Keadrian has been

a staff member of the Sacculturalhub.com Media Company since 2004. She is also noteworthy for her fundraising efforts, advocacy to Strides against Breast Cancer, WEAVE and a host of local youth advocacy efforts. Keadrian has a ten year background as a Programming Systems Analyst and a three year background with Fortune 500 Company, VSP.

PRESENTERS

Berry Accius is a Motivational Speaker and the Co-Founder and CEO of Voice of the Youth (VOY), a mentor leadership program for the youth. He lives as a single father raising his teenage daughter. Accius has not only designated himself as a mentor but has emerged as a powerful vessel and leader in

our community. As a motivational speaker, Accius has captured the attention of his audience and made a powerful impact on those that have attended his seminars.

Holly Brown has worked for Schools Financial Credit Union for 29 years. Some say that she is the “face” of the credit union. She has held various positions with schools including: Branch Supervisor, Loan Analyst, Loan Supervisor and currently, Membership Development Specialist. Holly is a member

and former president of Credit Union Partners in Education. Her community involvement has allowed her to reach and support thousands of peope in the community annually. When Holly has free time, she enjoys spending it with her three children, family and close friends.

Ayoka Munoz is currently an Intermediate Systems Analyst for CoreLogic Data and Analytics. She is a Christian, Mother, and self-proclaimed nerd who is making a career of Information Technology and its many opportunities. Having attended UC Davis, she has also held positions in banking and fashion, and holds certifications

in Information Security Standards, ITIL, FCRA, and Excel. Munoz currently enjoys learning new things, mentorship opportunities, traveling, working out, and spending time with family.

Kimberly Stokes, PhD received her undergraduate and graduate degrees in Chemical Engineering from Northwestern University and University of California-Berkeley, respectively. She has worked passionately in her craft for over thirty years. She currently works throughout the United States as a consultant in

her respective career. She also has dedicated her life of service as a Pastor of Outreach Ministries. In her numerous accomplishments and achievements, she has always focused on empowering others by example. She currently resides in Sacramento, California.

Nicole “Nikki” Whitfield served from June 2008 to July 2013 as community mobilization coordinator for CARES (Center for AIDS Research, Education & Services), where she helped build relationships with the African American community, area churches, health care providers and community-based

organizations. Whitfield is an HIV University Fellow of the Black AIDS Institute (AAHU); and recipient of the 2013 Sacramento Kings All Star Community Service Award and of the 2009 Exceptional Woman Of Color Award. She is a speaker, author, and advocate for the underserved and marginalized in our community. Currently, she has joined forces with the Gender Health Center in Sacramento to bring awareness to the highest population to contract the HIV virus; transgender women of color.

Exhibitors Pavilion


A Touch of Lifewww.myancienttreasure.com

Blue Shield of Californiawww.blueshieldca.com

Book Author, Carolyn Murdock916-690-3956

Book Author, Angela [email protected]

Carries Touchwww.carriestouch.org

Crave The Spotlightwww.cravethespotlight.com

Culture Collectionwww.culturecollection.com

DIVA Swap [email protected]

Exclusively You [email protected]

Jazzy Bow Tieswww.JazzyBowTies.com

Kaiser Permanentehttps://healthy.kaiserpermanente.org

Legal Shieldjones46.legalshieldassociate.com

Monta Vidawww.montavida.com

Market America - Motive Cosmeticswww.shop.com/claudiaeppersonmotivescosmetics.com/Robin54motivescosmetics.com/lindastovall

Medical Incentive to Quit Smoking (MISQ) Project http://www.dhcs.ca.gov/individuals/Pages/QuitSmoking.aspx

Reliv [email protected]

S&L Smith Associates/Oliver Builderswww.slsmithandassociates.com

Sacculturalhub.com Media Companywww.sacculturalhub.com

Sierra Donor Serviceswww.dcids.org

SOL-Saving Our Legacywww.thesolproject.org

Schools Financial Credit Unionwww.schoolsfcu.org

SMUDwww.smud.org

Susan G. Komen Sacramento Valleywww.komensacramento.org

Transformed Dance916-201-5144

USDA Plumas National Forestwww.fs.usda.gov/plumas

Where Angels Threadwww.whereangelsthread.com

Zurvita Zeal for Lifehttp://shantereed.zealforlife.com

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A Special Thank You


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Special Thank you to all of new volunteers and past volunteers who have been with us since the inception of the EWOC Conference

EWOC Conference Volunteer Operations Team

Adriane Bethely

Janee Hilton

Sheila Green

Cynthia Brooks

Yolanda Henderson

Shea Mosher

Marchai Powell

Christina Sekou

Valerie Simmonds

Arameya Talford

Thank You Raffle Prize Contributors!

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Sac Cultural Hub Media Foundation would like to thank all of our corporate sponsors and community partners for supporting the

6th Annual EWOC-Exceptional Women of Color Conference

P R E S E N T E D B Y

Corporate & Community Partners

Sac Cultural Hub Media FoundationOffice location: 2572 21st Street, Sacramento, CA 95818

Mailing address: 7902 Gerber Road, #367, Sacramento, CA 95828 (916) 234-3589 | Fax: 866-302-6429

[email protected] | www.sacculturalhub.com/916/media-foundation

Documents

Welcome Everyone! - Sac Cultural Hub - Sac Cultural …...2014/09/07 · business plan, building an effective operations/infrastructure, keeping up with technology, developing a marketing