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Public Relations Activity Report Client: Real Estate Results Network - ARERAs February/March 2017 Addressed to: Shane McLucas, Michael Sheargold, Sarah Bidmead Ite m Activity Description Status 1.0 Media Coverage Achieved 1.1 Media Coverage: Elite Agent - online Media Release: ARERAs Finalist Media Outlet: Elite Agent Date: January 25, 2017 Title: Australasian Real Estate Results Awards 2017 Finalists Announced Reach: Emailed for media kit Estimated publicity value: $ Link: https://eliteagent.com.au/australasian-real- estate-results-awards-finalists-2017/ Complet e 1.2 Media Coverage: Area News - online Media Release: ARERAs Finalist Media Outlet: The Area News Date: January 30, 2017 Title: Griffith Real Estate up for eight prestigious-national awards Reach: N/A unique visitors per day / N/A average story audience Estimated publicity value: $810 (270 x 3) Link: http://www.areanews.com.au/story/4433954/griffith- agency-up-for-awards/ Complet e 1.3 Media Coverage: Area News - print Media Release: ARERAs Finalist Media Outlet: Area News Date: February 1, 2017 Title: Griffith agency up for awards Reach: 3,229 (N/A female 16+ / N/A male 16+) Estimated publicity value: $924 ($308 x 3) Complet e 1.4 Media Coverage: Capricorn Coast Mirror - print Media Release: ARERAs Finalist Media Outlet: Capricorn Coast Mirror Date: February 1, 2017 Title: Coast agency finalists in ARERAs Reach: 11,699 (N/A female 16+ / N/A male 16+) Estimated publicity value: $1101 ($367 x 3) Complet e 1.5 Media Coverage: Coffs Coast Advocate - Media Release: ARERAs Finalist Media Outlet: Coffs Coast Advocate Date: February 8, 2017 Title: LOCAL AGENCY IN NATIONAL AWARD FINALS Complet e

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Page 1: rubycommsinternship.files.wordpress.com  · Web view1.2. Media Coverage: Area News - online. Media Release: ARERAs Finalist . Media Outlet: The Area News. Date: January 30, 2017

Public Relations Activity ReportClient: Real Estate Results Network - ARERAs February/March 2017Addressed to: Shane McLucas, Michael Sheargold, Sarah Bidmead

Item Activity Description Status1.0 Media Coverage Achieved1.1 Media Coverage:

Elite Agent - online

Media Release: ARERAs FinalistMedia Outlet: Elite AgentDate: January 25, 2017Title: Australasian Real Estate Results Awards 2017 Finalists AnnouncedReach: Emailed for media kitEstimated publicity value: $Link: https://eliteagent.com.au/australasian-real-estate-results-awards-finalists-2017/

Complete

1.2 Media Coverage:Area News - online

Media Release: ARERAs FinalistMedia Outlet: The Area NewsDate: January 30, 2017Title: Griffith Real Estate up for eight prestigious-national awardsReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $810 (270 x 3)Link: http://www.areanews.com.au/story/4433954/griffith-agency-up-for-awards/

Complete

1.3 Media Coverage:Area News - print

Media Release: ARERAs FinalistMedia Outlet: Area NewsDate: February 1, 2017Title: Griffith agency up for awardsReach: 3,229 (N/A female 16+ / N/A male 16+)Estimated publicity value: $924 ($308 x 3)

Complete

1.4 Media Coverage: Capricorn Coast Mirror - print

Media Release: ARERAs FinalistMedia Outlet: Capricorn Coast MirrorDate: February 1, 2017Title: Coast agency finalists in ARERAsReach: 11,699 (N/A female 16+ / N/A male 16+)Estimated publicity value: $1101 ($367 x 3)

Complete

1.5 Media Coverage: Coffs Coast Advocate - print

Media Release: ARERAs FinalistMedia Outlet: Coffs Coast AdvocateDate: February 8, 2017Title: LOCAL AGENCY IN NATIONAL AWARD FINALSReach: 30,564 (N/A female 16+ / N/A male 16+)Estimated publicity value: $276 ($92 x 3)

Complete

1.6 Media Coverage: Port Lincoln Times - online

Media Release: ARERAs FinalistMedia Outlet: Port Lincoln TimesDate: February 8, 2017Title: Kemps national awards finalistsReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $390 ($130 x 3)Link: http://www.portlincolntimes.com.au/story/4455282/kemps-national-awards-finalists/

Complete

1.7 Media Coverage:Port Lincoln

Media Release: ARERAs FinalistMedia Outlet: Port Lincoln Times Complete

Page 2: rubycommsinternship.files.wordpress.com  · Web view1.2. Media Coverage: Area News - online. Media Release: ARERAs Finalist . Media Outlet: The Area News. Date: January 30, 2017

Times - print Date: February 9, 2017Title: Kemps national awards finalistsReach: 4,519 (N/A female 16+ / N/A male 16+)Estimated publicity value: $486 ($162 x 3)

1.8 Media Coverage: Berwick News - print

Media Release: ARERAs FinalistMedia Outlet: Berwick NewsDate: February 9, 2017Title: UP FOR AWARDSReach: 32,112 (N/A female 16+ / N/A male 16+)Estimated publicity value: $3399 ($1133 x 3)

Complete

1.9 Media Coverage: Leeton Irrigator - online

Media Release: ARERAs FinalistMedia Outlet: Leeton IrrigatorDate: February 16, 2017Title: Property agent up for top gongReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $1038 ($346 x 3)Link: http://www.irrigator.com.au/story/4473162/property-agent-up-for-top-gong/?cs=1524

Complete

1.10 Media Coverage: Leeton Irrigator - online

Media Release: ARERAs FinalistMedia Outlet: Leeton IrrigatorDate: February 16, 2017Title: Property agent up for top gongReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $1317 ($439 x 3)Link: http://www.irrigator.com.au/story/4473162/property-agent-up-for-top-gong/?cs=1524

Complete

1.11 Media Coverage: 5AA Adelaide Breakfast - radio

Media Release: ARERAs FinalistMedia Outlet: 5AA Adelaide BreakfastDate: February 20, 2017Title: Interview with Suzannah Toop, Toop&Toop Real EstateReach: 30,000 (13,000 female 16+ / 16,000 male 16+)Estimated publicity value: $3153 ($1051 x 3)

Complete

1.12 Media Coverage: Australian Financial Review - print

Media Release: ARERAs WinnersMedia Outlet: Australian Financial ReviewDate: February 22, 2017Title: Big Real Estate WinsReach: 48,009 (N/A female 16+ / N/A male 16+)Estimated publicity value: $1455 ($485 x 3)

Complete

1.13 Media Coverage: Coffs Coast Advocate - print

Media Release: ARERAs WinnersMedia Outlet: Coffs Coast AdvocateDate: February 22, 2017Title: AWARDS FOR LOCAL AGENTSReach: 30,564 (N/A female 16+ / N/A male 16+)Estimated publicity value: $339 ($113 x 3)

Complete

1.14 Media Coverage: Elite Agent - online

Media Release: ARERAs WinnersMedia Outlet: Elite AgentDate: February 22, 2017Title: Real Estate Results Network 2016 Award Winners | Elite Agent MagazineReach:Estimated publicity value: $Link: https://eliteagent.com.au/real-estate-results-network-2016-award-

Complete

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winners/1.15 Media Coverage:

Coffs Coast Advocate - online

Media Release: ARERAs WinnersMedia Outlet: Coffs Coast AdvocateDate: February 22, 2017Title: Award win for local real estate agentsReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $3294 ($1098 x 3)Link: https://www.coffscoastadvocate.com.au/news/award-win-for-local-real-estate-agents/3146400/

Complete

1.16 Media Coverage: Mudgee Guardian & Gulgong Advertiser - print

Media Release: ARERAs WinnersMedia Outlet: Mudgee Guardian & Gulgong AdvertiserDate: February 24, 2017Title: Support star shines in SydneyReach: 2,167 (N/A female 16+ / N/A male 16+)Estimated publicity value: $2061 ($687 x 3)

Complete

1.17 Media Coverage: Adelaide Advertiser - print

Media Release: ARERAs WinnersMedia Outlet: Adelaide AdvertiserDate: February 25, 2017Title: Double delight for ToopReach: 165,110 (N/A female 16+ / N/A male 16+)Estimated publicity value: $5343 ($1781 x 3)

Complete

1.18 Media Coverage: Area News - print

Media Release: ARERAs WinnersMedia Outlet: Area NewsDate: February 27, 2017Title: Real estate leaders honouredReach: 3,229 (N/A female 16+ / N/A male 16+)Estimated publicity value: $2490 ($830 x 3)

Complete

1.19 Media Coverage: Port Lincoln Times - online

Media Release: ARERAs WinnersMedia Outlet: Port Lincoln TimesDate: February 27, 2017Title: Kemp recognised at real estate awardsReach: N/A unique visitors per day / N/A average story audienceEstimated publicity value: $1269 ($423 x 3)Link: http://www.portlincolntimes.com.au/story/4494298/kemp-named-best-boutique-principal/

Complete

1.20 Media Coverage: Port Lincoln Times - print

Media Release: ARERAs WinnersMedia Outlet: Port Lincoln TimesDate: February 28, 2017Title: Kemp named best boutique principalReach: 4,519 (N/A female 16+ / N/A male 16+)Estimated publicity value: $1986 ($662 x 3)

Complete

1.21 Media Coverage: Berwick News - print

Media Release: ARERAs WinnersMedia Outlet: Berwick NewsDate: March 2, 2017Title: PEAKE BAGS TOP AWARDReach: 32,112 (N/A female 16+ / N/A male 16+)Estimated publicity value: $6672 ($2224 x 3)

Complete

1.22 Media Coverage: Pakenham News - print

Media Release: ARERAs WinnersMedia Outlet: Pakenham NewsDate: March 2, 2017Title: PEAKE BAGS TOP AWARDReach: 11,602 (N/A female 16+ / N/A male 16+)

Complete

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Estimated publicity value: $4341 ($1447 x 3)1.23 Media Coverage:

Pine Rivers Press – Strathpine - print

Media Release: ARERAs WinnersMedia Outlet: Pine Rivers Press - StrathpineDate: March 2, 2017Title: Agents' double delight at real estate awardsReach: 29,754 (N/A female 16+ / N/A male 16+)Estimated publicity value: $2367 ($789 x 3)

Complete

1.24 Media Coverage: Mountain Scene NZ

Media Release: ARERAs WinnersMedia Outlet: Mountain Scene NZDate: March 2, 2017Title: Australasian Gong Surprise Queensland RealtorReach:Estimated publicity value:

Complete

1.25 Media Coverage: World News Australia - online

Media Release: ARERAs WinnersMedia Outlet: World News AustraliaDate: March 3, 2017Title: Indian-Australian wins prestigious ‘Australasian Performer of the Year’ awardReach: 84,065 unique visitors per day / 961 average story audienceEstimated publicity value: $2661 ($887 x 3)Link: http://www.sbs.com.au/yourlanguage/punjabi/en/article/2017/03/03/indian-australian-wins-prestigious-%E2%80%98australasian-performer-year%E2%80%99-award

Complete

1.26 Media Coverage: Subiaco Post - print

Media Release:Media Outlet: Subiaco PostDate: March 4, 2017Title: IT'S NOT ALL DOOM AND GLOOM HERE'S WHYReach: 51,717 (N/A female 16+ / N/A male 16+)Estimated publicity value: NB – not our coverage

Complete

1.27 Media Coverage: Adelaide Advertiser - print

Media Release:Media Outlet: Adelaide AdvertiserDate: March 4, 2017Title: ToopVault hits 8,000 members!Reach: 165,110 (N/A female 16+ / N/A male 16+)Estimated publicity value: NB – not our coverage

Complete

1.28 Media Coverage: Manly Daily - print

Media Release: ARERAs WinnersMedia Outlet: Manly DailyDate: March 4, 2017Title: INDUSTRY GONGS FOR AGENCYReach: 87,576 (N/A female 16+ / N/A male 16+)Estimated publicity value: $186 ($62 x 3)

Complete

1.29 Media Coverage: Capricorn Coast Mirror - print

Media Release: ARERAs WinnersMedia Outlet: Capricorn Coast MirrorDate: March 22, 2017Title: Property award finalists namedReach: 11,699 (N/A female 16+ / N/A male 16+)Estimated publicity value: $1347 ($449 x 3)

Complete

1.30 Media Coverage: Communitynews.com.au - online

Media Release:Media Outlet: Communitynews.com.auDate: March 22, 2017Title: Caporn Young ringing in the changes

Complete

Page 5: rubycommsinternship.files.wordpress.com  · Web view1.2. Media Coverage: Area News - online. Media Release: ARERAs Finalist . Media Outlet: The Area News. Date: January 30, 2017

Estimated publicity value: NB – not our coverageLink: http://www.communitynews.com.au/western-suburbs-weekly/real-estate/caporn-young-ringing-in-the-changes/

Coverage Summary: The resulting media coverage for the 2016 Australasian Real Estate Results Awards was strong for such a short time period, generating 19 pieces of coverage with an approximate audience reach of 760,774 (without including online reach). Please find summary below:

Total number of clips: 19Approximate audience reached: 760,744Estimated publicity value: $31,119.00