7
DESIGN OF THE NATIONAL COAT OF ARMS The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. The primary descriptor (functional name of department e.g. water & forestry) is 1 5 / 8XC high. The secondary descriptor (word ‘Department’) is 1 1 / 8XC high. The tertiary descriptor (full name of department e.g. Water Affairs and Forestry) is also 1 1 / 8XC high. The Republic of South Africa is 1 1 / 8XC high. Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used. Primary descriptor - functional name Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black Water Affairs and Forestry Department: REPUBLIC OF SOUTH AFRICA water & forestry National Coat of Arms 11 7 / 8XC 1XC Water Affairs and Forestry Department: REPUBLIC OF SOUTH AFRICA water & forestry Line 2 /8XC Primary descriptor 1 5 /8XC Secondary descriptor 1 1 /8XC Tertiary descriptor 1 1 /8XC Country descriptor 1 1 /8XC Space 4 /8XC Space 1XC Space 5 /8XC Space 5 /8XC Space 2XC 3.12 Examples of implemented departmental logos 3.12.1 Functional naming structure 43 Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

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Page 1: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

HE

NAT

ION

AL

CO

AT O

F A

RM

S

The grid has been carefully devised to assist in establishing the clear space area around the national Coatof Arms and serves as a guide with which to establish the different sizes on various communication elements.

The clear space around the national Coat of Arms must always be 2XC. The spacing between the nationalCoat of Arms and the descriptor to the right must be 2XC. The primary descriptor (functional name ofdepartment e.g. water & forestry) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XChigh. The tertiary descriptor (full name of department e.g. Water Affairs and Forestry) is also 11/8XC high.The Republic of South Africa is 11/8XC high.

Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used.

Primary descriptor -functional nameFont: Gill Sans RegularColour: Departmental

Secondary andtertiary descriptorFont: Arial RegularColour: Black only

Country descriptorFont: Arial BoldColour: Black

Water Affairs and ForestryDepartment:

REPUBLIC OF SOUTH AFRICA

water & forestry

National Coat of Arms117⁄ 8XC

1XC

Water Affairs and ForestryDepartment:

REPUBLIC OF SOUTH AFRICA

water & forestryLine 2⁄8XC

Primary descriptor 15⁄8XC

Secondary descriptor 11⁄8XC

Tertiary descriptor 11⁄8XC

Country descriptor 11⁄8XC

Space 4⁄8XC

Space 1XC

Space 5⁄8XC

Space 5⁄8XC

Space2XC

3.12 Examples of implemented departmental logos

3.12.1 Functional naming structure

43Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Page 2: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

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NAT

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F A

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Primary descriptor -functional name intwo linesFont: Gill Sans RegularColour: Departmental

Secondary andtertiary descriptorFont: Arial RegularColour: Black only

Country descriptorFont: Arial BoldColour: Black

National Coat of Arms117⁄ 8XC

1XC

Environmental Affairs and TourismDepartment:

REPUBLIC OF SOUTH AFRICA

& tourismLine 2⁄8XC

Primary descriptor 15⁄8XC

Secondary descriptor 11⁄8XC

Tertiary descriptor 11⁄8XC

Country descriptor 11⁄8XC

Space 4⁄8XC

Space 1XC

Space 5⁄8XC

Space 5⁄8XC

environmentPrimary descriptor 15⁄8XC

Space2XC

Environmental Affairs and TourismDepartment:

REPUBLIC OF SOUTH AFRICA

& tourismenvironment

The grid has been carefully devised to assist in establishing the clear space area around the national Coatof Arms and serves as a guide with which to establish the different sizes on various communication elements.

The clear space around the national Coat of Arms must always be 2XC. The spacing between the nationalCoat of Arms and the descriptor to the right must be 2XC. If the department has a long name the primarydescriptor (functional name of department e.g. environment & tourism) must be two lines and each line mustbe 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor(full name of department e.g. Environmental Affairs and Tourism) is also 11/8XC high. The Republic of SouthAfrica is 11/8XC high.

Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used.

3.12 Examples of implemented departmental logos

3.12.2 Functional naming structure in two lines

44Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Page 3: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

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F A

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Primary descriptor -acronymFont: Gill Sans RegularColour: Departmental

Secondary andtertiary descriptorFont: Arial RegularColour: Black only

Country descriptorFont: Arial BoldColour: Black

Trade and IndustryDepartment:

REPUBLIC OF SOUTH AFRICA

the dti

National Coat of Arms117⁄ 8XC

1XC

Trade and IndustryDepartment:

REPUBLIC OF SOUTH AFRICA

the dtiLine 2⁄8XC

Primary descriptor 15⁄8XC

Secondary descriptor 11⁄8XC

Tertiary descriptor 11⁄8XC

Country descriptor 11⁄8XC

Space 4⁄8XC

Space 1XC

Space 5⁄8XC

Space 5⁄8XC

Space2XC

The grid has been carefully devised to assist in establishing the clear space area around the national Coatof Arms and serves as a guide with which to establish the different sizes on various communication elements.

The clear space around the national Coat of Arms must always be 2XC. The spacing between the nationalCoat of Arms and the descriptor to the right must be 2XC. The primary descriptor (acronym name ofdepartment e.g. the dti) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high.The tertiary descriptor (full name of department e.g. Trade and Industry) is also 11/8XC high. The Republicof South Africa is 11/8XC high.

When the name of the department is written as an acronym, it must be preceeded by “the”.

3.12 Examples of implemented departmental logos

3.12.3 Acronym naming structure

45Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Page 4: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

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NAT

ION

AL

CO

AT O

F A

RM

S

AgricultureDepartment:

REPUBLIC OF SOUTH AFRICA

agriculture

Arts and CultureDepartment:

REPUBLIC OF SOUTH AFRICA

arts & culture

Correctional ServicesDepartment:

REPUBLIC OF SOUTH AFRICA

correctional services

DefenceDepartment:

REPUBLIC OF SOUTH AFRICA

defence

EducationDepartment:

REPUBLIC OF SOUTH AFRICA

education

Environmental Affairs and TourismDepartment:

REPUBLIC OF SOUTH AFRICA

environment& tourism

Land AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

land affairs

HousingDepartment:

REPUBLIC OF SOUTH AFRICA

housing

Home AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

home affairs

HealthDepartment:

REPUBLIC OF SOUTH AFRICA

health

Note: Only the primary

descriptor may be in

colour. Secondary,

tertiary and country

descriptor must always

be in black.

3.12 Examples of implemented departmental logos

3.12.4 Implemented full colour departmental logos

46Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Government Communication and Information SystemDepartment:

REPUBLIC OF SOUTH AFRICA

governmentcommunications

Government Printing WorksDepartment:

REPUBLIC OF SOUTH AFRICA

governmentprinting

Independant Complaints DirectorateDepartment:

REPUBLIC OF SOUTH AFRICA

independant complaintsdirectorate

National Intelligence AgencyDepartment:

REPUBLIC OF SOUTH AFRICA

intelligence

LabourDepartment:

REPUBLIC OF SOUTH AFRICA

labour

National TreasuryDepartment:

REPUBLIC OF SOUTH AFRICA

national treasury

Page 5: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

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NAT

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F A

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Note: Only the primary

descriptor may be in

colour. Secondary,

tertiary and country

descriptor must always

be in black.

Foreign AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

the dfa

Minerals and EnergyDepartment:

REPUBLIC OF SOUTH AFRICA

the dme

3.12 Examples of implemented departmental logos

3.12.4 Implemented full colour departmental logos

47Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Public EnterprisesDepartment:

REPUBLIC OF SOUTH AFRICA

public enterprises

Public WorksDepartment:

REPUBLIC OF SOUTH AFRICA

public works

Safety and SecurityDepartment:

REPUBLIC OF SOUTH AFRICA

safety & security

Science and TechnologyDepartment:

REPUBLIC OF SOUTH AFRICA

science& technology

Social DevelopmentDepartment:

REPUBLIC OF SOUTH AFRICA

social development

Sport and Recreation South AfricaDepartment:

REPUBLIC OF SOUTH AFRICA

sport & recreation

CommunicationsDepartment:

REPUBLIC OF SOUTH AFRICA

the doc

Provincial and Local GovernmentDepartment:

REPUBLIC OF SOUTH AFRICA

the dplg

TransportDepartment:

REPUBLIC OF SOUTH AFRICA

transport

Water Affairs and ForestryDepartment:

REPUBLIC OF SOUTH AFRICA

water & forestry

SA Managment Development InstitutionDepartment:

REPUBLIC OF SOUTH AFRICA

the samdi

Trade and IndustryDepartment:

REPUBLIC OF SOUTH AFRICA

the dti

Public Service and AdministrationDepartment:

REPUBLIC OF SOUTH AFRICA

the dpsa

Justice and Constitutional DevelopmentDepartment:

REPUBLIC OF SOUTH AFRICA

the doj & cd

Page 6: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

HE

NAT

ION

AL

CO

AT O

F A

RM

S

AgricultureDepartment:

REPUBLIC OF SOUTH AFRICA

agriculture

Arts and CultureDepartment:

REPUBLIC OF SOUTH AFRICA

arts & culture

Correctional ServicesDepartment:

REPUBLIC OF SOUTH AFRICA

correctional services

DefenceDepartment:

REPUBLIC OF SOUTH AFRICA

defence

EducationDepartment:

REPUBLIC OF SOUTH AFRICA

education

Environmental Affairs and TourismDepartment:

REPUBLIC OF SOUTH AFRICA

environment& tourism

Land AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

land affairs

HousingDepartment:

REPUBLIC OF SOUTH AFRICA

housing

Home AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

home affairs

HealthDepartment:

REPUBLIC OF SOUTH AFRICA

health

The departmental logos

may only be black

reversed out of white or

white reversed out of

black.

3.12 Examples of implemented departmental logos

3.12.5 Implemented one colour departmental logos

48Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Government Communication and Information SystemDepartment:

REPUBLIC OF SOUTH AFRICA

governmentcommunications

Government Printing WorksDepartment:

REPUBLIC OF SOUTH AFRICA

governmentprinting

Independant Complaints DirectorateDepartment:

REPUBLIC OF SOUTH AFRICA

independant complaintsdirectorate

National Intelligence AgencyDepartment:

REPUBLIC OF SOUTH AFRICA

intelligence

LabourDepartment:

REPUBLIC OF SOUTH AFRICA

labour

National TreasuryDepartment:

REPUBLIC OF SOUTH AFRICA

national treasury

Page 7: water & forestry · When the name of the department is written as an acronym, it must be preceeded by “the”. 3.12 Examples of implemented departmental logos 3.12.3 Acronym naming

DE

SIG

N O

F T

HE

NAT

ION

AL

CO

AT O

F A

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Foreign AffairsDepartment:

REPUBLIC OF SOUTH AFRICA

the dfa

Minerals and EnergyDepartment:

REPUBLIC OF SOUTH AFRICA

the dme

3.12 Examples of implemented departmental logos

3.12.5 Implemented one colour departmental logos

49Republic of South Africa’s

national Coat of ArmsCorporate Identity and Branding Guidelines

Public EnterprisesDepartment:

REPUBLIC OF SOUTH AFRICA

public enterprises

Public WorksDepartment:

REPUBLIC OF SOUTH AFRICA

public works

Safety and SecurityDepartment:

REPUBLIC OF SOUTH AFRICA

safety & security

Science and TechnologyDepartment:

REPUBLIC OF SOUTH AFRICA

science& technology

Social DevelopmentDepartment:

REPUBLIC OF SOUTH AFRICA

social development

Sport and Recreation South AfricaDepartment:

REPUBLIC OF SOUTH AFRICA

sport & recreation

CommunicationsDepartment:

REPUBLIC OF SOUTH AFRICA

the doc

Provincial and Local GovernmentDepartment:

REPUBLIC OF SOUTH AFRICA

the dplg

TransportDepartment:

REPUBLIC OF SOUTH AFRICA

transport

Water Affairs and ForestryDepartment:

REPUBLIC OF SOUTH AFRICA

water & forestry

SA Managment Development InstitutionDepartment:

REPUBLIC OF SOUTH AFRICA

the samdi

Trade and IndustryDepartment:

REPUBLIC OF SOUTH AFRICA

the dti

Public Service and AdministrationDepartment:

REPUBLIC OF SOUTH AFRICA

the dpsa

Justice and Constitutional DevelopmentDepartment:

REPUBLIC OF SOUTH AFRICA

the doj & cdThe departmental logos

may only be black

reversed out of white or

white reversed out of

black.