Warnford Court Throgmorton St, London EC2N 2AT Stats Worth Sharing Private & Confidential © Squawka 2013 @SanjitAtwal @Squawka

Warnford CourtThrogmorton St,

LondonEC2N 2AT

Stats Worth Sharing

Private & Confidential© Squawka 2013

@SanjitAtwal @Squawka

Everybody is talking about Second Screens

We believe second screens must offer unique utility


In order to assess the possible reach and appeal of Squawka amongst UK based football fans, Zag conducted an omnibus survey through Vision Critical, an independent global market research and technology firm.

What is the potential?

- 32% (7.4m) of football fans have used a second screen whilst watching football

- 45% (10.4m) of football fans felt there aren’t enough in game football statistics available during a match

- 45% (10.4m) of football fans declared an interest in using a football second screen powered by data

- 67% (6.5m) of football fans aged 18 – 34 declared an interest in using a football second screen powered by data

- 36% (8.4m) football fans bet on football at least once a month

- 67% (5.6m) of those who bet on football declared an interest in using a football second screen powered by data


http://www.visioncritical.com/

Squawka delivers football fans stats worth sharing……comprehensive match statistics, visualised

and shareable at the click of a button


“It’s fantastic! Fans will be glued to their laptops….”

“A revolutionary new way to follow football…”

“A simply awesome web app.”

Squawka process XML feeds from to drive our real time data panel@SanjitAtwal @Squawka

Who we are…A clean and intuitive design covering Europe’s top five leagues@SanjitAtwal @Squawka

The stats panel - Team, individual and head to head statistics are updated in near live time


Stats Worth Sharing – every team and player has their own page with sharable stats


=14,000,000 data points

[ Action Event x Deployment x Outcome x Player Position x Pitch Area ]

… The most comprehensive and statistically

accurate representation of the impact one player has over a game

The Squawka performance score

“One of the most interesting and innovative ways of objectively ranking players that we have seen. Squawka are certainly leading the way in providing free cutting-edge analysis to fans of all types.” – Simon Banoub, Director of Marketing, Opta

a comprehensive player rating algorithm built on the back of extensive analysis of over 400 Premier League matches

Used by leading sports sites

Potential use for Fantasy Football & Betting


We have analysed hundreds and hundreds of Premier League games.

All the different events are grouped according to:

• Possession

• Attack

• Defence


Each player position is scored differently for every single event

Goalkeeper Defender Midfielder Forward

Frequency Analysis

Scoring players fairly for each action according to their position


These are the actions areas we are used to, a quick snapshot of the game.

We have split the pitch up into 13 different areas. Each area gives a different score for each action.

20% 50% 30%


Every scenario has its own score

The Results


Interception

Failed Pass Shot

Save

Keypass


-10

-5

0

5

10

15

Player

Perf

orm

ance

Sco

re

Defoe

Cabaye

Sandro Krul

Interception

Failed Pass Shot (saved)

Save

Keypass


Interception

Failed Pass

CrossbarTake-on

Keypass

Missed tackle


Interception

-10

-5

0

5

10

15

20

Player

Perf

orm

ance

Sco

re

Cabaye Sandro

Taylor

Defoe

Failed Pass

CrossbarTake-on

Keypass

Missed tackle


How can we determine the VALUE of a player?


Total Cost of Player (Wages &

Transfer)

Performance Score

= Cost Per Point


£0.00 £10,000,000.00 £20,000,000.00 £30,000,000.00 £40,000,000.00 £50,000,000.00 £60,000,000.00£0.00

£5,000.00

£10,000.00

£15,000.00

£20,000.00

£25,000.00

Cost per score

These players would be considered as “value for money” at low cost.

These players would be considered as high cost but worth the investment due to high score.

Low cost and “not value for money”

Medium cost and “not value for money”

High cost and “not value for money”

Total Cost


“I pay you to get on first, not get thrown out at second…”

A Stewart Downing Story



0 5000000 10000000 15000000 20000000 25000000 30000000 350000000

20000

40000

60000

80000

100000

120000

140000

Ahmed Elmohamady

Albert Crusat

Alex Oxlade-Chamberlain

Anthony Pilkington

Ashley Young

Bradley Johnson

Charles N'Zogbia

Charlie Adam

Chris Eagles

Craig Gardner

Darren PratleyDarron Gibson

David JonesDavid Vaughan

Eggert Gunnthor Jonsson

Elliott Bennett

Gabriel Obertan

James McClean

Jamie O'HaraJean Beausejour

Joey BartonJonathan Howson

Jordan Henderson

Marcus Olsson

Mikel Arteta

Nigel Reo-Coker

Oriol Romeu

Pajtim Kasami

Paul Scholes

Radosav Petrovic Raul Meireles Samir NasriScott Parker

Sebastian LarssonShaun Maloney

Shaun Wright-Phillips

Simon Vukcevic

Stewart Downing

Sylvain MarveauxWayne Routledge

Wilson Palacios

Yohan Cabaye

Zoltán Gera

f(x) = 0.00196604715862849 x + 13375.3139410444R² = 0.297841346743639

Midfielders Attacking Scores

Cost per score

Total Cost


0 5000000 10000000 15000000 20000000 25000000 30000000 350000000

2

4

6

8

10

12f(x) = NaN x + NaNR² = 0

Midfielders Defensive Scores

Cost per score

Total Cost


0 5000000 10000000 15000000 20000000 25000000 30000000 350000000

5000

10000

15000

20000

25000

30000

35000

40000

Ahmed ElmohamadyAlbert Crusat

Alex Oxlade-Chamberlain

Anthony Pilkington

Ashley Young

Bradley Johnson

Charles N'Zogbia

Charlie Adam

Chris Eagles

Craig Gardner

Darren PratleyDarron Gibson

David JonesDavid VaughanEggert Gunnthor Jonsson

Elliott Bennett

Gabriel Obertan

James McClean

Jamie O'HaraJean BeausejourJoey Barton

Jonathan Howson

Jordan Henderson

Marcus Olsson

Mikel Arteta

Nigel Reo-Coker

Oriol Romeu

Pajtim Kasami

Paul Scholes

Radosav Petrovic

Raul Meireles

Samir Nasri

Scott Parker

Sebastian LarssonShaun Maloney

Shaun Wright-Phillips

Simon Vukcevic

Stewart Downing

Sylvain Marveaux

Wayne Routledge

Wilson Palacios

Yohan Cabaye

Zoltán Gera

f(x) = 0.000996772029741921 x + 1905.27871620806R² = 0.719806383675279

Midfielders Possession Scores

Cost per score

Total Cost


What else can we do with this framework…?


What age group were the most reliable purchases?

Under 24 24-27 28-31 31+0

0.1

0.2

0.3

0.4

0.5

0.6

0.7

0.8

R2


What height group were the most reliable purchases?

167-174 175-180 181-185 186-190 191+0

0.1

0.2

0.3

0.4

0.5

0.6

0.7

0.8

R2


Are Clubs Getting Value For Money?


0 2000 4000 6000 8000 10000 12000 14000 16000 18000 200000

50

100

150

200

3538

62

90

3850

37

6364

143

162

119

58

6455

202

173

50

70

53

Premier League Performance Score v Wages (Team, 2011/2012 Season)

Team Season Performance Score

Wag

e Bi

ll (£

m)


Are Fans Getting Value For Money?


0 2000 4000 6000 8000 10000 12000 14000 16000 18000 200000

200

400

600

800

1000

1200

985

325

595

399399

725

275

532

322

471499

350

495

344

400429

730

349

480

255

Premier League Total Performance Score v Cheapest Season Ticket 2012/13

Team Performance Score

Chea

pest

Sea

son

Tick

et (£

)@SanjitAtwal @Squawka

4000 6000 8000 10000 12000 14000 16000 18000 200000

50

100

150

200

250

300

350

291

183

228

332

154150

133

96

158158

180

200

112135

100

125 141

92

Serie A Performance Score v Cheapest Season Ticket (2012/13)


Chea

pest

Sea

son

Tick

et (£

)


0 5000 10000 15000 20000 250000

50

100

150

200

250

300

350

400

172.23

257.61

177

239.33 239.33232.68

191.96182.82

193.62186.98

299.16

340.71

247.64

349.85

172.63

207.75

282.54

199.44

172.85

309.96

La Liga Performance Score v Cheapest Season Ticket (2012/13)

Total Performance Score

Chea

pest

Sea

son

Tick

et (£

)


0 5000 10000 15000 20000 250000

50

100

150

200

250

300

350

67

133

303

267

307

155

303

274

145

230

75

141

212200

174

212

274

258

Bundesliga Performance Score v Cheapest Season Ticket (2012/13)


Chea

pest

Sea

son

Tick

et, (

£)@SanjitAtwal @Squawka

And finally…the BIGGEST big data study of football….ever…

Over 42 million data points...

….In real time


16:00 16:05 16:10 16:15 16:20 16:25 16:30 16:35 16:40 16:45 16:50 16:55 17:00 17:05 17:10 17:15 17:20 17:25 17:30 17:35 17:40 17:45 17:50 17:55 18:00

The Roar of the Digital Crowd

Tweets

David Luiz Own Goal

RVP Goal

Hazard just misses

Mata Goal

Rooney Booked

Torres Booked

Ramieres Goal

Ivanovic sent off

Torres Sent off

Full Time

Hernandez Goal


16:00 16:05 16:10 16:15 16:20 16:25 16:30 16:35 16:40 16:45 16:50 16:55 17:00 17:05 17:10 17:15 17:20 17:25 17:30 17:35 17:40 17:45 17:50 17:55 18:00

-10000

-5000

0

5000

10000

15000

20000

-30

-25

-20

-15

-10

-5

0

5

10

Sentiment

Score

Yellow Card

Three successful passes but loses important aerial duel

Two failed passes and twice dispossessed. One failed take-on.

Wins foul but is also dispossessed and fails pass. Wins aerial duel and has shot on target.

Half Time

Two failed take-ons and failed aerial duel, a bad touch and poor pass. One completed pass. Loses two aerial challenges but win tackle.

Perf

orm

ance

Sco

re

Senti

men

tThe (Twitter) Trials And Tribulations of Torres

Red Card


Stats Worth Sharing

Documents

Warnford Court Throgmorton St, London EC2N 2AT Stats Worth Sharing Private & Confidential © Squawka 2013 @SanjitAtwal @Squawka