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CASE STUDY
Fanta’s Summer campaign was designed to bring users an escape from boredom;
We created a gaming season on Weebls-Stuff that was designed to provide a 5 minute escape from the college / working day;
This was supported by the creation of new characters, animations and flash games that went viral, delivering over:
1.7m views & gameplays of the content;
4.5m supporting ad impressions
Putting the fun back into workdays