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W. Robert Holliman CPA/ABV, CFF
Business Valuation Business Valuation ServicesServices
How much is it worth? – When You
Really Need To Know What The Business Is Worth, Professional
Valuation Services Provides
The Answers
W. Robert Holliman CPA/ABV, CFF
The Holliman Group Provides The Holliman Group Provides The Critical Valuation The Critical Valuation
Information the Decision Maker Information the Decision Maker NeedsNeeds
Every Business Is Unique – With Individual Strengths And Weaknesses - Only After Careful Analysis, Will The Reasonable Value Be Determined
W. Robert Holliman CPA/ABV, CFF
What Is Always The First Step A What Is Always The First Step A Buyer or Seller Takes ?Buyer or Seller Takes ?
Determining What It Is Worth !
In Addition To Value – Parties Need To Know
•Projected Revenue & Earnings
•Industry Outlook
•Impact Of New Technological Developments
•Competitive Advantages & Disadvantages of the Business
W. Robert Holliman CPA/ABV, CFF
We Identify and Measure All of We Identify and Measure All of the Company’s Value Driversthe Company’s Value Drivers
Value Drivers are the critical characteristics of the company and its environment that directly affect the profitability and value of the company.
W. Robert Holliman CPA/ABV, CFF
Our Firm Analyzes Our Firm Analyzes the Companythe Company
We explore the Company in order to completely understand its’
•History Since Inception
•Competitive Strategy
•Competitive Disadvantages
•Value Drivers
•Competitive Advantages
•Current Competitors
W. Robert Holliman CPA/ABV, CFF
We Search for Comparable SalesWe Search for Comparable Sales
We obtain Meaningful Comparable Transactions which serves as a Basis
for many of our Analyses, Projections
and Conclusions
W. Robert Holliman CPA/ABV, CFF
Our Firm Reviews Current Our Firm Reviews Current DevelopmentsDevelopments
Our Firm Searches for Publications &
Periodicals to Uncover Articles or
Announcements directly related to the Industry,the
Company, and any Technological Developments
W. Robert Holliman CPA/ABV, CFF
We Provide a Complete We Provide a Complete Industry AnalysisIndustry Analysis
We Perform a Study of the Particular Industry in which the Company
Competes Ranging from National & International Data Sources to Local Trade Associations to
obtain an Understanding of Competitive Trends and the Future Outlook
W. Robert Holliman CPA/ABV, CFF
The Holliman Group Performs The Holliman Group Performs Extensive Analysis of the Extensive Analysis of the
CompanyCompany
Our Financial Analysis includes Extensive Ratio Analysis with
Comparisons to Industry and/or
Public Company Averages.
W. Robert Holliman CPA/ABV, CFF
We Consider the Economic We Consider the Economic EnvironmentEnvironment
We Review Local, State, National and
International Economic Conditions and Future Economic Outlooks.
W. Robert Holliman CPA/ABV, CFF
We Identify the Company’s Value Drivers
or Sources of Value and Recommend Steps to Enhance
Value & Profitability
Our Firm Recommends Ways to Increase Value
W. Robert Holliman CPA/ABV, CFF
Collateral Benefits of Our Valuation Analysis
Our Valuation Report Includes:
III Definition of the Company’s Competitive Strategy IV The Competitive Advantages & Disadvantages V Review of the Company’s CompetitorsVI Quantification of Business and Financial Risk
VII Identification of Value Creating Intangible Assets
VIII Current and Anticipated Stages of Industry Evolution
IX Recommended Steps to Enhance Value & Profitability
I Authoritatively Establishes Value for Transaction Purposes
II A 10 Year Operating Projection of Earnings & Cash Flow
W. Robert Holliman CPA/ABV, CFF
Cost Benefit AnalysisCost Benefit Analysis
0
10
20
30
40
50
60
70
80
90
100
COMPANY
Cost
Value
Benefit
In return for a fee of Less Than 2% of the Company Value, Our Firm Provides You With a Thorough, Complete Valuation Analysis with all the Collateral Benefits - How Else Will You Know What it’s Worth?
W. Robert Holliman CPA/ABV, CFF
Our StrengthsOur Strengths
ConditionCondition
disadvantages
disadvantages
adva
ntag
es
adva
ntag
es
competitors
competitors
dura
bilit
y
dura
bilit
y
ProjectionsProjections
tren
ds
tren
ds
industryindustry
eco
no
my
eco
no
my
riskrisk
margins
margins
Defined ValueDefined Value
comparables
comparables
Cas
h f
low
Cas
h f
low
assetsassets
W. Robert Holliman CPA/ABV, CFF
The Holliman Group is one of only 800 Firms in the Nation to obtain the
Designation Accredited in Business Valuation by the American Institute of
Certified Public Accountants
Accreditation
W. Robert Holliman CPA/ABV, CFF
Commitment
The Holliman Group provides Meaningful – On Point Analysis of the Business and the Particular Industry and
Researches and Considers Factors that effecting the Business’ Value & Performance
We are Fully Committed to providing the Most Accurate, Complete and Informative Business
Valuation Services Available Anywhere