Media Conclave

Last week, the MS Communication students saw the second session of the Media Conclave of the first semester.This time around, the focus of the conclave was New Media, and the guest speaker was Mr. Krish-na, CEO of Word Play Content.After the opening of the session by Mr. Naresh Rao (HOD of Journalism), five paper presentations by the 2nd MS Communication students, followed.

The first, by Meghana Lawate, fo-cused on Internet hooliganism and raised questions about the fine line between criticism and defamation.She focused on two case studies on Rebecca Black and Choi Jin Sil, and suggested censorship as a pos-sible solution to cyber hooligan-ism, stating the key cause for such

12th July, 2011

rampant hooliganism was also fuelled by anonymous accounts. The second paper was presented by Swati Nair, who focused on the growing popularity of web comics as opposed to print syndicated comics. Focusing her paper on the Uses and Gratification Theory and the theo-ry of Technological Determinism, Swati also used comparisons be-tween popular web and print comics. Nupur Modi was the third to pre-sent and her paper focused on Social Media Marketing, and it’s relevance to both big and small companies. The fourth to present, Aashna Kal-ra focused on how Pharmaceuti-cal companies are now using so-cial media as a tool for marketing and how this is creating awareness among people about the compo-nents that constitute their medication.The final presentation was by Pema Sherpa, who focused on Wikileaks and how it is chang-ing the face of modern journalism.

The guest speaker, Mr. Krishna spoke on how social media was being used extensively as a tool for brand promo-tion by various companies and due to being a free platform, it is being used aggressively to promote new ven-tures and attract young networkers. Nandhini Santhanam

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Discipline!! The Necessity of the hour!

Martin Luther King Jr.The time is always right to do what is right.

Discipline in an educational insti-tution should be well-recognised. Knowledge multiplies only when there is perfect discipline within and without. Absence of it can lead to fail-ure, defeat and backwardness. Disci-pline is possible only if every student follows a personal code of ethics. A large part of everything students do in their academic life is geared toward forming good habits. Disci-pline falls right in line with this. If there's no discipline early, there will likely be no discipline as an adult, which affects job performance, fam-ily relations and many more. If a student has no discipline, it's unrea-sonable to expect them to all of a sud-den develop a knack for it later on.A disciplined student is in compli-ance with the educational institution’s rules and codes of conduct. These rules may, for example, define the expected standards of clothing, time-keeping, social behavior and work ethic. The aim of discipline is to set reasonable limits which protect stu-dents from harm and teach them what is safe and what is not. Discipline costs nothing but pays rich dividends.

Some people misunderstand the meaning of discipline. They say that discipline leads to blind submis-sion to authority and it negates our independent freedom. This is a mis-conceived notion and a wrong inter-pretation of 'discipline'. Discipline doesn't mean slavery. A disciplined person has full freedom but the free-dom of a disciplined is such, it nei-ther disturbs the society nor interferes with other's freedom. The word dis-cipline comes from the word 'disci-ple'. A disciple is one who learns and is constantly aware of his learning.

Volume III, Issue 3

ciplined person has full freedom but the freedom of a disciplined is such, it neither disturbs the society nor interferes with other's freedom. The word disci-pline comes from the word 'disciple'. A disciple is one who learns and is constantly aware of his learning.

Discipline is necessary for both the teacher and the taught. A good teacher has a great responsibility of keeping a high image of his personality in the society. Importance of dis-cipline can't be underestimated in games and sports too. A team which is strongly disciplined is sure to achieve vic-tory. Discipline and punctuality are both important prac-tices to master. They will help a person throughout life.

Shreeshaa Chakraborty

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Tree crashes on vehicles

Mother Nature can never be controlled. At least four peo-ple was very close to a major accident on MG road when a huge branch of an old Gulmohar tree came crashing down near mayo hall on monday evening. A van, a car, a motorcycle were damaged in the accident. But Mother Nature was kind enough and luckily no one was injured.

The tree which fell down blocking the Mg road traf-fic happens to be the time of most peak hour of traffic. It more than an hour or two to clear the branch between the mayo hall junction and brigade road signal. Kar-tik was on his way to Ulsoor in his van where Suresh was heading home in his auto and Stephen in his bike when the tree crashed on their vehicles. They consid-ered themselves extremely lucky to have escaped unhurt.

Niladri Malakar

DRESS CODE-TO be Or Not TO be

Students may not like the idea of being told what to wear and what not to wear especially when they are in col-lege. For students college is the doorway of freedom and dress regulation is of course not a desirable thing.Freedom of dressing for students is like freedom of ex-pression. But then why do we need a dress ethics?

When students walk into the Christ University campus they double check what they are wearing, otherwise they may not be permitted into the campus. Throughout the orientation students are told to maintain the dress ethics. One wonders why? To begin with Christ university clearly states that students have to maintain ‘dress ethics’ and not a dress code .A dress code becomes more like a uniform where each one wears a prescribed uniform. Dress ethics on the other hand doesn’t t curb the freedom of wearing what a students would wear but only regulates it so that the culture of the institution is maintained. Culture hereby meaning also the purpose of the university that is education.

Dress ethics ensures that we students dress comfortably, decently as well as smartly. It also enables the students to realize that they come to the University for Education and knowledge and fashion comes much secondary to sub-stance generated by education. The concept of dress ethics trains the students mind to adhere to rules required to live in an organized society. A student may not agree and may feel restricted, but certain restrictions help in building per-sonalities. In this way a Christite is trained to learn how to dress in what occasion. Casual dressing is good when on a vacation, but to dress smartly and decently is also a require-ment to enable the mind to focus.Of course a young mind is a rebellious mind. But as someone once said “Without dis-cipline there is no life atall”.Therefore dress ethics is a dis-cipline which the students of the University have to follow without which the purpose of the institution is not achieved. Amrita Ganguly

On July 4, 2011 Professor Ruben Da-vid from Minnesota USA oriented the I st Ms.Comm student regarding the practice of Journalism in USA and India .He is an ex Christite who .He per sued his master’s degree from Bangalore University and has worked with the Deccan Herald for 2 years. He initially started of with a science background when he com-pleted his pre University .His im-mense liking for reading and writing compelled him to take up Journalism in his graduation. Professor Ruben now teaches Journalism in Minnesota.

He is very passionate about his sub-ject and has a very impressive style of speaking .He told the 1 st Ms.Comm students that journalism has pow-er to bring “worlds in to words”.

Professor Ruben’s experience in the industry sure does give him a lot of per-spective into the field of Journalism. He told the students “All the opportu-nities that you get for writing take it”. His words were indeed very inspiring.He mentioned that print Journalism in the USA is taking a nose dive due to the extreme dependence of the peo-ple on the digital media. He told the students that compared to the Indian students, American students are much more dependant on Visual media which dominates over the print media.

The students also got an opportu-nity to interact with him .when he was asked whether Journalism in the USA was as sensationalized as in India, he agreed to the fact that it is equally sensationalized. He also added that Americans are most scared of 2 things, Law and the press.

However he added that Journalists in the US, have a more matured way of handling issues compared to the In-dian journalists. When asked whether he suffered a cultural shock when he moved to the US for the 1 st time he said that he did have problems re-garding getting adjusted to the food and also the relative scarcity of peo-ple and noise as compared to India.

It was indeed an honor for the stu-dents to interact with such a man of experience more so because he is an ex-Christite who has created a niche for himself in the world.

Amritha Ganguly

WORLDS INTO WORDS

The ups and downs of so-cial networking

Say what you may about social net-works, they seem to be of a more and more growing importance to the lives of young people today. It is rare to find college students who

aren’t on some network or the other, and while there are definitely some who do not believe in the concept, they constitute a very small minority.Keeping this popularity in mind, this article looks into the various pros and cons of being a part of social networks.

Social networking has also helped students, with the availability to post notes and videos. Project information and other interesting media can be shared instantly without the having to meet in person, and this can help while coordinating information in a group.Big companies have also acknowl-edged the vast reach and impact of advertising on social networks, be it a new product or even for hir-ing young people. Event manage-ment companies have especially benefitted from this feature. A lot of popularity can be generated for a particular cause or event while us-ing social networks as mediums.

Due to the increasing number of young children on networking sites, it has become a hunting ground for sexual predators and has also be-come a means to harass people, by sending messages to unknown peo-ple requesting to be friends, etc.Another form of harassment is by scammers using these sites to trick people into downloading ma-licious software or hoax offers which result in mass spamming.

The good news though, is that the pros of social networking outweigh the cons. With a few healthy habits and basic social and security sense, you can minimize greatly on the draw-backs and use this medium effectively.

Nandini santhanam

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WHOM TO BLAME??Life is full of surprises isn’t it? take your life for instance at one point of time you think that you are safe and secure but when you are out to real-ity you come to know life isn’t a bed of roses either….life is full of ups and downs..full of bumpers…suppose you are speeding to your destination and suddenly a bumper comes and u need to slow down your speed…then again slowly slowly pick up your own speed in your own tune and drive your own car-the car named-life…but there are some people who can’t survive it they just call life full of miseries but is that so???it is a human nature that when you can’t survive ,you can’t take the responsibilities anymore you just need to blame someone, someone to take your blame for your own mis-take…someone who can’t prove that you are wrong, just take the exam-ple of these religious distinction who made it???Who created it??No answer lies to that.But one religion blames the other for every cause why??India is a sovereign, socialist, democratic, secu-lar country it has the largest constitu-tion in the world but why there is no peace in India??Why there is always a catastrophe in this country? Why do people kill each other just in the name of religion? Does religion teaches us to destroy nature? To kill people? To blame others? Let go of religious war take the example of our government, it is a democratic country. According to late America’s president Mr. Abraham Lincolns” democracy is for the people of the people and by the people”. It is we who choose our government, it is we who blame the government…take some of your time to visit a govern-ment office one might not be surprised to find out the employees busy taking nap, or calling there wife girlfriend or boy friend, husband and talking over phone or some of them just take a leave and start a debate over political issues and busy criticizing the govern-ment.. while the common man have to stand and wait to do their work done…the sarcasms’ lies in a govern-ment office is that this people talks of

changing the government, these are the people who criticize the govern-ment, these are the people who talks that Indian government is good for nothing, but there are no bumpers for them to give them to give a jerk and say to them “wake up and stop blaming and do your own responsibil-ity”…even the younger generations thirsty for high paid salary ,good jobs ,luxurious life go out to some foreign countries and from there they blame their own country that it is no good place to stay, no good place for work, no good government to govern the country, no promises for the young-er generations, then if there is noth-ing good in these country then why don’t they stay here and try to im-prove it??Why they run away? Why??

There is just so many whys with no answer .Who will provide us these answers??Putting the blame is just like a shield which will save us from the problems we create or the envi-ronment creates for us. The world is a maze where everybody is searching for some satisfying answers. And just search for it clueless. And the failure to get those answers leads us to blame others without solving it or trying to solve it even for once. This is life which needs to be survived or we can say ‘end of living beginning of survival’.

Tanima Roy

TheKnow-it-Allby AJ Jacobs

- Book ReviewThis book is an informative and fun read that is based on the author’s resolution to read the entire set of the abridged Encyclopedia Britannica, in an attempt to broaden his knowledge, giving us a light hearted and quirky insight into the concept of ‘wisdom’.

When AJ Jacobs develops a sudden ‘bee in his bonnet’ to read the com-plete series, his wife, family and co-workers brush it off as a phase ex-pecting him to give up on his quest, but fortunately he did not, for his recap manages to impart the joys of learning, along with a lot of laughs.

Through the alphabetical arrange-ment of his book, he chronicles his adventure, interspersing mostly en-tertaining and curious bits of infor-mation from the Britannica, with personal stories and anecdotes, high-lighting both the ups and downs in his life. It is precisely through these vignettes that we are able to truly re-late to his adventure with Britannica.

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The book also follows his and his wife Julie’s frustration over the inability to start a family, which he depicts with a pinch of humour at times, but without taking away from the seriousness of the situation or from the various moods he undergoes in regard to this subject.This style of presenting facts from the Encyclopedia along with his own life’s events keeps the readers en-tertained, without the facts becom-ing too much to process or the per-sonal stories becoming too nostalgic.The surprising aspect of the book however, which dawns on the read-er on completion, is that Jacobs makes this huge task, reading the entire Encyclopedia Britannica at the ripe age of thirty five, seem like something anyone could do, like something someone could wake up one morning and decide to do. His writing style is extremely fluid and entertaining, and he is very good at endearingly deprecating himself. He makes vivid the very human side of knowledge, even when it is at its driest.

Nandhini Santhanam

Computer Club InaugurationThe Computer club Inauguration, happened on the 5th of July. It was supposed to serve as a platform for the 1st year MCA students to inter-act with their seniors.The event was organized by the 2nd year MCA stu-dents with the guidance of the 3rd year MCA class. The event commenced at 4.15 with few glitches but went on to be a fun filled session.The 3rd MCA students had organized a fun treasure hunt on the day previous to the main event, where in the 1st MCA had to communicate with and locate every senior to finally reach the treasure. On the day of the event, many inter-active games were organized. The tal-ents of many 1st years came to light as they participated enthusiastically in the events. By the end of the event, the seniors successfully made the 1st MCA feel welcome and at home.The HOD of MCA was also present along with the departments lecturers. The

event came to a close with a sumptu-ous spread that delighted the juniors.All in all, the event was a huge success and was greatly enjoyed by all those who were present.

Sandesh Shekar

When Did I grow up?

Sometimes we never realize that we have grown especially when we con-tinue to live the childhood friends. The same thing happened to me .After my high school I joined pre-Univer-sity I stayed with my school friends at Mettaloka.When I was studying in second year in graduation I was appointed as the warden for my jun-iors. Initially I was excited, but it wasn’t an easy task. From this experi-ence of mine I have realize that un-til people are realized their mistakes they would never listen to any advice given or take suggestions positively.

Once I was scolding some boys when suddenly one of them asked “have u not done something like this when you were of my age”?. I couldn’t say anything for I had no answer. I later discussed the same issue with my teachers and seniors. They advised me to handle such questions sensi-tively .Telling them that I had com-mitted such mistakes before and suf-fered ,and because I don t want them to suffer the same way I am advising them not to repeat the same things. That day I learnt that I had grown up. I made mistakes and I learnt .perhaps that is what is growing up.

Life is indeed a cycle. We go round and round and ultimately arrive at the same starting point. After my graduation I had been to Mahabo-dhi School as a teacher, in Diyun Arunachal Pradesh. Whenever I looked at the children, I wondered how the time had flown so quickly. I felt like it was just yesterday when I was child, carefree and playful. Then I asked my self when did I grow up?

Rigzin Angdu

Harley craze: Beauty and the Beast

The Harley Davidson is rocking and roaring in the streets of Bangalore. It’s been few months that the beast has come down to the Indian market yet the streets are flourishing with the beasts dominating all over the city. The craze went up to such an extent that the monopoly has been broken in India questioning why men should have all the fun by an Bangalore based HR professional Sheeja Mathews bringing home the iconic cult motor-cycle. Sheeja became the first woman to buy a Harley Davidson in India.

Sheeja Mathew, 34-year-old, who has been riding to her office on her hus-band's Yamaha Rajdoot 350 for the past 10 years, is now looking to cruise the new 'Iron 883' to her workplace at least once a week. She has been a drag racer as well. Mother of a 7-year-old son, Sheeja is all excited about the new bike, on which the she has spent about Rs 8 lakh in total, although the ex-showroom price of the bike is Rs 6.5 lakh. She would be taking the bike on long rides on weekends. The American cult bike maker started selling its bikes in India from last year and announced to set up an assembly plant in India in order to cater to de-mands here. The Iron 833 model is one of the two models to be assem-bled at the Bawal facility in Haryana. This made the entire Harley Davidson fan closer to achieve their dream bike.

Niladri Malakar

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Rush, rush, rush! It’s always rush anywhere and everywhere during lunch hours in Christ University. Other than the canteen and cafeteria’s there are a lot of eat outs in and around Christ. Let’s start with the road side vendors who come everyday by noon to set their stall outside the campus to attract the stu-dents with yummy junk food. It includes the Kachori and samosa wala who makes it at home and bring it in his cycle. Then you have the sweet corn ven-dor and the Pani puri wala who also have their shops right next to each other.

A little further down you have the Cuppa coffee shop and the Hot and Cool restaurant. The hot and cool place specializes in Chinese and non-vegetarian food. Then you have the Forum mall which has a huge food court with all kinds of world cuisines. There’s even Domino’s pizza and chocolate room next to each other, this is for all the light eaters. If you want south Indian specialties, you can go to Sri Krishna Sagar for it’s hot idly and sambhar. You also have the Dhabba and Avon restaurants next to the Forum for the north Indian feel.All in all, the students have a wide choice of eating joints which suits their pocket money and the best part is that, all these eat outs are very close to the university which makes it more easier for the students to go out during the one hour lunch break, eat peacefully and get back to classes on time.

Shriya Rajagopalan

A MONSOON WELCOMEIt was raining cats and dogs when I came to Bangalore for my inter-view. Bangalore, which was popu-larly known as the “Pensioner’s paradise” and later on the “Garden city” is now the “Electronic capital” with the booming IT sector and a lot of reputed institutions. Bangalore is also known for its pleasant weather.

Every Academic Year greets the students with the monsoon rain. It phase.In a few ways. The traffic of the city becomes worse with the rain. But there is something amazingly peculiar about giving your life a new start. As a student of the Christ Univers ity, my Bangalore life started off with the monsoon rain. The rain did bring back the good old memories from the past and also reminded me that my life has moved on to another phase.,

Bangalore is always on high spirits even with the rain lashing the city 24*7. It shows the willingness of the people to withstand all the pressure and move on with life. The healing power of rain is magical. The rhythm of the rain relieves a lot from stress and strain. And yeah!!! What can be more welcoming than the rain. Anima Dilip

Pearls of wisdom:

If who I am is what I have, and what I have is lost, then who am I? - Anony-mous Enjoy when you can and endure when you must.~Johann Wolfgang von Goethe A person who never made a mistake, never tried anything new. - Albert Ein-stein.A person who won’t read has no advantage over one who can’t read.~ Mark Twain

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IMPRESSIONS

Wow! What an amazing campus, it so huge and vast. And there are many football and basketball courts, am just so going to love studying her for the next two years said by Amogh ravin-dra , a first MS Comm student. This is the impression that each and every stu-dent has when they enter the universi-ty gates and I bet all the memories that they’re going to make for the next few years are going to be priceless. The one thing that entices every student is the huge campus and the canteens.

Many students have also enrolled to the gym which has also been newly opened, students felt that there’s not much time left out of the routine col-lege hours, so the gym in the college is a big plus point said by Maye, an un-dergraduate student. He also said that since the package that they offer is stu-dent friendly, they prefer working out in the University gym rather going out.

Shriya Rajagopalan

UP NEXTTRANS TALKIES FRIDAY

MOVIE

The university has a sprawling cam-pus with six buildings including the Pre-University block. There are four grounds for playing basketball and football and there are also 5 can-teens for the students to eat. Then there is the knowledge centre which has been newly inaugurated for the students to help them out with their research work. We also have the li-brary which caters mainly for the needs of the undergraduates. When asked to a student as to which place she likes the most on the campus, her immediate reply was the Birds Park which has lot of parrots, pigeons and goose.She also says that the manage-ment takes care of it so well that all the birds look very clean and healthy.

Trans talkies, the film club of MS Communication department , is a joint venture of the teachers and students to promote film as a me-dia and film studies. Trans talkies screened the epic Hindi film Mother India on 09-07-2011, Friday at As-sembly hall. The chief guset for the function was Mr. Padmaku-mar, coordinator of Performinng Arts Department, Christ University.

The Indian Cinema Industry would be incomplete without mentioning about Mother India directed by Me-hboob Khan. It has been described as an “all time Indian block buster”. This film is the remake of his ear-lier film Aurat which was released in 1940. The movie starring Nargis Dutt, Sunil Dutt, Raajendra Kumar and Raj Kumar has been described as an all India block buster and was nominated for the Academy Awa For the Best Foreign Language Film.

The chief guest, Padmakumar , criticised the movie by compar-ing the character of the heroine with the Hindu goddess-like im-age and the act of Shri Ram Sena against women at the Mangalore pub. AnimaDilip

An inevitable part of student life is work load. Work load often leads to stress. Sometimes we feel that we can do nothing about our stress level. There will never be more hours for all our errands. The simple realisa-tion that we are in control of our own life is the foundation of stress man-agement. Stress management is all about taking charge of our thoughts, emotions, schedule, environment and the way we deal with our prob-lems. Balanced life, time for work, relationships, relaxation and fun are the ultimate goals. The resilience to hold up under pressure and meet chal-lenges head on is also very important.

Stress management starts with iden-tifying the sources of stress in our lives. A stress journal might help us in identifying our regular stressors and the way we can deal with them. There are several unhealthy ways of coping with stress. They may temporarily re-duce stress but cause more damage in the long run like smoking, drinking too much, overeating or under eating, zoning out in front of the television or computer for long hours, taking out stress on others, withdrawing from friends, family and activities. We should avoid unnecessary stress by learning how to say no, avoid people who stress us out, taking control of the environment and avoiding hot- button topics. Other ways of dealing with stress are by expressing feelings in-stead of bottling them up, being will-ing to compromise, being more asser-tive, and managing time better. We should try to reframe problems, look at the bigger picture, adjusting our standards and focusing on the positive.

7STRESS MANAGEMENT

Group Members : Chief Editor: Amrita Ganguly, Nandhini Santhanam. Editors: Anima Dilip, Tanima Roy, Rigzin Angdu, Shreeshaa Chakraborty. Designers: Shriya Rajagopalan, Niladri Malakar.

Photographer: Sandesh Shekar.

FLOOD, FLOOD, FLOOD

Everyday at our monastery in Banga-lore we have a morning class on Dham-mapada.Dhammapada is a collection of 423 verses of the Buddha which gives practical guidance for a ‘Right Living ‘.In the year we heard about the

floods in leh-Ladakh and we did our bit to help the people .On 6 th August in the middle of the night there was a cloudburst and within a few minutes some villagers were washed away. Nearly 500 people died and many were missing .How uncertain life is!?

In these days when we were dis-cussing about floods and nice verse from the Dhammapada came up during our discussions As a great flood carries away a sleeping villageSo death seizes and carries away the man with A clinging mind, attached to his children and cattle (property)In life on one had we have attach-ments and on the other the uncertainty that they will surely separate. What an irony? Within these attachments we try to get our happiness. Even

though we know that these attach-ments aren’t t going to last forever they give us some hope, some excite-ment. May be it is this uncertainty that gives people hope for something better. If things became certain and known, then we may either become very wise or fall into depression.

Why can t we flood our minds with wise thoughts?.Wise thoughts don’t arise by themselves, we have to try and develop them. They dn t flood in the beginning. they only trickle. But once our minds are trained wise thoughts floods in. Practice of Vipas-sana meditation leads to that stage.

However to continue with the floods in Ladakh, Mahabodhi relief work was quite a success. They could provide many people affected by the floods with, bedding, quilts food and some money. Another part of their service includes giving grass to animals for the winter .As in the winter it becomes very hard to provide food for them be-cause of the harsh winter in the region.

Rigzin Angdu

Problems of Students on their way to Christ

Christ University one of the promi-nent colleges of Bangalore which has almost 12,000 students studying in it. Students from different parts of country come to Christ University

But the main problem faced by the localities coming to college is the Transport system. Though the col-lege is in the heart of city, there are no direct busses from different parts of the city, so students have to catch the connecting bus which makes their life coming to college difficult.

As college time starts at the peak hour,

students who come by bus have to suf-fer standing in crowded bus line, get-ting pushed by others, taking others bad breathe and sweat smells, crum-pling of clothes, weight of the bag etc. and if the busses get stuck in the traffic for METRO Construction and roads dug up for the Construction of fly over. Since it’s a peak hour they will be def-initely reach late to class, but this is not encouraged in Christ University.The problems faced by people who come by auto rickshaws are that au-tos don’t come to Diary Circle as they know they will definitely get stuck in major traffic jam and if they come, they prefer there long route or ask for extra money to come to that area.

Students coming in personal vehicles are appalled after hearing the prices of Petrol and Diesel whooping up so regularly that they have decided to use public transport. But due to the problems coming in busses they are in a state where they can’t get personal vehicles nor come by Bus. Let’s hope in the introduction of “Namma Met-ro” will reduce the traffic and helps for the students of Christ University.

Sandesh Shekhar

There are healthy ways to relax by go-ing for a walk, spending time in na-ture, sweating out tension with a good workout and curling up with a good book. Listening to music, playing with pet, working in a garden or watch-ing a comedy also helps. Adopting a healthy lifestyle always help in reduc-ing stress. We should never forget to set our relaxation time aside, connect with others, doing something we like and keeping our sense of humour alive.

Shreeshaa Chakraborty

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