Video Concepts Case

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    WRITTEN ANALYSIS AND COMMUNICATION-1

    Video Concepts,Inc

    Assignment 1

    S!mitted to"

    D#$ %it& C'&d'i

    ()

    Ani#!&n C'&nd#&

    On

    Septem!e# *, *+1*

    Lette# o T#&nsmitt&

    .) 1//1

    To

    Ae0 M&cDon&d

    #esident, AWC Inc$

    S!2ect" Recommend&tions o# Compi&nce to En3i#onment Reg&tions

    De M#$ Ae0,

    e&se 4nd encosed t'e #epo#t on t'e &n&)sis o t'e sit&tion AWC is &cing

    #egding t'e p#o3inci& en3i#onment #eg&tions &nd imp&cts o t'e options

    &3&i&!e$ It &so '&s e3&&tion o possi!e options &nd t'e #ecommended p&n o

    &ction o# AWC Inc$

    Since#e) Yo#s,

    Ani#!&n C'&nd#&

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    M&n&gement Const&nt$

    Smm)

    Sit&tion An&)sis

    5 AWC$ Inc$-medim si6ed &minm &!#ic&tion comp&n), p&te#n&istic, empo)ee

    #iend) 7it' e0t#eme) committed empo)ee !&se

    5 8ig') competiti3e met 7it' o7 ent#) !#ie#

    5 Recession in const#ction indst#), &t e&st to st&) o# t'#ee )es -AWC s#3i3es

    on :&it), p#ice &nd e;cienc)

    5 C&n&d&-US t#&de &g#eement-competition in oc& met !t US met is no7

    &ccessi!e

    5 Ne7 p#odct-ni:e, p#ice 'ig' 3ome o#de#

    5 Second 7eding ine to meet t'e dem&nd o t'e ne7 p#odct

    5 Noncompi&nce 7it' t'e %o3e#nment Reg&tions #egding potions

    5 #esent 7eding ine e0poses empo)ees to to0ic p#odcts, &so d&m&ging o# t'e

    en3i#onment

    5 Recent) go3e#nment sensiti3eness on en3i#onment #e&ted isses

    5 nis'&!e o

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    5 Ieg& &nd net'ic& to d&m&ge en3i#onment

    Adopting t'e e0'&st s)stem

    5 Conside#&!e 4n&nci& imp&ct

    5 A

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    $

    Recommend&tion" /

    &n o Action" /

    E0'i!it 1" 1+

    E0'i!it *"

    $$11

    E0'i!it "

    $$1*

    E0'i!it B"

    $$1

    Sit&tion An&)sis"

    AWC Inc$ is & &mi) o7ned medim si6ed comp&n) in &minm &!#ic&tion indst#)

    o# F+ )es$ It '&s !een p&te#n&istic in n&t#e since inception de to 7'ic' it '&s

    e0t#eme) committed empo)ees$ Aminm &!#ic&tion in C&n&d& is & 3e#) p#ice

    sensiti3e competiti3e indst#) 7it' o7 ent#) !#ie# de to 7'ic' AWC '&s

    competito#s in sot'e#n Ontio &one$ As t'e indst#) m&in) c&te#s to t'e

    const#ction indst#) 7'ic' is in #ecession o# &st cope o )es &nd t's t'e

    p#o4t mgin o# comp&nies i9e AWC is do7n to G$!t AWC '&s !een &!e to

    s#3i3e de to its competiti3e p#ice, :&it) o p#odct &nd e;cienc)$Aong 7it' t'&t, t'e C&n&d&-US #ee t#&de &g#eement inc#e&ses c'&nce t'e oc&

    competition e3e in C&n&di&n met !t t'e &g#eement &so opens t'e US met

    o# C&n&di&n comp&nies$

    Recent) AWC '&s int#odced & spe#io# doo# design &nd de to its :&it), p#ice in

    compison to simi p#odcts in met, AWC is getting 'ig' 3ome o#de#s$

    To meet t'e dem&nd o t'e ne7 p#odct, AWC '&s to #n its 7eding ine on &

    time !&sis, &nd sometimes 7it' second s'it, 7it' inc#e&sing s&es o# t'&t p#odct

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    it 7od #e:i#e o# & second 7eding ine >cost HF+++? o# second s'it o# &!o#s

    7it' s'it p#emim &nd 'ig'e# in3ento#) cost It is e3ident t'&t t'e *nd 7eding ine

    7i !e p#o4t&!e in t'e ong #n &s & pe#m&nent sotion$

    AWCs potion cont#o s)stems e not in compi&nce 7it' t'e %o3e#nment

    #eg&tions #egding en3i#onment &nd &!o#$ Its p#esent 7eding ine e0poses t'e

    7o#9e#s to potenti&) 'm to0ic ptices #esting in se#ios 'e&t' '&6ds &nd&cco#ding to t'e %o3e#nment stdies it is &so d&m&ging o# t'e en3i#onment$

    Recent) t'e go3e#nment '&s !een mo#e &cti3e t'&n !eo#e in cont#oing potion

    !) !ot' eg& &nd economic dete##ents$ Noncompi&nce 7it' t'e #eg&tion is &

    pnis'&!e oE0'i!it*?

    #o!em st&tement"

    W'et'e# AWC s'od to go o# t'e emission cont#o s)stem &nd i so, 7'ic' one to

    c'oose

    Options"

    5 AWC m&int&ins t'e st&ts :o

    5 AWC &dopts t'e e0'&st s)stem

    5 AWC &dopts t'e #eci#c&ting 4t#&tions s)stem

    C#ite#i& o# e3&&tion >dec#e&sing o#de# o impo#t&nce?"

    5 Imp&ct on c&s' =o7 &nd income st&tement

    5 Et'ic& isses #e&ted to t'e empo)ees

    5 Leg& impic&tions &nd et'ic& isses #egding t'e en3i#onment$5 Long te#m sst&in&!iit)$

    E3&&tion"

    Not &dopting &n) o t'e emissions cont#o

    5 T'e#e is no e0t#& 4n&nci& imp&ct, neit'e# on t'e income st&tement, no# on t'e

    c&s' =o7>E0'i!it

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    5 T'is st&ts :o sit&tion is not eg&$ AWCs p#esent s)stem 7o#9ed o# B+ )es

    !t gi3en t'e go3e#nments #ecent st&nd on t'e isse, conside#&!e #is9 is in3o3ed

    5 It is not et'ic& gi3en t'e comp&n) poicies &nd p&te#n& n&t#e o t'e comp&n)

    &nd t'e e0t#eme) committed empo)ee o#ce$

    5 It is e3ident t'&t %o3e#nment 7i !e mo#e se#ios &!ot sc' isses in t'e t#eJ

    'ence it 7ont !e & pe#m&nent sotion$

    Adopting t'e e0'&st s)stem

    5 Conside#&!e imp&ct on t'e income st&tement de dep#eci&tion >non-c&s'? &nd

    c&s' =o7 de to e0t#& inte#est !#den >E0'i!it1?$ T'e e:ipment !eing )

    dep#eci&ted 7it'in eig't )es &te# 7'ic' t'&t e0pense 7ont occ# in t'e income

    st&tement &nd t'e ie o t'e s)stem 7i e0tend !e)ond eig't )es$

    5 It is et'ic&) sond 7'en on) t'e empo)ees e conce#ned &s t'e) e not

    e0posed to to0ic p#odcts$

    5 E0'&sting t'e mes otside t'e &cto#) 7i !e sti ieg&$

    5 %i3en t'e comp&n)s t#e g#o7t' !&sed on t'e ne7 p#odct 7it' &ccess to t'e

    ne7 US met, t'e#e 7i !e inc#e&sed p#odction #e&ted to 7eding ine 7it'

    inc#e&sing en3i#onment& imp&ct, 'ence it is not & pe#m&nent sotion

    Reci#c&ting s)stem

    5 T'e#e is 'ge imp&ct on t'e p#o2ected income st&tement &nd c&s' =o7 de to

    dep#eci&tion, inte#est e0pense &nd 7&ste dispos& >>E0'i!it1?$ (t t'e c&s' =o7

    imp&ct is pe# )e 7it' dec#e&sing t#end$ AWC s'od negoti&te 7it' t'e !&n9s &nd

    oo9 o# options i some go3e#nment conside#&tion is &3&i&!e o# & onge# te#m

    o&n$ T'&t #eci#c&ting 4t#&tion 7i !e ) dep#eci&ted &nd e0t#& inte#est e0pense

    7i !e !) eig't )es$ 8ence to &3oid inso3enc) in te#ms o c&s' =o7, it s'od

    oo9 o# &nd negoti&te o# 4n&ncing options 7it' onge# o&n pe#iod, &nd &te# dep#eci&tion o eig't )es, t'&t e0t#& dep#eci&tion e0pense 7ont !e t'e#e$ To &3oid

    inso3enc) #egding t'e c&s' =o7s, t'e G g#o7t' #&te >s&es &nd g#oss p#o4t? 7i

    inc#e&se !) e0poiting t'e ne7 p#odct$ i t'e s&es tget '&s #e&son&!) possi!e

    BG g#o7t'>e0poiting t'e US met !) t'e t#&de &g#eement? &nd i t'e s)stem is

    inst&ed in 1//,inste&d o 1//*,t'e c&s' =o7 7i !e !&&nced !) 1// nde# t'e

    p#esent inte#est st#ct#e>E0'i!it ?

    5 Ate# t'e s)stem gets dep#eci&ted 7it'in K )es &nd 7it' onge# o&n pe#iod, it

    7i !e sst&in&!e in t'e ong #n$

    5 Et'ic&) sond &nd it 7i c#e&te & st#ong im&ge o# empo)ees &nd t'e) 7i gi3e

    mo#e t'&n 1++G o# t'e comp&n)5 It is et'ic&) &nd eg&) sond #egding t'e en3i#onment #eg&tion 7it' &n one

    time in3estment$

    5 Wit' inc#e&sed p#odction in *nd 7eding ine &nd inc#e&sed s&es it is &

    pe#m&nent sotion$

    Recommend&tion"

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    @#om T'e decision m&t#i0 p#esenting t'e e3&&tion >E0'i!itB?, it is #ecommended to

    go o# t'e #eci#c&ting s)stem 7'ie inst&ing t'e *nd ine o 7eding ine

    &n o &ction"

    5 AWC Inc$ '&s to inco#po#&te *nd 7eding ine o# dec#e&sing 7&ge #&te &nd 'ig'e#

    3ome p#odction$5 As d#ing t'e #ecession met e3e#)7'e#e peope 7i oo9 o# !ette# p#odct &t &

    o7e# p#ice, t'e ne7 doo# design '&s its US in !ot' US &nd C&n&d& so e0poit ne7

    !siness oppo#tnit) in t'e US !) &d3e#tising t'e ne7 p#odct

    5 Negoti&ting 7it' t'e !&n9e#s o# 4n&ncing t'e ne7 emissions cont#o s)stem 7it'

    onge# o&n pe#iod$ Loo9 o# options o# some go3e#nment sppo#t$

    5 Inst& Reci#c&ting 4te#ing p#ocess$

    5 T&c9e t'e immedi&te imp&ct on c&s' =o7 !) inc#e&sing s&es tget o &t e&st BG

    g#o7t' o3e# t'e ne0t t7o )es$

    Wo#d Cont" 1+

    E0'i!it 1" Imp&ct o t7o emissions s)stems on income st&tement &nd c&s' =o7 >in

    dos?

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    E0'i!it *" SWOT An&)sis o# AWC o# t'e p#esent sit&tion

    E0'i!it " Imp&ct o #eci#c&ting s)stems 7it' p#esent s&es g#o7t' o G &nd BG

    &te# t'e *nd 7eding ine

    E0'i!it B" Decision M&t#i0 E3&&tion o t'e options !&sed on t'e c#ite#i&

    OptionsC#ite#i& No emissions

    cont#o E0'&st s)stem Reci#c&ting 4t#&tion

    Impo#t&nce

    @in&nci& imp&ct 8ig' 1 -+ -1

    Et'ic& to t'e empo)ees 8ig' -1 1 1

    Leg& impic&tions &nd en3i#onment& d&m&ge Medim -1 -1 1

    Sst&in&!iit) in t'e ong #n Medim -1 -1 1

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    Tot& sco#e -* -1 *

    Reci#c&ting 4t#&tion sco#ed positi3e in & c#ite#i& e0cept 4n&nci& imp&ct