The Ride of Your Life

• An in depth analysis into the creation of the Vesava brand

• A motion graphics representation of the created Vesava logotype and brandmark

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Welcome

Product

A militarized skateboardcreated by Ben Gulaka

Ideal for reconnaissance, rescue/recovery, mobile surveillance, andmedical evacuation operations

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Two revolving traction tracks

Reaches 30mph

Can handle 40-degree slopes

Influences

Thailand

South Africa

Czech Republic

The natural beauty of Thailand is unmatched anywhere in the world

Strong religious values 95% of Thailand is Buddhist

Thailand

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Influences

Coat of arms

The Thai National and Royal Symbols: a mythical half-bird and human figure

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Influences

The predominant religion of Thailand, Buddhism, is echoed in their centered architecture.

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Influences

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Scenic wonders are legendary Rich harmony between the

people and animals Ethnically diverse in culture and

languages spoken

South Africa

Influences

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Symbol for apartheid; a major event in South Africa’s history

Coat of arms

Influences

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The Adinkra symbol has been in South African culture since the 16th century.

Weaving has played a part in South African traditions.

Influences

Prague, the country’s capital, is an architectural playground

Famous for creating its own Bohemian identity.

Its beautiful countryside features castles, caves and other landmarks.

Czech Republic

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Influences

Coat of arms The banner of the President of the Republic

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Influences

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The Czech constantly strive to connect humanity with nature

Influences

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All have strong sense of their country’s heritage and respect antique designs

They appreciate nature and incorporate it in their country’s infrastructure

Their flags are symmetrical and similar in design

Bringing together similar ideals amongstdiverse cultures:

Connections

Unification

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Czech RepublicCoat of arms

ThailandBuilding

South AfricaApartheid Symbol

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Unification

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Alterations

Too sharp and looks like it represents something dangerous

Symmetrical and simple yet strong and bold.

Name Development

South Africa [Afrikaans] Vinnig - fast

Czech Republic [Czech] Zábava - fun

Thailand [Thai] Sagaytbod - skateboard

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Vinnig

Zábava

Sagaytbod

Visava

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Name Development

Visava

Vesava

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Name Development

Resembles Visa too much

Background Video

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Storyboard

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Thank You

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