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REACHEnding Child Hunger and Undernutrition
Version 2
Acting at Scale: Intervention GuideMicronutrient Supplementation and Fortification
February 2009
1REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Context
The following document is part of the REACH Acting at Scale set of materials• The documents' aim is to provide highly condensed information and lessons learned for scaling up REACH-promoted
interventions to support field practitioners and other interested parties• They are intended to become a living set of materials, updated periodically by the REACH Global Interagency Team• These materials are a first step towards a larger REACH Knowledge Sharing service, which will be developed over time
The full set of Acting at Scale materials includes• An Intervention Summary
– An overview document containing key facts for all of the 11 promoted interventions• Intervention Guides for each of the interventions1
– Containing rationale, lessons learned, costs and further resource lists• Implementation Case Studies for each of the interventions1
– Initial set of details and lessons learned from programs implemented at scale• Resource Lists
– Lists of key documents, organizations and programs at scale– Included at the back of each Intervention Guide and in Excel spreadsheets available from the REACH Global
Interagency Team
These materials represent a preliminary version, to be validated and refined via additional consultations• Prepared in Summer 2008 by the REACH Global Interagency Team, based on inputs from 56 practitioners and experts, as
well as extensive desk research• A revised Version 2 of these documents will be released in late 2008 or early 2009, incorporating feedback from initial
recipients
If you have questions or feedback on these materials, please• Contact your local REACH facilitator in Lao or Mauritania, or• Contact the REACH Interagency Team Coordinator, Denise Costa-Coitinho, at [email protected]
1. Breastfeeding and complementary feeding have been combined into a single document due to strong linkage in delivery
2REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Key messages
Why implement
How to implement at scale
• Define strategy• Design• Implement• Monitor, evaluate and refine
What it costs
Where to go for further information
• Key reference materials• Organizations• Experts (under construction)
• Scaled-up programs
Appendix: experts consulted
Table of contents
3REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Key messages
Micronutrient deficiencies are widespread, with severe effects
• 44M DALYs and 1.1M deaths of children under five are associated with micronutrient deficiencies• Undernutrition leads to severe health issues, e.g. blindness, anemia and cognitive developmental impairment as well as death• Heavily affects women and children <5, e.g. one quarter of world's women and children are affected by anemia
Fortification is a cost-effective way to address widespread micronutrient deficiencies among the general population
• Requires a national alliance with strong commitment from both public and private sectors• Besides coverage, technical feasibility, cost and suitability as a public health measure, the industry's preparedness and
willingness should be considered in the choice of vehicle• Social marketing of fortified food products via public and private marketing is important to foster adoption of fortified products• Requires strong quality assurance to succeed; including both industry quality control and government oversight and
enforcement• Fortification may not satisfy needs of most vulnerable populations, including the rural poor lacking access to markets for
processed foods (even if more cost-effective), or <2s who may not consume sufficient quantities of the products
Micronutrient supplementation is a costlier, but more targeted approach to serve specific populations, e.g. <5s and P&Lwomen
• A variety of delivery models are used, ranging from a carefully controlled, semiannual mass campaigns providing vitamin Adrops to social marketing campaigns for zinc supplements to treat diarrhea
• Strong logic exists for integrating supplement delivery into other interventions, e.g. Immunizations– Determine suitability based on frequency, sophistication of treatment and the target group
• Multimicronutrient Management Nutrition Products (MMNPs), may be appropriate for children <5, given their cost-effectivenessand ease of use (e.g. MixMe™, Sprinkles™)
• Awareness building and behavior change is important where supplements are administered in the home
4REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Why implement
5REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Iodine
deficiency
Iodine
deficiencyIron
deficiency
Iron
deficiencyVitamin A
deficiency
Vitamin A
deficiencyZinc
deficiency
Zinc
deficiency
Vitamin and mineral deficiencies cause a variety of diseases
and account for about 10% of the DALYs in children under 5
TotalTotal
1,146421453
668
Deaths ofchildren <5 in K
443216
23
DALYs ofchildren <5 in M
10.2%5.3% 3.8% 0.5% 0.6%
Share ofDALYsattributedto children<5
• Cognitive impairment• Stillbirth,
spontaneous abortion,congenitalabnormalities
• Cretinism
• Anaemia• Maternal death• Impaired physical and
cognitivedevelopment
• Reduced workproductivity in adults
• Visual impairmentand blindness
• Higher risk of severeillness (diarrhoealdiseases andmeasles)
• Night blindness formother and child
• Reduced immunestatus in neonatesand children
• Additional zinc canreduce incidence ofdiarrhea andpneumonia inchildren
Source: "Addressing Micronutrient Deficiencies: Alternative Interventions and Technologies" Unnevehr et. al., 2007.; "Maternal and child undernutrition: global and regional exposures and healthconsequences." Black et. al., 2008.
6REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Two strategies to address micronutrient deficiencies
SupplementationSupplementation FortificationFortification
Definition
Benefits
Drawbacks
• Add micronutrients via tablets, syrups orhousehold-level fortification products
• Typical delivery channels: mass campaigns, thepublic health care services, other social services
• Add micronutrients to food at point of production• Delivery via regular food supply chain
Micronutrients
most typically
used
• Vitamin A• Zinc• Iron (mostly also including folic acid)
• Vitamin A• Iodine• Iron
In the long-term diet diversification should be promoted to
increase micronutrient intake through the regular diet
• Highly cost-effective per person• Enables at-scale coverage• Very sustainable as local capacity is built• Limited behavior change required
• Enables targeting of specific population groups• Consumption of micronutrients is diet-
independent
• May not reach most vulnerable populations– Rural, low-income people may not
purchase/consume fortified products– Children <2 tend not to consume commonly
fortified products• Costly for more specific fortification in small
scale/local level
• Requires regular, sustained delivery• More costly per person than fortification• Requires investment in awareness building and
acceptance to modify behavior
• B Vitamins• K Vitamins• Other
7REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
How to implement at scale
8REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Key lessons learned about implementing
micronutrient supplementation programs at scale
• Foster political commitment for the supplementation program to signal the importance to health and otherworkers across sectors as well as beneficiaries
• Consider whether multimicronutrients can be distributed, given generally higher cost-effectiveneess andimpact on nutritional status
• Integrate delivery into existing public health or mass campaigns to increase cost-effectiveness and scale– e.g. vitamin A supplementation is often linked with immunization
• Leverage private and other sector capabilities to ensure program sustainability– e.g. SUZY in Bangladesh contracted a private manufacturer to produce zinc which is distributed through
private sector distribution facilities
• Design and employ simple education materials to encourage proper use of supplements and multi-micronutrients
– e.g. simple counseling cards teach mothers how and when to administer supplements– e.g. calendars to remind of frequency of administration
• Invest in strong planning and management of distribution and logistics to ensure sufficient and on-timesupply of supplements
• Use simple M&E systems with reporting forms to report overall number of supplements distributed andcoverage of beneficiaries
– e.g. to track/register vitamin A supplement recipients to avoid administration to pregnant women oroverdose to children
Source: tbd ; expert interviews; literature review; REACH analysis
Definestrategy
Design
Implement
Monitor,evaluate,
refine
Supplementation
9REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Delivery strategy selection depends on the local setting and
concentration of target population
1. e.g. due to low purchasing power or due to dominance of subsistence farmingSource: Expert interviews; REACH analysis
Define strategy
Delivery strategyDelivery strategy
Supplementation
(single and multi-
micronutrients)
When to useWhen to use
• To target micronutrientdeficiencies of particularpopulations, e.g., P&Lwomen or children < 5
• To target families in ruralareas with limited access tofortified foods1
Fortification
• Private sector is capable andwilling to participate
• Strong policymaking andenforcement is available
• Advocacy to improvecapacity and policies
This is not an either/or decision – Countries should usually employ both strategiessimultaneously for a given micronutrient to reach all target group needs and broad coverage
Targeting needsTargeting needs Local capacityLocal capacity OtherOther
• High-quality fortification canbe assured
• Food vehicles are widelyconsumed
• Fortification enforcement orproduction quality isinsufficient
• High rates of deficiencies ofparticular micronutrient
• Deficiencies occur only inselect geographic areas
• Fragmented productionindustry makes fortificationcooperation and compliancedifficult (resource intensive)
• To target the wholepopulation
10REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Delivery strategy also depends on micronutrient
and target beneficiaries
Define strategy
If fortification does not reach the target beneficiaries,
supplementation is always strongly recommended
Target beneficiariesTarget beneficiaries Vitamin AVitamin A IronIron ZincZinc IodineIodine
Supp.1Supp.1 Fort.Fort. Supp.1Supp.1 Fort.Fort. Supp.1,2Supp.1,2Fort.Fort. Supp.1Supp.1 Fort.Fort.
Children < 2
Children 2 – 5
P&L women
1. Provision through either single or multi-micronutrient supplementation 2. For diarrhea treatment 3. Iron supplementation is needed for under twos in addition to iron fortification as they usually donot consume enough of the fortified food; Usually also includes folic acid 4. If diarrhea is present 5. Not recommended for pregnant women at all 6. Recommended daily allowanceSource: Expert interviews; "Reaching optimal iodine nutrition in P&L women and young children." WHO/UNICEF, 2007.; REACH analysis
RecommendedStrongly recommended Not necessary if fortification is done
3 4
4
4
30% 30% 30% 100%Typical fortificationlevel in % of RNI6
Not necessary but in isolated cases
5
11REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Multi-micronutrient powders are often used instead of
individual supplement tablets
Source: Homepage of the Sprinkles Global Health Initiative; Expert interviews
Define strategy
Multi-micronutrients overviewMulti-micronutrients overview
Delivered via supplements
• e.g. MMNP’s added to food or as multimicronutrienttablets or syrups
• Delivers essential micronutrients regardless ofamount or quality of available food
Provides suite of all essential vitamins and minerals
in low doses (in most cases)
Originally designed for emergency settings
• But broader applicability given light weight,balanced formulation
Relatively easy distribution requirements
• Lightweight, easy to store, and heat stable
Easy to use by beneficiaries
• No literacy or special handling required
Offer several advantages over single-
micronutrient options
Offer several advantages over single-
micronutrient options
• Micronutrients may be better absorbed if deliveredtogether
• Low risk of overdose– Infant would have to consume
~ 20 sachets to reach toxicity levels
• Easy for young children to use if MMNPs are used– No tablets to swallow– Tasteless, with no affect on food– Fun packaging
• Good economics– Cost per sachet of Sprinkles™ of 1.5-3.5 US
cent
12REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Sprinkles™ are a common multi-micronutrient provided to
vulnerable populations
Product
features
• Sachets containing powdered blend of micronutrients to sprinkle onto any semi-solid foodsprepared at home
• Available as two standard formulations: (and can be customized per situation)– Nutritional Anemia Formulation: vitamin A & C, iron, zinc, folic acid– Multi-Micronutrient Formulation: vitamins A, C, D, E, B1, B2, B6, B12, iron, zinc, iodine,
folic acid, niacin, copper• Recommendation that 60 single-dose sachets are consumed over 60 - 120 days per year
(from 6 months onwards once complementary food is given)
Target
beneficiaries
• Designed for children 6–24 months of age (can be customized), who– Have trouble swallowing tablets– Do not consume enough food to benefit from fortification
• Often used by rest of population, e.g. adolescents, P&L women
Source: Homepage of the Sprinkles™ Global Health Initiative; Expert interviews
Costs• Cost per sachet ranges from $ .015 - .035
– Varies according to scale and local production costs– Annual cost / child / year = approx. $ 6.30 USD
Risks
• MMNPs with iron should be withheld from severely malnourished children during the first 7 daysof treatment
• In malaria-endemic regions, MMNPs should be combined with malaria prevention or treatmentprograms
• Drawback of sharing with others and compliance
Key
organizations
• UN agencies: UNICEF and WFP (especially during emergencies)• NGOs: HKI, World Vision, Micronutrient Initiative• Sprinkles™ Global Health Initiative (SGHI) provides program support
Define strategy
13REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Children < 5 &
New mothers1
Children < 5 &
New mothers1Children < 5 &
P&L women
Children < 5 &
P&L women
Supplementation delivery channels depend on target group,
delivery frequency, doses and training requirements
Design
Frequency
Vitamin AVitamin A Iron3Iron3
Children < 5Children < 5Children 7-24 months
& P&L women
Children 7-24 months
& P&L womenChildren < 5 &
P&L women
Children < 5 &
P&L women
ZincZinc IodineIodine
Multimicro-
nutrients
Multimicro-
nutrientsSingle micronutrient supplementsSingle micronutrient supplements
• Children <5– Every 4-6 months
• New mothers– Immediately after
delivery
• Daily/weekly• To children not in
malaria-endemicregions
• If diarrhea is present • Single annual dosefor children2
• One dose duringpregnancy
• Once yearly provision of60 sachets to be usedover 120 days (not bestin some situations)
Training
requirements
• Only to be given byhealth and otherworkers to ensureproper registrationand avoid overdose
• Can be given bymother at home
• Can be given bymother at home
• Proper registrationmust be ensured
• Dosage varies bytarget group
• Can be given bymother at home
High Low Low LowHigh
1. Never to be given to pregnant women 2. In special circumstances only; Alternatively daily doses can be used 3. Usually including folic acid supplementSource: "Vitamin A supplementation. A decade of progress.", UNICEF, 2007; "Guidelines for the use of iron supplements to prevent and treat iron deficiency anaemia.", INACG, 1997; "Reachingoptimal iodine nutrition in P&L women and young children." WHO/UNICEF, 2007.; REACH analysis
Public
health
Mass
campaign
UN
facilities
Private
sector
Ch
an
nels
Frequently used Seldom used
14REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Micronutrient supplementation delivery channels
1.Integrated Management of Childhood Illness (IMCI)Source: Expert interviews; REACH analysis
Public health system
Existing mass campaign
UN facilities• e.g. along with supplementary
or therapeutic feeding
Private sector• e.g. zinc marketed as diarrhea
treatment or marketedmultimicronutrients
• Low incremental delivery cost• Sustainable as capacity is built• Product/cost
• Low incremental delivery cost• Often high coverage / uptake
• Low incremental delivery cost• Reaches same set of target
beneficiaries as current UNprograms
• Sustainable once marketdemand and new supply arelinked
• Leverages distribution andmarketing strengths of privatesector
• If capacity is weak, providemanagement or technicaltraining/support
• If coverage is low, supplementwith other channels
• Need to ensure technical andprogrammatic fit
• Food distribution is well suitedfor distribution of multi-micronutrient sachets
• Critical to understand andframe partnership aroundprivate sector partnerobjectives and incentives
Typical delivery channelsTypical delivery channels StrengthsStrengths Lessons learnedLessons learnedHow-toHow-to
• Encourage MoH to includesupplements as part of currentservices, e.g. IMCI1
• Depending on supplement addtraining to existing staff
• Advocacy
• Encourage UN/MoH to includesupplements in campaigns
• If needed, add training toexisting staff
• Encourage UN to includesupplements
• Provide varying degrees oftraining to existing staff
• Identify potential partners• Approach private sector
partners and highlight theirbenefits from their involvement
• Products commercialavailability by private sector
Design
15REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Vitamin A supplements largely delivered via mass campaignsOften yield higher coverage than fixed-site channels
Note: Data is derived from all vitamin A distributions registered in the UNICEF vitamin A supplementation database that were carried out in 2004 (for frequency of delivery channel data) and from1999-.2004 (for coverage data) respectively.1. Integration with deworming and bed-net distribution increases demand for services 2. Polio campaigns increasingly phased-out due to successfulSource: "Vitamin A supplementation. A decade of progress.", UNICEF, 2007; REACH analysis
Frequency of delivery channel usageFrequency of delivery channel usage Typical coverage ratesTypical coverage rates
Child health days123%
26%
5%
15%
14%
17%
100% N/A
34%
58%
70%
71%
81%
82%
Polio immunizationdays2
Measles supplemen-tary immunization
Micronutrient event
Fixed site andoutreach
Fixed site
Public
health/
UN
facilities
Mass
campaign
% of times used for vitamin A capsule distribution Mean one-dose vitamin A coverage achieved in %
Total
Design
16REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Vitamin A supplementation programs are often linked with
other interventions
Note: Analysis for frequency of linkage is based on vitamin A supplementation programs in 14 countries contained in the UNICEF vitamin A supplementation database.Source: "Vitamin A supplementation. A decade of progress.", UNICEF, 2007; REACH analysis
InterventionIntervention
Immunization
Bed nets
Growth monitoring
Iron supplementation
Infant & young child feedingpromotion
Tetanus vaccination
Frequency of
linkage
Frequency of
linkage
But joint implementation requires an ability
to deliver joint programming
But joint implementation requires an ability
to deliver joint programming
Requires consistent messaging to facilitate joint
advocacy to government
Requires joint planning and execution
• Staff training
• Joint M&E
Requires aligned logistics and distribution
capacity
• On-time delivery of all required materials
• Synchronized purchasing
Requires donor/funding alignment
• Same funding period
• Same disbursement patterns
When implemented well, linked interventions lead to
significantly reduced delivery costs
Frequent
Seldom
Design
17REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Private sector also used as delivery channel to broaden
coverage for particular micronutrients
Private healthcare providers
Prescribe and/or sell supplements
Potentially important where private care is
commonly used by target audience, e.g. in
Bangladesh 90-95% of the health care market
is controlled by private providers
• Have strong influence on patient
Build awareness via associations or directly,
e.g. SUZY leveraged the Bangladesh Pediatric
Association
• Benefits of supplementation• Available tools• Appropriate use of tools
Understand and try to address the low profit
margins generated by supplements
SUZY project in Bangladesh:
Distribution and prescription of zinc tablets
by private providers
Groceries/ pharmacies
Expand supplements distribution and sales
into rural areas
Often have best distribution networks in low-
income settings
Often have frequent daily contact with target
populations
Partner in awareness campaigns
• Program generates awareness• Store supplies new demand
"Sell" partnership by appealing to often co-
existing motives
• New revenue stream for store• Reputational benefits of social responsibility
activity
Sprinkles™ project in Bolivia:
Distribution through commercial
channels on national scale
Role
Rationale
How to engage
Examples
Source: Expert interviews; REACH analysis
Design
18REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Supplements often require basic education on usageExamples of behavior change tools
Helps pregnant women rememberto take a daily iron pill
Educates pregnant women onhow and when to take iron pills
Advises the pregnant womenabout the symptoms of anemiaand steps to procuresupplements
Source: "Guidelines for the Use of Iron Supplements to Prevent and Treat Iron Deficiency Anemia." International Nutritional Anemia Consultative Group, 1998.
Implement
Calendar
from Malawi
Calendar
from MalawiCounseling card
from Indonesia
Counseling card
from IndonesiaInformation card
from Indonesia
Information card
from Indonesia
19REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Key lessons learned about implementing
micronutrient fortification programs at scale
Source: Expert interviews; literature review; REACH analysis
• Create strong, coordinated national alliances to foster broad buy-in for fortification projects– e.g. HKI helped initiating the national alliances in West Africa as a central coordinator organizing
workshops, holding up communication and seconding staff for advocacy• Legal code• Promote private sector cooperation by articulating the sustainable business case for fortification
– Producers may not participate if clear business case is not made– May include providing subsidies to lowest-income consumers to reach scale
• Add multiple fortificants to vehicles if technically feasible to improve cost-effectiveness and health impact• Consider industry's capacity, as well as technical and consumption criteria, to select vehicle
– e.g., in HKI's Fortify West Africa program, vegetable oil was selected in part due to the high level oforganization and motivation vegetable oil industry
• Aim for integrated public and private sector marketing to maximize beneficiaries' awareness of fortificationbenefits
– e.g., in the HKI's Fortify West Africa program, the public sector program created a marketing logo foradoption by several companies across different countries and for different food vehicles
• Employ both preventive production quality management systems and ex-post, government qualityoversight and enforcement controls to ensure quality of food productions and fortification
– e.g., in the HKI fortification project in West Africa, the private sector integrated fortification qualitymanagement effectively into its regular quality systems, complemented by government productsampling
• Engage national or international associations to strengthen quality assurance oversight
• Invest in M&E to document successes of fortification to encourage ongoing investment and consumption• Involve government legislative body
Fortification
Definestrategy
Design
Implement
Monitor,evaluate,
refine
20REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
An effectively coordinated national alliance is key to
fortification success
HKI initiated partnership and facilitated partner activities
for the Fortify West Africa program
HKI initiated partnership and facilitated partner activities
for the Fortify West Africa program Keys to effective coordinationKeys to effective coordination
Effective coordination mechanisms
• One central coordinator• Steering committees for project
supervisory• Seconded staff for advocacy,
especially to governments• Technical workshops• Improvement of coordination
between different governing bodies
Effective coordination principles
• Frequent and transparentcommunication to create trust
• Understanding for different paceand cultures of differentorganizations
• Continuous monitoring of activitiesand progress
8 national governments
• Pass legislation• Sponsor public
marketing campaigns
Donors
• Provide funding• Oversee progress• Support advocacy
Local private sector
• Fortify oil• Perform quality
assurance• Market products
International private sector
• Provide premixes• Provide technical
assistance
International organizations
• Recommend legislation• Coordinate governments
Source: Project documents from HKI West Africa; Expert interviews
Define strategy
Implementing partner / NGO
• Initiated program• Facilitates partnership• Provides technical
expertise
Steering committeesWorking groups
21REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Private sector is critical partner in fortificationCritical to identify and address business interests to forge effective partnership
Private sector plays critical
role in fortification
Private sector plays critical
role in fortificationCritical to understand
industry's
Critical to understand
industry'sFortification programs
must address these
Fortification programs
must address these
Typical local producer concerns
• Unclear business case thatfortification will increasedemand/share
• Perceived erosion of profitsthrough fortification
• Additional complexity inbusiness operations
• Perception of being tasked withpublic health measure thatshould be rather done by thegovernment
Governments or program
implementers need to work with
companies or associations to build
case for investment/compliance
• Provide free or subsidizedfortification equipment andpremixes
• Waive import duties and taxes onpremixes and equipment
• Make business case thatfortification will increase demand ifsupported through social marketing
• Make business case that mandatoryfortification will create a protectivemechanism against cheap,unfortified imports
Source: Expert interviews; REACH analysis
Local food processors
• Process and package foodproducts
• Participate in fortificationprocess
• Implement fortification
– Purchase premixes
– Produce fortified food
– Maintain equipment
• Market food
– Incorporate key nutritionmessages into marketing
– Use logos
• Distribute fortified foods
International nutrient producers
• R&D new technologies
• Produce and sell premixes
• Provide technical and analyticsupport
Define strategy
22REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Critical to select appropriate delivery vehicleExample: HKI's Fortify West Africa's fortification vehicle selection criteria
Design
Vehicle selection criteriaVehicle selection criteria
Coverage
Technical feasibility
Central processing
Cost
Industry
preparedness and
willingness
Suitability as public
health measure
• Minimum 60–70% of population shouldregularly consume vehicle1
• No change of organoleptic and functionalproperties of food
• Limited fragmentation of large-scalemanufacturers, otherwise equipment cost toohigh and control difficult (in some smallproducers will be more effective and costly)
• Cost of fortification equipment and premixes
• Industry associations available to work with• Sufficient technical expertise• Sufficiently high professional standards• Sufficiently strong social commitment• Monitoing and Evaluation
• Should not counteract other nutritionstrategies or interventions
1
2
3
4
5
6
1. It also has to be assured that the resulting total consumption of the added micronutrient through the regular diet and the fortified food is within the tolerable upper intake levels to assure safetySource: HKI project documents; Expert interviews; REACH analysis
Example: HKI Fortify West Africa selected
cooking oil to deliver vitamin A
• High coverage: ~ 90% of children 6-59months in urban Senegal consumed in last24 hours
• Technically feasible: oil fortification withvitamin A is technically easy
• Centrally processed: 14 cookingmanufacturers in the 8 UEMOA countries
• Cost: relatively inexpensive process
• Industry preparedness and willingness
– Active industry association AIFO-UEMOA
– High industry interest in fortification dueto economic and social motives
• Suitability: does not interfere with otherpublic health measures
23REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Certain fortification vehicles are more appropriate for each
micronutrient
VehiclesVehicles
Water
Milk
Cooking oil
Fish/soya sauce
Salt
Sugar
Wheat flour
Maize flour
Rice
Fortified blended food
X
X
X
X
X
X2
X1
X4
X
X2
X
X2
Vitamin AVitamin A IronIron ZincZinc IodineIodine
X6
4
X3
X
X
X
X
Sta
ple
sC
on
dim
en
tsL
iqu
ids
1. Fish sauce succesfully used in Vietnam and soya sauce successfully used in China 2. Fortification of food that is used for food aid, no national fortification 3. Only included in fortified blended foodsourced from the USA 4. Salt that is fortified with iron and iodine is called "Double Fortified Salt" 5. Not enough flour is consumed at typical fortification levels 6. Not cost-effective in comparison tosalt iodizationSource: "Guidelines on food fortification with micronutrients." WHO/FAO, 2006., expert interviews; REACH analysis
X Most commonly used vehicles
X
X
Fo
od
aid
X Sometimes used as a vehicle
Design
RecommendationRecommendation
Not recommended as it detractsfrom breastfeeding messages
Additional supplementationneeded as <2s do not consumeenough5
Fortificants commonly usedFortificants commonly used
24REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Multiple fortificants should be added to vehicles if technically
feasible
Vehicles suitable for multiple fortificationVehicles suitable for multiple fortification AdvantagesAdvantages
Higher effectiveness
• Presence of other micronutrients improve absorptionrates, e.g. of iron
• Body receives balanced and full portfolio of essentialvitamins and minerals
Higher cost-effectiveness
Easy to implement
• Just one industry has to be coordinated andcontrolled instead of multiple industries if severalvehicles are used
Wheat flour
Maize flour
Rice
Salt
Vit-
amin A
Vit-
amin A IronIron ZincZinc IodineIodine
Design
But interactions between micronutrients and changes of organoleptic andfunctional properties of food have to be taken into account
1. Fortification of flour and rice with vitamin A is more costly than oil fortificationSource: Expert interviews
1
1
1
25REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
Preliminary
Fortification success depends on effective product marketingBoth public and private sector roles
Public sector invests in building
social awareness
Public sector invests in building
social awareness
Develop fortification logos
• For use by all producers• Can be used for several fortified foods
– e.g. HKI Fortify West Africa used a singlelogo for fortified cooking oil and wheat flourin West Africa
Develop and implement public marketing
campaigns advertising the benefits of fortified
products
• e.g. media advertisement• e.g. local celebrities
Encourage NGOs and local community
development partners to include fortification
information into their social marketing
Private sector reinforces
key health messages
Private sector reinforces
key health messages
Use fortification logos on products
Integrate key fortification messages into
regular product marketing
• Through all marketing channels
Develop specific fortification marketing
campaigns
Include fortification activities into PR and
CSR work
Implement
Source: Expert interviews; REACH analysis
Consumer
26REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Fortification requires strong quality assuranceBoth producers and governments play a role
Implement
Activities
Manufacturer's
"upstream" quality assurance
Manufacturer's
"upstream" quality assurance
• Producers integrate fortification into regular
quality management system
– Develop fortification manuals– Train of staff– Employ in-process sampling
• Industry associations audit production
processes
– To ensure compliance with industry andfortification standards
• Monitor and Evaluation
Government's
"downstream" oversight
Government's
"downstream" oversight
• Government regulatory authorities check
quality of fortified foods
– Sample products in factory– Sample products "off the shelf"
• Government regulatory authorities audit
quality management systems of private sector
Both mechanisms need to be established
for programs to succeed
Require-
ments
• Capable and motivated private sector
• Effective self-control/regulation mechanisms
through industry associations
• Strong legislative and regulatory system
• Technical and management capacity at
government level
Source: Expert interviews; REACH analysis
27REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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What it costs
28REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Supplementation cost per beneficiary varies widely
depending on the micronutrient and the program
Supplementation
Source: "Repositioning nutrition as central to development." World Bank, 2006.; "Copenhagen Consensus 2008 Challenge Paper: Hunger and malnutrition." Horton et. al., 2008.; "What would it costper child to meet the needs of some 300 million hungry children?" WFP, 2004.; "World Hunger Series 2007. Hunger and Health." WFP, 2007.; "What works? A review of efficacy and effectiveness ofnutrition interventions." Allen et al, 2001.
0.67
3.17
0.50
2.80
0.470.47
2.75
3.17
5.305.30
1.50
2.45
1.25
0.50
1.70
0.550.25
1.001.010.90
0
1
2
3
4
5
6
World Bank
(Caulfield)
World Bank
(Fiedler)
Copen-
hagen
Consensus
WFP World
Hunger
Series
World Bank
(Caulfield)
World Bank
(Fiedler)
WFP 2004 Copen-
hagen
Consensus
WFP World
Hunger
Series (10-
day
treatment)
World Bank
- Iodized oil
injection
(Caulfield)
WFP 2004 Allen 2001
Cost range (US$/person/year)
Vitamin AVitamin A IronIron ZincZinc IodineIodine
Cost ranges in the literature
29REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Fortification cost per beneficiary varies tremendously
depending on the micronutrient and the program/source
0.20
0.98
0.17 0.150.10
1.00
0.12 0.10 0.06 0.05
0.50
0.050.10
0.05 0.09 0.100.09 0.02
0.69
0
1
2
World Bank
(Caulfield)
World Bank
(Fiedler)
Copen-
hagen
Consensus
WFP World
Hunger
Series
World Bank
(Caulfield)
World Bank
- Sugar
(Fiedler)
WFP 2004 WFP World
Hunger
Series
World Bank
(Caulfield)
World Bank
(Horton)
Copen-
hagen
Consensus
WFP 2004
Cost (US$/person/year)
Vitamin AVitamin A IronIron ZincZinc IodineIodine
Source: "Repositioning nutrition as central to development." World Bank, 2006.; "Copenhagen Consensus 2008 Challenge Paper: Hunger and malnutrition." Horton et. al., 2008.; "What would it costper child to meet the needs of some 300 million hungry children?" WFP, 2004.; "World Hunger Series 2007. Hunger and Health." WFP, 2007.; "What works? A review of efficacy and effectiveness ofnutrition interventions." Allen et al, 2001.
Cost ranges in the literature
Fortification
30REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Premix costs comprise ~80 to 90% of total fortification costsBut costs can be passed to the consumers via slight price increase
Fortification
1. Data from HKI fortification project in West AfricaSource: Expert interviews
Main cost itemsMain cost items
Premixes
DescriptionDescription
• Fortificant premixes, typically sourced from international suppliers• Available at different concentration levels, affecting price and handling
Typical payerTypical payer
• 1-2% mark-up usuallypassed onto consumer
• Often absorbed bypremix suppliers ordonor in first year
Fortification
equipment
• System costs vary based on specific production process and configuration– e.g. in West Africa a system to add fortificants during existing production
process costs about $25-50k whereas a batch system that addsfortificants post-production costs about $50-100k
• Can be manufactured locally if local suppliers are available– Often much cheaper, no import duties occur
• Industry• Sometimes funders
cover costs for 1styear of operations
• Sometimes premixsuppliers provideequipment or fund for1st year
Public marketing• Costs for public marketing of fortification
– TV, radio, posters, logo development• Donor or government
Partnership
building and
legislation
• Staff and consultant costs to perform– Government advocacy– Technical consultations– Demand/consumption studies– Stakeholder workshops
• Donor or government
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Where to go for further information
32REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Key reference materials: Micronutrients – general
• "Fortification handbook."Micronutrient Initiative, 2004
• "Preventing micronutrient malnutrition:A guide to food-based approaches -A manual for policy makers andprogramme planners." FAO, 1997.(only weblink available)
• "Guidelines on food fortification withmicronutrients." WHO/FAO, 2006
• "Vitamin and mineral requirements inhuman nutrition." WHO/FAO, 2004
• "Preventing and controllingmicronutrient deficiencies inpopulations affected by anemergency." WHO/WFP/UNICEF,2007
• "Composition of a multi-micronutrientsupplement to be used in pilotprogrammes among pregnant womenin developing countries. Report of anUNICEF/WHO/UNU workshop."UNICEF/WHO/UNU, 1999
• N/A
Normative guidance Operational guidance Training materials
33REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Key reference materials: Micronutrients – vitamin A
• "Vitamin A supplements: a guide totheir use in the treatment andprevention of vitamin A deficiencyand xerophthalmia." WHO, 1997
• "Indicators for assessing vitamin Adeficiency and their application inmonitoring and evaluatingintervention programmes." WHO,1996
• "Vitamin A deficiency and itsconsequences: a field guide to theirdetection and control." WHO, 1995
• "Safe vitamin A dosage duringpregnancy and lactation." WHO,1998.
• "Vitamin A training activities forcommunity health and development ."HKI, 1993. (not yet available)
Normative guidance Operational guidance Training materials
34REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Key reference materials: Micronutrients – iron
• "Iron deficiency anaemia: assessment,prevention and control - A guide forprogramme managers." WHO, 2001
• "Preventing and controlling irondeficiency anaemia through primaryhealth care - A guide for healthadministrators & program managers."WHO, 1989
• "The guidebook nutritional anemia."Sight & Life, 2007
• "Anemia prevention and control: Whatworks.” USAID/WB/UNICEF/WHO/FAO/MI, 2003
• "Anemia detection in health services:Guidelines for program managers."PATH/OMNI, 1996
• "Guidelines for the control of irondeficiency in countries of the easternMediterranean." WHO, 1995
• "Guidelines for the use of ironsupplements to prevent and treat irondeficiency anemia." WHO, 1998
• "Focusing on anaemia - towards anintegrated approach for effectiveanaemia control." WHO/UNICEF,2004
• "Iron supplementation of youngchildren in regions where malariatransmission is intense."WHO/UNICEF
• N/A
Normative guidance Operational guidance Training materials
35REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Key reference materials: Micronutrients – zinc
• "Diarrhoea treatment guidelinesincluding new recommendations forthe use of ORS and zincsupplementation for clinic-basedhealthcare workers."USAID/UNICEF/WHO, 2005
• "Conclusions of the jointWHO/UNICEF/IAEA/IZINCGinteragency meeting on zinc statusindicators." de Benoist et. al., 2007
• N/A
Normative guidance Operational guidance Training materials
36REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Key reference materials: Micronutrients – iodine
• "Assessment of iodine deficiencydisorders and monitoring theirelimination - A guide for programmemanagers." WHO, 2007
• "Guidelines for a national programmefor the control of iodine deficiencydisorders in the easternMediterranean region." WHO, 1988
• "Salt iodization for the elimination ofiodine deficiency." ICCIDD, 1995.
• "Monitoring universal salt iodizationprograms." PAMM/MI, 1995
• "Universal salt iodization. SCN News35." SCN, 2007
• "The safe use of iodized oil duringpregnancy." WHO, 1996
• "Recommended iodine levels in saltand guidelines for monitoring theiradequacy and effectiveness." WHO,1996
• "Reaching optimal iodine nutrition inP&L women and young children."WHO/UNICEF, 2007
• N/A
Normative guidance Operational guidance Training materials
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Organizations: Micronutrients (I)
Food and Agriculture
Organization of the United
Nations (FAO)
• www.fao.org
UNICEF
• www.unicef.org
World Health Organization
(WHO)
• www.who.org
• United Nations food andagriculture program
• United Nations Children'sFund
• United Nations HealthOrganization
• Provides assistance andsupport to governments indeveloping the food,agriculture, and nutritioncomponents of theirmicronutrient strategies
• Provides financial andtechnical support fordeveloping country activitiesaimed at controllingmicronutrient deficienciesthrough supplementation,fortification and dietarymodification
• Maintains global micronutrientdata bank, providesinternational technicalguidelines and providestechnical assistance tomicronutrient programsthrough national ministries ofhealth
OrganizationOrganization DescriptionDescription Key activitiesKey activities
Multilateral
38REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Organizations: Micronutrients (II)
World Bank
• www.worldbank.org
UN Standing Committee on
Nutrition
• www.unsystem.org/scn
World Food Programme
• www.wfp.org
• International development bank
• UN committee to promotecooperation among UNagencies and partnerorganizations to endmalnutrition
• UN Nations food emergencyprogram
• Provides loans formicronutrient programs indeveloping countries, withspecial interest infortification programs
• Serves as a focal point forharmonizing anddisseminating informationon micronutrient policiesand activities in the UNsystem
• Uses Mixme in some of itssupplementary feedingprograms
OrganizationOrganization DescriptionDescription Key activitiesKey activities
Multilateral
(cont'd)
39REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Organizations: Micronutrients (III)
Canadian International
Development Agency (CIDA)
• w3.acdi-cida.gc.ca
US Agency for International
Development (USAID)
Office of Health and Nutrition
Bureau of Global Programs
Field Support and Research
• www.info.usaid.gov
ICCIDD (International council
for control of iodine deficiency
disorders)
• www.iccidd.org
• Canadian development aidagency
• US development aid agency• (A2Z project through AED)
• Multidisciplinary globalnetwork consisting of over600 specialists (scientists,public health workers,development managers,technologists, communicators,economists, salt producers,other industry experts)
• Supports micronutrientactivities in Africa, LatinAmerica, and Asia
• Provides technical supportand assists agencies toimplement and evaluateprograms and policies toprevent micronutrientdeficiencies throughsupplementation, fortificationand dietary modification;
• Funds projects
• Advocacy• Support of country programs• Provision of data on iodine
deficiency• Publication of a newsletter• Provision of technical
resources
OrganizationOrganization DescriptionDescription Key activitiesKey activities
Bilateral
NGO
40REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Organizations: Micronutrients (IV)
Helen Keller International
(HKI)
• www.hki.org
International Vitamin A
Consultative Group (IVACG)
• http://ivacg.ilsi.org/
Iodine Network
• www.iodinenetwork.net
• Global NGO focusing on thetwo major areas of eye healthand nutrition
• Established by USAID toprovide support and guidanceto eliminate vitamin A deficiency
• Alliance of severalorganizations (e.g., WHO,GAIN, MI) to eliminate iodinedeficiency
• Provides technicalassistance on a wide rangeof components ofmicronutrient deficiencycontrol programs, includingadvocacy, assessment,training, social marketingand operational research
• Sponsoring of expertmeetings, developing ofguidelines, and knowledgeexchange
• Supports national efforts toeliminate iodine deficiencyin a sustainable manner bypromoting collaborationamong public, private,scientific and civicorganizations
OrganizationOrganization DescriptionDescription Key activitiesKey activities
NGO (cont'd)
41REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Organizations: Micronutrients (V)
GAIN
• www.gainhealth.org
International Zinc Nutrition
Consulting Group (IZINCG)
• www.izincg.org
Micronutrient Initiative
• www.micronutrient.org
• Funding• Provides technical assistance
on the design, implementationand evaluation of nutritionprograms and food fortificationin particular
• Communications and advocacy• Strong focus on performance
measurement and monitoring
• Advocacy• Education/training• Technical assistance• Development and evaluation of
zinc programs• Dissemination of technical
information
• Basic research• Setting up local fortification• Developing & implementing
national programs• Serves over 75 countries
• Swiss foundation aimed atreducing malnutrition throughthe use of food fortificationand other strategies in closecooperation with the privatesector
• International NGO to promoteand assist efforts to reducezinc deficiency
• Canada- based internationalNGO dedicated to eliminatingvitamin and mineraldeficiencies worldwide
OrganizationOrganization DescriptionDescription Key activitiesKey activities
NGO (cont'd)
42REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Organizations: Micronutrients (VI)
Iron Deficiency Project
Advisory Service (IDPAS)
• www.idpas.org
Micronutrient Forum
• www.micronutrientforum.org
Sprinkles Global Health
Initiative
• sghi.org
Flour Fortification Initiative
• www.sph.emory.edu/wheatflour
• Project of the InternationalNutrition Foundation and UNUniversity with primary supportfrom Micronutrient Initiativededicated to improve ironnutrition
• Successor organization ofIVACG and INACG funded byUSAID that focuses particularlyon vitamin A, iron, folate, iodine,and zinc
• Initiative comprising a group ofresearchers, academics andpublic health professionalsbased at the Hospital for SickChildren in Toronto, Canada
• Network of private, public andcivic organizations workingtogether to make micronutrientfortification of flour standardpractice
• Provides technical information• Responds queries from
researchers & projects toimprove intervention delivery
• Organizes int. meetings onmicronutrient science
• Organizes global meetings andfacilitates knowledge exchangeon policy-relevant sciencearound micronutrients
• Research & program design• Advocacy & partnership
development & communication• Sprinkles™ production, procure-
ment & technology transfer
• Enables interaction andpartnership between publicsector & flour industry
• Informs and encourages flourindustry to do fortification
OrganizationOrganization DescriptionDescription Key activitiesKey activities
NGO (cont'd)
43REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Scaled-up programs: Micronutrients
1. Initial case study provided
• Wheat flour fortification became mandatory in Indonesia in 1998• Fortified with iron, zinc, thiamin, riboflavin, and folate
GovernmentWheat flour fortification,Indonesia
• Vitamin A program reached 6.6M beneficiariesGovernmentNational iron and vitamin Asupplementation programs,Brazil
• National level "Micronutrient Days" enabled coverage of 3.8Mchildren (> 95% of target children) and > 1.3M women
Ministry of health, UNICEFVietnam vitamin Asupplementation campaign
• Mandatory fortification• Prevalence of iron deficiency (ID) dropped from 37% in 1992 to 16%
in 1994 only 1 y after the iron fortification program was started
GovernmentVenezuela, iron fortification offlours
• Nationwide coverage as food fortification law passed in 2000• Increase in haemoglobin observed
GovernmentPhilippines, iron fortification ofrice
• Program accounts for more than 50% of all vitamin A in theGuatemalan diet
• Its success drove its expansion to Honduras and Nicaragua
GovernmentGuatemala, sugar fortificationwith vitamin A
HKI, local governments, industry association AIFO-UEMOA
Government
ICDDR, B, government and private sector partners
Implementing partners
• Fortification of vegetable oil with vitamin A• Multi-country project in Benin, Burkina Faso, Côte d'Ivoire, Guinea
Bissau, Mali, Niger, Senegal, Togo
Fortify West Africa in 8 countriesof Monetary & Economic Unionof West Africa1
• Reached 94% population coverage since 1991 launch• Prevalence of goiter fell from 20% in 1995 to <9% within 2 years
China, salt iodization
• Zinc tablets produced by private manufacturer and distributedthrough private sector channels
• 90% of urban and 50% of rural mothers became aware that zincshould be used as diarrhea treatment
Bangladesh Scaling Up ZincTreatment for Young Children(SUZY)1
Other informationName/country
44REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Appendix: experts consulted
45REACH_Acting at Scale_Guide_Micronutrients_v2.ppt
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Experts consulted during preparation of this document
Micronutrients, implementationWFP, Chief Nutrition, MCH & HIV/AIDSTina Van Den Briel
FortificationHKI Senegal, Regional food fortification coordinatorMawuli Sablah
Supplementation and fortificationMicronutrient Initiative, Regional Director AsiaLuc Laviolette
ICDDR,B Bangladesh, SUZY project
UNICEF, Special Advisor to the Executive Director on Ending Child Hungerand Undernutrition Initiative
HKI Senegal, Vice President and Regional Director for Africa
Organization and title
Zinc supplementation
Micronutrients in general
Vitamin.A/Iron fortification
Area of expertise
Charles Larson
Ian Darnton-Hill
Shawn K. Baker
Name