UT Sponsorship Package

8/2/2019 UT Sponsorship Package

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URBANTIMESSPONSORSHIP PACKAGE

THEURBN.COM

working withyour brand to

make it shine


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ABOUT USUrban Times is a global online network dedicated to optimistic

forward-thinking. Our mission is to improve the world by providingknowledge as well as solutions to the myriad of issues facing

Planet Earth today. To achieve our dreams a spirit of collaboration

permeates all we do, online and off. We hope to combine the next

generation of thought leaders and innovators on one amazing and

interactive platform to not only identify the problems but forge

the tools to better tackle them.

Urban Timestheurbn.com

(main site)

Startup Labstartuplaboratory.com

URBNFUTRurbnfutr.com


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OUR PROMISE

With a dedicated task force assigned to your company and brand, we

ensure that your every demand will be met to the best of our ability. We

strive to develop the most transparent, friendly and discussion-oriented

delivery of service to make sure you are happy at all times.

Our objective is to be the expert tailors for your campaign, so whether it is

video, graphic design, topical expertise, written and editorial mastery or

web development that you are after - we will make it happen.

We feel that a stellar success for you reflects equally well on us. Lets

produce something astonishing and global together!

uJhju


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PRODUCTS

Sponsored Articles

EDITORIAL

Video & Interviews

Category Sponsorship

EXPRESSIVE

Homepage Takeover(deploy your message and brand

to all advertisement real estate on

the homepage for an agreed

period of time)

&

Headline & Cinematic

(top tier static and rich media realestate, front or category page

ownership)

Graphic Design(infographics, posters, web

banners, stickers, promotional

flyers, press kits)

&

Standard Ad Formats

(box ads, headline banners,skyscraper banners across the

site)

Sponsored Series

(run a series of sponsored articlesthrough us, either written by

yourselves or our brilliant writing

force of over 350 authors)

Built Environment, Culture,

Environment, Media, Politics &Economics, Science &

Technology, World News,

Futurism, Sustainable & Social

Entrepreneurship


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EDITORIAL

SPONSORED ARTICLES

Sponsored Articles are bespoke advertorials inserted

directly into our content flow so that your brand can

communicate directly with our Urban Times readership.

They are one of the most effective means of engaging new

and existing customers with media and content to charm,

inform and attract. With our 350 authors and 10 editors on

your side, we will have someone that knows your brands

market inside-out. We, therefore, ensure that your

company will be well represented from inception throughto publish. Additionally, if you so require, you may use your

own in-house journalistic team to control the article

entirely.

Once published, the Sponsored Article sits alongside the

days latest posts, where it will then be fed into the

archives indefinitely. We offer an option to add the link to

your Sponsored Article on the homepage, for as long as you

see fit, within our Sponsored Advertorial widget. Your

article will be fully branded inside the web page with arange of design options (650 pixel, 820 pixel and 990

pixel width post sizes), which present a customisable

podium for your images, video, interactive media and

written messages.


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EDITORIAL

SPONSORED SERIES

We love featured series, in fact, we are addicted to them. We feel that they

offer the most consistent set of journalistic results above all other options. We

are ahead of the curve for this trend as few others have yet to tap into the

immense power that a featured series can harness for building a brands

connection with its audience. This is the perfect tool for keeping up with the

times and for a company to produce a steady, sustainable and high-impact

following.

A featured series creates a story for your desired campaign: a recurring

narrative that our readers will tap into over a period of time. We commit tocreating a series made from entirely original media (videos, images, graphic

design, copy) produced by our talented design, writing and media teams. The

commissioned brand will have the ability to work with our creatives so that

the series is tailored according to the product. Each feature series is linkable

and shareable and will remain on our website perpetually.

We have had huge success launching featured series with the likes of

University of Tennessee (Living Light), Intelligence Squareds If Conference,

microfinance experts FINCA and art and science hub GV Art Gallery. So

whether you are a charity, a celebrity, an academic institution, corporation, or

otherwise, we have the experience to make digital magic happen.

Were a flexible bunch so were happy to brainstorm innovative chapters for

the feature series. These can be, but are not limited to, creating viral

hashtags for our community to participate in, interviews, iBooks, photography

competitions, give-aways, chapter-by-chapter book publishing, or viral video

content.

You have dreams, we are here to make them realities.

IF

CONFERENCE

ECOFASHION


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EDITORIAL

CATEGORY SPONSORSHIP

Does our brand and ethos of optimistic forward-thinking speak directly

to your own? Does your company fit in with the content on any of the

categories on the website?

If you answered yes to either or both of the above, it is time to

consider putting your name behind one of Urban Times categories.

The image to the right shows only the front-facing examples (yellow

highlights) of the kind of digital real estate (to be explained in more

detail later) that you can expect to occupy constantly. Additionally,

your name would be imprinted inside all of the articles in the category,wherever you wish for it to be placed, and would be free from

competition. You are in control and no-one else can budge you.

CATEGORIES:

Built Environment [architecture, design, planning, real estate],

Culture [the arts, food, lifestyle],

Environment [conservation, nature, going green],

Media [photography, videos, infographics, graphic design],

Politics [economy, education, international relations, social welfare],Science & Technology [computing, energy, gadgets, natural sciences,

space],

World [americas, asia, africa, australasia, europe],

URBNFUTR [futurism, future of life & cities],

Startup Lab [social business, eco-business, corporate social

responsibility, strategy, consultancy].

BUILT

ENVIRONMENT

=

AT

YOUR

DISPOSAL


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EDITORIAL

VIDEOS & INTERVIEWS

Did you know that every single minute, over 48 hours of footage

is uploaded to YouTube? Video has become the single most

influential tool for communicating messages to a wide audience

in the 21st century.And that's why last year we launched UTTV- the hub for optimistic, forward-thinking video.

We recommend that you consider leveraging our wide range of

production expertise and equipment to create visual audiocontent that bolsters your campaign.

Whether a short promotional clip, avideo infographic,coverageof a conference or event, an interview with an employee, clientor prominent thought-leader, or just inspirational content thatbreaks the mould, there is no limit to the scope of our

imagination.Our content aims to motivate and inspire and always attempts to

foster a mood reflecting our solution-driven values, as

we take it all the way from script to post production.And thebest thing is that we are deeply flexible, tailoring our work to

suit therequirementsof the task at hand.If you want hands-on involvement brainstorming ideas

throughout the whole process, then that's cool. If you want to

simply let us runwithit, that's cool too.

ROGER

SAUL,FOUNDER

OF

MULBERRY

KENLIV

INGS

TONE

BORISJOHNSON

UTTV


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EXP

RESSIV

E

HOM

EPAGE

TAKE

OVER

Do

you

have

a

product

launch

or

quick-

fire

campaign

thatrequiresthe

highest

tier

impact?

Look

no

furthe

r.We

are

offering

you

the

chance

to

use

the

entire

Urban

Tim

es

homepage

as

a

campaign

hotbed

for

a

negotiated

numberofdays.

This

will

maximise

the

number

of

eyesview

ingyourcampaign

and

give

ourreadership

no

chanceb

ut

to

enjoy

your

offerings.

This

can

take

the

form

of

imagebased

adverts,rich

mediapl

acements

oreven

entire

site

wrappers.

The

imageto

theleftshowsyou

exactlyt

he

kind

of

areas

opentoy

ouhoweverothers

are

ne

gotiable

too,

depending

on

your

requirements.

PLEASE TURN YOUR

COMPUTER ON ITS SIDE!


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EXPRESSIVE

HEADLINE & CINEMATIC

As seen on the previous page the headline areas of the

homepage and categories are open to all for campaign use

regardless of category or homepage takeover.

The areas offer the chance to embed either static

advertisement displays (such as images) or rich media

(such as video or javascript / flash widgets). Videos can be

set to auto-start when the reader reaches the page to

ensure immediate engagement with the audience.

Additionally, if the static image route is preferred, then an

image slider can be incorporated into the space where

multiple images will be displayed on a timed basis. This

can be particularly useful if the images have text on them

and exhibit a running storyline.


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EXPRESSIVE

GRAPHIC DESIGN

Design at Urban Times is not just a competitive advantage,

it is part of our lifeblood. A perusal of our website will

show you just how seriously we take it - not a pixel out of

place!

Whether you are looking for complex infographics, or

stylishly minimal image advertisements, we have the

personnel (graphic designers and photographers) and skill

set to make sure this is achieved.


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EXPRESSIVE

STANDARD AD FORMATS

As with all respectable web magazines, there are standard

advertising formats that we offer.

* 300 x 250 box ad these are found on the homepage

matrix area and within posts.

* 120 x 600 skyscraper banner used within posts with a

small sidebar.

* 160 x 600 wide skyscraper banner used within posts

with a small sidebar.

* 300 x 440 matrix ad these fit in the homepage matrix

areas that are usually occupied by 300 x 250 box ads.

* 468 x 60 headline banner This can be placed at the

top of the homepage, any category page or any article.

Additionally, these will be found at the end of most articles

too.


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TESTIMONIALS

Urban Times are refreshingly

bright, thorough and innovative

people to work with, it is a

pleasure to work with them.

BLOOMTRIGGER

bloomtrigger.com

The integrity of their work is of

great importance for social change

and awareness. Everything they are

doing is contributing meaningfully

to the process of a truly global

culture and transition to a

sustainable future.

EARTH 2 HUB

earth2hub.com

A treasure trove of forward-

thinking ideas and articles.

Were delighted Urban Times

are our 2011 online publishing

partners.

IF CONFERENCE

iq2ifconference.com

LIVING LIGHT

livinglightutk.com

Urban Times has been the perfect

pairing for our design project

providing an outlet for beautiful,

high-resolution images and for

creating a dialogue about the futureof sustainable building practices

with its readers.

EARTHRISE (Al-Jazeera)

aljazeera.com

It was a real joy working with

the team from Urban Times

and great to connect with a

group that share our solutionsoriented approach.


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URBANTIMEScontact:

[email protected]
mailto:[email protected]:[email protected]

Documents

UT Sponsorship Package