UpSwell 2020...6 X 11 FLAT POSTCARD (PC) POPULAR USES / BENEFITS • Large – Stands Out in the Mailbox •• No Envelope to Open •, Personalization • Customizable • Generates

UpSwell 2020Products, Services, & Pricing

6 X 11 FLAT POSTCARD (PC)

POPULAR USES / BENEFITS• Large – Stands Out in the Mailbox

• No Envelope to Open

• Personalization

• Customizable

• Generates Awareness

• Announcing Events & New Products/Services

• Promoting Special Offers

YOUR DEALERSHIP

ALTERNATIVEOil C

hange Special

PLUS Seasonal Check-U

p

$1995

• Brake Check

• All Fluid Levels C

heck

• Suspension Check

• Lights Check

• Belts & H

oses Check

• Radiator and

Coolant Check

• Tire C

heck

• Plus... Road Test!

*For faste

r servic

e, please call ahead for a

n appointment.

Most cars/ lig

ht trucks. O

il change inclu

des up to 5 qts.

of

motor oil a

nd new oil � lter. S

ome vehicle

s require sp

ecial

oil and/or �

lter, cost e

xtra. Ta

x and disp

osal fee extra

.

Cannot combine with any other o

ffers.

Limited time only.

ASE Certifi ed Te

chnicians

12 Month / 12K Mile Warra

nty

FREE Customer Shuttle

Same Day Service on Most Repairs

No Surprises – All W

ork Approved by You

Work Done Right – The Firs

t Time, on Time

000-000-0000

abcauto.com • 123 Any Street, A

nywhere, US 30303

00000-01PO Box 1362

Marietta, GA 30061-1362

KEEP IT LOCAL. KEEP IT HONEST.

FREEWARNING light scan

*Additional charges may apply should further

diagnostics be needed to determine cause. Some

restrictions may apply. Limited time only.

If a warning light is on, your vehicle is

telling you it has a problem! We will

report your trouble codes for FREE.

Local123 Any Street, Anywhere, USA 12345

000-000-0000Monday – Friday 8am – 5pm

Saturday 9am – 4pm | closed Sunday

www.localautomotive.com

• ASE Certifi ed Technicians

• 12 Month / 12K Mile Warranty

• Free Customer Shuttle

• You Approve All Work

• Work Done Right, The First Time

• Same Day Service

On Most Repairs

Benefits for you

$19.95oil change special

with a FREE Vehicle Inspection

*Shop supplies and taxes extra. Most cars/light trucks. Oil

change includes up to 5 qts of motor oil and new oil � lter.

Cannot combine with any other offer. Limited time only

For faster service

please call for an

appointment.*Cannot combine with any other offers. Limited time only.

$25 OFFAny Repair or Maintenance

Service OF $100 OR MORE





BONUS SAVINGS

take advantage of

these savings today!

call or stop by today!

PRSRT STD

U.S. POSTAGE

PAIDUPSWELL

Product List Type Minimum Quantity Cost

6x11 Postcard Saturation 3,000 $0.39

6x11 Postcard Specialty List 500 $0.53

6x11 Postcard with scratch off Saturation 3,000 $0.40

• Size: 6” x 11” flat• Layout: Horizontal or vertical (your choice)• Color: Full color on both sides• Paper: 100 lb. gloss cover stock• Add a 1” Round Scratch-Off: Additional $0.01/piece

for each scratch-off

Product Specs

postage

6”

11”

1” scratch-off

Flat Postcards | Jumbo Postcards

2

*Cannot combine with any other offers. Excludes tires and batteries. Limited time only.

$50 OFF

$25 OFF

$100 OFF

Any Repair or Maintenance Service of $100 or More



GET ACQUAINTED OFFEROIL CHANGE SPECIAL$1995

*For faster service, please call ahead for an appointment. Most cars/

light trucks. Oil change includes up to 5 qts. of motor oil and new oil � lter.

Some vehicles require special oil and/or � lter, cost extra. Tax and disposal

fee extra. Cannot combine with any other offers. Limited time only.

• Check Fluids• Suspension Check• Lights Check

• Radiator & Coolant Check• Belts & Hoses Check• Check & Adjust Tire Pressure

Includes a FREE seasonal check up:

00000-01

PO Box 1362Marietta, GA 30061-1362

STOP IN OR GIVE US A CALL!123 Any Street, Anywhere, USA 12345Monday – Friday 8am – 5pm | Saturday 8am – 4pm000.000.0000www.TriCountyAutomotive.com

TRI-COUNTY TIRE& AUTOMOTIVEAuto Maintenance • Engine Repair & Rebuild • Transmission Repair & Rebuild • Brakes • Collision Repair • Exhaust Systems • Suspensions • CV Joints & Axles • Electrical • Tires • Detailing

Test & record vent temperature Inspect components for visible leaks Gauge & record Freon pressures Inspect hose � ttings & compressor Run performance test

*Any additional parts and/or labor as well as Freon extra. Cannot combine with any other offers. Limited time only.

FREEA/C INSPECTION

OR

FREECHECK ENGINE LIGHT SCAN

*Additional diagnostics and cost may apply. Cannot combine with any other offers. Limited time only.

PRSRT STDU.S. POSTAGEPAID

UPSWELL

Half-Fold Brochure | Brochures

8 X 11 BI-FOLD TABBED SELF MAILER (BF)

POPULAR USES / BENEFITS • Large – Stands Out in the Mailbox• No Envelope to Open• Customizable• Personalization• Maximum Space for More Photos,

Coupons, Text, etc.• Great Way to Educate Prospects

and Customers• Great for Showcasing Product Specs

• Size: 8” x 11” folded• Layout: Horizontal or vertical (your choice)• Color: Full color on both sides• Paper: 100 lb. gloss cover stock• Add a 1” Round Scratch-Off: Additional $0.01/piece


Product Specs

8”

5.5”

5.5”

8”

3

Notes: Quantities > 2,500 add $90 trucking fee (each print run includes 5 unaddressed samples).

First Class Postage: Add .25 per piece to convert from Standard Mail Postage (Marketing Mail) To First Class Presorted Postage. First Class Postage shortens delivery time by 3 to 5 business days. Note that it also requires special permit and production notes when processing.


8x11 Bifold Saturation 3,000 $0.46

8x11 Bifold Specialty List 3,000 $0.58

Tri-Fold Brochure | Newsletters

10.5 X 17 TRIFOLD TABBED SELF MAILER (TF)

POPULAR USES / BENEFITS • Large – Stands Out in the Mailbox

• No Envelope to Open (Tabbed)

• Customizable

• Personalization

• Great Way to Educate Prospects and Customers

• Great for Showcasing Product Specs

• Size: 10.5” x 17” trifold• Layout: Horizontal or vertical (your choice)• Color: Full color on both sides• Paper: 100 lb. gloss text stock• Add a 1” Round Scratch-Off: Additional $0.01/piece


Product Specs

10.5”

5.625” 5.625”

5.75”

4

Notes: Quantities > 2,500 add $90 trucking fee (each print run includes 5 unaddressed samples).



10.5x17 Trifold Saturation 3,000 $0.52

10.5x17 Trifold Specialty List 3,000 $0.63

Product Specs

CUSTOM GIFT CARD (GC)

Plastic Postcard

POPULAR USES • Promote Limited Offers

• Loyalty Programs

• Drive Traffic to Boost Sales

• Business Holiday Cards

• Endorse a New Product, Service, or Promotion

USED FOR A VARIETY OF MARKETING CAMPAIGNS:

• Size: 5.5” x 4.125” flat with credit card pop out, or 5.5” x 4.125” flat with 2 key tag pop outs

• Layout: Horizontal or vertical (your choice) • Color: Full color on both sides• Paper: 100 lb. cover stock with an 8 mil. laminate coating

4.125”

2.167”

5.5”

3.344”

1st class postage

address

• New Customer Acquisi-tion

• Customer Retention

• Customer Appreciation

• Membership Drives

• VIP Invitations

• Service Reminders

• Insurance Cards

• Warranty Cards

• Referral Cards

5


5.5” x 4.125” Gift Card - credit card pop out

Saturation 500 $0.63

5.5” x 4.125” Gift Card - 2 key tag pop out

Saturation 500 $0.63

Notes: Quarterly Consolidated Mailing

MAIL 2 MOBILE (M2M)

Make print advertising more effective by serving multiple digital impressions to the specific homes you mail to. Capture your best potential customers’ attention in multiple media formats, reinforcing your message.

WHAT IS MAIL2MOBILE?

MAIL2MOBILE PROGRAM EXAMPLEMAKES IT EASY TO DOMINATE YOUR MARKET AREA

ü Design - consistent messaging for both DM & Mobile

ü Free Call Tracking Number

ü Real Time Analytics Dashboard

ü ROI & Response - amplify traditional results by up to 3x

ü Lead Time - no additional lead time for digital

ü Program Duration - impressions can be pulsed throughout the duration of the promotion

ü Biggest Card in the Industry

ü Weekly Billing / Weekly Mailing

ü Free Trucking

HOW IT WORKSWe geofence your best prospects’ homesWe send a direct mailer to the same geofenced homesWe reinforce your mailer with digital ads - before and after it arrivesWe’ll track and report on physical visitor conversions

1

2

3

4

Industry Research has found that Direct Mail

results are amplified through complimentary mobile and digital impressions. Mixed campaigns are driving the

below impact:

39% More

Attention

Warning Light Scan

If a warning light is on, your vehicle is telling you it has a problem! We will report your

trouble codes for FREE.*Additional charges may apply should further diagnostics be needed to determine cause.

Some restrictions may apply. Limited time only.

FREEFREE

*Cannot combine with any other offers. Excludes tires and batteries. One time

use only. Limited time only.

$$50 OFF50 OFF

$$25 OFF25 OFF

$$100 OFF100 OFF




Get Acquainted Offer

Call today to schedule an appointment!000-000-0000 123 Any Street, Anywhere USA 30303Monday – Friday 7:30 am to 6:00 pmwww.abcauto.com

Your Dealership Alternative for All Makes & Models Car Troubles? Call Us Today!000-000-0000

00000-00

PO Box 1362Marietta, GA 30061-1362

Oil Change Specialwith FREE Seasonal Check-Up$$19199595 • Brake Check• All Fluid Levels Check• Suspension Check• Lights Check• Belts & Hoses Check• Radiator and Coolant Check• Tire Check

• Plus... Road Test!

*For faster service, please call ahead for an appointment.

Most cars/ light trucks. Oil change includes up to 5 qts. of

motor oil and new oil � lter. Some vehicles require special

oil and/or � lter, cost extra. Tax and disposal fee extra.

Cannot combine with any other offers. Limited time only.

PRSRT STDU.S. POSTAGEPAID

UPSWELL

Tap To Call

Tap To Schedule


Mail 2 Mobile Mailing List 30K up to 100K Impressions

$0.018

6

10% Higher Brand

Recall

5% More Emotional

Intensity

Marriage Mail | Inserts

SHARED MAIL (SM)

DriversAutoRepair.com

Open Mon – Sat 7am – 7pm

REPAIRS INCLUDE OUR

5 YEAR / 50K MILE WARRANTY

Car repair doesn’t have

to be inconvenient!

No Matter What You Drive

WE FIX EVERYTHING!

90

59290

10

691

2 4

910

37

812

6

5

11

4070 College Park Dr.

Conroe, TX 77384

936.202.2143

26206 Hempstead Hwy.

Cypress, TX 77429

832.610.3814

13215 Briar Forest Dr.

Houston, TX 77077

832.610.3917

12630 Jones Rd.

Houston, TX 77070

281.724.4555

8821 N Sam Houston Pkwy E

Humble, TX 77396

281.915.0181

19325 W Lake Houston Pkwy

Humble, TX 77346

281.730.5281

5105 South Mason Rd.

Katy, TX 77450

832.610.3838

5959 FM 1463

Katy, TX 77494

281.377.3680

2986 Marina Bay Drive

League City, TX 77573

281.954.3533

11620 Broadway St.

Pearland, TX 77584

281.394.4715

10441 Kuykendahl Rd.

Spring, TX 77382

281.940.3589

6440 Highway 90A

Sugar Land, TX 77498

281.724.3602

1

2

3

4

5

6

7

8

9

10

11

12

Convenient Houston

locations to serve you

FIX TODAY.... PAY LATER!!

INTEREST-FREE FINANCING AVAILABLECarCareONE

ROYAL FLUSH

FLUSHES INCLUDE: Power Steering Fluid, Transmission Fluid,

Radiator Fluid, Brake Fluid, Fuel System

*Most Cars/ Light Trucks. See store for details. Cannot

combine with any other offers. For a limited time only.

SINGLE FLUSH$20OFF$100OFF

FIVE FLUSHES10% OFF

parts and labor up to $100 in total savings

* For faster service call ahead for appointment. Cannot

combine with any other offers. Limited time only.

Wild Wednesdays STATE INSPECTIONNOW INSPECTING ALL MAKES

AND MODELS!

Receive $5 OFF regularly state mandated fee for annual

emissions inspection. Regular price $25.50. Texas state

law specifies that inspection fee must be paid regardless

of pass or fall. Coupon valid for emissions inspections only.

Cannot combine with any other offer. Limited time only.

$5OFF

A/C Refresh

Offer valid only with this coupon. Recommended repairs must be

approved to receive free towing. Offer applies only for towing within

a 10 mile radius of Driver’s Auto Repair. Vehicle must be towed

to Driver’s Auto Repair. Regular fee $75. Limited time only.

FREE TOWINGwith approved repairs

of $250 or greater

For faster service, please call ahead for an appointment*Most cars/ light trucks. Oil change includes up to 5 Qts. of motor oil and new oil filter. Tax and

disposal fee extra. Cannot combine with any other offers. For a limited time only.

4 GREAT SERVICES, ONE SPECTACULAR PRICE!

TIRE ROTATION4

SEASONAL SAFETY CHECK-UP3Inspected by an ASE Certified Technician

OIL & FILTER CHANGE1Drain and refill engine oil • Install new oil filter

COMPLETE FLUID QUALITY CHECK 2Early Detection of maintenance issues

$2995CONVENTIONAL OIL CHANGE

$5995SYNTHETIC OIL CHANGE

OR

0218-1030DriversAutoRepair.com • Open Mon – Sat 7am – 7pm

Convenient Houston

locations to serve you

*Any additional parts/or labor

as well as Freon is extra. Cannot combine with

any other offer. Limited time only.

• Test and record vent temperature• Inspect components for visible leaks

• Gauge and record Freon pressures

• Check hose fittings & compressor

• Run performance test

$1995GOT AIR? NO SWEAT!

Multiple advertisers share the cost of third class mailing by combining their individual printed ads into one open package.

POPULAR USES/BENEFITS • Coupon Driven

• Promote Special Offers

• Cost Effective

• Target by Zip Code(s)

• Addressed to “Resident” or “Occupant”

• Service Not Available in All Areas

• Average 4-6 Week Turnaround Time

• Weekly, Bi-Weekly & Monthly Distribution (Most Markets)

• Size: 8.5”x11”• Layout: Horizontal or verti-

cal (your choice)• Color: Full color

on both sides• Paper: 45 lb.

coated stock

Product Specs

7

11”

8.5”


Valassis Insert - 8.5 X 11 Value Sheet N/A 20,000 $0.12

Notes: Requires 3 to 4 Week Turn Time

Letter with Envelope | Standard Letter

8.5 X 11 TRIFOLD ENVELOPE MAILER (LTR)

POPULAR USES / BENEFITS • Customizable• Personalization• Hand-Written Fonts• C-Fold & Z-Fold Styles Available• Official Looking• Warrants Immediate Attention• Time-Sensitive Information• Great for Distributing Important or Private Information• Can Include Business Reply Envelopes• Can Include Request for Information• Great Way to Conduct Surveys• Great for Advertising to 55+ Age Group

• Size: 8.5” x 11” trifold with envelope• Layout: Horizontal or vertical (your choice)• Color: Full color on both sides• Paper: 60 lb. offset• Envelope: Window or non-window available• For letters, we must receive content from the

customer. Content must be received in a text document (Word.doc, Text.txt, etc.)

Product Specs

8.5”

3.688” 3.625”

3.688”

PricingProduct Neighbor-

hood MailingSpecialty List

MailingAilment List

MailingState/Regional/

National MailingCustomer

Database Mailing

8.5” x 11” (Letter Size)8.5x11 Static 1 side Letter in #10 Non Window Envelope $0.51 $0.67 $0.76 $0.75 $0.68

8.5x11 Static 2 side Letter in #10 Non Window Envelope $0.53 $0.68 $0.77 $0.76 $0.70

8.5x11 B&W Variable Data 1 side Letter in #10 Window Envelope $0.57 $0.73 $0.81 $0.81 $0.74

8.5x11 B& W Variable Data 2 side Letter in #10 Window Envelope $0.58 $0.74 $0.83 $0.82 $0.76

8.5x11 Color Variable Data 1 side Letter in #10 Window Envelope $0.60 $0.76 $0.85 $0.84 $0.77


Product Price Product PriceAdd-Ons

Static Buckslip (measuring 3.5x8.5 or smaller - 1 Side) $0.03 Perforation $0.02

Static Buckslip (measuring 3.5x8.5 or smaller - 2 Sides) $0.04 Business Reply Envelope (#9, 2/0) $0.07

Additional Static Pages (1 Side - price per page) $0.08 Additional Static Pages (2 Sides - price per page) $0.09

Yellow Bond Paper (for letters only) $0.02

window envelope

non-window envelope

8

8.5” x 14” (Legal Size)8.5x14 Static 1 side Letter in #10 Non Window Envelope $0.54 $0.70 $0.79 $0.78 $0.71

8.5x14 Static 2 side Letter in #10 Non Window Envelope $0.56 $0.72 $0.80 $0.79 $0.73

8.5x14 B&W Variable Data 1 side Letter in #10 Window Envelope $0.60 $0.76 $0.85 $0.84 $0.77

8.5x14 B& W Variable Data 2 side Letter in #10 Window Envelope $0.62 $0.77 $0.86 $0.85 $0.78



Notes:There is a $135 Small Quantity Fee for orders less than 2,500 pieces.

Minimum order amount of 250 pieces.

For Orders under 2,500 Pieces, Add a $135 Small Quantity Surcharge *Found under trucking fee.


DIGITAL SOLUTIONS

M2M & MOBILE ADVERTISINGTarget valuable customers that are located around your business, at your competitor’s business or maybe old customers – we can locate them and serve up an ad on their smart phone to drive them back to you.

2 MONTH AGREEMENT: 3 MONTH AGREEMENT:

$800 - 50,000 Impressions/mo (1.6¢ ea) $800 - 50,000 Impressions/mo (1.6¢ ea)

$1,200 - 75,000 Impressions/mo (1.6¢ ea) $1,125 - 75,000 Impressions/mo (1.5¢ ea)



$1,950 - 150,000+ Impressions/mo (1.3¢ ea) $1,800 - 150,000+ Impressions/mo (1.2¢ ea)

TARGETED DISPLAY ADSUse IP addresses of homes or customers around your business to serve up a competitive offer to drive new & existing customers – re-targeting people who have visited your site and stay top of mind to get the sale.

2 MONTH AGREEMENT: 3 MONTH AGREEMENT:



$1,200 - 100,000 Impressions/mo (1.2¢ ea) $1,000 - 100,000 Impressions/mo (1¢ ea)

$1,375 - 125,000+ Impressions/mo (1.1¢ ea) $1,125 - 125,000+ Impressions/mo (0.9¢ ea)

SOCIAL MEDIAMarket your business on Facebook and target your best customers based on specific variables – also use Facebook to retarget customers that have viewed your website.

MONTHLY PRICING (PER PAGE, 6 MONTH MINIMUM)

BASIC CONTENT

$350

ADS MANAGEMENT

$350

FULL SERVICE

$550Initial Review & Assessment

Create Professional Cover Photo

Audience Building

4 Non-Branded Facebook Posts Per Week

Basic Profile Management

Deleting Of Unwanted Spam

Responding Back To Posts & Comments

Use Of Hashtags

Monthly Campaign Development (Up To 4 Ads)

Facebook & Instagram Ads Strategy

Facebook & Instagram Ads Placement

Auto-Populated Lead Forms On Facebook, Sent To Your Email

Facebook & Instagram Promoted Post Management

Access To Custom Digital Analytics Dashboard

Includes Monthly 15 Minute Success Call With Social Media Manager

BEST DEAL!

Save $100/Month with 12 Month

Agreement!

Upgrade to Custom Branded Content:

Additional $400/Mo

Additional Custom Branded Posts - $25 eachAdditional Ad Creative/Placement - $50 eachAdditional 15 Minute Social Media Coaching Call - $50 each Setup New Facebook page - $150 each

Popular Add-On Boosters:

9

BENEFITS • Dedicated Account Manager

• Superior Customer Service

• Affordable Payment Plan Options

• Full-Service - Design to Delivery

• Variety of Marketing Solutions

• 24 Hour Print to Mail Service*

• Small Business Learning Centers

• In-House Design Staff

• High Quality Commercial Printing

• Quality Assurance for Mail Lists

* 24 Hour Print to Mail Service – Additional Charges Apply

The UpSwell Advantage

Documents

UpSwell 2020...6 X 11 FLAT POSTCARD (PC) POPULAR USES / BENEFITS • Large – Stands Out in the Mailbox •• No Envelope to Open •, Personalization • Customizable • Generates