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A compilation of our design inquiry, preliminary research, user testing, and product features
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Conrad Ennis Jenny He
Prototyping Tools for Embodying UX Design
Fall 2012
PROGRESS
Overview Defining the problem Our Solution Process Overview
Conceptual Model Research Methods Interviews Maketool 1: Journal activity Maketool 2: Timeline activity Synthesis
Synthesis & Insights Triggers and Fuelers
Ideation & Prototyping Rough sketches Mockups Interactive prototype
Concept Progress and Achievements Sharing and Feedback Reflection and Visualization
Happier people are more productive in the workplace and at home. There is a big social and economic benefit to being a happier person.
So how can people be happier? Psychology research shows that people who articulate and pursue pleasurable and meaningful goals are generally both happier and more successful.
Striving towards a goal gives us a tremendous sense of growth.
That being said, many people have the aspiration but often need a gentle nudge to get up and act on their goals.
WHY UP?
We created UP, a multi-platform system that helps people achieve meaningful life-enriching goals and to feel proud of their accomplishments. UP exists on a mobile phone, tablet device, and on a web browser, in order to take advantage of the ease of accessibility of mobile phones and the large screen real estate of the web browser and tablet devices.
Our initial idea started with the goal of helping people achieve their bucket list goals. Through our research, we found that although not everyone had a bucket list, everyone has goals and aspirations they wish to pursue.
Therefore, we expanded the project scope to include helping people achieve any goal they find meaningful or relevant.
OVERVIEWUP is designed based on user research focusing on understanding how people achieve goals and what motivates them to work towards achieving a goal and finding personal meaning from it. Over the course of one semester, we conducted three research methods to identify a project scope, understand what motivates people to achieve and how they share or communicate that process.
EXPLORATION IDEATIONSYNTHESISIDENTIFICATION REFINEMENT53 421
EXPLORE
other users user
goal
sub-goal
friends on social media
encouragement(likes, comments,
badges)
businesses
deals
personalized deals
progress
list of goals
achievement
list of achievements
fuels
filtered into
shared with
create
advertised to
shared on
give
receives / gives
record
make
keeps track of
creates
follows
creates
becomes
added to
reflects
shared with
receives / shares
To identify the focus of our concept, we produced a conceptual map of our system. We then used various research methods to explore and evaluate our model. Data synthesis led us to key insights on which our concept ideations and design is based upon.
We interviewed participants with the following questions: 1. How or where do you record your goals or motivations? 2. Describe the last time you achieved something on your list of goals. 3. What prevents / enables you to achieve a goal? 4. Would you use deals or promotions when achieving your goal? 5. Would you share your personal goals / aspirations with other people? 6. How do you display or share your achievements? 7. Are you curious about other people's bucket lists?
Our goal is to understand the design space: primarily people’s thoughts and opinions on various aspects of keeping and achieving bucket list goals.
> There are two groups of people: the motivated expert and the aspirtional novice
> Expert bucket list users have a more organized way of keeping track of their goals
> Expert bucket list users are motivated intrinsically to achieve goals
> Novice bucket list users can be encouraged to achieve goals with financial incentives
> The main challenges towards achieving goals are time, money, laziness, and fear
> Sharing bucket list goals with another increases one’s accountability towards finishing that goal
> People maintain a bucket list as a way to be reminded of their mental state and general aspirations
PRELIMINARY INTERVIEWS
FINDINGS
accomplish+ share
go out and achieve
list / trackgoals
motivated toachieve goal(s)
inspirationto achieve
focus on goal(s)
men
tal c
apac
ity
ph
ysic
al n
eed
s
INTERNAL /EXTERNAL
STIMULI
FEEDBACK(POS / NEG)
PROCESS / PROGRESS
steps to accomplish
motivator / detractor
MAKING A LIST AND ACHIEVING A GOAL
Our focus is to explore how people can be motivated to achieve their goals. To understand people’s thoughts and experiences while working towards a small goal. And to observe people’s documentation habits as they worked towards a self-defined goal that is achievable in one week.
> Participants used social media as a place to document and share their progress
> Participants felt they had a reputation to uphold
> Once participants took the first step to working towards the goal, their progress and effort accelerated
> Social support, such as telling other people about their goal, holds participants more accountable towards achieving it
MAKETOOL phase 1
FINDINGS
Participants were asked to describe the experience of achieving a goal. This exercise allowed people to reflect on past events and corresponding emotions, map experiences to specific people or places, and establish a sequence of events.
To understand how participants worked towards achieving a goal in the past and the various touchpoints along the way where participants
Participants...
> Utilize social media to recall details
> Showed engagement in organizing / sequencing
> Treated the timeline as a narrative of experiences
> Responded positively to visualization of actions and memories
> Had strongly tied emotions to memory of places or events
MAKETOOL phase 2
FINDINGS
SYNTHESIS
trigger: getting motivated
Cognitive dissonance: When the actual self does not match the ideal self, it pushes people into action to resolve the internal conflict.
Limited time also triggers people to act on their goals.
Social support = external pressure. Social support can act as an external pressure that triggers people to act on their goals.
fuelers: staying motivated
Breaking down a goal into increments lessens the challenge.
Seeing progress lefts people’s moods, and is the greatest source of positive feedback.
Social support = positive feedback
Keeping a record of goals and progress in a personal, convenient, and accessible place keeps people motivated.
Providing resources helps decrease the learning curve.
Social support = resources
KEY TAKEAWAYS
We identified two main categories of motivators that work in concert to help drive people to achieve their goals: triggers and fuelers
incremental goals
CHALLENGES
TRIGGER
PROGRESS
ACTION TO ACHIEVE
awareness:ideal self = actual self
monitoring progress:time limit / deadline
monitoring self
fuels make(s)
moneytimeabilitymotivation
SOCIAL SUPPORTresources forachievement
reflect
drives
resolve
drives
documentation
motivation
IDEATION
updates, most recent activity
timeline
collage
goal sub-goals
june july august
P̂
INITIAL WIREFRAMESAs we began to apply our research and maketool results to our concept designs, we roughly sketched the main features of both the interface and UX. Through discussion, we formed a basis for our interface: a visual archive that documents and shares the user’s progress, accomplishments and feedback.
After creating preliminary wireframes for each digital platform, we mocked up the sketches of the mobile app onto Axure, an interactive wireframing software. Doing so enabled us to get a better idea of the layout and content required to support our main functions. Prototyping both the design and UX of the system informed our next steps in refining our concept and deliverables.
FEATURES
PROGRESS
SHARE
REFLECT
> update and share progress with friends
> visualize achievements and goals> receive feedback and advice
> keep track of progress at home or on the goal> breakdown goals into manageable chunks> receive weekly “nudges” to make progress
> sync profile with existing social networks
Keep Track of Progress
Users can create goals that are added to a list. UP also asks users to write down why they want to achieve the goal when they are creating a goal.
This builds on the trigger of cognitive dissonance. This way, users can keep their motivation fresh over time, as they are reminded why they wanted to achieve the goal.
Break Down Goals into Manageable Chunks
Users can also create subgoals within a goal to break down intimidating big goals into more manageable steps.
PROGRESSReceive Weekly “Nudges” to Progress
Based on our key takeway on cognitive dissonance, UP will send weekly push notifications to the user’s mobile devices.
The message asks what the user will do this week to get closer to his goal. This feature not only periodically reminds users of their ideal self state and asks them to reflect on their achievements, but also requests users to create and achieve a subgoaland subsequently move closer to the larger goal.
SHAREUpdate and Share Progress with Friends
Users can check in their progress or simply share their experience easily and quickly on the go on mobile devices or at home.
Sharing goals and progress helps maintain motivation to finish the goal, because by allowing friends to know about his goal and progress, the user is more ‘pressured’ to keep to the goal to maintain a reputation.
Receive Feedback and Advice
Social support in the form of feedback or advice can be a very effective fueler. UP aggregates and displays all of the related feedback and comments from various social media sites, such as Facebook or Twitter, onto the user’s timeline.
Visualize Goals and Achievements
UP provides users with a simple and concise visualization of their achievements and experiences in the form of a timeline or a photo collage.
By seeing their own progress and self-improvements over time, users are constantly reminded in a natural way to keep striving for their goal.
These visualizations act as archives of the user’s journey, providing context and mementos to inspire new achievements and reflect on past ones.
A Multi-Platform Experience
UP exists on a mobile phone, tablet device, and on a web browser, taking advantage of the ease of accessibility of mobile phones and the large screen real estate of the web browser and tablet devices.
Users can check-in their progress anytime anywhere on their smartphones. UP uses the larger tablet and web browser screen real estate to create beautiful visualizations of the user’s journey.
REFLECT