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Cultural Change in an Era of Globalization
Michael Jordan Geography Major at UNC
Culture shapes globalization and is shaped by globalization
Picasso’s Guernica (NOT!)
Folk Culture
• Clothing styles of Guatemala
• Kufiyah-capped Bedouin shepherds in the desert of northeast Jordan.
Amish are the best example in US
• Pictures to come…
Popular Culture
Factors influencing the decline of distance decay in innovation
diffusion:• Colonization and political integration
• Technological innovation (automobiles, airplanes, satellites, PCs, the Internet…
You can use your American Express card for an acupuncture session in
China.
An automatic teller machine (ATM)
disbursing cash in Kowloon, Hong Kong. Are there glazed pigs hanging next to your
local ATM?
This has created a shift in our cultural identification. We are now part of many different groups that
may be separated by some distance.
Always Elvis Fan Club
Example of Muslims in Europe
• The forces of globalization are being used to maintain ties with home…
Impacts of Globalization of culture:
• Dominance of American culture in music, television, and film.
• Concerns over cultural homogenization
Commodification;something that previously had
not been regarded as something to be bought or sold and turning
it into something to be traded in a market economy.
Landscape convergence
• Architectural forms and planning ideals
Singapore Frankfurt
New York City
Landscape convergence
• Individual businesses and products
Judging by the various products being
advertised, this scene could have come from
a typical American city. This is actually the main shopping
district of downtown Guatemala City,
Guatemala
Landscape convergence
• Borrowing of idealized landscapes--postmodern landscapes
Reactions to Cultural Globalization
• Problem of how to accept some aspects of globalization without entirely subverting traditional practices.
• Concern over loss of local distinctiveness and identity (in the core and in the periphery).