unique opportunity to

accelerate our evolution

strategy2

new company1 unleashing a

stronger platform

corporate

governance4 americanas sa

The New Journey

2

accelerate growth in a

more efficient manner

synergies3

newcompany

unleashinga strongerplatform

clients

sellers

merchants

suppliers

team

1

To deliver the

best experiences

at a faster pace

with less friction and

greater engagement

4

it’s timeto combine…

...for an even faster evolution

commercetech &innovation

logistics

fintech

clients

sellers

merchants

suppliers

team

5

Note: Transactions related to the brands BR Mania, Puket, Imaginarium, MinD,

LoveBrands and Parati are pending approval by regulators.

1

powerful branding

reinforce our position around our original brand americanas

economies of scale

constantly expanding our reach, accelerating growth and generating operating efficiencies

network effect proprietary tech

connecting customers to suppliers, sellers and merchants

developed in our digital labs, in partnership with global institutions

network effect

connecting customers to

sellers, merchants and suppliers

proprietary tech

developed in our digital labs, in

partnership with global institutions

clients

sellers

merchants

suppliers

team

6

...and the scaling of a more powerful ecosystem

1

...improvingpeople’slives

merchants

• increasing the flow of customers

• digitalizing the small businesses

sellers /

suppliers

• providing a distribution channel

• empowering their development

customers

• giving access to products and services

• offering fair prices

• faster & more convenient

communities

• creatingjobs

• generatingincome

• developingcareers

71

1

The history of a company built by a team with an owner driven culture

+300 partners with 90% of

their wealth invested in the

company

8

bringing together the best in the

world to improve people’s lives

.

91

our purpose

1

our brand

for the new company, we decided to keep the name americanas

a strong brand that is recognized by all Brazilians.

10

111

Our 5 Priorities within Sustainable Development Goals (SDGs)

…supported by a focused ESG strategy

4 8 10social

• People development, fostering employment to +65.000 people

• Positive social impact in Amazon Rainforest to +1.500 families

• Gender equality 51% of the leadership is female

governance

• Company listed in Novo Mercado

• 43% of independent board members

• 5 Specialized Committees

AmeAudit (100% Independent)Digital & Client

FinancialPeople & Sustainability

5 8

Since 2015, our business

strategy has been aligned

with the United Nations’

2030 Agenda for

Sustainable Development

environmental 13

• Reducing 70% of greenhouse gas emissions

•Target: 100% by 2025

• Largest bicycle operations with 1.8 million deliveries in 2020

• Renewable energy being used in 25% of the Company

•Target: 100% by 2030

• Recyclable packaging reducing solid waste by 30%

121

strategy unique opportunity to accelerate our evolution

BEING EVEN MORE

RELEVANT IN THE

DAY-TO-DAY OF

CLIENTS

2 14

strategic priorities…

strategy commitment metrics

MAXIMIZE THE

CLIENT

EXPERIENCE

ACELERATEDGrowth

ACTIVE CLIENT Base

Number of TRANSACTIONS

FREE CASH FLOWGeneration

• Incubate new businesses

• Promote the use of technology

• Drive entry into new verticals

engine of

innovation (IF)

physical

platform

• Profitably grow SSS above inflation

• Expand the sales area in different types of stores

• Create one of the largest franchise chains in Brazil

digital

platform

• Gain market share in eCommerce

• Keep generating cash

• Have the best customer NPS in eCommerce

fulfillment

platform

• Increase the logistics network

• Expand availability of ‘within 24 hour’ delivery

• Implement Ultra Fast Delivery (delivery in minutes)

fintech

• Be the main means of payment across our platforms

• Grow the acceptance base (off-us)

• Launch our Digital Bank

our dream of growth

driven by the

development and

expansion of

our platforms

15

...with organic

growth

2

people and

culture

client

base

business

platform

• Differentiated process of people development, +300 partners today

• 48 million active customers

• Four platforms:Physical, Digital, Logistics, Fintech

+ Engine of Innovation (IF)

• Integrated platform generates more firepower to accelerate our strategic M&A engine

• Strong owner driven culture, and a history of efficient execution, discipline and constant innovation

• Brand recognized by all Brazilians, with 92 years, unique value proposition, combining wide assortment, national capillarity, digital, retail and a powerful capital structure

our unique assets

driven by the

utilization of our

unique assets to

enhance the

expansion of new

businesses and

brands through our

strategic M&A engine

our inorganic

growth

strategy

new business and

brand acquisitions, that

can be leveraged by

our assets to be even

more relevant in

people's daily lives.

16

...inorganic

growth

2

Notes: 2020 Figures

2

4.6 bn annual visitors

46 mm active clients in 2020+90 mm clients registered

100% zip codes served

1,707 stores in 765 cities

+87,300 sellers & suppliers

+34,000 associates

and consistent

performance

R$40 bn GMV in 2020

+26xGMV growthsince 1999

R$3.3 bn EBITDA in 2020

+133xEBITDA growthsince 1999

40,646%shareholder returnsince 1999

…with impressive

scale

17

2

…enabling exponential

growth of our TAM

…infinitepossibilities

banking advertising fintech new businesses

existing business

expansion

new categories

new formats

new channels

TRILLIONS2.0 total retail

sales in Brazil

R$

R$ 40BILLIONS

IN 2020

COMBINED

OPERATION

Source: IBGE 2017

Note: (1) Total retail sales in Brazil

considers retail trade categories of (i)

non-specialized trade, (ii) products,

beverages and tobacco, (iii) fabrics,

haberdashery, clothing and footwear,

(iv) fuels and lubricants and (v) trade of

other products in specialized stores +

trade of vehicles, parts and motorcycles

categories. Not considering wholesale

trade categories, which sum an

additional of R$1.7 trillion.

TAM = Total Addressable Market

18

synergies accelerate growth in a more efficient manner

+speed

3

expanding at

a fast pace… Improve

• Organic and inorganic growth

• O2O services optimization

• Advertising business expansion

Accelerate

• Enhanced agility and innovation

• Speed and efficiency

• Powerful M&A platform

Innovate

• Data analytics utilization

• Loyalty platform expansion

• Banking solutions offering

20

+synergies

3

…to fully

integrated

operations

21

DATA ANALYTICS

• Create a unified data lake to deepen the client knowledge

• Enhance customized offers (+CRM)

• Boost cross sell, including usage of geolocation

INVENTORIES

• Forster unique integrated management, no need of branch creation in the stores

• Allocation of 1P and 3P products in stores, considering best sellers per region

• Accelerate ultra fast deliveries from stores inventories (1P, 3P and Stores)

M&A

• More firepower in a stronger M&A engine

• Easier to integrate new businesses, mostly omni already

• More attractive for potential sellers that will benefit from all assets

+synergies

3

…with

additional

opportunities

22

CUSTOMER EXPERIENCE

• Post sale service integration, using stores as backup points

• Work on rebuilding the stores layout to adapt to new customers behaviors

• More than 300,000 m2 if inventory area can be converted into dark stores

LOGISTIC

• LET’S will have more freedom and less complexity managing assets

• We will set up an air corridor to bring items from Asia frequently

• Convert stores backend area in hubs for marketplace fulfillment, to increase the

3P operation delivery speed

323

...creating a more valuable combined future

+ Integrate 100% (Physical, Digital, Logistic and Fintech)

+ Maximize the client experience

+ Accelerate growth in a more efficient manner

+ Enhance positive free cash flow to finance bigger dreams

+ Better people and capital allocation

+ Boost net income

corporate governance

• Operational Combination Approved in EGM

• Board of Directors Elected

• Executive Board Appointed

• Committees Created

25

corporategovernancestructurerational

4

Independent member of the Board of Directors and Audit Committee of americanas sa. He

started his career at PwC Brasil in the Advisory Services area. She was a Systems Audit

and Information Security professor at Faculdade Objetivo. She was also responsible for the

Telefônica Group's Internal Audit teams. She was Executive Director of Corporate Internal

Audit at Grupo TAM and Director of Internal Audit at Globex, as well as President of the

Fiscal Council of Via Varejo and member of the Fiscal Councils of Gerdau, Terra Santa

Agro, Renova Energia and Estácio. She is currently an independent member of the Board

of Directors and Audit and Ethics Committee of Afya Educacional, Coordinator of the Audit

Committee of Tegma, member of the Audit, Risks and Ethics Committee of Embraer and of

the Fiscal Councils of Cosan, Comgás and Cosan Logística.

Independent member of the Board of Directors, Chairman of the Digital & Clients

Committee and Independent member of the Audit Committee of americanas sa. Between

1999 and 2001, he served as Professor of Digital Marketing at FGV RJ. In recent years, he

has served as Chief Executive Officer of Aglog Datacenters, Chief Executive Officer of

Aggir Capital, Chairman of the Board of Yenzah Cosméticos and Member of the Board of

Companies such as Cultura Inglesa, Brazil Brokers, Eleva Educação and Gera Venture

Capital. Founder and maintainer of Associação Instituto Potencial.

Eduardo Saggioro Garcia

Claudio Moniz Barreto Garcia

Sidney Victor da Costa Breyer

Vanessa Claro Lopes

Mauro Muratório Not

Chairman

Independent

Independent

Independent

26

Board of Directors

4

Chairman of the Board of Directors of Lojas Americanas SA since October 2020. Chairman

of the Board of Directors of americanas sa. Partner and founder of Visagio. He has served

in recent years as a member of the Board of Directors of companies such as: Casas Pedro,

Equatorial Energia and CVC. Statutory Director of São Carlos Empreendimentos e

Participações S.A. and as an Officer of companies such as Silkim Participações S.A. and

Braco S.A.

Acted at Lojas Americanas S.A as CEO from 1983 to 1991 and as a member of the Board

of Directors until the present day. Member of the Board of Directors, Chairman of the Ame

Committee and member of the People & Sustainability Committee of americanas sa. He

was a partner at Banco Garantia from 1976 to 1998. Partner and controller of AB Inbev,

where he served as a member of the Board of Directors until 2019. Co-founder and partner

at GP Investimentos from 1993 to 2004. He served in recent years as a member of the

Board of Administration of RBI Inc. and 3G Capital. He also works in Third Sector

organizations, such as Fundação Brava and Fundação Estudar.

Member of the Board of Directors of Lojas Americanas S.A. since May 2018. Member of

the Board of Directors, President of the People & Sustainability Committee and member of

the Digital & Clients Committee of americanas sa. He started his career at Ambev as a

trainee in 1991. He served in various positions in the Financial, Operations and

Technology and Shared Services areas. At Anheuser-Busch Inbev, he was Director of

People and Technology and in 2019, he became a board member of AB Inbev. Co-founder

of the Garcia Family Foundation, working in the areas of Culture and Education.

Independent Member of the Board of Directors and Chairman of the Audit Committee of

americanas sa. He started his career at Sharp Eletrônicos S.A. in 1975, working for more

than 10 years at this company, in the areas of costs and budgets, strategic planning and

marketing. In 1985, he was hired by Microsoft, occupying various positions, founding, in

1989, Microsoft Brazil and, in 1992, Microsoft Chile. In 2001, he took over as director of

corporate strategy at Microsoft Latin America, leaving the company in 2003. He is currently

a businessman in the agribusiness sector. He is a founding partner of Invixx Investimentos

and a partner of Indústria Brasileira do Peixe Ltda.

Member of the Board of Directors of Lojas Americanas S.A since April 2005, where he also

acts as a financial specialist in the Finance and People & Sustainability Committee. He

worked at Andersen Consulting, Banco Marka and Dynamo Asset. In 2005, he founded

Pollux Capital. He is a member of the Board of AB Inbev. He is one of the founders and

president of Vectis Partners and also one of the founders of Vitreo, a digital investment

manager. In the Third Sector, he has worked at the Lemann Foundation since 2003 and at

Nova Escola since 2016.

Paulo Alberto Lemann

Carlos Alberto da Veiga Sicupira

27

Fiscal Council

Carlos Alberto de Souza

Pedro Carvalho de Mello

Peter Edward Cortes Wilson

Audit (100% Independent)

Ame

Finance

People & SustainabilityDigital & Client

Mauro Muratório NotIndependent

Sidney Victor da Costa BreyerIndependent

Vanessa Claro LopesIndependent

4

Board of Directors Committees

Paulo Alberto Lemann

Roberto Thompson

Paulo Veiga Ferraz Pereira

Carlos Alberto da Veiga Sicupira

Elinton Bobrik

Claudio Moniz Barreto Garcia

Paulo Alberto Lemann

Carlos Alberto da Veiga Sicupira

Sidney Victor da Costa Breyer

Claudio Moniz Barreto Garcia

Cristina Artimonte Farjallat

28

Executive Board

Timotheo Barros

CEO Physical Platform

CFO americanas sa

Miguel Gutierrez

ChairmanIR Officer

Anna Saicali

CEOInnovation Platform and Fintech

Marcio Cruz

CEO Digital Platform

4

CEO of the Physical Platform and CFO

of americanas sa. He joined Lojas

Americanas in 1996 in the Operations

area. In 1997, he became Planning

Manager, a position in which he

remained until 1999 when he became

Logistics Manager at Americanas.com.

Created the logistics of

Americanas.com. Led the Shoptime

integration process in 2005 and the

merger with Submarino in 2006. He

was CFO of B2W Digital and Lojas

Americanas. He took over as

Operations Director at B2W from 2011

to 2018, when he became the CEO of

Let's, logistics and distribution platform

for Lojas Americanas and B2W Digital.

He was the Superintendent Director of

Lojas Americanas until 2021.

CEO of Americanas Universe since

September 2020 and member of the

Board of Directors of B2W Digital since

March 2007. He was admitted to Lojas

Americanas in 1993 and worked in the

Operations, Finance and Logistics

areas, becoming Statutory Director in

1998 and Superintendent Director of

Lojas Americanas in 2001, a position

he held until August 2020. Before

joining Lojas Americanas, he worked in

Production Management at Michelin

and was Superintendent of Human

Resources and Technical Director of

the Mint of Brazil

.

CEO of the Innovation Platform and

Fintech. Founder and CEO of Ame

Digital since its creation in 2019. She

joined in 1997, where she worked in the

areas of Technology and People, with

the following highlights: the structuring

of the technological platform, the

creation of Americanas.com and the

implementation of the structure model

organizational. She was statutory

director of both areas and CEO of

Americanas.com. Responsible for the

acquisition of Shoptime in 2005 and the

merger with Submarino in 2006, which

resulted in the creation of B2W Digital

in 2007, he headed the company as

CEO until 2018 and Chairman of the

Board of Directors until 2021.

CEO of the Digital Platform. He joined

Lojas Americanas in 1994 in the

Operations area. In 1999, he took over

the Loss Control and Prevention area,

where he worked until 2002. In 2003,

he led the project to create Americanas

Express, and opened the first store of

this model. In 2004, he took over the

Finance area as Superintendent, where

he remained until 2007. In 2007, he led

Blockbuster's acquisition and

integration process. In 2009, he

became the Commercial and Marketing

Director. From 2011 to 2018, he served

as Commercial Director at B2W Digital.

He was CEO of B2W until 2021.

.

leading fast operational combinationof businesses

4

Timotheo

Barros

Operations

Logistics

Finance

Miguel

Gutierrez

Strategy

Governance

Stakeholders

Anna

Saicali

Innovation

Technology

People

Businesses

Combination

Committee

29

Marcio

Cruz

Commercial

Marketing

Client