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Final Report “Capacity Building of Health Journalists on POLIO” By: Amir Jahangir Consultant UNICEF Contract No.43118672

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Page 1: UNICEF - Journalists Against Polio

Final Report “Capacity Building of Health Journalists on POLIO”

By: Amir Jahangir Consultant UNICEF

Contract No.43118672

Page 2: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

1 Final Report “Capacity Building of Health Journalists on POLIO”

C O N T E N T S :

- Project Delivery Overview 2

- Media Landscape in Pakistan 4

- Media Discourse and Analysis 7

- Theory of Change Model 14

- Journalists Against Polio - Initiative 15

- Training Components 20

- Polio Eradication – Media Brief 24

- Project Resource 45

- Background into the Training Sessions 48

- Strengths and Achievements 48

- Areas of Improvement 49

- Training Session – Peshawar 51

- Training Session – Quetta 54

- Training Session – Karachi 56

- Training Session – Lahore 59

- Training Session – Islamabad 65

- “Journalists Against Polio” Forum 66

- Survey Analysis 72

- Journalists Views 75

- Critical Analysis “Journalists Against Polio” 77

- C4D (Change for Development) Model 80

- Way Forward 81

- Media Coverage 83

- Consultants 128

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2 Final Report “Capacity Building of Health Journalists on POLIO”

PROJECT DELIVERY OVERVIEW

S.No. Deliverables Status

1. Mapping of influential editors in chief, chiefs of the bureaus, health

reporters and journalists for engagement, sensitization and trust

building with far reaching and deep rooted linkages with media, the

consultant will map out inflectional media professionals gate

keeping/reporting on health beat, especially polio, building their

capacity to understand the challenges and misconceptions related to

polio.

Delivered

2. In consultation with UNICEF media officer identify recurring polio

related negative media agenda prevalent in the mainstream and

regional media. The consultant will undertake media discourse

analysis, summarize most managing media agenda and design a

strategy to address misconceptions and misinformation of facts that

heavily mislead the public and cause decline in vaccine

uptake/vaccine refusal on the ground of negative media coverage.

Delivered

3. In consultation with UNICEF, polio media management and

engagement consultation. Technical Communication Technical

Committee under the Prime Minister’s Polio Monitoring Cell develop

training design, methodology and training modules for sensitization

of media professional on both: a) balanced and responsible reporting

of polio related issues and b) factual information about oral polio

vaccine and polio immunization. The consultant will develop

methodology, training modules in interactive format using state of the

art technology creating live news room environment for an engaging

session with the journalists.

Delivered

4. Train the journalist on how to handle/report Mass Media, radio

spots, television spots. The consultant will train the media health

professional on how to develop fact sheets with a list of questions for

Delivered

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3 Final Report “Capacity Building of Health Journalists on POLIO”

people to ask media professionals on polio and vaccines. Slides and

script to assist presenters. How to booklets and talking points for

discussions in private homes or within documents or videos etc.

5. Cultivate the relationship with national and provincial press clubs and

organize media engagement and journalist sensitization sessions in all

four provinces and Islamabad.

The consultant will ensure spread of knowledge across Pakistani

media through a series of media sensitization workshops. Five

workshops will be completed in Islamabad, Peshawar, Lahore,

Karachi and Quetta. In addition the consultant will engage in one to

one cultivation sessions with high level media gate keepers and TV

anchors in these cities to garner support and favorable gate keeping in

polio related coverage.

Delivered

6. Develop and conduct pre and post evaluation framework to measure

outputs of media engagement and sensitization meetings. The

consultant would develop pre and post evaluation process in a

manner which can engage the current understanding of the journalists

regarding the challenges of Polio programme and professional

reporting

Delivered

7. Follow up with sensitized media professional on post training polio

reporting providing feedback, guidance and recommendations on

improvement of reports quality and placement of polio related stories

in the mainstream media. The consultants will follow up with the

journalists on their reporting and stories and ensure guidance in line

with programme needs

Delivered

8. Submit final report after completing the training sessions. The

consultant will develop the documentation regarding initiative in

written and video format and recommend further strategy for media

engagement

Delivered

MEDIA LANDSCAPE IN PAKISTAN

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4 Final Report “Capacity Building of Health Journalists on POLIO”

Print News Media

In print media, there are over 952 newspapers and periodicals, of which 761

are in Urdu, 84 in English, 2 in Punjabi, 17 in Pashto, 26 in Sindhi and 13 in

Balochi (Federal Bureau of Statistics, Government of Pakistan, 2011). Major

newspaper groups are Jang, Dawn, Nawa-e-Waqt, Express, Daily times,

Khabrein. Each of these groups own televisions channels. Currently, cross-

media ownership is a common phenomenon in Pakistan.

TV News Channels

After fourteen years of independence, television was introduced in Pakistan.

First television channel Pakistan Television (PTV) was launched in 1964 from

Lahore. PTV was the only channel available to the views until 1990 when the

state’s monopoly was broken by a private channel Network Television

Marketing (NTM). However, this recent influx of private channels started in

2002, after Musharraf liberalised the media.

Pakistan Television Network now consists of six state-owned television

channels. These channels have the maximum reach as they are available on

satellite and on terrestrial. Currently PEMRA has given license to 85 channels

out of which 69 are functional. There are approximately 20 news channels,

38 entertainment channels, 4 sports channel, 3 cooking show channels, 2

educational channels, 1 agriculture channels and 19 regional channels.

(PEMRA, 2010) The major networks are PTV Network, GEO network, EYE TV

Network, Indus Network, ARY Network, Express Media Group, AAJ Network

and ATV Network.

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5 Final Report “Capacity Building of Health Journalists on POLIO”

Approximately 86 million people watch television; 38 million have access to

cable and satellite while 48 million can only watch terrestrial broadcasts

(Gallup Pakistan, 2009).

Radio

Radio in Pakistan, like television, was under state monopoly until the PEMRA

Act of 2002. The state-owned Pakistan Broadcasting Corporation’s (PBC)

Radio Pakistan and FM 101 has by far the largest outreach, with 31 stations

that cover 80% of Pakistan’s territory, reaching 96.5% of the population,

95.5 million listeners (Pakistan Broadcasting Corporation, 2009). PEMRA has

issued 138 FM licences out which 115 radio channels are functional. (PEMRA,

2010) Non-commercial campus radios are also present in most major

universities across Pakistan. Listenership is higher in rural areas. Many

illegal frequencies operating all over Pakistan, especially in Khyber

Pukhtoonkhwa have been shut down by the government.

Internet

Pakistani internet users have been on the rise with accelerated pace,

crossing 20 million benchmark with a greater percentage accessing the

internet via mobile phones said the Freedom on the Net 2011 report. (Sanja

Kelly, 2011). The report cited International Telecommunications Union (ITU)

and said that estimated users have been surging significantly on monthly

basis however; the Internet Service Providers Association of Pakistan

(ISPAK) estimated a far lower number of internet users at only ten

million.On the other hands, some of the local think tanks said that the

internet users have crossed 24 million benchmark at present with surging

number of broadband and mobile internet users. The report stated that the

Internet is available in all the major cities of the country, as well as in many

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6 Final Report “Capacity Building of Health Journalists on POLIO”

remote areas. The majority of people use dial-up connections whereas

broadband internet is growing speedily in big cities.

According to the Pakistan Telecommunication Authority (PTA), the number of

broadband subscribers are 900,648 (0.5% of the population) who mostly

use DSL (Pakistan Telecommunication Authority, 2009-2010). Pakistan

Telecommunication Corporation Limited (PTCL), Wateen, and WorldCall

control more than 80% of the broadband market. The remaining market still

uses dial-up internet on their landlines (of which PTCL has sole monopoly).

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7 Final Report “Capacity Building of Health Journalists on POLIO”

MEDIA DISCOURSE AND ANALYSIS

Media Discourse and the Road Map

The polio eradication initiative (PEI) was formally launched in Pakistan by

Shaheed Mohtarma Benazir Bhutto in 1994. At present, the Pakistan polio

eradication initiative is considered as the most visible and is by far the

largest public sector health initiative ever undertaken in the history of the

country. Hundreds of millions of dollars in international investment,

thousands of workers across the length and breadth of Pakistan, targeting

over 33 million children in urban centers as well as the furthest corners of

the country turned Pakistan’s Polio Eradication Initiative into one of the

largest public health campaigns being undertaken anywhere in the world.

The number of polio cases was 24,000 according to the government of

Pakistan’s official statements, which later declined to 1,155. The cases kept

decreasing showing a remarkable success of the polio eradication initiative

from 2001 to 2005. In 2007 the number cases reported declined to only 32.

Since 2007 onwards, the eradication initiative was hit by an unforeseen hype

gradually developing around the number of cases based on the attitudes of

the parents, which was a strong influence on vaccination rate. This parental

attitude was not only influenced by the perceptions of infectivity and severity

of the disease, but also by the parental perception of vaccine safety and its

effectiveness. The parental perception of severity of the disease was also

influenced by the prevalence of the disease itself. If the prevalence of a

particular vaccine preventable disease is low, the fear of the disease and its

severity is also low as the disease is not physically seen in the communities.

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8 Final Report “Capacity Building of Health Journalists on POLIO”

Other factors contributing to this build-up was the operation in FATA

(Waziristan and Bajaur Agencies) and Swat and the inaccessibility of the

polio vaccination teams in the conflict areas; Between Taliban attacks and

US drone strikes, vaccination was impossible in many areas. Fighters have

killed health workers, and conservative mullahs have denounced the vaccine

as part of a western conspiracy to sterilize Muslim children. Adding to this

were the false rumours against Polio drops relating to it being in opposition

to the Islamic Beliefs. These rumours resulted several refusals reported

mainly from the Pukhtoon communities.

The extremist elements consisting local Taliban leadership in Swat and FATA

took great benefit from these rumours; using it as a tactic to engage the

mainstream media to extensively report on these rumours; this created a

great public diversion from vaccinating the children against the Polio virus.

Another problem was public demand, to make the government fulfil their

demands on social development and infrastructure for peace pact and

provision of employment opportunities in specific areas as a result of

agreeing to the polio campaigns.

Maulana Faqeer Muhammad from Bajaur Agency issued a fatwa against polio

vaccination in 2007. Immediately after this Agency Surgeon, Dr. Abdul

Ghani Khan in Amber Valley, Bajaur Agency became a victim of a suicide

attack. Himayat-ul-Haq, who ran a madrassa in the North-West

Pakhtunkhwa, where people follow a strict form of Deobandi school preached

that polio, like all endemic diseases are signs of God’s will and therefore

anything blocking them are an insult to Allah: “We are all Muslim. We will do

what Allah has said. God is the creator of all diseases. And he knows how to

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9 Final Report “Capacity Building of Health Journalists on POLIO”

heal them”, likewise many religious leaders misquoted the verses from the

Holy Quran. In January 2007 during a Polio campaign to convince remote

areas in Pakistan to allow their children to be immunized against polio, which

disables many PAKISTANI children, Maulana Fazalullah was quoted on his

local FM channel telling his listeners the vaccination drive was "a conspiracy

of the Jews and Christians to stunt the population growth of Muslims".

Local media’s intensive coverage of Polio’s fake campaign launched to trap

Osama Bin Laden (OBL) created new issues and made many areas suffer.

The initial report on a fake immunization campaign used to lead to OBL

hideout was filed from abroad, led the local media into a follow up mode

where they started to avail every opportunity to spin the topic from every

angle.

Polio eradication has always been a controversial topic in Pakistan; media is

playing a very important role in the form of health journalism, however weak

capacity of health journalists and lack understanding on basic socio-

economic issues resulted in out of context and misreporting. The most

recent examples of these negative incidents include:

� a recently reported scandal by DUNYA where 7,500 polio vaccine

containers were found missing upon their arrival in Pishin-Balouchistan

� Mubashar Luqman’s four consecutive shows against polio vaccine and

the campaign

� Shakil Afridi’s affair with polio

� hiring of hundreds of UNICEF’s communication officer without the

knowledge of the government

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10 Final Report “Capacity Building of Health Journalists on POLIO”

� fake post campaign monitoring by WHO in Islamabad, increased in the

number of refusals

However a common understanding that the negative news makes headline

and is always noted, whereas there were a number of positive articles and

reports were not much highlighted by the press.

This indicates a massive failure on communication of the success-

factors by all stakeholders.

Issues related to Polio; including hiring of new resources, misunderstanding

among key news professionals about the polio vaccine and the vaccination

processes and increased number of refusals being quoted should be

communicated with media in a systematic and engaging manner, so the lack

of information at the media end should not become the news against the

polio eradication initiative.

Recently the media has been reporting on Polio in a manner that it identifies

the gaps in healthcare delivery mechanisms. It also picks out stories which

identify the malpractices in the polio vaccines, corruption scandals within the

Polio delivery mechanism, however lack of information and knowledge on

the sector leads to reporting on hearsay and speculations. Such information

not only leads to irresponsible reporting but also creates serious issues for

the Polio vaccinating teams in terms of access and credibility, which

ultimately both the politicians and media start out of context debates.

To bridge this gap media’s capacity to understand the issues and put them in

the right perspective is required; capacity building of the journalists through

interactive workshops and role-playing exercises would be required. This will

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11 Final Report “Capacity Building of Health Journalists on POLIO”

also enable media professionals to realize how media is being used by

certain interest groups in Pakistan.

(The Eighteenth Amendment) of the Constitution of Pakistan, was passed by

the National Assembly of Pakistan on April 8, 2010. Post 18th Amendment,

the Ministry of Health has been devolved to provincial levels, the Federal

Ministry of Interprovincial Coordination is looking after the polio eradication

under the auspices of Prime Minister’s National Task Force on Polio

Eradication.

With health becoming a provincial subject, there is a greater need and

importance of platforms required to be promoted in order to create

interaction between the Press and health delivery professionals. It is also

important that the health journalists should start working as a cluster on the

sector, so more focused capacity building initiatives can be designed, so

knowledge-based relearning processes can be disseminated on critical issues

in a timely manner.

The Eradication Programme, currently, stands in a reactive mode; which

provides a huge opportunity for the journalists to speculate, which in return

puts the communication teams and the health delivery officers on a back-

foot.

The consultants, during their interactions with the health journalists have

identified that it is important that an initiative is owned and respected by the

journalists, which should be managed and operated by the journalists

themselves.

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12 Final Report “Capacity Building of Health Journalists on POLIO”

The “JOURNALISTS AGAINST POLIO” forum is one such initiative, which will

be creating narratives around Polio Eradication by the journalists

themselves. The initiative will also be dove-tailed with a year-long calendar

of other important media activities in Pakistan. In each of the trainings the

forum of “Journalists Against Polio” will identify key players to look after the

knowledge resources to be shared by all the journalists representing the

Health Journalists’ Clusters in their respective city/region.

The “Journalists Against Polio” initiative will be launched by each of the press

clubs with an objective to create platforms through which journalists can

interact with health delivery providers and experts. This effort should be the

first of its attempts in closing the information gap between the health

journalists and the UNICEF/WHO.

� In this regard frequent meetings and interactions would be required

between journalist clusters and UNICEF/WHO.

� The interactions would consist of formal and informal activities

between media and knowledge resources.

� These interactions would result in improving the level of understanding

of media on issues related to Polio but would also create a better

relationship between media and UNICEF/WHO as the right source on

polio related information.

The key output of engaging “Journalists Against Polio” forum is to have

clusters become the Ambassadors to the cause of eradicating polio in

Pakistan. Their efforts should be recognized from all stakeholders to the

programme such as; UNICEF, WHO, Bill and Melinda Gates Foundation,

Rotary International, CDC. Without a holistic outreach plan for the initiative,

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13 Final Report “Capacity Building of Health Journalists on POLIO”

this like many other such engagement programmes will be a failure on part

of each of the stakeholders.

Therefore, it is recommended without a shadow of doubt, that a thoroughly

designed Media and Outreach programme for the “Journalists Against Polio”

Forum is created and implemented keeping in view of the above mentioned

arguments.

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14 Final Report “Capacity Building of Health Journalists on POLIO”

Theory of Change Model - Journalists Against Polio

Objective Activities Output Outcome Impact

Mapping of influential editors-in-chief, chiefs of the bureaus, health reporters and journalists for engagement, sensitization and trust building.

Identification of the appropriate strand needed onboard for effectiveness of the initiative.

•More sensitized media through active participation •Media discourse and analysis developed for PEI •Practical orientation / familiarization of journalists with OPV •147 number of journalists identified for the initiative who will now be more participative

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Identification of recurring Polio related negative media agenda prevalent in the mainstream and regional media.

Marking of the grey areas in mainstream and regional media

Develop training design, methodology, and training modules and training material for sensitization of media professional on balanced and responsible reporting of Polio related issues and factual information about OPV and polio immunization.

Module on Health Journalism, cleared by UNICEF, WHO, CIME and accepted by the journalists.

Cultivate the relationship with national and provincial press-clubs and organize media engagement and journalist sensitization sessions in all four provinces and Islamabad.

Buy-in from Peshawar, Karachi, Lahore, Quetta Press Clubs and journalists from Rwp-Islamabad created

Develop and conduct pre and post evaluation framework to measure outputs of media engagement and sensitization meetings.

Pre and post training surveys to assess the change in perceptions and generation of content

Follow up with sensitized media professionals on post-training Polio reporting.

Ongoing - to ensure the effectiveness of program

Final Report after completing the training sessions.

Enclosed - underlining the impact of program and proposed amendments for any future intervention

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15 Final Report “Capacity Building of Health Journalists on POLIO”

JOURNALISTS AGAINST POLIO

A progressive realization of Polio Eradication Campaign in Pakistan through

generation of knowledge-based reporting and capacity strengthening

initiatives.

The global eradication of polio, though is near, but still tenuous. The 2008

World Health Assembly proved a turning point in polio eradication. Member

States called directly on polio-endemic countries to remove the remaining

operational barriers to reaching children in all areas. Underpinning the

WHA’s resolution was the recognition that eradicating polio is an essential

step towards meeting the MDGs. “Completing polio eradication,” said WHO

Director-General Dr Margaret Chan, “is essential to our credibility to deliver

basic health interventions to over 80% of the world’s children and to our

capacity to achieve the MDGs.”

The polio vaccination continues to be a top priority, remaining endemic in

three countries – Afghanistan, Nigeria and Pakistan – where progress has

been constrained by conflicts, natural disasters and inadequate health

service coverage.

The continuing deterioration of the security situation in the Federally

Administered Tribal Areas, Khyber Pakhtunkhwa and Balochistan acts as an

obstruction to the access of the immunization services.

According to a recent report the immunization programme is trying to

respond to the systems level challenges by beefing up the cold chain and

district immunization programme, increasing coverage by focusing on low

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16 Final Report “Capacity Building of Health Journalists on POLIO”

performing areas, attempting to reduce dropouts and improving monitoring

and supervision systems. The programme is also attempting to get around

overarching issues, such as the security situation in Khyber-Pakhtunkhwa

and large scale population movements, which were responsible for the

increase in the Polio transmission during 2008.

Monitoring the Expanded Programme of Immunization and the information

outputs it produces should ideally meet the information needs of those who

are to act upon the information. This involves both rights-holders and those

with responsibilities for the protection and fulfilment of the programme. The

surveys however, conducted in the five cities, should only be used as a

references to future strategies and if benchmarked upon it will only

underscore – the dire efforts that need to be in place to in order to produce

quality journalism in the health sector.

It had come across on many of the occasion during the technical

presentations in the project that the available information was not sufficient

to match the information needs to monitor various dimensions of the level of

understanding of the journalists in while covering poliomyelitis.

Therefore, there is a lack of knowledge-based ecosystem of required

information, which limits the journalist to construct narratives on health

indicators. In this case the existing information being disseminating to the

journalists only reflects more on a reactionary-level. This difference can be

detected through the coverage in the last six months.

In addition, access to existing information from different sources may be

constrained by institutional factors, while the sustainability of information

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17 Final Report “Capacity Building of Health Journalists on POLIO”

systems becomes a crucial issue involving not only technical, but also

institutional, financial and political factors linked to the decision-making

process by the stakeholders. The orientation on Health Indicators proved to

be a powerful tool for the journalists composing critical information on the

sector.

What has come across through these trainings is the widening information

gap between the journalists and UNICEF or the WHO. Many of the journalists

post-session complained about how difficult it was for them to reach out to

the UNICEF or the WHO officials to get their version on polio-related stories.

“Journalists Against Polio” Forum can be used as a key intervention to

scaling up the efforts during and post National Immunization Days to assess

the situation and to establish benchmarks for the robustness of the

programme.

A thorough Information Gap Analysis is suggested to UNICEF (Internal) in

terms of efficiency, effectiveness and sustainability of data and information

for developing strategies for content dissemination and pre-emptive

frameworks best equipped to an erratic environment as Pakistan.

“Journalists Against Polio” can act as a unique platform to further the Global

Immunization Vision and Strategy 2006-2015; whereby the impact can be

reflected in the next edition of The State of World’s Vaccines and

Immunization.

According to GIVS 2006-15: Immunization is one of the most successful and

cost effective health interventions ever. It has eradicated smallpox, lowered

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18 Final Report “Capacity Building of Health Journalists on POLIO”

the global incidence of polio so far by 99% and achieved dramatic reductions

in illness, disability and death from diphtheria, tetanus, whooping cough and

measles. In 2003 alone, it is estimated that immunization averted more than

2 million deaths.

Initiatives for eradication of poliomyelitis, reducing measles mortality and

elimination of maternal and neonatal tetanus have shown that partnerships

enable immunization services to be brought to even the most hard-to-reach

communities. Through the Global Polio Eradication Initiative, for example,

countries have clearly demonstrated the capacity to achieve high vaccination

coverage rates and conduct high performance disease surveillance, even in

areas affected by political turmoil or other difficult circumstances. However,

accessing hard-to-reach populations on a regular basis and those affected by

outbreaks and emergency situations requires specially designed strategies.

Through extensive and growing laboratory networks, surveillance for

poliomyelitis and measles has not only generated crucial information for

guiding the respective eradication and mortality-reduction initiatives, but has

also supported the prevention and control of epidemics of, for instance,

meningitis, diphtheria, rubella and vector-borne diseases such as dengue

and yellow fever.

The Global Polio Eradication Initiative has not only achieved great progress

towards its set goals but has had a wider impact on health service delivery.

Journalists Against Polio can be engaged in health actions benefiting the

efforts that can be the most effective way to sustain the gains derived from

polio eradication will be to gradually incorporate polio activities into disease

prevention, control and surveillance, while using the valuable experience

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19 Final Report “Capacity Building of Health Journalists on POLIO”

accumulated through this initiative to inform the development of future

health policies and programmes. There is a need to tap into this wealth of

human resource in Pakistan, who can recognize the issue as a national

priority and redeploy their journalistic instincts in support.

The gravity of the situation assessed over the five workshops was in

the information gap that exists as a disconnecting feature between

the Data originator (UNICEF/WHO) and the Knowledge creator

(Journalists).

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TRAINING COMPONENTS

The Content development process included a thorough research into Health

Journalism Coverage in Pakistan, over which the programme was narrowed

down to a day-long session that included a pre and post-survey, Ethical

Journalism “Reporting on Children” (Do’s & Don’ts), ‘The Editor’s Mind,

Introduction to Global Health Indicators, Practical Demonstration and

Technical Presentation on Polio Vaccination & its Efficiency and a Role-

playing Exercise on a possible disease out-break.

Survey Form

1. Personal Information (optional)

1.1. Name:

1.2. Organization:

1.3. Number of Years in Profession:

1.4. Reporting Specialization:

1.5. Your reporting beats (mention all)

1.6 Email:

2. Health Journalism Understanding

2.1. Are health issues adequately covered in the media at the: 2.2. Are you a health beat reporter?

National media Regional media Your organization

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21 Final Report “Capacity Building of Health Journalists on POLIO”

2.2a. If yes, Do you think being a health reporter it is difficult to get the attention of the editor? 2.3 Do you think that in Pakistan health reports should make the front page and headlines? 2.4. Do you think about Health Reporting is on right direction?

Yes No

Yes No

Yes No

Exactly Yes Somewhat No Not at all

2.5. Do you think being a health reporter it is difficult to hook the Editor?

Exactly Yes Somewhat No Not at all

2.6. Do you think that in Pakistan, just like India, Health stories should make the front page and headlines?

Exactly Yes Somewhat No Not at all

3. Understanding About the Subject

3.1. In your view, why has Pakistan not been able to eradicate Polio, please state top three reasons

1

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22 Final Report “Capacity Building of Health Journalists on POLIO”

2

3

3.2. Do you think that the Augmented National Polio Emergency Plan is an effective policy document for Polio Eradication?

Exactly Yes Somewhat No Not at all

3.2a. Have you heard about the National Emergency Action Plan? 3.2b. Is the NEAP? 3.3. Do you know how Polio is caused, please tick one:

By blood transfusion Through human faecal matter Through water-borne virus

3.3. Are you familiar with the basic concepts/knowledge about the OPV (Oral Polio Vaccine), that includes:

Yes No

Post-flood response to pneumonia Emergency Plan to eradicate Polio National Emergency Action Plan under the NDMA

Exactly Yes Somewhat No Not at all

3.3.1.1. How Polio is caused?

3.3.1.2. How is the vaccine imported?

3.3.1.3. The vaccine vial monitor?

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4. Understanding the Partners

4.1. In your view, what is the agenda of UNICEF, WHO, USAID and other INGOs on Health issues, including the Polio eradication in Pakistan?

4.2. Which organization does what for Polio eradication, what is the role of WHO, UNICEF and the Governments of Pakistan (both at the Federal and Provincial Level)

4.3. Do you think that the Government was rushed into the 18th Amendment, based on Political decisions, rather than the realities on ground. How do you see the role of the INGOs post devolution.

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POLIO ERADICATION - MEDIA BRIEFING

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How the World Looks at Pakistan!

Health Indicators

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RROLE Playing Exercise:

Role of a Parent:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a family usually find itself.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

Your child has to be vaccinated and you are afraid that the Polio vaccine can

be harmful for your child. You are not sure whether to trust the Polio

eradication team, your local doctor or your neighbors who have told you that

Polio vaccine can be harmful for your child.

How do you make a decision to make the Right choice?

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Role of a Healthcare Provider:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a healthcare provider usually

finds him or herself in.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

You have the necessary scientific knowledge and information that Polio virus

can be spread if the community is not vaccinated. The community has shown

its reservations on the Polio campaign and you fear the media can

sensationalize the whole issue. You need to speak to the media

representatives to convince them that Media has a crucial role to play on

Polio eradication.

You are aware that the Minister for Health is from the same vicinity where

the cases have been reported. There is a rumor that the political friction

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between political parties is keeping the Health Minister to keep the issue out

of the limelight.

How do you convince the Media and the Government authority to convince

the community to pro-actively participate in the Polio eradication drive?

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Role of the Health Minister:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a Health Minister usually finds

him or herself in.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

You are the representative of the people, your constituency has been

identified as one of the areas, where Polio virus can emerge as an epidemic

situation, such an issue can be very damaging for your country (with travel

restrictions and other embargos). This can cost you your seat in the

assembly and big humiliation in front of the media and your constituency.

You fear that your opponent, who is working with a leading civil society

organization, might exploit this situation in the media, as he was the

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previous Health Minister as well. However people have shown great trust in

your leadership by giving you 100% more votes as compared to your

opponent.

How do you convince the media that it is your top most priority to keep your

community and constituency free of Polio. You also want the community to

know that you care for your people.

How do you engage the civil society to be engaged in a manner that they

also contribute in convincing the community to eradicate Polio by awareness

and active participation.

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Role of a Civil Society Leader:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a Civil Society Leader often finds

him or herself in.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

You are a civil society leader and have been an Education and Health

Minister in the previous government. You were seen as the champion of Polio

eradication in the country. You were also responsible for opening 15 schools,

2 high schools, each for boys and girls. You are aware that there have been

issues with the Polio eradication teams and the government is trying to keep

the issue out of the mainstream media because of political rivalry with you,

as the current Minister for Health gave you a humiliating defeat in the last

election.

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How would you raise concern over government’s lack of interest in Polio

eradication? You know people trust you with your credibility but you lost

votes because your opponent won because of his great contribution in the

community by improving health, education and livelihood projects.

How would you engage the media to create value for your community?

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You are the Media Representative:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a reporter usually finds himself

in whenever he is covering.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

You are aware of the growing concern over Polio eradication issues in your

community. The community trusts you and believes in your reporting.

However the elders in the community have shown great concerns over the

work of healthcare providers in the community and the inability of the

government to provide any sort of health, education and other benefits to

the community.

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You also know that political rivalry is making the entire issue of Polio

eradication politicize and stakeholders are making statements for political

point scoring.

There are also remorse that the healthcare providers are also not keeping

the Polio vaccination drive up to the international standards, however you

are not sure if it is a fact or a rumour to create political uncertainty.

You have to keep the media reporting balanced and factual; you also want to

ensure that the government makes sure that everyone in the community

gets the vaccination properly.

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You are the Tribal Elder:

The points provided in the below given story are incorrect … but this

completely explains a perfect situation that a reporter usually finds himself

in whenever he is covering.

1. Sudden outbreak of Poliomyelitis reported in ‘Dhairaywala’ area of City

Bultan.

2. The three afflicted children Shela, Attiya and Rasheed had, according

to parents received four doses of OPV (Oral Polio Vaccine).

3. Parents blamed inefficacious vaccine for their children's condition.

4. Parents demanded the stoppage of the campaign saying that it was an

unending drive without any results. Sources have also revealed that

the vaccine being imported from India and different parts of the world

is inefficacious.

5. The local elders also cast doubts about the contents of the vaccine

saying they contained elements causing sterility.

6. The locals of the vicinity demanded the financial and medical support

of the authorities till full recovery of the children.

You are the Tribal elder and you are extremely concerned about your

community, your opinion matters to the political leadership as well as the

community. You have serious concerns about the efficacy of the Polio

vaccine. You are also under pressure from your peers in the community to

ensure best possible health services by all stakeholders including the

government, civil society and the healthcare providers.

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PROJECT RESOURCE

Amir Zia has worked for some of the leading national and international

media organizations in a journalistic career spanning more than 20 years. He

writes mainly on Pakistan economy, politics and extremism. Currently, Zia is

associated with one of Pakistan's leading English-language newspaper, The

News as its Editor. Before joining The News in March 2010, he served as

Director News & Current Affairs of Urdu-language private news channel

SAMAA. He has also worked for The Associated Press of America, Reuters

and monthly magazine, Newsline. He had also been the Karachi

Correspondent of Gulf News. Zia headed the Public Relations Department of

Pakistan Petroleum Ltd (PPL). Zia has received two APNS Awards for best

stories on economy and general news in 1997. He was elected secretary of

the Karachi Press Club in mid-1990s. Born in Karachi, Zia got early

education from Nasra Secondary School. He obtained a Masters degree in

English Literature from the University of Karachi in 1990.

Aamer Ahmed Khan is considered as one of the top media personalities of

Pakistan. He started his career as a political beat reporter in Frontier Post;

soon after resigning from Frontier Post he joined Friday Times as a Deputy

Editor along with Najam Sethi who used to be the Editor in those days.

Aamer joined Herald (DAWN's famous Magazine) as Editor in 2002 and was

appointed as Director News and Current Affairs of DAWN TV in 2006. Aamer

Ahmed Khan worked as Country Editor (Pakistan) BBC till 2009 and then got

elevated to the post of global editor BBC Urdu/Hindi service based in

London.

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Fahd Husain started his career as a Foreign Affairs Correspondent at The

Nation Newspaper. Today, he is known as one of the best anchors in

Pakistan. Fahd started off by hosting an English talk show on GEO TV

Network known as the “Follow up with Fahd”; soon after resigning from GEO

TV Fahd became the Director News at Express News where he also hosted a

show called “Center Stage with Fahd Hussain”. The show centered on

debates between politicians on current issues. He was also Director of Dunya

News. He was served Dunya TV for one year as Director News. Fahd Hussain

is one of the most highlighted media personalities in Pakistan media industry

who loves switching from one channel to the other, that is the reason he has

made three key switches so far in his career. The forth switch he made when

he joined Waqt TV. Currently, Fahd Hussain is hosting a current affairs and

political show ‘Tonight with Fahd’ from Monday to Friday, on Waqt TV.

Richard Leiby is currently stationed in Islamabad, Pakistan as the Bureau

Chief of the Washington Post. He writes stories on terrorism, Pakistani

foreign policy, U.S. regional policy and national security. Richard Leiby

describes living and working in Pakistan as compelling, challenging, weird

and wonderful. Throughout his career he has alternated between editing and

writing. Foreign assignments at the Post have taken him around the U.S.

and to Egypt, Kuwait, Iraq, Jerusalem and Gaza -- but Pakistan has been his

first long-term posting. Richard has written about counter-terrorism, the

intelligence community and the military, but also once helmed the political-

social gossip column called The Reliable Source. At the advent of the Obama

administration, he covered the First Lady, as well as the administration's

impact on Washington culturally and socially. In his career as an editor he

has had the honor of seeing two projects he assigned and edited reach the

Pulitzer Prize finals, in 1987 and 1999. Richard Leiby has taught journalism

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at GWU. He believes that the republic will always need journalism, and the

smart outlets will find a way to employ actual fact-gatherers and tough

diggers to protect the public interest. News will continue to reach the world

in whatever form.

David Brewer is a Media consultant specializing in newsroom convergence

& editorial, online and social media strategy. Brewer builds editorial

propositions based on impartial, objective and reliable journalism. He also

works one-to-one with media CEOs and news directors as a social media

coach helping them understand and get started in social networking.

David’s journalistic career spans newspapers, radio, TV, and online. He was

the launch managing editor of BBC News Online in 1997, moved to CNN in

2000 to set up CNN.com EMEA and CNNArabic.com, and was an editorial

consultant for the launch of Al Jazeera English in 2006.

David works with a number of media development organisations in Asia, SE

Europe, the Middle East, Africa, the CIS and Central America. He set up

Media Helping Media in order to support media in transition and post-conflict

countries and areas where freedom of expression is under threat.

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Background in to the training sessions:

The Health training workshops were planned and successfully executed in all

the federal and provincial capitals of Pakistan, which included Peshawar,

Quetta, Karachi, Lahore and Islamabad. The purpose of these workshops

was to sensitize the media towards the basic healthcare conditions in the

country, especially towards polio.

The key element that led to the design and execution of these workshops

was to determine and examine the role of the journalist community in

understanding critical issues related to basic healthcare services in the

country. The content was designed especially around issues concerning

children. The session extensively covered the issues of refusals in the

conflict areas. Another purpose of these sessions was to create a platform,

which is fully supported by the journalist community to further the cause of

polio eradication in Pakistan.

Strengths & Achievements

� The Journalists community in all the major cities including Peshawar,

Quetta, Karachi, Lahore and Islamabad welcomed initiative “Journalists

against Polio”.

� The Journalists community (those reporting on the health sector)

joined the initiative and extended their active cooperation towards

greater public good.

� It was learnt during the workshops through interactive discussions that

the Journalists not only realize the sensitivity of the current situation

of Polio in Pakistan but also are willing to play their role in order to

eliminate the menace.

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An active follow up and engagement program with these journalists

in coming polio eradication activities will change the current media

response towards Polio Eradication Campaign and role of

stakeholders.

� The Forum “Journalists against polio” was formed in collaboration with

Journalists from the four provincial and the federal capital.

� Through interactive sessions weak areas in terms of understanding on

the virus was determined and dealt with accordingly with technical

information and practical demonstration.

� The discussions also resulted in identifying weak areas of vaccination

campaigns summarizing into more effective ideas for better

implementation of the drive in future.

� The results of Pre and Post workshop survey will also help determine

the future course of action to devise a more effective approach to close

in on the information gap.

� An Industry-Academia linkage will bring the sustainability element.

Areas for improvement

� Ensure participation from the religious community and the students

from the Mass Communication/Journalism Department.

� Encourage Industry-Academia Linkages on the Forum will help in

building sustainability towards the cause.

� FATA was missing from the entire effort. Another streak of sessions

should be designed to also bring them on board. As the recent refusals

have been from the FATA region it is crucial that the journalists in

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these areas should be trained with preferably the same methodology

but revised content development.

� Though most of the journalists attending the workshop were health

reporters; but for future activities Bloggers and Social Media Activist

should also be among the target segment.

� Despite relying upon information from Press Clubs; UNICEF, WHO and

the Government of Pakistan should have a filtered pool of

journalists/media professionals based on day-to-day monitoring and

media responses – so that customized workshops can be designed for

each of the pool.

The pool may include categories:

a. Senior Journalists & Op-eds/Columnists covering issues related to health

and children

b. Journalists supporting anti-polio news items

c. Independent writers and bloggers

� Some logistical and coordination hiccups were also observed due to

different people in-charge of the arrangements in different cities. Most

critical was with Peshawar.

� The execution can be made much smooth if the arrangements are

centralized either with the UNICEF or with the consultants.

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PESHAWAR

List of Participants Peshawar Workshop

June 12, 2012

S.

No Name Designation Organization

1 Rehmatullah Khan Reporter Pakistan Observer

2 Javaid Ali Reporter Daily Jang

3 Muhammad Saleem Reporter PPI

4 Jahanzeb Khan Reporter News 5

5 Noor Wali Shah Reporter Express Tribune

6 Tauseful Islam Staff Reporter The News

7 Jamal uddin Reporter Nawa-e-Waqt

8 Sajid Khan Reporter PPI

9 Asad Khan Reporter Jinnah

10 Irfan Khan Reporter Daily Ausaf

11 Iftikhar Hussain Reporter NNI

12 Shahkeel Photo Journalist Daily Jinnah

13 Ahmed Shah Photo Journalist Waqat

14 Naeem Babar Photo Journalist News 5

15 Ubaid Raza Photo Journalist Online News Network

16 M. Israr Reporter Daily Pakistan

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17 Zahid khan Reporter Daily Naibaat

18 M Fayyaz Reporter Daily Mashriq

19 Shehrar Jalil Reporter Daily Ajj

20 Musratullah Reporter Dunya TV

21 Yasir Khan Reporter CRSS

22 Wajidullh Reporter The Nation

23 Gulshan Aziz Photo Journalist Daily mashriq

24 Rizwan Naizi Reporter APP

25 Ashfaq Ahmed Reporter Daily Khabrian

26 Hassan Ali Reporter ATV News

27 Asif Ali Reporter Lead Pakistan

28 Asmat Shah Reporter APP

29 Ubaid Photo Journalist Online News Network

30 Khalid Ghani Photo Journalist Awmunas

31 Adil Khan Photo Journalist Daily Times Peshawar

32 TariqAziz Photo Journalist Pakistan Today

Workshop Brief:

Health Training Workshop held in collaboration with Peshawar Press Club

resulted into a very positive media feedback next day in the local and

national media. The session was held at the Peshawar Press Club.

Many key newspapers and social media networks including Statesman,

Frontier Post, Business recorder, Pakistan Press Foundation, The Nation and

Mashriq acknowledged the understanding of journalists community about the

critical debate over basic health services in the country in general and

specifically about the children who missed their polio drops in worse affected

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areas of KP and FATA. As a result, children in Pakistan are still under the

plight of polio despite efforts having been made to eradicate the disease.

The announcement for launching the forum “Journalist against Polio” by Mr.

Saif ul Islam Saifi, President Peshawar Press Club was also heard very next

day of the workshop in major newspapers. The announcement was largely

welcomed by journalists’ community and acknowledged the role of media in

educating the masses about endemic polio and its eradication from Pakistan.

“The healthcare system in Pakistan has remained focus for critical

debate in the country's media and at the government level whether

they are of achieving the United Nations millennium development

goals or the ghastly condition of the basic health units”. Saif ul

Islam Saifi, President Peshawar Press Club

The current polio situation was also highlighted by the media through

various press releases and social media interactions.

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QUETTA

List of Participants Health Reporting Workshop Quetta

16 June, 2012

S.

No Name Designation Organization

1 Javed Akhtar Bureau Chief PPI

2 M Khalid Reporter AAJ TV

3 Ghulam Murtaza Reporter Express News

4 Abdullah Magsi Reporter ARY News

5 Zainuddin Reporter Daily Azadi

6 Irshad Mastoi Bureau Chief Online News Network

7 M Akbar Shah Reporter APP

8 Ghulam Sarwar Reporter Daily Nawai Waqt

9 Saleem Shahid Reporter Dawn

10 Ch Imtiaz Reporter Daily Mashriq

11 Naser Karkar Reporter ANN News

12 M Afzal Mughul Reporter Daily Mashriq

13 Abdul khaliq reporter Daily Jang

14 Ashiq Ali Baloch Reporter WWI

15 Zakir Khan Reporter ANN News

16 Adnan Ahmed Photo Journalist Daily Farzanda

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17 M. Essa Reporter INNP

18 M Sabir Awan Reporter Daily Jang

19 Ali Shah Reporter Dawn News

20 Shahzada Anwar Photo Journalist Dawn News

21 Shahid Hamid Rind Bureau Chief ARY News

22 Noor shah DGPR Photographer

Workshop Brief:

A training workshop on health reporting was successfully conducted in

collaboration with the Quetta Press Club. The coverage was published by

many National media agencies such as Daily Baluchistan Express Quetta,

The Baluchistan Times, The Daily Zamana, Pakistan News Releases,

LexisNexis, Daily the News Lark e.t.c. The session was held at Lourdes Hotel

in Cantt area.

Baluchistan is highly concerned about this situation as particularly Polio

cases are rapidly increasing in Baluchistan. This situation cannot be

controlled unless the society is informed or educated about the importance

of Polio eradication and its consequences.

“Pakistani media has to play its role in bringing issues like polio into

public debate, Pakistan is among the last three that have not been

able to eradicate Polio”. Saleem Shahid, President, Quetta Press Club

The Quetta journalists joined the “Journalists against Polio” platform to play

their part in eradicating Polio.

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KARACHI

List of Participants Health Reporting Workshop Karachi

20 June, 2012

S. No Name Designation Organization

1 M.Ibrahim Rind Health Reporter PPI

2 M.M Alam Correspondent Pakistan Observer

3 Samreen

Mansoori Reporter Dunya News

4 Shahid Hussain Special

Correspondent The News International

5 Mukhtar Alam Senior Reporter Dawn

6 Amir Chuhan Reporter UNA News

7 Shaheen Siddqui Reporter Daily Jurrat

8 Mushtaq Sohail Bureau Chief Daily Kawish

9 Ali Raza

10 Abrar Hussain Health Reporter Daily Eemaan

11 Anwar Sheikh Reporter Daily Riasat

12 Nazir Ahmed Reporter Daily Sindh Sujeg

13 Rasheed Allaiya PhotoJournalist Dhoom TV

14 Kiran Naz Reporter Express News

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Workshop Brief:

A successful training workshop on health reporting was held in collaboration

with Karachi Press Club which was covered and published by The

International News, Dawn, Daily Times, One Pakistan News, PPI and Daily

Jung. This year four polio cases were confirmed from Khyber-Pakhtunkhwa,

11 from Fata, 2 each from Baluchistan and Punjab, and 3 from Sindh.

Initiatives have been taken to eradicate polio but due to the majority of the

public being uninformed or not being educated about the disease and its

consequences today, Pakistan is one of the 3 countries where Polio is still a

major issue.

15 Sanivia

Chaudhary Reporter ARY News

16 Aajiz Jamali Senior Reporter ARY News

18 Asad Farooq Reporter Daily Times

19 Hamid Reporter Daily Nai Baat

20 Yousaf Reporter Daily Awaz

21 Furqan Ahmed Reporter Radio Pakistan

22 Siraj Uddin

Amjadi Chief Reporter Weekly Live

23 Akbar Ali Correspondent Geo News TV

24 Muneer Aqeel

Ansari Reporter Daily Jasarat

25 Imran Ahmed Reporter Karachi Update

26 Samia Malik Reporter Express Tribune

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At the workshop in Karachi it was highlighted that reporting should be fact

based, it should not be based on opinion especially when it comes to health

reporting. The session was held at the Sheraton Hotel.

Journalists being a vital part of our society need to come forward in

eradicating Polio in our country by using their media tools/power. At the

training, the Karachi journalists joined the “Journalists against Polio”

platform to show their efforts in eradicating polio and saving the children of

Pakistan.

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LAHORE

List of Participants Lahore Workshop

July 5, 2012

S.

No Name Designation Organization

1 Huma Jabbar Reporter Dunya Tv

2 Hassan Hammad Awan Reporter ATV

3 Saeed Ahmad Reporter Online News

4 Asif Ali Photo Journalist Dunya Tv

5 Rab Nawaz Khan Reporter Daily Jang

6 Syed Sajjad Kazim Chief Reporter Daily Ausaf

7 Imdadullah Qureshi Reporter Daily Waqat

8 Amir Sohail Reporter FM 103( Radio)

9 Imran Ch Reporter Daily Times

10 Waseem Farooq Shahid Reporter CNBC Pakistan

11 Iqtidar Gilani Reporter The Nation

12 Munawar Ali Shahid Staff Reporter Daily City Press

13 Shiraz Hasnat Senior Reporter Dawn News

14 Muhammad Sajjad Zil Photo Journalist Khabrian

15 Zulfiqar Shah Photo Journalist Dunya

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16 Shaukat Saeed Reporter Round the Clock

17 Kamran Mughal Photo journalist Daily Ausaf

18 Kashif M Staff reporter Channel 5

19 Shahzada Irfan Assistant Editor The News

20 Talal Ishtique Staff Reporter Daily Khabrian

21 Khaliq Reporter Humshehry

22 Yasir Shah Reporter Humshehry

23 M Azam Ch Reporter Metro One Tv

24 Amir Malik Staff Reporter The News

Workshop Brief:

A full day workshop on Health reporting was organized and conducted by the

Lahore Press club and Mishal Pakistan at the Avari Hotel, Lahore. The

purpose of the health reporting workshop was to encourage ethical reporting

on issues relating to children who remain the most vulnerable segment of

the society and are exposed to victimization and harassment even in places

considered safe for them. One of the key issues highlighted by the speakers

remained issues relating to their health care, especially polio, which

continues to remain a major problem in Pakistan, one of the only three

countries of the world where this disease continues to cripple children below

the age of five years.

The participants/Journalists attending the workshop joined the “Journalists

against Polio” forum, which was originally created by the Peshawar Press

Club President to put a step forward in creating awareness and eliminating

Polio.

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Being the leading journalists’ club of the country, Lahore Press Club

has always taken initiatives for the training of media personnel and

safeguarding the rights of citizens. “Journalists against Polio” Forum

will play its part in creating awareness regarding the alarming

situation of growing number of Polio cases in the country. Lahore

Press Club President, Arshad Ansari

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ISLAMABAD

List of Participants Islamabad Workshop

July 11, 2012

S. No Name Designation Organization

1 Zeshan Naseem Associate Producer Capital TV

2 Intikhab Ahmad Student Producer Kohat University

3 Qasim Iqbal Student Kohat University

4 Saeed Ahmad Assistant News

editor

Radio Pakistan

5 Hafiz Abdul Majid Chief Reporter Rohi Tv

6 Qurban Ch Bureau Chief Daily Ittehad

7 Czechangez Khan Jadoon Bureau Chief INB

8 Syed Sibtain Shah Bureau Chief Hazara News

9 Zain-ul-Islam Trainee Reporter Nawa-e-Waqt

10 Adnan Ali Reporter Vibe News

11 Farhat Javed Reporter Dunya News

12 Shahid Abbas Abbasi Reporter Daily Universal

13 Abid Abbasi Reporter Channel 5

14 Waheed Khakwani Reporter APP

15 M Bilal Afridi Reporter Din News

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16 Obaid Victor Photo Journalist Vibe Tv

17 Faheem Tariq Staff Repoter Online News

18 Aamer Rafiq Butt Chief Reporter Daily Musawat

19 Mubasher Rahim Reporter Nawa-e-Waqt

20 Raja Majid Hussain Tv Reporter Din news Tv

21 Tayyab Tahiree reporter Daily Musawat

22 Khan Babar reporter Daily Intikhab

23 M Faizan Reporter Daily Ausaf

24 Sajid Ch Chief Reporter Daily Times

25 M Alamgir Freelance Writer

26 Hassan Nasir Reporter Samaa TV

27 Rizwan Haider Staff Reporter The Patriot

28 Tariq Mehmood Khan Reporter Daily Mashriq

29 Jerry Aziz Reporter ATV

30 Irfan Haider Photo Journalist Daily Pakistan

31 Shaukat Ali Reporter Time Magazine

32 Rizwan Mirza Video Journalist Capital TV

33 Mohsin Ijaz Reporter Apna TV

34 Tabib Ur Rehman Photo Journalist Sohni Dharti TV

35 Yasir Ali Chief Reporter Royal TV

36 Khadim Buttar Staff Reporter Daily Samaa

37 Muhammad Imran Reporter Nawa-e-Waqt

38 Nasir Mehmood Kharl Associate Editor PPA

39 Ramzan Mughal Reporter VNN

40 Saeed Ahmed Reporter Adflux News

41 M. Mudassar Iqbal Reporter Daily Musawat

42 Raja Ali Nawaz Reporter Diplomat Code

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43 M Azam Khan Chief Reporter Daily Pakistan

Workshop Brief:

The National Press Club was not cleared by the UNICEF security, therefore

the initiative lacked the support by the NPC and was held at the Marriott

Hotel instead, meanwhile the training session was attended with enthusiasm

and passion for learning. One of the considerations that came up was to

gain support from the Union – the consultants believed that the Journalist

Unions are much politicized and therefore should not be directly associated

to the initiative. The programme in Islamabad was therefore independently

organized the focus of the workshop was to promote ethical reporting on

issues related to children who remain the most vulnerable segment of the

society and remain exposed to victimization and harassment even in places

considered safe for them.

Speaking on the occasion, Fahd Hussain, former director news Express, ARY

TV and editor shared his views on how an Editor’s mind works. He told the

participants how should a journalists position their stories on social issues,

especially on health and children related topics.

Richard Leiby, bureau chief of the Washington Post, while speaking on the

occasion said that children issues should be covered with extreme care and

sensitivity, ensuring their safety and privacy. He emphasized the role of a

journalist in creating awareness and fighting myths which curbs basic child

rights and even denies them basic immunizations including polio drops in

many parts of Pakistan.

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In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal

Pakistan and Young Global Leader of the World Economic Forum shared the

importance of health indicators and how journalists can benefit from the

WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s

Global Competitiveness Index. He said that “Journalists Against Polio” will

play their part in creating awareness regarding the alarming situation of

growing number of Polio cases in the country.

Puruesh Chaudhary, Ambassador to Pakistan from the Center for

International Media Ethics, a Brussels based media think tank, highlighted

the importance of media ethics in reporting on child-sensitive issues.

“Pakistani media has to play its role in bringing issues like polio into public

debate,” she said. "It has been researched that thousands of children missed

their polio drops in the past couple of years with the worst-affected areas

being in FATA and Baluchistan, a high number of IDPs influx into Sindh has

resulted in increased number of Polio cases from Sindh especially in

Karachi”.

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“Journalists Against Polio” Forum Resource: The Journalists Against Polio forums have been established in a soft form

and the following people have agreed to be responsible for the management

of the forum:

Date Location Person In-charge

Occupation Current Affiliation Associated Media Entity

12-06-2012 Peshawar Saif-ul-Islam Saifi Journalist President Peshawar Press Club

The News International

16-06-2012 Quetta Saleem Shahid Journalist President Peshawar Press Club

Dawn

16-06-2012 Quetta Sabir Awan Journalist Health Journalists Association Balochistan

Daily The Jang

20-06-2012 Karachi Tahir Hassan Journalist President Karachi Press Club

The News International

20-06-2012 Karachi Mukhtar Alam Journalist President Health Journalists Association

Dawn

04-07-2012 Lahore Arshad Ansari Journalist President Lahore Press Club

Jang

04-07-2012 Lahore Shahzada Irfan Journalist Member Health Journalists Committee, Lahore Press Club

The News on Sunday

12-07-2012 Islamabad Professor Saeed Ahmad

Journalist Health Journalist Association

Musawat Islamabad

12-07-2012 Islamabad Aamer Rafique Butt

Journalist Resident Editor Musawat Group of Newspaper

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SURVEY ANALYSIS :

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Journalists Views:

Q: In your view, what is the agenda of UNICEF, WHO, USAID and other INGOs on Health issues, including the Polio eradication in Pakistan?

PESHAWAR

Better health but unfortunately the direction at these INGOs is wrong

Finish those diseases

All these organizations really want to help and address health issues.

However due to security concerns they failed to adopt a comprehensive monitoring system which resulted in failure of the program.

In short, to save the health of new generation particularly and the

masses generally.

All the non-governmental organization working in Pakistan in health

sector want to help Pakistan in health sector

The agenda is clear that all the international organizations want to save the coming generations from fatal diseases

They do nothing just for collecting such a huge amount

Better health but unfortunately the direction of INGOs is wrong

Planning and campaigning for eradication of polio virus but so far have not successful to achieve their goals

These organizations and NGOs focus on health issues and particularly

eradication of polio.

To save the coming generations from fatal diseases and to create healthy environment. This is key for development

The following agenda as under; 1. To give awareness on different issues 2. To support the war effected areas

3. To remove the polio

To eradicate polio fully from the country through various campaigns

Apparently child welfare, promoting and ensuring health, funding health

initiatives. Social mobilization, polio monitoring, vaccine

To provide polio vaccine to every child to eradicate polio in Pakistan

To some extent to give relief while at large it is not quite clear rather suspicious for Muslim countries

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KARACHI

To eradicate fatal diseases and bring solace to the masses

Polio free Pakistan

Data collection

They are here to eradicate polio

Eradicate Polio, Child health care

Eradicate Polio in Pakistan

Exactly they want to eradicate polio but some USA steps like capture

Osama use polio campaign got it negative.

LAHORE

They are prioritizing to eradicate polio by funding the government and

giving expertise to the concern ones.

Especial funding on children with the help of USAID and NGOs under the

umbrella of UNICEF and WHO.

As far UNICEF, WHO and USAID is concerned they are helping Pakistan to eradicate POLIO by providing vaccine and technical assistance.

There are programs other than POLIO as well which address key health issues in our country

Their agenda is clear to whole world

To safe the future of the world

ISLAMABAD

Save Pakistan & World

Their agenda is clear but there is missing in our institutions

All these are partners in POLIO eradication program

Eradicate POLIO, Provide better health facilities, A disease free and

healthy Pakistan

The agenda is clear against the POLIO

To defeat the POLIO from all over the world

Eradication of disease with focus on children

To eradicate POLIO from world and contribute with local organizations to made world healthy

The agenda of UNICEF, WHO and USAID or INGOs is to reduce the disease.

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CRITICAL ANALYSIS ON “JOURNALISTS AGAINST POLIO”FORUM:

While following on further course of action with respect to Media Discourse

and Analysis, some critique was sought on the initiative. This will help

strengthening the strategic communication efforts required in order to

engage journalists in future.

David Brewer

Journalists have to be careful when getting involved in campaigns that, all too frequently, get hijacked by those with political motives. Campaigning journalism is difficult in all

societies. The issues to be aware of are:

• What may be going unreported when focus is on polio?

• Who decides on the focus and why? • Who are the stakeholders and what are their expectations? • Be careful of drug companies and those hoping to profit from your

worthy aims

• Does such campaign create any unhealthy future alignments? Journalists should be covering the issues that impact the lives of the

audience - again the question is do any issues get neglected if one particular issue is highlighted.

• Objective: No matter how distressing, apparently important, tragic etc, the journalist must remain above it all, keep their own gut emotions in check (because they don't really matter and are bound to be

subjective), report all relevant aspects and present the facts in such a way of allowing the audience the dignity of drawing their own conclusions (rather than confirming those presented by the journalist).

• Impartial: Certainly not taking sides. You see this on environment

stories. Journalists lose the plot - for example Greenpeace is always presumed right and Shell or BP is always wrong. Impartiality is not

pushing one line over the other. • Fair: To all those involved in the stories including the victims (don't

intrude on their grief or privacy because what they have to say is "a powerful quote" or "a good angle"

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• Accurate: Very important one - not to ignore or play down any

elements of the story - particularly if they go against your script and possible weaken your case.

But there are so many issues. Again, apply basic editorial ethics and all will be fine. However, be on your guard. The day you take on to campaign in the name of journalism there will be those waiting in the wings to use and

abuse that decision for their own ends and, at first, they may seem to be legitimate sources/angles.

Amir Zia

Health reporting is a specialized field, but often remains low on

the priority list of the mainstream media in Pakistan. Journalists covering this beat by-and-large focus on events or its sensational aspects, giving little time to stories, which are

investigative, aimed at creating awareness or disseminating information. Many reporters also lack understanding about the vital health issues, which matter in our society. In this regard,

the workshop for health reporters is a small, but significant step in the right

direction. At least, organizers manage to bring a dozen or so journalists under one roof for a day to discuss and debate about their work, its intricacies and raise questions and search answers regarding what is important and relevant in the health sector – especially when it comes to

writing about issues relating to children. I think these workshops successfully managed to underline the importance of issues, which often get ignored in the heat and excitement of political and

general reporting.

To begin with, these workshops manage to reiterate and reemphasize the code of ethics when it comes to covering children issues. This is important because often this code is ignored when comes to its practical application in

the field. These workshops also focused on how to make health and children-related issues saleable to the desk, which is responsible for their display both in the

print and electronic media. How to make stories factual, informative and lively – which is a must to get them more readers or viewers. These workshops also provided useful interaction with doctors. But barring

one speaker in Lahore, who was a good communicator and appeared on top

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of the subject, the others were not that successful in holding the attention of

the participants. It is suggested that in future best possible doctors should be invited to speak. The role-playing exercises managed to grab a lot of

attention and create excitement among the participants. This practical aspect of workshop can also be applied in other segments especially

regarding news writing and editing.

Overall, the workshops served their purpose, but there remains a need to re-evaluate what was done and further improve and add value to this

imitative.

Richard Leiby

Any time that professionals and specialists from any field take the time to present data and media-contact information to journalists,

it is a healthy exchange, so to speak. These persons will become good sources for the journalists.

Making sure there is a ready point of contact for journalists on deadline is the most valuable thing, in my estimation. When a media spokesman is available to comment on a story, to clarify data, or provide a connection to experts, both the organization and the journalist benefit.

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C4D Model – Journalists Against Polio

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WAY FORWARD:

• There is a need to bridge the

information gap between the

journalists and UNICEF

• Journalists do not derive

knowledge orientation from

routine press conferences

• The Journalist community needs

to be engaged in a role-playing

exercise

• Active participation of the journalists should be ensured throughout

the immunization campaign

• Stories and Issues need to be identified and shared as information

with the Journalists

• “Journalists Against Polio” Forum should be utilized in creating

interaction with UNICEF

• Series of workshops in follow-up to the Forum established on quarterly

basis

• UNICEF should create knowledge repository on Polio for the

“Journalists Against Polio” Forum

• A collaborative effort to engage the journalist community from Nigeria,

Afghanistan and Pakistan should be designed and implemented

• An orientation programme for the Forum should be developed in

collaboration with the Centre for Disease and Control, UNICEF

Headquarters and the World Health Organization.

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• 18-month long aggressive and exclusive online media strategy needs

to be developed to further UNICEF’s Polio Eradication Campaign. The

strategy should be targeted towards journalists covering polio.

• A special focus on the Regional and Urdu language journalists in the

series of follow-up workshops to increase the reporting on polio in the

regional and at the national media.

• UNICEF Staff also needs to be trained on how to interact with the local

media without offending or providing mis-information. This is critical as

a substantial number of journalists complained about the

inaccessibility of the UNICEF/WHO officials.

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Media Coverage:

Peshawar

News: Journalists ‘Against Polio Forum’ launched Publication: Statesman Peshawar Date : June 14, 2012 Page : City Web Address:- http://dailymashriq.com.pk/city/more.htm

Journalists ‘Against Polio Forum’ launched PESHAWAR: In response to the growing number of polio cases in the country, the Peshawar Press Club announced formation of “Journalists Against Polio” forum as an effort to put their weight behind the ongoing polio drive in the province. Chairman PPC, Saif-ul-Islam Saifi announced this at a Health Journalism Workshop arranged by the Peshawar Press Club, says a press release issued here on Wednesday. Speaking on the occasion, Saifi stated that the healthcare system in Pakistan has remained focus for critical debate in the country's media and the government-level: whether they are of achieving the United Nations Millennium Development Goals or the ghastly condition of the basic health units. "It has been researched that as many as thousands of Pakistani children missed their polio drops in the past couple of years with the worst-affected areas being KP and FATA", he remarked. According to him, as a result, children in Pakistan are still being disabled by polio despite efforts having been made to eradicate the disease. The day-long workshop was attended by journalists from leading publications, news channels and radio stations. The trainers included Amir Jahangir, CEO Mishal Pakistan; Puruesh Chaudhary, Centre for International Media Ethics (CIME) Ambassador to Pakistan, Dr. Obaidul Islam, World

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Health Organisation and Aamer Ahmed Khan, BBC Global Urdu Service head and Azmat Abbas from UNICEF. The lead trainer for the session, Aamer Ahmed Khan said it is critical that journalists should remain ethical while reporting on child-sensitive issues. He explained best practices adopted by international media organizations and the significance of maintaining children safe. He also emphasized on the importance of media’s role in eradicating polio from Pakistan. He stated that the current polio situation in Pakistan has come to a point where not only one organisation or stakeholder can take control but also each and every one of us should play our role. It is everyone’s duty to step forward and contribute whatever possible in this cause for the betterment of our children and for the betterment of our country, Pakistan. According to him, journalists being a vital part of our society should contribute by taking supportive actions towards the eradication of polio.

In the presentation on the health indicators, Amir Jahangir shared his views on how the world looks at Pakistan's healthcare system. – APP

News: PPC launches 'Journalists Against Polio' forum Publication: Frontier Post Peshawar Date : June 13, 2012 Web Address:- http://www.thefrontierpost.com/article/166597/

PPC launches 'Journalists Against Polio' forum

Posted on June 14, 2012

Share on facebook Share on twitter Share on email Share on print More Sharing Services 0 PESHAWAR (APP): As a response to the growing number of Polio cases in the country, The Peshawar Press Club, announced formation of "Journalists Against Polio" forum as an effort to put their weight behind the ongoing polio drive in the province.

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Chairman PPC, Saif-ul-Islam Saifi announced this at a Health Journalism Workshop arranged by the Peshawar Press Club, said a press release issued here on Wednesday. Speaking on the occasion, President Peshawar Press Club, Saif ul Islam Saifi stated that the Healthcare system in Pakistan has remained focus for critical debate in the country's Media and the Government-level: whether they are of achieving the United Nations Millenium Development Goals or the ghastly condition of the basic health units. "It has been researched that as many as thousands of Pakistani children missed their polio drops in the past couple of years with the worst-affected areas being KPK and FATA" He remarked. According to him, as a result, children in Pakistan are still being disabled by polio despite efforts having been made to eradicate the disease. The day-long workshop was attended by journalists from leading publications, news channels and radio stations. The trainers included Amir Jahangir, CEO Mishal Pakistan; Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan, Dr. Obaidul Islam, World Health Organization and Aamer Ahmed Khan, BBC Global Urdu Service Head and Azmat Abbas from UNICEF. The lead trainer for the session, Aamer Ahmed Khan said it is critical that the journalists should remain ethical while reporting on child-sensitive issues. He explained best practices adopted by nternational Media Organizations and the significance of maintaining children identify safe. He also emphasized on the importance of media's role in eradicating polio from Pakistan. He stated that the current Polio situation in Pakistan has come to a point where not only one organization or stakeholder can take control but also each and every one of us should play our role. It is everyone's duty to step forward and contribute whatever possible in this wise cause for the betterment of our children, for the betterment of our country, Pakistan. According to him, Journalists being a vital part of our society should contribute by taking supportive actions towards the eradication of Polio. In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan shared his views on how the world looks at Pakistan's Healthcare System.

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News: Journalists form body to play active role against polio Publication: Business Recorder Islamabad Date : June 14, 2012 Page No: 8 ( National Page) Web Address:- http://www.brecorder.com/general-news/172/1200278/

JOURNALISTS AGAINST POLIO' FORUM INTRODUCED

June 14, 2012 RECORDER REPORT

As a response to the growing number of Polio cases in the country, The Peshawar Press Club announced the forum "Journalists against Polio" here on Wednesday, as an effort to put their weight behind the ongoing polio drive in the province. President Peshawar Press Club, Saif Ul Islam Saifi announced this at a health journalism workshop arranged by the Peshawar Press Club. Speaking over the occasion Saifi stated that the healthcare system in Pakistan has remained focus for critical debate in the country's media and at the government level whether they are of achieving the United Nations millennium development goals or the ghastly condition of the basic health units. "It has been researched that thousands of Pakistani children missed their polio drops in the past couple of years with the worst-affected areas being KPK and FATA" He remarked. According to him, as a result, children in Pakistan are still being disabled by polio despite efforts having been made to eradicate the disease. The day-long workshop was attended by journalists from leading publications, news channels and radio stations. The trainers included Amir Jahangir CEO Mishal Pakistan, Puruesh Chaudhary Center for International Media Ethics (CIME) Ambassador to Pakistan, BBC Global Urdu Service Head Aamer Ahmed Khan, Azmat Abbas from UNICEF and Dr Obaidul World Health Organisation. The lead trainer for the session, Aamer Ahmed Khan said it is important that the journalists should remain ethical while reporting on child-sensitive issues. He explained that best practices are adopted by International Media Organisations and the significance of maintaining children identify safe. He also emphasised on the importance of media's role in eradicating polio from Pakistan. He stated that the current Polio situation in Pakistan has come to a point where not only one organisation or stakeholder can take control but each and every one of us should play our role. It is everyone's duty to

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step forward and contribute whatever possible in this wise cause for the betterment of our children, for the betterment of our country,

News: Journalists form body to play active role against polio Publication: Pakistan Press Foundation Date : June 13, 2012 Web Address:- http://www.pakistanpressfoundation.org/general/52500

Journalists form body to play active role against polio

Posted by ppf.admin on June 13th, 2012

PESHAWAR – As a response to the growing number of polio cases in the country, Peshawar Press Club Tuesday announced the form ‘Journalists Against Polio’ in a bid to help the officials in the anti-polio drives in the province.

President Peshawar Press Club Saiful Islam Saifi made the announcement during a Health Journalism Workshop arranged by Misal Pakistan, a non-governmental organisation (NGO).

Saifi said healthcare system in Pakistan remained a focus for critical debate in the country’s media and at government-level: whether they are of achieving the United Nations Millennium Development Goals or the ghastly condition of the basic health units. “It has been researched that as many as thousands of Pakistani children missed their polio drops in the past couple of years with the worst-affected areas being Khyber Pakhtunkhwa and Fata,” he remarked. The daylong workshop was attended by journalists from both print and electronic media. The trainers included Aamir Ahmed Khan, BBC Global Urdu Service Head, Azmat Abbas from UNICEF, Amir Jahangir, Mishal Pakistan; Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan, and Dr. Obaidul Islam, World Health Organisation.

Aamer Ahmed Khan said that it is critical that the journalists should remain ethical while reporting on child-sensitive issues.

He explained best practices adopted by International Media Organizations and the significance of maintaining children identify safe. He also emphasized on the importance of media’s role in eradicating polio from Pakistan. He stated that the current Polio situation in Pakistan has come to a point where not only one organization or stakeholder can take control but also each and every one of us should play our role.

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It is everyone’s duty to step forward and contribute whatever possible in this wise cause for the betterment of our children and for the betterment of our country, Pakistan. According to him, Journalists being a vital part of our society should contribute by taking supportive actions towards the eradication of polio.

News: Journalists form body to play active role against polio Publication: The Nation Islamabad Date : June 13, 2012 Page No:- 15 ( Khayberpak) Web Address:- http://www.nation.com.pk/pakistan-news-newspaper-daily-english-online/national/13-Jun-2012/journalists-form-body-to-play-active-role-against-polio

Journalists form body to play active role against polio By: Our Staff Reporter | June 13, 2012 | 0

PESHAWAR – As a response to the growing number of polio cases in the country, Peshawar Press Club Tuesday announced the form ‘Journalists Against Polio’ in a bid to help the officials in the anti-polio drives in the province.

President Peshawar Press Club Saiful Islam Saifi made the announcement during a Health Journalism Workshop arranged by Misal Pakistan, a non-governmental organisation (NGO).

Saifi said healthcare system in Pakistan remained a focus for critical debate in the country’s media and at government-level: whether they are of achieving the United Nations Millennium Development Goals or the ghastly condition of the basic health units. “It has been researched that as many as thousands of Pakistani children missed their polio drops in the past couple of years with the worst-affected areas being Khyber Pakhtunkhwa and Fata,” he remarked. The daylong workshop was attended by journalists from both print and electronic media. The trainers included Aamir Ahmed Khan, BBC Global Urdu Service Head, Azmat Abbas from UNICEF, Amir Jahangir, Mishal Pakistan; Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan, and Dr. Obaidul Islam, World Health Organization.

Aamer Ahmed Khan said that it is critical that the journalists should remain ethical while reporting on child-sensitive issues.

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He explained best practices adopted by International Media Organizations and the significance of maintaining children identify safe. He also emphasized on the importance of media’s role in eradicating polio from Pakistan.

He stated that the current Polio situation in Pakistan has come to a point where not only one organization or stakeholder can take control but also each and every one of us should play our role. It is everyone’s duty to step forward and contribute whatever possible in this wise cause for the betterment of our children and for the betterment of our country, Pakistan. According to him, Journalists being a vital part of our society should contribute by taking supportive actions towards the eradication of polio.

News: Peshawar Press Club Journalists ‘Against Polio Forum’ launched Publication: Daily Mashriq Peshawar Date : June 13, 2012 Web Address:-

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Media Coverage

Quetta

News: QPC join journalists against polio forum Publication: Daily Balochistan Express

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News: Journalists form body Against Polio Publication: The Balochistan Times Date : June 17, 20

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Publication: The Zamana Date : June 17, 20

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News: Quetta Press Club joins the Journalists against Polio forum Publication: Pakistan News Release Date: June 16, 20 News Links : http://www.pakistannewsreleases.com/?p=32413

Quetta Press Club joins the Journalists against Polio forum

Quetta, June 16, 2012 (PPI-OT): The journalists from Quetta also put their weight behind polio eradication efforts in the country by joining the “Journalists Against Polio” to play their part in the alarming situation of growing number of Polio cases in the province. This was announced today by Saleem Shahid, President Quetta Press Club during a health journalism workshop organized by the Press Club and Unicef.

Speaking over the occasion, President Quetta Press Club, Saleem Shahid emphasized the importance of training in journalism and especially for a sensitive issue like polio. He said, “Pakistani media has to play its role in bringing issues like polio into public debate, Pakistan is among the last three countries that have not been able to eradicate Polio”.

He further added that “It has been researched that thousands of children missed their polio drops in the past couple of years with the worst-affected areas being in Baluchistan”, as a result, children in Pakistan are still being disabled by polio despite efforts having been made to eradicate the disease.

The day-long workshop was attended by journalists from leading publications, news channels and radio stations. Recently, The World Health Assembly has declared Polio as a global emergency during the recently held meeting in Geneva, however the Government of Pakistan declared Polio as a national emergency in January 2011.

The trainers included senior journalist Amir Zia, Editor The News International, Amir Jahangir, CEO Mishal Pakistan; Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan, Dr. Yousaf Bazinjo, Project Director EPI Balochistan, Masooma Qurban and Azmat Abbas from UNICEF Pakistan.

Amir Zia emphasized the role of a journalist in creating awareness on critical issues. He also emphasized media’s role in eradicating polio from Pakistan. He said that the current Polio situation in Pakistan has come to a point where not only one organization or stakeholder can take control but all stakeholders need to play their role.

In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index.

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Puruesh Chaudhary, Ambassador to Pakistan from the Center for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child-sensitive issues.

The workshop was attended by leading journalists from print and electronic media from English, Urdu and regional press.

News: Pakistan: Journalists form body against polio Publication: Lixis Nexis Date: June 18, 20 News Links : hhttp://www6.lexisnexis.com/publisher/EndUser?Action=UserDisplayFullDocument&orgId=574&topicId=100007195&docId=l:1689397315&Em=7&start=22

June 18, 2012 Monday Pakistan: Journalists form body against polio Quetta, June 18 -- The journalists from Quetta also put their weight behind polio eradication efforts in the country by joining the "Journalists Against Polio" to play their part in the alarming situation of growing number of Polio cases in the province. This was announced today by Saleem Shahid, President Quetta Press Club during a health journalism workshop organized by the Press Club and Unicef. Speaking over the occasion, President Quetta Press Club, Saleem Shahid emphasized the importance of training in journalism and especially for a sensitive issue like polio. He said, "Pakistani media has to play its role in bringing issues like polio into public debate, Pakistan is among the last three countries that have not been able to eradicate Polio". He further added that "It has been researched that thousands of children missed their polio drops in the past couple of years with the worst-affected areas being in Baluchistan", as a result, children in Pakistan are still being disabled by polio despite efforts having been made to eradicate the disease. The day-long workshop was attended by journalists from leading publications, news channels and radio stations. Recently, The World Health Assembly has declared Polio as a global emergency during the recently held meeting in Geneva, however the Government of Pakistan declared Polio as a national emergency in January 2011. The trainers included senior journalist Amir Zia, Editor The News International, Amir Jahangir, CEO Mishal Pakistan; Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan, Dr. Yousaf Bazinjo, Project Director EPI Balochistan, Masooma Qurban and Azmat Abbas from UNICEF Pakistan. Amir Zia emphasized the role of a journalist in creating awareness on critical issues. He also emphasized media's role in eradicating polio from Pakistan. He said that the current Polio situation in Pakistan has come to a point where not only one organization or stakeholder can take control but all stakeholders need to play their role.

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In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO's World Health indicators, UN's MDGs and World Economic Forum's Global Competitiveness Index. Puruesh Chaudhary, Ambassador to Pakistan from the Center for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child-sensitive issues. The workshop was attended by leading journalists from print and electronic media from English, Urdu and regional press Published by HT Syndication with permission from Right Vision News. For any query with respect to this article or any other content requirement, please contact Editor at [email protected] June 18, 2012

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News: Quetta Press Club joins the Journalists against Polio Forum Publication: Daily The News Lark Date: June 18, 2012 Web Address:-

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Media Coverage

Karachi

News: Need to cover children’s issues sensitively stressed Publication: The News International Karachi Date: June 21, 2012 Web Address:- http://www.thenews.com.pk/Todays-News-4-115661-Need-to-cover-childrens-issues-sensitively-stressed

Need to cover children’s issues sensitively stressed Shahid Husain Thursday, June 21, 2012 From Print Edition Karachi

A first-of-its-kind media training workshop — focusing on issues relating to the coverage of children including exploitation, healthcare and forced labour — was held at a local hotel on Wednesday.

The speakers highlighted the importance of following the code of conduct while reporting on these sensitive problems.

They called for creating greater awareness about issues relating to children, who were the most vulnerable segment of society, not just on the streets, but also at their workplaces, educational institutions and even homes.

The daylong workshop on health reporting was jointly organised by Unicef-Pakistan, the Centre for International Media Ethics, media-related NGO Mishal and the Karachi Press Club.

Amir Zia, Editor The News, Karachi, said often non-issues and sensational reporting dominated the media, underplaying healthcare, education and a host of other social and development issues.

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“The most sacred thing in reporting remains facts,” said Zia, who was the keynote speaker at the workshop.

“Today, however, facts and opinions have merged together. Reporting should not be opinionated. For opinions, there are op-ed pages in newspapers.”

Observing that children were the most vulnerable section of society, Zia said one could write stories on street children, human smuggling and child abuse, but needed to cover these issues in a sensitive manner.

“If we write a piece on child abuse, we need to be very careful and should never identify the victims or publish their photographs.”

Referring to the impact of violence on children, he said he had seen children playing a game in the lanes in the early 90s, for which they had coined the name, “Tashadud, tashasdud (Torture, torture)!”

Zia agreed that certain NGOs were exploiting street children. “We also need to create awareness among parents because children are fearful of the happenings around them.”

He also noted that victims of abuse become abusers themselves. “Extremist forces are not only brainwashing children, but also turning them into suicide bombers.”

Expanded Programme on Immunisation Deputy Project Director Dr Rizwana Memon said there were 22 polio cases reported in Sindh in 2012 as compared to 51 in 2011.

Giving details about the disease, she said 50 percent of the children affected by polio were under the age of three. “Sewage and unclean drinking water are polio reservoirs.”

She said the polio eradication vaccine, procured by Unicef, was the only protector against the disease and it is distributed worldwide with uniform quality.

Karachi Press Club President Tahir Hasan Khan announced the formation of a forum — Journalists Against Polio.

He said the KPC, being the largest journalists’ club of the country, remained active in training and human resource development of media personnel as well as highlighting the issues that concerned the well-being of citizens.

Senior journalist Mukhtar Alam commented that editors, sub-editors and reporters had become NGO-oriented.

Amir Jahangir and Puruesh Chaudhary, CEO and director content of Mishal, respectively, also spoke on the occasion, urging the journalists to use indicators in their stories.

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News: Outbreak of polio feared over next few months Publication: Dawn Karachi Date: June 21, 2012

Web Address:- http://dawn.com/2012/06/21/outbreak-of-polio-feared-over-next-few-months/

Outbreak of polio feared over next few months

KARACHI, June 20: While only three cases of polio have been reported across the province since the year’s beginning, an upsurge is feared during the next four months, said Dr Rizwana Memon, a senior polio officer, while speaking at a workshop on Wednesday.

The media workshop on healthcare issues of children-polio was jointly organised by the Karachi Press Club, the United Nations Children’s Fund (Unicef) and a non-governmental organisation, Mishal Pakistan.

Dr Memon, who is deputy project manager of the expanded programme on immuisation in Sindh, appealed to all stakeholders to remain alert this summer as the next few months were critical as far as a polio outbreak was concerned.

She said the fact that Sindh had reported only three out of 22 polio cases in the country was relatively a comfortable situation. “However, if we see the trend of new polio cases reporting in the previous years, it can be safely said that July to October are peak months for the spread of polio virus in the province,” she said.

To fight and eradicate the dreaded virus, there was a crucial need to remain cautious and continue with the serious efforts, she reiterated.

Combined efforts of all the stakeholders, including planners, field executers, vaccinators and volunteers, were required to achieve desired results, she said, expressing the hope that all children up to five years would be covered during the national polio immunisation campaign planned in July.

With the help of visual aid, she explained that Pakistan reported almost half of its total polio cases during the four months from July to October in 2009, 2010 and 2011. She said that Pakistan topped the list of three polio endemic countries, the other two being Afghanistan and Nigeria.

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She was of the opinion that well-coordinated and concerted efforts were needed in high-risk areas to avert a polio outbreak. Towns such as Gadap, Baldia, Gulshan-i-Iqbal in Karachi were at the lower ebb as far as the presence of polio virus in the environmental sampling was concerned, she said. Sampling results had shown no presence of the virus in sewerage samples collected from Baldia this year, she said, adding that Gadap and Gulshan-i-Iqbal reported 29 per cent and six per cent presence of polio virus, respectively, in the environmental samples collected from there.

Replying to questions, Dr Memon said that sewage and drinking water served as the main reservoir of polio virus and as such the authorities concerned were required to improve the sanitation and hygiene conditions, particularly in the polio-infected parts of the province.

She said that supplemental additional doses, in addition to the three doses of routine immunisation against polio, were absolutely necessary to be confident that a child was protected. It might not be possible at this stage to determine the immune status of each and every child, she said. But every child could be administered anti-polio drops in supplementary immunisation activities, she added.

The oral polio vaccine procured by Unicef was the only protection against polio and everyone of the stakeholders, including journalists, needed to eliminate misconceptions related to the polio immunisation and the dreaded virus.

Senior journalist Amir Zia talked on reporting on children issues and Pakistan media needed to ensure all care and sensitivity while bringing the issues like polio into public debate.

In his presentation on health indicators, chief executive officer of NGO Mishal said that an environment was needed for expeditious exercises to meet the targets set under the UN millennium development goals.

President of Karachi Press Club Tahir Hasan Khan and Puruesh Chaudhary of the Centre for International Media Ethics also spoke.

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News: Out Media urged to play its due role for health sector Publication: Daily Times Karachi Date: June 21, 2012 Web Address:- http://www.dailytimes.com.pk/default.asp?page=2012\06\21\story_21-6-2012_pg12_1

Thursday, June 21, 2012

Media urged to play its due role for health sector

* KPC president says a high internally displaced persons’ influx into Sindh resulted in increase of polio cases By Asad Farooq KARACHI: “Not only is the media a primary source of molding public opinion but it also is a key role player in decision making and policy designing. It is the collective responsibility of journalists to play their due role in highlighting health issues besides spreading awareness against myths about vaccination.” These views were expressed by the speakers of a daylong workshop for health journalists, jointly organised by the Karachi Press Club (KCP) and MISHAL, a non-governmental organisation associated with World Economic Forum (WEF), here on Wednesday. The workshop included interactive sessions, speeches, presentations and activities. Expressing his views, Amir Zia, editor of a local daily said that children’s issues should be handled with extreme care and sensitivity ensuring safety and privacy. He emphasised journalists’ role in creating awareness and fighting myths that become a source of usurping basic child rights. He urged media men to avoid exaggeration besides asking them to highlight medical issues and spread awareness in appropriate manner.

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KPC President Tahir Hasan Khan said being the largest journalists club of the country, the KPC had always taken initiatives for the training of media personnel and safeguarding the rights of citizens. “Pakistani media has to play its role for highlighting issues like polio,” he said, adding that it has been researched that thousands of children missed their polio drops in past couple of years with the worst-affected areas being FATA and Balochistan. A high internally displaced persons’ influx into Sindh resulted in an increase in the number of polio cases especially in Karachi, he said. In 2011, Pakistan reported 198 polio cases in total out of which 23 were from Khyber Pakhtunkhwa, 59 from FATA, 73 from Balochistan, one from Gilgit-Baltistan, nine from Punjab and 33 from Sindh. MISHAL Pakistan CEO Amir Jahangir shed light on the health indicators with the help of a multimedia presentation. He informed the workshop how international organisations set indicators for a country. He also shared the importance of health indicators and how journalists could benefit from the WHO’s World Health Indicators, United Nations MDGs and World Economic Forum’s Global Competitiveness Index. On the occasion, representatives of United Nations Children’s Fund (UNICEF) and other organisations responded to the queries of journalists about polio eradication campaigns in the countries, its design and impacts. The daylong programme culminated at an interesting activity, followed by a certificate distribution ceremony, designed to educate journalists on the challenges for such campaigns. Centre for International Media Ethics (CIME) Ambassador to Pakistan Puruesh Chaudhary, Dr Shaukat Ali and Hameed Kashan from UNICEF Pakistan and Deputy Director Projects EPI Dr Rizwana Memon also expressed their views. They highlighted that 22 polio cases have so far been reported in 2012 in various parts of the country with the highest number of victims hailed from Khyber Pakhtunkhwa and Federally Administered Tribal Areas (FATA) where a total of 15 cases were brought to the notice of authorities. In Sindh, the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced persons, while in KP and FATA the continued conflict situation. The workshop also agreed to form a forum called ‘Journalists Against Polio’ as initiated by the Peshawar Press Club.

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News: 22 polio cases reported this year so far: moot told Publication: One Pakistan News Date: June 21, 2012 Web Address:- http://pakistan.onepakistan.com/news/health/102019-22-polio-cases-reported-this-year-so-far-moot-told.html

22 polio cases reported this year so far: moot told Posted about 14 hours ago | Karachi: During the ongoing year so far 22 polio cases have been reported from different areas of the country, including three cases from Sindh province.

This was informed by Deputy Director of Expanded Program on Immunization (EPI) Sindh Dr Rizwana to a training workshop on health reporting by UNICEF Islamabad in collaboration with Karachi Press Club (KPC), on Wednesday at local hotel.

She said this year four polio cases were confirmed from Khyber-Pakhtunkhwa, 11 from Fata, 2 each from Balochistan and Punjab, and 3 from Sindh (Hyderabad, Mirpurkhas and Larkana).

She said polio is an infectious disease caused by poliovirus, which affects the nervous system, creating a permanent disability.

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She said polio affects mostly children under 3 years of age(50% of all cases). The infection leads to irreversible paralysis with maximum effect taking place in 3-4 days. Legs are affected more than arms, while paralysis of respiratory muscles is life threatening. Human are the only reservoir for the poliovirus. The virus does not naturally reproduce in any other species.

Transmissions is usually fecal-oral. Virus sheds from stool for 4-6 weeks. She informed that Polio vaccine is the only protection against polio. After three doses of routine vaccination only about 70% of children develops immunity to the P-1 and P-3 components in sub-continent. Supplemental additional doses are absolutely necessary to be confident that every child is protected.

President Karachi Press Club Tahir Hasan Khan, health officer UNICEF Shoukat Ali Chandio, Puruesh Chaudhary, Amir Jahangir and many health reporters were present.

News: 22 polio cases reported this year so far: moot told Publication: PPI Date: June 21, 2012 Web Address:- http://www.ppinewsagency.com/?p=45293

22 polio cases reported this year so far: moot told

20 June 2012

Karachi: During the ongoing year so far 22 polio cases have been reported from different areas of the country, including three cases from Sindh province. This was informed by Deputy Director of Expanded Program on Immunization EPI Sindh Dr Rizwana to a training workshop on health reporting by UNICEF Islamabad in collaboration with Karachi Press Club KPC, on Wednesday at local hotel.

She said this year four polio cases were confirmed from Khyber Pakhtunkhwa, 11 from Fata, 2 each from Baluchistan and Punjab, and 3 from Sindh Hyderabad, Mirpurkhas and Larkana. She said polio is an infectious disease caused by poliovirus, which affects the nervous system, creating a permanent disability.

She said polio affects mostly children under 3 years of age50% of all cases. The infection leads to irreversible paralysis with maximum effect taking place in 34 days. Legs are affected more than arms,

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while paralysis of respiratory muscles is life threatening. Human are the only reservoir for the poliovirus. The virus does not naturally reproduce in any other species.

Transmissions is usually fecaloral. Virus sheds from stool for 46 weeks. She informed that Polio vaccine is the only protection against polio. After three doses of routine vaccination only about 70% of children develops immunity to the P1 and P3 components in subcontinent. Supplemental additional doses are absolutely necessary to be confident that every child is protected.

President Karachi Press Club Tahir Hasan Khan, health officer UNICEF Shoukat Ali Chandio, Puruesh Chaudhary, Amir Jahangir and many health reporters were present.

News: 22 polio cases reported this year in country: Dr. Rizwana Publication: Daily Jang Date: June 21, 2012 Web Address: - http://e.jang.com.pk/06-21-2012/karachi/pic.asp?picname=05_07.gif

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Media Coverage

Lahore

News: Call to promote ethical reporting on child issues Publication: The News International Karachi Date: July 6, 2012 Web Address:- http://www.thenews.com.pk/Todays-News-5-118832-Call-to-promote-ethical-reporting-on-child-issues

Call to promote ethical reporting on child issues By Our Correspondent Friday, July 06, 2012 From Print Edition A media workshop on the coverage of sensitive issues relating to children, including their exploitation, health care and rights, was held on Wednesday here at a local hotel in which the Lahore Press Club announced the formation of a Journalist Forum against polio.

The workshop was organized by the Lahore Press Club in collaboration with a non-government organization (NGO) working for creating awareness of critical issues relating to the media and journalistic ethics.

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and are exposed to victimization and harassment even in places considered safe for them. One of the key issues highlighted by the speakers remained issues relating to their health care, especially polio, which continues to remain a major problem in Pakistan, one of the only three countries of the world where this disease continues to cripple children below the age of five years.

The speakers highlighted the fact that, in 2012, as many as 22 polio cases were reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities. In Sindh, the number of reported polio cases is three while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the

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influx of internally displaced people while in KP and FATA, continued conflict situation is the reason.

Speaking on the occasion LPC president Arshad Ansari said that, being the leading journalists club of the country, it has always taken initiatives for the training of media personnel and safeguarding the rights of citizens. He said that the Journalists Forum against Polio would play their part in creating awareness regarding the alarming situation of growing number of polio cases in the country.

Pakistani media has to play its role in bringing issues, like polio, into public debate, he said. It has been researched that thousands of children missed their polio in the past couple of years with the worst affected areas being in FATA and Baluchistan, a high number of IDPs influx into Sindh has resulted in increased number of polio cases from Sindh, especially in Karachi.

Pakistan reported 198 polio cases in 2011 whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, one in Gilgit Baltistan, nine in Punjab and 33 in Sindh.

The trainers included senior journalist Amir Zia, The News International Karachi editor Puruesh Chaudhry, Centre for International Media Ethics Ambassador to Pakistan, Amir Jahangir, CEO Mishal Pakistan, Dr Asif Ahmed from WHO Marium Zaidi and Azmat Abbas from UNICEF Pakistan.

Amir Zia, speaking on the occasion, said that children issues should be covered with extreme care and sensitivity ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths, which curbs basic child rights and even denies them basic immunizations, including polio drops, in many parts of Pakistan.

In the presentation on the health indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum, shared the importance of health indicators and how journalists could benefit from the WHO’s world health indicators, UN’s MDGs and world Economic Forum’s Global Competitiveness Index.

Puruesh Chaudhry, Ambassador to Pakistan from the Centre for International Media Ethics, a Brussels based media think thank, highlighted the importance of media ethics in reporting on child sensitive issues.

The world health assembly declared polio as a global emergency during the recently held meeting in Geneva, where the government of Pakistan declared polio as a national emergency in January 2011. The journalists against polio forum was launched by Peshawar Press Club president Saiful Islam Saifi earlier this month and the journalists from Quetta and the Karachi Press Clubs have also extended their cooperation on this.

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News: Publication: Daily Waqt Lahore Date: July 6, 2012 Web Address:- http://www.dailywaqt.com/openlink.asp?ddir=060712&im=p3-30.gif

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Media Coverage

Islamabad

News: Health journalists unite against polio Publication: The News International Karachi Date: July 12, 2012 Web Address:- http://www.thenews.com.pk/Todays-News-6-119955-Health-journalists-unite-against-polio

Health journalists unite against polio Our correspondent Thursday, July 12, 2012 From Print Edition City Page (Page 20) Islamabad

The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held on Wednesday, in which the journalists working in the health sector made a consensus to the form a journalist forum against polio.

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimisation and harassment even in places considered safe for them.

One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan — one of the only three countries of the world where this disease continues to cripple children below the age of five years.

The workshop was organised by Mishal Pakistan — a non-government organisation working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan.

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The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber-Pakhtunkhwa and Fata where a total of 15 cases have been brought to the notice of authorities. In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs), while in KP and Fata remains the continued conflict situation.

The trainers included senior journalist Fahd Hussain; Richard Leiby, Washington Post Bureau Chief Puruesh Chaudhary, Centre for International Media Ethics (CIME) Ambassador to Pakistan Amir Jahangir, CEO Mishal Pakistan Dr. Shamshair Ali Khan and Azmat Abbas from Unicef Pakistan.

Richard Leiby while speaking on the occasion said that children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasised the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunisations including polio drops in many parts of Pakistan.

In the presentation on the Health Indicators, Amir Jahangir shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index.

Dr. Shamshair Ali Khan representing Unicef said that Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber-Pakhtunkhwa, 59 in Fata, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh

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News: Health journalists unite against polio Publication: Daily Times Date: July 13, 2012 Web Address:- http://www.dailytimes.com.pk/default.asp?page=2012\07\13\story_13-7-2012_pg11_2

Friday, July 13, 2012

Health journalists unite against polio

Islamabad: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights, was held on Wednesday at Marriott Hotel. The journalists attending the workshop, especially those working in the health sector, pledged to form the forum, ‘Journalist Forum Against Polio’, to fight the disease.

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimisation and harassment even in places considered safe for them. One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years.

The workshop was organised by Mishal Pakistan – a non-government organisation working for the creation of awareness on critical issues relating to the media and journalistic ethics. The press clubs also supported the initiative across Pakistan. The speakers highlighted the fact that in 2012 so far, 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities.

In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs). staff report

Page 115: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

114 Final Report “Capacity Building of Health Journalists on POLIO”

News: Media workshop on issues relating to children, their healthcare and rights’ concludes

Publication: Pakistan News Releases

Date: July 11, 2012

Web Address:- http://www.pakistannewsreleases.com/?p=34155

Media workshop on issues relating to children, their healthcare and rights’

concludes

July 11, 2012 PNR Team No comments

Islamabad, July 11, 2012 (PPI-OT): The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held on Wednesday at Marriott Hotel in Islamabad in which the journalists working in the health sector made a consensus to the form a journalist forum against polio.

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimization and harassment even in places considered safe for them.

One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years.

The workshop was organized by Mishal Pakistan – a non-government organization working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan.

The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities.

In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs), while in KP and FATA remains the continued conflict situation.

Page 116: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

115 Final Report “Capacity Building of Health Journalists on POLIO”

The trainers included senior journalist Fahad Hussain; Richard Leiby, Bureau Chief of the Washington Post, Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan; Amir Jahangir, CEO Mishal Pakistan; Dr. Shamshair Ali Khan and Azmat Abbas from UNICEF Pakistan.

Speaking on the occasion, Fahad Hussain, former director news Express, ARY TV and editor shared his views on how an Editor’s mind works. He told the participants how should a journalists position their stories on social issues, especially on health and children related topics.

Richard Leiby, bureau chief of the Washington Post, while speaking on the occasion said that children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunizations including polio drops in many parts of Pakistan.

In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index. He said that “Journalists Against Polio” will play their part in creating awareness regarding the alarming situation of growing number of Polio cases in the country.

Puruesh Chaudhary, Ambassador to Pakistan from the Center for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child-sensitive issues.

“Pakistani media has to play its role in bringing issues like polio into public debate,” she said. “It has been researched that thousands of children missed their polio drops in the past couple of years with the worst-affected areas being in FATA and Baluchistan, a high number of IDPs influx into Sindh has resulted in increased number of Polio cases from Sindh especially in Karachi”.

Dr. Shamshair Ali Khan representing UNICEF said that Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh.

The World Health Assembly declared Polio as a global emergency during the recently held meeting in Geneva, whereas the Government of Pakistan declared Polio as a national emergency in January 2011.

The “Journalists Against Polio” forum was launched by the Peshawar Press Club president Saiful Islam Saifi earlier last month and the journalists from Quetta Press Club and journalists from Lahore and Karachi have also extended their cooperation on this.

The day-long workshop was attended by health journalists from leading publications, news channels and radio stations.

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� Amir Jahangir

July 23, 2012

116 Final Report “Capacity Building of Health Journalists on POLIO”

News: Health journalists unite against polio Publication: PakMed Info Forum Date: July 11, 2012 Web Address:- http://pakmed.net/college/forum/?p=50696

Published on July 13, 2012 at 5:54 am

Health journalists unite against polio

Islamabad: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights, was held on Wednesday at Marriott Hotel. The journalists attending the workshop, especially those working in the health sector, pledged to form the forum, ‘Journalist Forum Against Polio’, to fight the disease. The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimisation and harassment even in places considered safe for them. One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years. The workshop was organised by Mishal Pakistan – a non-government organisation working for the creation of awareness on critical issues relating to the media and journalistic ethics. The press clubs also supported the initiative across Pakistan. The speakers highlighted the fact that in 2012 so far, 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities. In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio

Page 118: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

117 Final Report “Capacity Building of Health Journalists on POLIO”

cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs).

News: Workshop on health journalism concludes with “Journalists Against Polio” forum Publication: PPI News Date: July 11, 2012 Web Address:- http://www.ppinewsagency.com/?p=50480

Workshop on health journalism concludes with “Journalists Against Polio” forum

11 July 2012 2 views No Comment

ISLAMABAD: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held here on Wednesday at local hotel in which the journalists working in the health sector made a consensus to the form a journalist forum against polio.

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimization and harassment even in places considered safe for them.

One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years.

Page 119: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

118 Final Report “Capacity Building of Health Journalists on POLIO”

The workshop was organized by Mishal Pakistan – a nongovernment organization working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan.

The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities. In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people IDPs, while in KP and FATA remains the continued conflict situation.

The trainers included senior journalist Fahad Hussain; Richard Leiby, Bureau Chief of the Washington Post, Puruesh Chaudhary, Centre for International Media Ethics CIME Ambassador to Pakistan; Amir Jahangir, CEO Mishal Pakistan; Dr. Shamshair Ali Khan and Azmat Abbas from UNICEF Pakistan.

Speaking on the occasion, Fahad Hussain, former director news Express, ARY TV and editor shared his views on how an Editor’s mind works. He told the participants how should a journalists position their stories on social issues, especially on health and children related topics.

Richard Leiby, bureau chief of the Washington Post, while speaking on the occasion said that children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunizations including polio drops in many parts of Pakistan.

In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index. He said that “Journalists Against Polio” will play their part in creating awareness regarding the alarming situation of growing number of Polio cases in the country.

Puruesh Chaudhary, Ambassador to Pakistan from the Centre for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child sensitive issues. “Pakistani media has to play its role in bringing issues like polio into public debate,” she said. “It has been researched that thousands of children missed their polio drops in the past couple of years with the worst affected areas being in FATA and Baluchistan, a high number of IDPs influx into Sindh has resulted in increased number of Polio cases from Sindh especially in Karachi”.

Page 120: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

119 Final Report “Capacity Building of Health Journalists on POLIO”

Dr. Shamshair Ali Khan representing UNICEF said that Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh.

The World Health Assembly declared Polio as a global emergency during the recently held meeting in Geneva, whereas the Government of Pakistan declared Polio as a national emergency in January 2011.

The “Journalists Against Polio” forum was launched by the Peshawar Press Club president Saiful Islam Saifi earlier last month and the journalists from Quetta Press Club and journalists from Lahore and Karachi have also extended their cooperation on this.

The daylong workshop was attended by health journalists from leading publications, news channels and radio stations.

News: Workshop on health journalism concludes with “Journalists Against Polio” forum Publication: Congoo Date: July 11, 2012 Web Address:- http://www.congoo.com/news/2012July12/Workshop-health-journalism-concludes-Against

Workshop on health journalism concludes with “Journalists Against Polio” forum

11 July 2012 2 views No Comment

ISLAMABAD: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held here on Wednesday at local hotel in which the journalists working in the health sector made a consensus to the form a journalist forum against polio.

Page 121: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

120 Final Report “Capacity Building of Health Journalists on POLIO”

The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimization and harassment even in places considered safe for them.

One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years.

The workshop was organized by Mishal Pakistan – a nongovernment organization working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan.

The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities. In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people IDPs, while in KP and FATA remains the continued conflict situation.

The trainers included senior journalist Fahad Hussain; Richard Leiby, Bureau Chief of the Washington Post, Puruesh Chaudhary, Centre for International Media Ethics CIME Ambassador to Pakistan; Amir Jahangir, CEO Mishal Pakistan; Dr. Shamshair Ali Khan and Azmat Abbas from UNICEF Pakistan.

Speaking on the occasion, Fahad Hussain, former director news Express, ARY TV and editor shared his views on how an Editor’s mind works. He told the participants how should a journalists position their stories on social issues, especially on health and children related topics.

Richard Leiby, bureau chief of the Washington Post, while speaking on the occasion said that children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunizations including polio drops in many parts of Pakistan.

In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index. He said that “Journalists Against Polio” will play their part in creating awareness regarding the alarming situation of growing number of Polio cases in the country.

Puruesh Chaudhary, Ambassador to Pakistan from the Centre for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child

Page 122: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

121 Final Report “Capacity Building of Health Journalists on POLIO”

sensitive issues. “Pakistani media has to play its role in bringing issues like polio into public debate,” she said. “It has been researched that thousands of children missed their polio drops in the past couple of years with the worst affected areas being in FATA and Baluchistan, a high number of IDPs influx into Sindh has resulted in increased number of Polio cases from Sindh especially in Karachi”.

Dr. Shamshair Ali Khan representing UNICEF said that Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh.

The World Health Assembly declared Polio as a global emergency during the recently held meeting in Geneva, whereas the Government of Pakistan declared Polio as a national emergency in January 2011.

The “Journalists Against Polio” forum was launched by the Peshawar Press Club president Saiful Islam Saifi earlier last month and the journalists from Quetta Press Club and journalists from Lahore and Karachi have also extended their cooperation on this.

The daylong workshop was attended by health journalists from leading publications, news channels and radio stations.

News: Journalists against Polio” forum launched Publication: Pamirtimes.net Date: July 12, 2012 Web Address:- http://pamirtimes.net/2012/07/12/journalists-against-polio-forum-launched/

“Journalists Against Polio” forum launched

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� Amir Jahangir

July 23, 2012

122 Final Report “Capacity Building of Health Journalists on POLIO”

Islamabad: Health Training Workshop in Islamabad launched Journalists Against Polio

Islamabad, July 11: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held on Wednesday at Marriott Hotel in Islamabad in which the journalists working in the health sector made a consensus to the form a journalist forum against polio. The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimization and harassment even in places considered safe for them.One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years. The workshop was organized by Mishal Pakistan – a non-government organization working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan.The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims hailing from Khyber Pakhtunkhwa and FATA where a total of 15 cases have been brought to the notice of authorities. In Sindh the number of reported polio cases is three, while in Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs), while in KP and FATA remains the continued conflict situation.

Page 124: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

123 Final Report “Capacity Building of Health Journalists on POLIO”

The trainers included senior journalist Fahad Hussain; Richard Leiby, Bureau Chief of the Washington Post, Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan; Amir Jahangir, CEO Mishal Pakistan; Dr. Shamshair Ali Khan and Azmat Abbas from UNICEF Pakistan.

Speaking on the occasion, Fahad Hussain, former director news Express, ARY TV and editor shared his views on how an Editor’s mind works. He told the participants how should a journalists position their stories on social issues, especially on health and children related topics.

Richard Leiby, bureau chief of the Washington Post, while speaking on the occasion said that children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunizations including polio drops in many parts of Pakistan.

In the presentation on the Health Indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index. He said that “Journalists Against Polio” will play their part in creating awareness regarding the alarming situation of growing number of Polio cases in the country.

Puruesh Chaudhary, Ambassador to Pakistan from the Center for International Media Ethics, a Brussels based media think tank, highlighted the importance of media ethics in reporting on child-sensitive issues. “Pakistani media has to play its role in bringing issues like polio into public debate,” she said. “It has been researched that thousands of children missed their polio drops in the past couple of years with the worst-affected areas being in FATA and Baluchistan, a high number of IDPs influx into Sindh has resulted in increased number of Polio cases from Sindh especially in Karachi”.

Dr. Shamshair Ali Khan representing UNICEF said that Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh.

The World Health Assembly declared Polio as a global emergency during the recently held meeting in Geneva, whereas the Government of Pakistan declared Polio as a national emergency in January 2011.

The “Journalists Against Polio” forum was launched by the Peshawar Press Club president Saiful Islam Saifi earlier last month and the journalists from Quetta Press Club and journalists from Lahore and Karachi have also extended their cooperation on this.

The day-long workshop was attended by health journalists from leading publications, news channels and radio stations.

Page 125: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

124 Final Report “Capacity Building of Health Journalists on POLIO”

News: Health journalists unite against polio Publication: Journlasimpakistan.com Date: July 12, 2012 Web Address:- http://www.journalismpakistan.com/news-detail.php?newsid=280

Health journalists unite against polio

JournalismPakistan.com July 12, 2012

ISLAMABAD: The first of its kind media workshop on the coverage of sensitive issues relating to children, including their exploitation, healthcare and rights was held in Islamabad in which journalists working in the health sector made a consensus to form a journalist forum against polio. The focus of the workshop was to promote ethical reporting on issues relating to children who remain the most vulnerable segment of the society and remain exposed to victimization and harassment even in places considered safe for them. One of the key issues highlighted by the speakers remained related to healthcare, especially polio, which continues to remain a major problem in Pakistan – one of the only three countries of the world where this disease continues to cripple children below the age of five years. The workshop was organized by Mishal Pakistan – a non-government organization working for creating awareness on critical issues relating to the media and journalistic ethics. The initiative was also supported by the press clubs across Pakistan. The speakers highlighted the fact that in 2012 so far 22 polio cases have been reported in various parts of Pakistan with the highest number of victims were from Khyber Pakhtunkhwa and FATA

Page 126: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

125 Final Report “Capacity Building of Health Journalists on POLIO”

where a total of 15 cases have surfaced. In Sindh the number of reported polio cases is three, while in the Balochistan and Punjab provinces two polio cases each have been reported. One of the major reasons for the polio cases in Sindh remains the influx of internally displaced people (IDPs), while in KP and FATA it is the continued conflict situation. The trainers included senior journalist Fahad Hussain; Richard Leiby, Bureau Chief of the Washington Post, Puruesh Chaudhary, Center for International Media Ethics (CIME) Ambassador to Pakistan; Amir Jahangir, CEO Mishal Pakistan; Dr. Shamshair Ali Khan and Azmat Abbas from UNICEF Pakistan. Speaking on the occasion, Fahad, former director news Express News and ARY TV who is now with Waqt News shared his views on how an editor’s mind works. He told the participants how journalists should position their stories on social issues, especially on health and children-related topics. Richard Leiby, said children issues should be covered with extreme care and sensitivity, ensuring their safety and privacy. He emphasized the role of a journalist in creating awareness and fighting myths which curbs basic child rights and even denies them basic immunizations including polio drops in many parts of Pakistan. In the presentation on the health indicators, Amir Jahangir, CEO Mishal Pakistan and Young Global Leader of the World Economic Forum shared the importance of health indicators and how journalists can benefit from the WHO’s World Health indicators, UN’s MDGs and World Economic Forum’s Global Competitiveness Index. He said that “Journalists against Polio” will play their part in creating awareness regarding the alarming situation of growing number of polio cases in the country. Puruesh Chaudhary, Ambassador to Pakistan from the Center for International Media Ethics, a Brussels-based media think tank, highlighted the importance of media ethics in reporting on child-sensitive issues. “Pakistani media has to play its role in bringing issues like polio into public debate,” she said. "It has been researched that thousands of children missed their polio drops in the past couple of years with the worst-affected areas being in FATA and Balochistan, a high number of IDPs influx into Sindh has resulted in increased number of polio cases from Sindh especially in Karachi”. Dr. Shamshair Ali Khan representing UNICEF said Pakistan reported 198 polio cases in 2011, whereas 23 were in Khyber Pakhtunkhwa, 59 in FATA, 73 in Balochistan, 1 in Gilgit-Baltistan, 9 in Punjab and 33 in Sindh. The World Health Assembly declared polio as a global emergency during the recently held meeting in Geneva, whereas the Government of Pakistan declared polio as a national emergency in January 2011.

Page 127: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

126 Final Report “Capacity Building of Health Journalists on POLIO”

The “Journalists against Polio” forum was launched by the Peshawar Press Club president Saiful Islam Saifi earlier last month and the journalists from Quetta Press Club and journalists from Lahore and Karachi have also extended their cooperation on this. The day-long workshop was attended by health journalists from leading publications, news channels and radio stations.

Page 128: UNICEF - Journalists Against Polio

� Amir Jahangir

July 23, 2012

127 Final Report “Capacity Building of Health Journalists on POLIO”

News: Health Journalists Against Polio” forum Publication: Daily Ittihad Date: July 13, 2012 Web Address:-

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July 23, 2012

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Consultants:

Amir Jahangir:

A strategic communication and media professional,

Jahangir has been honored as a Young Global Leader

2010 by the World Economic Forum for his work on

initiatives to improve the state of media and its co-

relation with innovation and development issues in

Pakistan.

He is the CEO for Mishal Pakistan and has launched

the flagship program for Pakistan’s media development initiaitve by bringing

press clubs & journalist associations on a common platform to identify gaps

in issues impacting the society and media ethics. The initiative has brought

more than 30,000 professionals together to understand the socio-economic

and political challenges in the country. He has also worked on the national

strategy to engage media to develop a policy framework.

Jahangir is the Founding President of AGAHI Foundation, he is currently in

the process of establishing the Global Task Force on Communication, Media

and Journalism and is also the Founding Curator of the Global Shapers

Community of the World Economic Forum. A WEF community, to identify and

build the next level of global leadership from youth in the age bracket of 20

to 30 years. In 2011 Jahangir was also appointed as the Country Chair for

the Global Dignity initiative, which encourages children to appreciate Dignity

for themselves and for others in their communities.

The Festival of Media 2010, Valencia ranked him among the top 10 media

personalities in the world. He was made Advisor to the Stanford Center of

Innovation and Communication at the Stanford University on Journalism and

Media in 2009.

Jahangir is an Alumnus of the Harvard University, where has been part of

the programs on “Global Leadership and Public Policy for the 21st Century”, a

program with Harvard Kennedy School; he has also been part of the

Leadership Summit at Harvard Business School, as a partner organization

with Prof. Michael Porter’s Initiative on Fast Growth Companies. Jahangir is

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129 Final Report “Capacity Building of Health Journalists on POLIO”

also the only fellow of the Harvard Law School on the Program on

Negotiation to “Deal with an Angry Public”; a program to address conflict

and challenging issues in the context of ethical media practices.

Jahangir was awarded the Innovation in Health Journalism Award by the

Government of Pakistan in 2009 and the Health Media Award for Innovation

in 2010. He was also bestowed recognition for being the most innovative

strategist for inter-clusters communication between media &

communications and various economic growth indicators. He has received

multiple awards by various national and international multilateral entities for

his contributions for media development in Pakistan including UNICEF, WHO,

Ministries of Health, Government of Pakistan.

Most recently he was the CEO for SAMAA TV, the first satellite news channel

providing live transmission simultaneously from various cities in Pakistan

and UAE. Various initiatives of Jahangir have earned him and the

organizations he has worked with numerous awards at national as well as

international forums. At SAMAA he conceived and executed the first program

on innovation, a program in collaboration with the Stanford Center for

Innovation and Communication by engaging the innovation journalism

fellows from across the world. He has also been credited for creating the

National Polio Control Cell to eradicate Polio out of Pakistan through a model

of tripartite partnership between media, public, private and the donor

agencies.

Amir has been a part of the launch team of the Competitiveness Support

Fund, the first joint initiative of USAID and the Government of Pakistan. He

worked on the medium-to long-term media development strategy for

Pakistan as in-charge for the Innovation Journalism Program, a program in

collaboration with the Stanford University to increase public focus on

Innovation and cluster development. He has also been a strategic

communication consultant to various other initiatives on economic &

strategic development along with good governance. Jahangir also managed

Pakistan's partnership for the Global Competitiveness Network of the World

Economic Forum and set a new benchmark for developing a comprehensive

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July 23, 2012

130 Final Report “Capacity Building of Health Journalists on POLIO”

strategy for the Executive Opinion Surveys for Global Competitiveness

Rankings of the World Economic Forum to collect soft data on Pakistan.

Earlier, he was at the forefront of the media industry in Pakistan as the CEO

for Television Business Production Limited, the leading production company

for business and economic news programs. He was also the founding CEO

and Board Member of the Vision Network Television Limited, which launched

the first internationally branded business and economic news channel CNBC

Pakistan. Jahangir at the age of 31 became the youngest CEO for any CNBC

franchise in the world.

Jahangir has also been the Executive Editor for the monthly information

technology magazine “Computer News”, where he started his journalistic

career as a technology reporter in 1997.

Jahangir has been associated with various research & consultancy firms for

analysis on sectors including telecom, media, information communication

technology and other socio-economic issues. He has been a member of

various national and international associations where he has represented

Pakistan, including the Competitiveness Institute (TCI), Marketing

Association of Pakistan, Vista Research, a division of Standard & Poor's,

International Communication Association (ICA), International Association for

Media and Communication Research (IAMCR), International Association of

Business Communicators (IABC).

Jahangir is a frequent speaker at Academic institutions like Harvard

University, Stanford University and academic institutions across Pakistan

along with the World Bank, the US State Department and the various

regional and annual meetings arranged by the World Economic Forum from

time to time.

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131 Final Report “Capacity Building of Health Journalists on POLIO”

Puruesh Chaudhary:

Puruesh Chaudhary has over 8 years of experience in

media and strategic communications pertaining to key

functional areas covering research and content

development. She has been a professional broadcast

editor and has worked in leading news channels in

Pakistan; both in Urdu and English: designing, developing

and planning content for news, current affairs and other

special assignments.

She is the Center for International Media Ethics’ Ambassador to Pakistan and

has been presenting the country’s content landscape on various

development forums. She is also the youngest Alumnae at the National

Defence University. The World Economic Forum has nominated her as one of

the Global Shaper from Pakistan.

Her forte is to enable the concepts of knowledge collaboration & information

sharing by developing strategic content and outreach communication

techniques that have an impact on the socio-economic developmental

models. She has developed some successful international and local

knowledge collaborations and partnerships key to enhancing quality

journalism in Pakistan.

Chaudhary’s role as the Director Content for Mishal, a strategic

communication’s company on policy designs requires her to develop

conceptual terms on key development indicators and functional areas that

covers research and development, which facilitates monitoring and

evaluation with multiple contingencies. She assists and works on various

communication and journalism development programmes with UNESCO,

UNICEF, DANIDA, CIME, Media Helping Media, Pakistan Institute for Peace

and Security, Faith-Matters, International Center for Journalists, Center for

Investigative Journalism Bosnia-Sarajevo, International Media Support,

Investigative Dashboard, Ministry for Information and Broadcasting of the

Government of Pakistan, BBC College of Journalism, Fatima Jinnah Women

University, Naya Jeevan, National Defence University, Press Council of

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Pakistan.

She is the President of what originally started of as an initiative called

“AGAHI” designed by Mishal Pakistan; and is now established as not-for-

profit foundation that aims to increase the capacity of journalists and

media/communication professionals in the country.

Since 2011, Chaudhary in collaboration with the Press Clubs in Punjab,

Sindh, Khyber Pukhtoonkhwa and Azad Kashmir has inducted a thoroughly

designed programme on Investigative Journalism and Responsible Reporting

for over 400 journalists in 2011-12 which included; Investigative

Journalism and Media Ethics, InterFaith,Anti-Money Laundering and

Terrorist Organisation Funding,Journalism and Society “Millennium

Development Goals’’,Reporting in Terrorism and Conflict, Social Media and

Journalism, Safety Training.

Scaling up on the Media Development efforts in Pakistan, Chaudhary

organized the First-Ever Journalism Awards in the Country with support of

Leading International Media Development Institutes/Partners, Academia,

Government of Pakistan, Private Sector including several other stakeholders

– recognizing the local journalists on producing counter-narratives in 15

different categories; under the slogan of “Shaping the Future of Journalism”.

She has created several scholarship opportunities for the through Press

Clubs and Universities (Peshawar and Balochistan) for students aspiring to

become professional media and communications workers/leaders through

industry-academia linkages. She has also developed the first Online

Journalism course, which is being taught in several universities across

Pakistan, by training the educationists and practitioners.

Prior to being a part of the “Media Development Initiative”, Chaudhary also

established a company; Foxtrot Consultants. In 2009 she worked with

Samaa TV, heading the forward planning. She was responsible for

generating and implementing original thoughts and concepts related to news

and programming while integrating the channel’s initiatives. She enabled the

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channel to create content on international indicators for economic growth

and sustainable development issues; bringing global perspective.

In December 2006, Chaudhary joined DawnNews as a professional broadcast

journalist/editor. Her position required her to generate and edit content,

create rundowns, manage packages and produce regular LIVE bulletins for

the station.

During her short tenure at the Coca Cola Export Corporation, she was

handling the corporation’s public affairs, CSR-activities and their European

edition. Within the automotive industry; she worked with Porsche’s

Management in setting up their Sales and After-sales Operations, Human

Resource, Marketing and Communications in Lahore and Karachi.

Asif Farooqui:

Asif is a business graduate with in-depth knowledge of

marketing communications, brand activations, project

management and HR development. Having 12 years

experience of working with corporate and social sector

organizations in different domains gives him detailed

knowledge and understanding of an organization’s dynamics.

He is blessed with great ability to build communities around

a concept for desired results that determines success of

projects.

He started carrier from health care industry as part of core client relations

team. After spending two initial years of his carrier with Shifa International

Hospital he moved to a social sector initiative SUBHENAU as executive

coordinator and proved himself as an excellent team player and became part

of every component of the organization.

After acquiring three and half years of in-depth knowledge of project

management and communications he joined advertising industry and served

leading corporate, government and development sector clients for four

years.

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At Orient MacCann Erickson he equipped himself with in-depth knowledge of

communications, brand activation, public relations, media and events. After

being recognized for his work at Orient he joined PTCL served core HR and

admin team for one year.

Currently he is serving Mishal Pakistan as Chief Operating Officer and a key

element behind successful implementation of every venture carried out by

the team. He is a detail oriented professional blessed with excellent abilities.

Professional networking, public relations, marketing communications, crises

management and human resource development are core areas of his

experience.

------------------------------ End of Report ----------------------------------

____________________ Amir Jahangir

Cell: 92 300 8555 161

Email: [email protected]