3
Typography Typography is one of the main features on a magazine as it is a vital part of promotional material and advertising. If it looks attractive and easy to read on the front cover this may grab the readers eye. Designers use typography to set a theme and mood. Today, typography in advertising often reflects a company's brand you recognize what brand its from because of the typography. This is an example of a brand which is well known because of its typography- its unique. The image on the right has the same typography when I saw it I instantly knew it was the same typography as Coca-Cola on the left For my music magazine I created different typographies and after created chose which one I would actually want to use along with analysis of them

Typography

  • Upload
    haajira

  • View
    121

  • Download
    1

Embed Size (px)

DESCRIPTION

Typography

Citation preview

Page 1: Typography

TypographyTypography is one of the main features on a magazine as it is a vital part of promotional material and advertising. If it looks attractive and easy to read on the front cover this may grab the readers eye. Designers use typography to set a theme and mood. Today, typography in advertising often reflects a company's brand you recognize what brand its from because of the typography.

This is an example of a brand which is well known because of its typography-its unique. The image on the right has the same typography when I saw it I instantly knew it was the same typography as Coca-Cola on the left

For my music magazine I created different typographies and after created chose which one I would actually want to use along with analysis of them

Page 2: Typography

Bold fonts are used for making statements and attracting attention. I will not be choosing this as its to simple and I don’t like the idea of italic fonts

This is more of a modern font. These fonts are used for more of a cleaner, neutral look. However I don’t quite like the color and modern type writing as it doesn’t like to my Pop genre. This typography would go for more of a orchestra type as it looks quite “slow” and “flows”

I would say this writing would suit more of a rock magazine as its quite bold and sharp as well as the colours used

This typography is perfect for my music magazine I love it and I love the idea of the arrow which suggests “Rhythm” is on going, the colours used and text type links to my genre

I like the idea of arrows as it connotes “on going….” and Rhythm is never ending hence where the arrow is on the “M”. Also the idea that the writing is black makes it sophisticated as well as simple and the dark pink allow stands out with a dissolve effect on the “M” however this typography is for more of a rock or masculine magazine

Page 3: Typography

Typography analysis

I created my Masthead on the software Adobe Photoshop. Because I am now quite experienced on this software it was easy for me to create my masthead as I knew exactly what type of typography and style I wanted.

I had first chosen this to be used as my masthead, however I did find it quite dull and a little to simple for a pop magazine

I then changed the font except the “R” to a more “exciting” one as well as the colour purple which is more of a Pop colour. I asked one of my class mates what he thinks about it and he said it still looks quite boring and that I should add a “spark” to it

I then finally made more changes and got to the perfect masthead for my music magazine, I made the colour red because it looks more like Pop and not “kiddish” it could actually go with any genre and added a arrow to show Rhythm is forever going