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By: Lauren Price
History
• Founded by Jack Dorsey, Evan Williams, and Biz Stone (@Jack, @Evan, @Biz)
• Programmers who worked at a podcasting company called Odeo Inc. in San Francisco.
• Looking for a way to reinvent a dying company & send text on their cell phones in a direct, short message.
How Does It Work?
• 140 characters• Followers• @ Username• Retweet• Hash tag (#) trends• Direct Message
First Tweet
• On March 21, 2006, @Jack sent the first tweet: “just setting up my twttr.”
• In tweet number 38, Dom Sagolla said “Oh, this is going to be addictive.”
• From there, a new communication revolution was born.
Popularity
• May of 2011=300 million• March of 2012=465 million users• 65% increase in 10 months• 11 new accounts per second (thenextweb.com)
Popularity
Most Followers
• @ladygaga 23,662,862• @justinbieber 21,107,225• @katyperry 18,632,389• @rihanna 18,114,745• @britneyspears 16,126,682
Positive Change In Media
• Used by businesses to communicate with employees and customers.
• Political messages more diverse and interesting.
• Worldwide news spreads in seconds
Questions?
• Twitter: @LPrice2