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tvnz.co.nz REVIEW August 2010. tvnz.co.nz PERFORMANCE. Source: Nielsen NetRatings/August 2010. tvnz.co.nz PERFORMANCE. tvnz.co.nz - All. Source: Nielsen NetRatings/August 2010. GENDER. tvnz.co.nz - All. Source: Nielsen NetRatings/August 2010 - PowerPoint PPT Presentation
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tvnz.co.nzREVIEW
August 2010
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
16,000,000Ja
n-0
9
Feb
-09
Mar
-09
Ap
r-09
May
-09
Jun
-09
Jul-
09
Au
g-0
9
Sep
-09
Oct
-09
No
v-09
Dec
-09
Jan
-10
Feb
-10
Mar
-10
Ap
r-10
May
-10
Jun
-10
Jul-
10
Au
g-1
0
Unique Browsers Page Impressions Trendline
tvnz.co.nz PERFORMANCE
Source: Nielsen NetRatings/August 2010
tvnz.co.nz PERFORMANCE
• tvnz.co.nz - All Visitors by Country(% Page Impressions)
United States4%
Great Britain (UK)2%
Canada1%
Other3%
Australia3%
New Zealand87%
Source: Nielsen NetRatings/August 2010
GENDER
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
AGE
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
ANNUAL HOUSEHOLD INCOME
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
OCCUPATION
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
HOME OWNERSHIP
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
RESPONSIBILITY FOR HOUSEHOLD SHOPPING
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
USUAL AREA OF RESIDENCE
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
ETHNICITY
• tvnz.co.nz - All
Source: Nielsen NetRatings/August 2010Notes: 1. Due to the presence of an ‘Unknown’ category, some total percentages may not equal 100%
SEARCHES
Top search engines leading visitors to tvnz.co.nz
Top Search Phrases Leading Visitors to tvnz.co.nz
0
10
20
30
40
50
60
70
Go
og
le N
ew
Ze
ala
nd
Go
og
le
Go
og
le N
ew
s N
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Go
og
le A
us
tra
lia
Ya
ho
o
Bin
g
Go
og
le U
.K.
Go
og
le N
ew
s
Go
og
le C
an
ad
a
Go
og
le N
ew
s A
us
tra
lia
Oth
er
Se
arc
h E
ng
ine
Re
ferr
als
(%
)
0
1
2
3
4
5
6
7
8
9
10
11
tvn
z
tvn
z o
n d
eman
d
tv o
n d
eman
d
sho
rtla
nd
str
eet
on
e n
ews
zsa
zsa
gab
or
susa
n b
oyl
e
tvn
z o
nd
eman
d
tvn
z.co
.nz
tv2
on
dem
and
Sea
rch
Ph
rase
s (%
)
Source: Nielsen NetRatings/August 2010
INTERNET ACCESS
Question: Where are you currently accessing tvnz.co.nz from?
Question: How often do tvnz.co.nz users access the net (excluding email)?
0
10
20
30
40
50
60
70
%
0102030405060708090
%
Source: Nielsen NetRatings/August 2010
SCREEN RESOLUTION & INTERNET SPEED
Top tvnz.co.nz visitor screen resolutions Top tvnz.co.nz visitor connection types
0
5
10
15
20
25
1280
x800
1024
x768
1280
x102
4
1366
x768
1680
x105
0
1440
x900
1920
x108
0
1920
x120
0
1600
x900
% o
f u
ser
sess
ion
s
0
10
20
30
40
50
60
Broadband unknown Narrowband
% o
f u
se
r s
es
sio
ns
Source: Nielsen NetRatings/August 2010
BROWSER & OPERATING SYSTEM
Top tvnz.co.nz browser type Top tvnz.co.nz operating system
0
5
10
15
20
25
30
35
40
MS
IE 8
.0
Mo
zill
a F
ire
fox
3.6
MS
IE 7
.0
Sa
fari
Ch
rom
e
MS
IE 6
.0
Mo
zill
a F
ire
fox
3.5
Oth
er
% o
f u
se
r s
es
sio
ns
0
5
10
15
20
25
30
35
40
45
Win
do
ws X
P
Win
do
ws V
ista
Win
do
ws 7
Mac O
S X
In
tel
Pla
yS
tati
on
Mac O
S X
PP
C
Win
do
ws S
erv
er
2003
Oth
er
% o
f U
se
r s
es
sio
n
Source: Nielsen NetRatings/August 2010
