TRUCKS, THE dELivER SUSTAINABLE OP TIMUM TRANSPORT · 2010-10-15 · Trucks fans. with three search modes, by category, by key words or multi-criteria, you can access the desired

TRUCKS, THE SUSTAINABLE TRANSPORT SOLUTION

RENAULT TRUCKSdELivER

OPTIMUMTHE RENAULT TRUCKS MAGA ZINE FOR THOSE INVOL VED IN TRANS PORT

JanUary 2010UK & IrELanD EDITIOn

www.renault-trucks.co.uk

n OPTIMUM RENAULT TRUCKS 2

MoviNg foRwARd iN 2010

during the last few months of 2009 we witnessed new investment being ploughed into Renault Trucks in the UK, including a state of the art new headquarters, a new dealership opening in Nuneaton as part of Renault Trucks Commercials: Renault Trucks Coventry, plus improvements made throughout existing dealerships, readying our network for 2010. in recent months, a new brand image for Renault Trucks has also been introduced, based around the concept of Renault Trucks deliver – highlighting trucks as an integral part of our society, which will be more important than ever going into this year. Across much of Europe, road links are the only means of transportation, therefore we are tasked with the imperative responsibility of developing sustainable vehicles. To this end, we continue to invest in R&d programmes, and fuel efficiency solutions, such as the optifuel Programme to ensure our trucks go the distance.

Laurent Farman, Managing director of Renault Trucks UK Ltd

PAgE 1 4

UK NEWS iN BRiEFRenault Truck Commercials expands in the Midlands

PAgE 7

dOSSiERCommitted to you, we keep our promises

PAgE 4

dOSSiERwhat could be simpler?

PAgE 9

dOSSiERCustomers and a brand united by pride in what they do

PAgE 11

dOSSiERTowards the sustainable transport of goods

OPTIMUMis published by Renault Trucks in more than 100 countries, in 17 languages.

Publication Editor: Véronique AdnetEditor-in-Chief: Chrystèle Chef [email protected] Editorial Team: Manager - Penny Randall, Operational Marketing Manager Editor - Liz Menday, Operational Marketing SpecialistJournalists: Jean-Christophe Hédouin, Tristan de Tedesco, Richard Simpson

Renault Trucks SAS’ share capital value is 50,000,000 euros – 954 506 077 RCS Lyon

Design and layout: In FinePhotos: Renault Trucks, Jean-Claude Dortmann, Peter Starman/Gettyimages, DRPrinting: Faurite Copyright 1st quarter 2010 Circulation: 200,000 copies

The texts and documents published in this issue may not be reproduced without the agreement of the editors.

Printed in France on coated paper 60% Recycled and 40% FSC Virgin Fibres (Forest Stewardship Council)

3 RENAULT TRUCKS OPTIMUM n

NEWS iN BRiEF

The recently redesigned Renault Trucks Truckplus portal www.truckplus.net helps you fi nd all the used light commercial vehicles and trucks available in the Renault Trucks network across Europe, in just a few mouse clicks. with search criteria adapted to users’ needs, this new version of the website provides a rapid and accurate response to the user’s request. in addition to the used vehicle offer, the website also has sections that list the distributor network and present the new Truckplus warranty, as well as the trucks and light

commercial vehicles.

To specifi cally see UK or irish vehicles only visit w w w.truckplus.co.uk or www.truckplus.ie

Success for the Truck Racing by Renault Trucks computer game

mediacenter Renault Trucks photos and fi lms accessible to all

with over 140,000 downloads since its launch last July at the Nurburgring grand Prix, the Truck Racing by Renault Trucks computer game has quickly established itself as the best performing truck racing game on the internet. This game follows the great success enjoyed by the truck racing simulators developed for iAA 2008, and is aimed at all truck fans. based on the performance of the Renault Premium race trucks that take part in the European Truck Racing Championship, the game features three levels of diffi culty, so every driver, from beginners to the most advanced players, can have fun and improve their driving techniques. The best can even select ’pro‘ mode, to remove the ESP, AbS and ASR and go for a manual gearbox.

do you have Truck Racing by Renault Trucks on your PC yet? To download it, just go to www.renault-trucks.com/truckracing. it’s easy and it’s free!

Are you looking for a Renault Trucks photo or fi lm? on the Mediacenter, available at http://mediacenter.renault-trucks.com, you will fi nd all the available Renault Trucks pictures and films, covering the brand, design, vehicles and services, as well as the industrial sites, events and the manufacturer’s history. This continuously expanding image

database is very easy to use and is a real goldmine for Renault Trucks fans. with three search modes, by category, by key words or multi-criteria, you can access the desired photograph, zoom in on the parts that interest you and download it in one of the three formats offered (low, medium and high defi nition). The same applies to fi lms that you can watch or download in MPEg format.

Used vehiclesA new website

from September 2009, a new edition of the online network guide has been produced as part of the Renault Trucks top range document kit* (Magnum and Premium Long distance). This new guide, initially aimed at drivers, has two objectives: to provide key information on the Renault Trucks network in Europe, and to make it easier to search for and fi nd a repairer in Europe. designed for international use, it offers intuitive searching, ad hoc language management, new pictograms and printouts of gPS coordinates. it also has a section covering the complete Renault Trucks service offer. This new guide is continually updated: it truly mirrors our network in Europe. The Renault Trucks network guide is also available in real time on the internet at www.renault-trucks.net * Document kit: folder containing all technical documents, service handbooks warranty documents and vehicle service documents.

NETWORK NEW ONLiNE gUidE LAUNCHEd

WHAT’S NEW ON THE iNTERNET?

Are you looking for a Renault Trucks photo or fi lm? on the Mediacenter, available at renault-trucks.comthe available Renault Trucks pictures and films, covering the brand, design, vehicles and services, as well as the industrial sites, events and the manufacturer’s history. This continuously expanding image

database is very easy to use and is a real goldmine for Renault


dOSSiER

DOING yOUR SHOPPING AT THE SUPERMARKET, STORING FUEL IN ANTICIPATION OF wINTER, BUyING FLOwERS, TAKING DELIVERy OF AN ORDER PLACED THE NIGHT BEFORE OVER THE INTERNET, HAVING yOUR HOUSEHOLD wASTE COLLECTED OR MAyBE HAVING CONCRETE DELIVERED FOR BUILDING yOUR HOUSE… wHAT COULD BE SIMPLER? SO SIMPLE THAT wE COULD EASILy FORGET THE FEAT ACHIEVED By THOSE wHO GET INTO THEIR TRUCKS EVERy DAy, JUST SO THAT wE CAN HAVE EVERyTHING wE NEED AVAILABLE, ANywHERE AT ANy TIME. wITHOUT TRUCKS, wITHOUT DISTRIBUTION, THERE wOULD BE NO MORE FRESH PRODUCE OR FLOwERS, NO CLEAN STREETS, NO LIFE; UNLESS yOU PRODUCE wHAT yOU NEED FOR yOURSELF.

whAT CoULd bE SiMPLER?

dOSSiER

HOw wILL GOODS BE DELIVERED TO yOUR SUPERMARKET, yOUR GROCER’S OR yOUR PHARMACy IN THE FUTURE IF THERE ARE NO MORE TRUCKS?


n n n for truck drivers, driving is more than a job, it’s a passion. You just need to go for lunch at a truck stop to realise this. Now, in Europe, truck drivers do not really understand the grievances so often expressed against this truck around which their lives revolve and which is their pride and joy. Noisy, polluting, dangerous etc. it is criticised indiscriminately by the very people it serves at every moment: the consumers. indiscriminate prejudices which the following pages will lay to rest using facts and figures. in this respect, it is interesting to note that this negative perception of the road transport of goods is intimately linked to the living conditions enjoyed by Europeans, packed onto a small continent that is highly urbanised and serviced by a high density road network. Things are different in most other regions in the world, which are much larger, less urbanised, where road traffic is incomparably lighter and where the truck is seen as the natural medium for transactions with the outside world. overcoming stereotypes and giving back to the profession, particularly in these hard times, pride in the service provided to society: this is the meaning of Renault Trucks Deliver, the new signature of Renault Trucks and the perspective of this Optimum dossier.

EVIDEnCE DEMOnSTraTED By THE FIGUrES

in response to the growth in commercial transactions and worldwide consumption, the demand for goods transport has seen constant progress, with the main beneficiary of this being road transport. According to the Eurostat figures(1), in the 27 EU member countries, the market share for road increased from 67.5% to 72.7% between 1995 and 2006, at the expense of rail whose share went

down from 20.2% to 16.7% over the same period. The number of trucks on the road has increased proportionately, going from 22.8 million to 32.2 million vehicles. other figures also demonstrate the socio-economic importance of the sector: in 2005, the transport of goods by road represented 2.8 million jobs and generated 258 billion euros.The reasons why road haulage is the obvious mode of transport in the eyes of industry and distributors are well-known and accepted: great flexibility in operation, high commercial speeds and the ability to make point-to-point connections and cross borders without changing vehicles. So it was no accident that road freight traffic through the Pyrenees on the western coast (biriatou) increased from 5,657 to 10,655 vehicles/day between 1997 and 2004. we could continue to come up with an infinite number of further examples.

InCrEaSED LEVEL OF SErVICE, rEDUCED nUISanCE

This increase in the number of commercial vehicles over the last few decades has brought about criticism which is contested by looking at the facts. often perceived as noisy, dangerous, polluting and invasive, in reality trucks have continued to improve, becoming safer, greener, more fuel efficient and quieter whilst offering better performance.Let’s take polluting emissions as an example. Since the introduction of the first European standard (Euro 0) in 1990, emissions have been reduced by factors ranging from 5 to 20 depending on the substance (nitrogen oxide, unburnt hydrocarbons, carbon monoxide and particulates). So much so that, globally, over the past 15 years, polluting discharges have decreased by more than half in Europe, against a number of vehicle kilometres that has increased by 40%. This trend will n n n(1) EU Energy and Transport in Figures, Statistical Pocketbook 2007/2008.

“TodAY, ThE RENAULT TRUCKS’ vEhiCLE RANgE AS A whoLE iS ovER 90% RECYCLAbLE.”


dOSSiER

continue with the full effect of the Euro 4 and Euro 5 standards. Thus, by 2013, the reduction in polluting discharges should reach 80%.Now let’s discuss consumption: while improving its productivity, the truck has also become more fuel efficient. Therefore, since 1960, average vehicle consumption has halved while, at the same time, the average operating speed has doubled. The new generation engines developed for Renault Trucks’ vehicles only emphasise this trend, with fuel consumption savings of up to 6% on the latest models, compared to the Euro 3 reference vehicles.Trucks: noisy and dangerous? There too, the grievance does not stand up to an examination of the facts: since 1960, the acoustic impact of the truck has been reduced by a factor of 12 and, since 1980, their involvement in road accidents has gone down by a factor of 7.5. The private motorist is not always aware of this, but a real gulf separates him from the professional truck driver, who is subject to strict regulations, particularly in terms of vehicle testing, medical examinations and training.

COnTrOVErSIaL TrUCKS, WELL-LIKED TrUCK DrIVErS

A recent survey conducted at the request of the french federation of Transport and Logistics Companies (TLf) shows that the perceived images of the truck and its driver are separated in the mind of the public. it appears that, although the truck is seen as a positive image by 57% of the french public and as a negative image by 42%, the driver is a positive image for 71% of those questioned and a negative image for 27%.

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if we now ask the french how they perceive the developments that have taken place over the last 10 years in the general condition of trucks, the pollution they generate and their involvement in accidents, we note that satisfaction is restricted to the general condition of the trucks. As for the drivers, the improved image is clearly more encouraging, since their perceived sense of responsibility has improved by 34 points and their behaviour at the wheel by 16 points. Although this is a development in the right direction, in Europe the truck is still far from enjoying the image it deserves.

— Jean-Christophe Hédouin —

TRUCKS HAVE IMPROVED OVER THE yEARS, BECOMING SAFER, GREENER, MORE FUEL EFFICIENT AND QUIETER, wHILST OFFERING BETTER PERFORMANCE.

CHanGE In PErFOrManCE

80

70

60

50

40

30

AvERAgE SpEEd (Km/H)

CONSUmpTiON (L/100 Km)

1960 1970 1980 1990 1995 2000 2005


dOSSiER

CoMMiTTEd To YoU, wE KEEP oUR PRoMiSES

Committed to your suCCess, THIS IS THE PROMISE THAT RENAULT TRUCKS HAS MADE TO yOU, wORKING UNCEASINGLy FOR yEARS IN THE RESEARCH AND DEVELOPMENT OF TECHNOLOGIES DESIGNED TO MAKE yOUR VEHICLE MORE FUEL EFFICIENT, CLEANER FOR THE ENVIRONMENT, SAFER AND MORE COMPETITIVE. TO KEEP OUR COMMITMENT, wE HAVE RENEwED OUR wHOLE VEHICLE RANGE AND wE ARE wORKING HARDER THAN EVER ON FUTURE MODELS. wE GAVE A COMMITMENT; wE CAME UP wITH THE SOLUTIONS. THIS IS wHAT OUR NEw SIGNATURE MEANS: RENAULT TRUCKS dELivER.

wITH THE RENAULT KERAx AND SHERPA ON THE CAPE TO CAPE ADVENTURE, THE RELIABILITy OF OUR VEHICLES IS DEMONSTRATED UNDER THE HARSHEST CONDITIONS.


dOSSiER

n n n from the heaviest range to light commercials, all Renault Trucks’ vehicles are the result of ceaseless striving for innovation. Engine, gearbox, driving position etc., we’ve looked at everything to offer you increased technical performance in terms of your vehicle’s commercial speed, fuel savings, a reduction in polluting discharges and greenhouse gases, lower noise emissions, reinforced safety, robustness and driver comfort. Let’s take a closer look at the results gained in two areas: greenhouse gases and safety.

PraGMaTIC anSWErS TO CLIMaTE CHanGE

with successive Euro standards, the battle against polluting emissions is being won, but now there is another task: the management of greenhouse gas emissions which contribute to climate change, the first of which is Co2. There may be a lot to do, but we’ve already gone a good part of the way. Since 1960, for three times the power, the average consumption of a heavy vehicle has been halved so that today, a heavy vehicle consumes on average 30 l/100 km, to transport a load equivalent to 40 cars.Not wanting to stop when doing so well, Renault Trucks has created the Optifuel Offer, combining an optimised vehicle (vehicle not available in the UK), the consumption monitoring software, Infomax, and an economical driving training course, Optifuel Training. Together they will allow fuel savings of up to 15% at fleet level, i.e. 4.5 l/100 km or 120 g of Co2 per kilometre. To go even further, Renault Trucks has deployed a laboratory vehicle christened Optifuel Lab over thousands of kilometres in real conditions, showing that there are still savings of over 10% in fuel consumption to be made, owing principally to redesigned aerodynamics. 10% less fuel means 10% less Co2.

OBJECTIVE: SaFETy

Calculated as the number of personal injury accidents per billion kilometres covered, the frequency of accidents involving heavy vehicles,

in france and across the EU, fell by a factor of 7.5 between 1980 and 2007. This trend is encouraging, but any accident is one accident too many. This is why Renault Trucks is working with the European Centre of Studies on Road Safety and Risk Analysis (CEESAR) in order to understand, by means of case studies, the causes and consequences of accidents. This has a dual objective: to prevent accidents and limit their severity. This collaboration has contributed to the development of new safety systems. for proactive safety, Renault Trucks vehicles are fitted with electronically controlled braking systems (EbS), which have improved braking performance and response times, ESP systems with roll-over prevention sensors and rear view mirrors with integrated cameras to improve visibility at all angles. on the passive safety side, Renault Trucks is introducing energy-absorbing underrun protection, which is more efficient than the current rigid systems. it is also redesigning the cabs to reinforce their structures and facades, fitting them with protection devices complementary to the traditional seat belts, such as safety cushions.

SO nEar yET SO Far

vehicles that are more environmentally friendly, safer and more comfortable. Renault Trucks Deliver, is all that, and much more. it’s a strategy for assisting our customers on all roads across the world, using a network of ever expanding sales and service points; it’s a policy of making quality spare parts available, under the label Renault Trucks Approved Parts; it’s also a mission statement, that of truth. To demonstrate the reliability of its vehicles in the harshest conditions and also the essential link to life represented by the truck at all latitudes, Renault Trucks organises adventure rallies: Silk Road from Lyon to beijing in 2005, Cape to Cape from Cape North to the Cape of good hope in the first half of 2009. As well as being a test for the vehicles engaged in these endurance courses, they are an extraordinary way to meet potential customers across the world.


number of accidents per billion km

(all personal injury accidents – Source URf/dRE)

raTE OF aCCIDEnTS InVOLVInG TrUCKS1200

1000

800

600

400

200

0

LigHT vEHiCLES (CARS+LCv)

HEAvy vEHiCLES122

182

In 27 yEarS, aCCIDEnTS InVOLVInG a HEaVy VEHICLE HaVE rEDUCED By a FaCTOr OF 7.5; THOSE InVOLVInG a LIGHT VEHICLE HaVE rEDUCED By a FaCTOr OF 5.5.

1980 1985 1990 1995 2000 2001 2002 2003 2004 2005 2006 2007


dOSSiER

CUSToMERS ANd A bRANd UNiTEd bY PRidE iN whAT ThEY do

THE NEw POSITIONING OF THE RENAULT TRUCKS BRAND IS FOUNDED ON THE CONCEPT OF PRIDE, EMPHASISING THE USEFULNESS AND CENTRAL ROLE OF THE TRUCK wITHIN OUR SOCIETy. THIS PRIDE IS PRIDE IN AN INDUSTRy AND ALSO THE PRIDE OF THOSE INVOLVED IN IT: HAULIERS, DRIVERS AND ALSO TRUCK USERS IN THE wIDER SENSE OF THE wORD, BE THEy AMBULANCE DRIVERS, CRAFTSMEN, BRICKLAyERS, DUSTMEN OR CARPENTERS. RENAULT TRUCKS STANDS By THEIR SIDE, HELPING THEM TO MAKE THE wORLD IN wHICH wE ALL LIVE A BETTER PLACE. ExpLANATiONS.

THE RENAULT TRUCKS NARRATIVE RECALLS THE INDISPENSABLE NATURE OF THE TRUCK IN OUR SOCIETy.


dOSSiER

n n n Road transport of goods would seem to be the ideal scapegoat. Should we feel shame working within such an industry? Certainly not. This is the assumption behind the new Renault Trucks positioning: with its new brand message, the company reasserts its pride; pride in manufacturing trucks for drivers, for hauliers, for everyone who uses a truck in their daily work, for a whole industry essential to everyone’s well-being.

PrOMOTInG THE TrUCK InDUSTry

This new positioning promoted by Renault Trucks has not sprung from nowhere: it is in line with the continuation of a number of actions undertaken by Renault Trucks to affi rm the central place held by the truck in our society. it is much more than a simple marketing strategy, its purpose is to defend a whole profession that is too often disparaged. The position taken by Stefano Chmielewski, chairman of Renault Trucks, vis-a-vis the french and European public authorities, illustrates this. for several years now, the company has been vocal in its work to relax statutory requirements and proposed solutions for improving road transport for the greater benefi t of all.

rEnaULT TrUCKS DELIVEr

we fi nd these ideas expressed in Renault Trucks’ communications. visually, in photos showing vehicles manoeuvring in their work spaces, signifying that the truck can deliver everywhere in the world without harming the environment. in words, with a brand campaign showing how trucks contribute to our communities by bringing well-being by means of the goods they deliver or the services they offer to those who use them in their work. The new positioning of the Renault Trucks brand is based on values such as commitment, customer support and honesty, to put an end to the hypocrisy of the place of the truck in society. These values remind us that trucks are indispensable in our globalised society. in fact, in 2002, Renault Trucks had already effectively replaced the franco-french name Renault v.i.. from now

on, the signature appears in English everywhere: Renault Trucks Deliver. A simple concept which implies the notions of supply, deliver, and providing a solution; this is our commitment. it clearly explains Renault Trucks’ mission, the reason why trucks are made and used, and why Renault Trucks and its customers are proud of them.

— Tristan de Tedesco —

THE OPTIFUEL LaB LaBOraTOry VEHICLE SHOWS THaT WE Can SaVE UP TO 13% On FUEL COnSUMPTIOn, THanKS TO rEDESIGnED aErODynaMICS In ParTICULar.

FROM DESIGN TO VALUABLE SERVICE: A NEw POSITIONING TRANSLATED INTO ACTION

The evolution of the Renault Trucks brand follows a logical progression: it extends the company’s institutional actions to enhance the standing of road transport in the eyes of the public authorities; for the products, it will result in the new ranges being released in 2012 based around a redesign. Although it is too soon to reveal any models, we already know that the future vehicles from Renault Trucks will adopt a more assertive design, to emphasise the force, power, and usefulness which is characteristic of the truck. Certain research projects already herald this new positioning: for example Optifuel Lab, a demonstration vehicle which explores simple solutions to enable hauliers to be more competitive while reducing their impact on society. The reduction in fuel consumption of up to 15% offered by Optifuel Lab is a strong argument and reinforces the message that Renault Trucks wants to send: a message guaranteeing greater productivity for the transport world, and illustrating the extent to which this industry is indispensable to our society. we cannot do without the road transport of goods. This is why, every day, manufacturers like Renault Trucks are seeking to improve their offer through more effi cient trucks that leave fewer and fewer traces behind them.


dOSSiER

n n n The economic crisis is here, reducing commercial transactions and transforming the shortage in road transport into an overcapacity. No one can predict how long this situation will last, but one thing is certain: the growth of the world population, particularly in cities, will inevitably drive up demand, posing the problem of the sustainable transport of goods. however paradoxical this may seem, even in a period of crisis, we have to prepare for it.

FOUr BELIEFS…

At Renault Trucks, we have certain beliefs. The first is that we have no choice but to rely on road transport in many instances. in france and across the EU, 80% of the volume of freight transported travels over distances of less than 150 km, and 60% over distances of less than 50 km. As we know the majority of operators believe rail to become relevant for distances of 500 km and upwards, and that extending the canal networks would be a herculean task, so we can measure the limits of the transfer from road to rail or water, even if an intelligent way of using all three modes of transport were developed. our second belief is that, in the foreseeable future, no energy source appears to be able to replace diesel for long distance transport and we should therefore concentrate on reducing the number of litres consumed per 100 km.our third belief is that we cannot expect the vehicles to do everything,

and that the adaptation of the road infrastructure has a considerable role to play in the development of the sustainable transport of goods. when a 40 tonne truck travels 10 km on the flat at a steady speed, its fuel consumption is around 3.5 litres. for the same journey in congested traffic, stopping every 100 metres, the vehicle consumes 35 litres, 10 times more! This shows the impact of traffic congestion on Co2 emissions, and on hauliers’ balance sheets, and hence the importance of modifying the infrastructure, especially motorways, in order to ensure a smooth traffic flow. This belief has driven Renault Trucks to become a founding member of Lyon Urban Truck & bus (LUTb), an organisation whose objective is to respond to the challenges raised by the growth in the mobility needs of individuals and goods in an urban environment.our fourth belief is that the European consumer will have to change his habits. The economical transport of goods means primarily ensuring that trucks run fully laden. The development of the mail order business and home delivery has given rise to courier delivery services, with consumers wanting to take delivery of their orders within 24 hours. And so an army of small trucks, often carrying small loads, run around dropping off a parcel here, a parcel there. Many miles for little volume. if the consumer could accept to wait a little longer for his order to be delivered, and if he could collect it himself from a local delivery point, bigger trucks could be used fully laden. To appreciate the importance of this, just remember that to transport 6 tonnes of goods using an

TowARdS ThE SUSTAiNAbLE TRANSPoRT of goodS

RENAULT TRUCKS’ RESPONSE TO THE CRISIS IS TO OFFER ROAD PROFESSIONALS VEHICLES THAT ARE MORE EFFICIENT. CONTRIBUTING TO THE CREATION OF A COHERENT ROAD TRANSPORT SySTEM IS ITS RESPONSE TO THE CHALLENGE OF THE SUSTAINABLE TRANSPORT OF GOODS. viSiONS ANd ACHiEvEmENTS.

n n n

RENAULT PREMIUM HyBRyS TECH COMBINES A DIESEL ENGINE AND ELECTRIC MOTOR.

“bETwEEN 1990 ANd 2013, iN A CoUNTRY LiKE fRANCE, PoLLUTiNg EMiSSioNS fRoM TRUCKS wiLL hAvE fALLEN bY ARoUNd 80% foR AN iNCREASE iN TRAffiC of MoRE ThAN 50%.”


dOSSiER

average weight truck instead of 12 light commercial vehicles, would reduce the surface area occupied by the vehicles by a factor of 3, the energy consumed by 3.5, Co2 and pollutants by 4 and noise by 6, a gain from every angle.

… anD a VISIOn: COOPEraTIVE rOaD TranSPOrT

of course, everyone’s dream would be a zero impact truck, a truck with all of its positive attributes, and no negative ones. At Renault Trucks, we have taken a global approach to the problem: it is not just the truck that has to be improved, but with it the whole system for road transportation of goods, giving us a truck of the right size which uses the right energy for the right goods transport. in practice, our cooperative road transport vision is based on two concepts. The first is the logical optimisation of the transport chain: from a major logistics centre to the local distribution centre, then from the distribution centre to the urban centre or the historic heart of the town. The second is an intelligent system based on communication. Let us take a closer look at this.between the main logistics centre (often designed as a multi-transport hub that can interconnect a plane, train or boat with the truck) and the distribution centre located on the outskirts of town, the volumes to be transported are high. here we introduce a maximum capacity tractor and semi-trailer combination with a much lower fuel consumption of diesel, synthetic fuels based on gas or biofuel. This vehicle, an ‘optifuelled’ Renault Magnum or Premium, is designed to deliver to a distribution centre closer to the town, with high productivity. from this local distribution centre, vehicles with a gvw of 12 to 26 t or more drive off to service the towns without causing as much congestion on the streets. They use either compressed natural gas (CNg), or hybrid diesel-electric power units, technologies that are successfully developed and now available. here we will find, for example, the Renault Premium hybrys Tech which combines a diesel engine with an electric motor or the Renault Premium distribution CNg: 100% natural

gas, 280 hp for 26 t and excellent performance in terms of local pollution. in this context, only the historic hearts of European towns and cities, where the narrow streets allow only small vehicles to pass, are serviced by light commercial vehicles, hybrid powered or 100% electric and with a maximised load capacity, like the Renault Maxity for example.

TOWarDS EFFECTIVE rOaD TranSPOrT

As well as complementary transport routes, the second approach to optimising the transport of goods is the deployment of efficient communication systems on trucks.To integrate fully within their environment, trucks must communicate not only with each other but with all other road users: car drivers, pedestrians, cyclists, etc. and also with logistics hubs and vehicle service managers, not to mention the road infrastructure. The driver will then be equipped with real-time awareness of the state of the road network, possible itineraries, delivery or parking areas for himself and for other modes of transport, for easier transportation. in a nutshell, Renault Trucks is working to provide the road transport world with intelligent vehicles to optimise operations and minimise their environmental impact.

FrOM VISIOn TO rEaLITy, rEnaULT TrUCKS r&D

Crisis or no crisis, Renault Trucks is maintaining the level of its investment in research and development in order to provide the most efficient vehicles (see page 13), giving you a head start in your profession and contributing to improving the image of the road transport of goods. Renault Trucks Deliver, that’s exactly what we do, ensuring that tomorrow, going shopping at the supermarket, buying flowers or reading the paper will still be simple for everyone, and safe for the environment.


n n n

DIRK ROSENFELDT, 41 (GERMANy)“i try to drive as smoothly as possible. i go with the traffic flow and try not to accelerate unnecessarily. My speedometer is set at 90 kph. if i drive faster, i might perhaps gain 2-3 minutes, but it is not worth it. i’m actually glad that i don’t pollute the environment that much. it can’t be completely avoided, because somehow our daily food has to get to the people.”

RENAUD COMTE, 34 (FRANCE)“i’m lucky to work for a company where the directors listen to their employees, and they buy good equipment for them. we are proud because our vehicles are always clean and to a high standard. This gives a good impression to the clients. The environment concerns us all, but with all the new technology much effort is being made with regard to this. i do think however that the impact is a lot less now than it was in the past.”

JANUSZ POLAK, 39 (POLAND) “Nowadays there are trucks on the roads all over Europe and of course they emit fumes and this has an impact on the environment, on the ozone layer, but there are new EU regulations decreasing the emissions. Noise perhaps still has the biggest impact, but it’s going to be reduced as well.”


dOSSiER

VEHICLES FOR SUSTAINABLE MOBILITy

rEnaULT MIDLUM FIDEUS IS a VEHICLE WITH a LOW EnVIrOnMEnTaL IMPaCT anD IS EQUIPPED WITH InTEraCTIVE COMMUnICaTIOn SySTEMS TO OPTIMISE DELIVErIES.

FOR RENAULT TRUCKS, THE URBAN TRANSPORT OF GOODS IS NOT JUST A VISION, IT IS A COLLECTION OF R&D PROJECTS, SOME OF THEM CONDUCTED wITHIN THE CONTExT OF EUROPEAN RESEARCH PROGRAMMES COVERING DIFFERENT TRANSPORT LINKS.

Optifuel Solutions : a programme aimed at reducing fuel consumption by up to 15% compared to the most effi cient vehicles currently on the road. The laboratory vehicle known as Optifuel Lab is used to test brand new aerodynamics.Hybrys Tech: a programme aimed at reducing fuel consumption by up to 30% with a diesel-electric power unit. A demonstrator fi tted

with a refuse collector body has already been trialled for a year. Two more will be trialled very soon: one for delivering drinks, the other delivering supplies to urban building sites.Electric renault Maxity: the concept of the electric vehicle with a rated power of 70 hp, offering a payload of 1.8 t for a maximum speed of 80 km/h and a range of 60 km.renault Midlum Fideus: medium range demonstrator with low environmental impact, particularly in terms of noise, allowing the possibility of night deliveries. Also equipped with interactive communication systems to optimise deliveries.CVIS-Safespot: solutions for communication between vehicles, and between vehicles and infrastructure, intended to improve traffi c fl ow and safety, and consequently distribution effi ciency.

THE HEARTS OF THE CITIES, wHERE NARROw STREETS

ALLOw ONLy SMALL VEHICLES TO PASS,

ARE SERVICED By LIGHT COMMERCIAL VEHICLES,

HyBRID POwERED OR 100% ELECTRIC AND wITH

A MAxIMISED LOAD CAPACITy, LIKE THE RENAULT MAxITy.

SUHEIL BUSHCAR, 46 (ISRAEL)“we strive to be professional in our work to portray a good public image. we employ the very best drivers, our trucks are fi tted with the best accessories and decorated to encourage a respectful reaction from people, they see our drivers as professionals. other fl eets that do not keep their drivers and equipment to our high standards may receive a completely different response.we are professional and proud of what we do. we equip each driver with his own truck, fully fi tted to comply with our needs and the driver’s wishes. Some will say we spend a lot of money, but it is money well spent, because it attracts professionals that can become our partners.”


UK NEWS iN BRiEF

TRAiNiNg SLASHES FUEL BiLLS

NEW RENAULT pREmiUm REpLACES vOLvO AT gE SmiTH

NOTTiNgHAm dEALER iS FAST & pRO Rh Commercial vehicles, Nottingham’s independently-owned Renault Trucks dealer, has invested around £130,000 in improved facilities. As a result, it is the latest dealer to be awarded the Renault Trucks fast & Pro van sales & service centre accreditation, providing dedicated facilities for light commercial vehicle users in the region. Managing director Nigel baxter was appointed in January 2009, having previously been in charge of domestic operations at sister company Rh freight, with a brief to look at ways of growing the dealership, including the launch of fast & Pro. Since his appointment, the business has invested in improving the site to increase capacity. for example a 900 sq metre building on site was refurbished to create a ‘drive-through’ facility dedicated to servicing trailers that had previously competed with trucks for space in the main workshop.Nigel says: “We have created a new dedicated workshop devoted to heavy truck service and repair which has increased capacity by 100%. This investment gives increased operational efficiencies and provides greater additional capacity. It has allowed us to create a paint shop preparation bay with the result that we can now double the capacity of this operation too.” Nigel is working with general Manager Paul Pearson, continuing a professional partnership of some 17 years, to improve services to customers.“Other developments have included more customer focused opening hours so we are open from 6 am to midnight Monday to Friday and between 6 am and 6 pm Saturday and Sunday. These hours more closely reflect internal and external customers’ demands and are ideal for Fast & Pro.” Contact Rh Commercial vehicles on 0115 943 8038.

operators taking part in Renault Trucks’ optifuel Training programme are seeing encouraging reductions in fuel consumption, according to Renault Trucks’ UK Training Manager brian burns.“The best result so far is where we were able to improve fuel consumption for one operator moving steel between two Midlands cities, from under 8.5 mpg to almost 12 mpg and reduce use of the foundation brakes by two-thirds,” he reports.The optifuel programme is a one day course that provides 7 hours towards the driver’s driver CPC training requirement. The course centres on rational driving techniques, and is

Yorkshire based haulage contractor, gE Smith Ltd., has taken delivery of a new 6x2 Renault Premium 450, with Privilege cab and optidriver+ gearbox, through Renault Trucks distributor, Thompson Commercials at hull. in an important conquest deal, the Euro 5 truck replaces a volvo and is the first Renault to join a 13-strong fleet of volvo and dAf. The new truck will operate nationwide, pulling box trailers, to transport predominantly ambient products such as food, drinks and confectionary. Paul Smith, owner, gE Smith Ltd., says: “We have never had any dealings with Renault Trucks in the past but were attracted by the Renault Premium’s quality driveline at such a competitive price. We were also able to take advantage of the 3 year interest free credit option offered by Renault Trucks. Depending on how we get on with the new Renault Premium we will certainly consider more Renaults in the future and feedback from drivers so far has been positive. We are hopeful of developing our relationship with Renault Trucks and Thompson Commercials further.”gE Smith Ltd. is an independent family company based in Malton, North Yorkshire. Established in 1955 by george Ernest Smith, the company began by hauling pit props out of dalby forest to the coal mines in the north of England. Today it operates a nationwide haulage service.

delivered in the customer’s own vehicle, at their own premises, by qualified trainers who have undergone specialist training with Renault Trucks.Rational driving techniques concentrate on keeping the engine in the green band for as long as possible and using anticipation and the truck’s retarder and engine brake to reduce the number of service brake applications.brian recounts how a well-known truck press road tester was able to improve his performance. “Even though his starting point was very good, he was able to improve fuel consumption by 0.5 mpg and reduce the number of service

brake applications by over 32% on a relatively short 34 mile run over mixed terrain and conditions.” “There is also a saving in AdBlue consumption,” brian points out.


UK NEWS iN BRiEF

RENAULT TRUCK COmmERCiALS ExpANdS iN THE midLANdS

NEW HOmE FOR RTUK HQ mORE vANS ON THE RUN

while the recession might have been an excuse for some truck manufacturers to cut back on investment, Renault Truck Commercials has opened a new dealership in the Midlands.Renault Trucks Coventry is now up and running at a 2.5 acre site on the bermuda industrial Estate in Nuneaton. it is the 11th dealership in the wholly owned Renault Truck Commercials chain.ideally placed to serve existing customers including City Link, fraikin, gEfCo and bablake wines, the new dealership will also be out to win new business, with a new truck and van showroom and on-site stocks of up to 25 new and used vehicles

on display. dealer Principal, Chris hammond tells Optimum that initially the four-bay, two-pit workshop with tachograph facilities will be open from 6 am to 6 pm in the week and from 7 am on Saturday mornings, “but the plan is to roll out to a 24 hour operation.”The full Renault Trucks offering from 2.8 to 44 tonnes will be supported, including the fast & Pro van sales & service facility and Truckplus approved used vehicles.opening the site has already created 10 new jobs including sales, parts and technical positions. Contact Renault Trucks Coventry on 02476 586 586.

Renault Trucks has moved into a new UK headquarters building in dunstable. The new premises was officially inaugurated on 8th october 2009 by Stefano Chmielewski, the President and CEo of Renault Trucks SAS. Located at the houghton hall business Park in dunstable, the new building will form the headquarters for Renault Trucks UK Ltd, (the UK sales, service and administration hQ), Renault Truck Commercials, (the headquarters of Renault Trucks wholly owned dealerships) and bRS Ltd, (the group’s truck rental, contract hire and fleet management services company). As well as office space, facilities at the new headquarters include a custom built training centre, which offers both technical and commercial training for both Renault Trucks’ and network staff. in addition to a fully equipped three-bay workshop, there are four training classrooms, each fitted with the latest iT and smart whiteboard technology. Renault Trucks is currently training 70 apprentices through this new centre, encompassing a mixture of technician, parts and service advisor apprenticeships. As Laurent farman, Managing director of Renault Trucks UK Ltd commented in his inauguration speech at dunstable, “Renault Trucks is committed to the UK market and we are here to stay. As we all know, economic conditions are very difficult at the moment, but there are still opportunities for us to grow today and in the future.Customers will start buying trucks again and recovery will come. We now have the best products, the best processes, the best people and the best network that we’ve ever had in our history, so we are in a very strong position to work alongside our customers as this recovery happens.”

Renault Trucks UK has worked closely with leading car transporter manufacturer, Transporter Engineering, to develop the first transporter capable of maximising loads of vans and chassis cabs, including large jumbo vans, as well as passenger cars. The new Plus 10 Maxicom transporter is mounted on a Renault Premium 450 6x2 rigid chassis, and the first is in service with the MCd group, with a further 30 on order for delivery in 2010. These trucks are the first Renaults in MCd’s 170 strong fleet. MCd Managing director dave Mcwilliams said: “With over one million more vans on the road in 2008 compared to 10 years previously, the significance of a transporter that enables us to carry the growing range of vans whilst optimising the load factors of cars provides a distinct operational advantage. Our team took a considerable amount of time assessing and evaluating the Maxicom and Renault truck before the decision to invest was made. The after sales support infrastructure of Renault Trucks and Transporter Engineering was a vital part of our needs and we’re comfortable that the overall package will serve us well.”

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