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A collaboration of: Rex Pietzyk Puget Sound Energy Brett Eberlein Deloitte Consulting LLP Transforming the customer experience seamlessly with CR&B

Transformingthecustomerexperience Crb 140621120111 Phpapp01

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Transformingthecustomerexperience Crb 140621120111 Phpapp01

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  • A collaboration of:

    Rex Pietzyk Puget Sound Energy

    Brett Eberlein Deloitte Consulting LLP

    Transforming the customer experience

    seamlessly with CR&B

  • Overview of PSE Overview of PSE Customer Program Scope of CR&B Project Timeline and Technology Landscape CR&B Project Key Focus Areas

    - Project Governance

    - Managing Data

    - Testing / Cutover

    - Business Processes / OCM

    CR&B Project Outcome Lessons Learned Questions

    In this session, we will cover

  • 3

    We serve an innovative region

    Puget Sound Energy

    1,000,000 Electric and 750,000 Gas customers

  • It is all about our customer! Customer Experience

    Visibility to and Communications of outages Helps pave the way for customer self service Speed to market for new functionalities and

    features

    Building a foundation to grow on

    Common view of customers Customer analytics Standard technology platform Lower TCO

    Why did PSE do the Customer Program?

  • Software CRM 7.0, ECC 6.0, OpenText, BOBJ 4.0, PI 7.3, BW 7.1, Web, IVR, Redwood, DQM Address Validation, HP QC/PC, ARIS

    33 high level business processes 600+ users now on CR&B 250,000+ PSE labor hours 44,693,573 Data records loaded into SAP for go live 1,826,286 Master data records processed 455 custom FRICE-W objects 491 Total number of integration test scripts 100+ servers built Two data centers, four call centers

    Scope of the CR&B Project

  • CR&B Project Timeline

  • CR&B Technology Landscape

    Other PSE Systems BWA

    Open Text

    Streamserve BW BOBJ BI CISCO CTI

    CRM ECC

    Address

    validation

    BOBJ DS Redwood Batch

    scheduler

    External

    parties

    OMS

    GIS

    PCAD

    MDMS

    myPSE.com

    SA

    P P

    I Inte

    gra

    tion

    Mid

    dle

    wa

    re la

    ye

    r

    Tools

    ARIS HPQC

    HPPC

    Cache

    Data warehouse

    Printing

    USPS validation

    Data conversion Batch jobs

    CTI

    SAP

  • Project Governance

    Managing Data - Data is Everything

    Testing / Cutover

    Business Processes / OCM

    CR&B Project Key Focus Areas

  • IT SAP COE

    Leadership structure sponsorship and involvement across the

    organization

    Executive engagement Clear project structure and

    escalation path

    Ownership by the business and IT starts on day one

    Sweat the small stuff Clear process around risks, issues, defects,

    documentation, and knowledge transfer

    Measure and report on clear metrics, deliverables, and milestones Use 3rd party to review design, development, and performance e.g. SAP MaxAttention

    Project Governance

  • Profile early Cleanse early Monitor data quality Data governance Set deadlines

    Integration Cycle 2

    Managing Data - Data is Everything

  • Early testing using a full load of converted data allowed us to have multiple iterations of testing

    for a large breadth of data and business scenarios:

    Test Relentlessly and Prepare for Cutover

    Functional unit test Integration test Performance

    Parallel bill test Mock Go-Live x3 Regression testing for legacy ECC

  • Do not underestimate the effort for Process Reengineering and Organizational

    Change Management!

    Focus on business process reengineering to drive efficiencies - Vet processes / no assumptions

    - Ensure they understand how it will work

    Engage all areas of the business to support early adoption

    Commitment for whole organization this is the top priority

    OCM must be more than public relations, and must manage work practices and changes

    Users need to feel included and listen to

    Business Processes / OCM

  • All Bills have when out starting with day one

    Positions PSE to better analyze customers needs

    A common base for customer self service, common view of

    customers and analytics

    Fully automate the billing for large customers

    Provide an integrated solution across our Outage Management,

    Geospatial Maps, Customer Information and ERP to provide better

    information to our customers

    Moved the customer records and system in house

    Quick adoption rate by PSE IT and Business teams

    Project Outcome

  • Do not under estimate the effort needed

    Identify scope early, defer new scope where possible & proactively manage scope

    One team (common culture) Business/PSE IT/System Integrator do not underestimate the

    power of team building!

    Focus on business processes and ensure all business partners are at the table

    Involve IT support staff starting in Blue Print phase: Constant knowledge transfer = Ownership

    Low TCO is only achieved by Vanilla Technology

    Concentrate on whats important

    Importance of testing Multiple mock conversions, Parallel Bill testing, Dress

    Rehearsals/ECC shutdown..

    Lessons Learned

  • Questions?

  • A collaboration of:

    Rex Pietzyk Puget Sound Energy

    [email protected]

    Brett Eberlein Deloitte Consulting

    [email protected]