Tourism Thurs 3-13-30

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    GIS and the Tourism Industry

    Dan AkeGIS Specialist

    SEDA - Council of Governments201 Furnace Rd

    Lewisburg, PA 17837

    www.seda-cog.org

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    What are we going to talk about? The tourism industry

    GIS use in the tourism industry

    Valleys of the Susquehanna GIS project

    Property database Use of Local GIS datasets

    Routing considerations Observations

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    Sectors of Tourism Industry

    Accommodations hotels, motels, b&b, etc.

    Attractions theme parks, museums, national

    parks, heritage sites, etc. Transport Systems airlines, railways,

    bus/coach operators, car rental; ferries, etc. Travel Organizers tour operators, travel

    agents, conference organizers, etc.

    Destination Organizations visitors bureaus,

    tourism offices, tourism associations, etc.

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    Economic Importance of Travel

    and Tourism to PA Economy

    Direct $20.5 Billion 419,680

    Indirect $16.7 Billion 197,910

    Total $37.2 Billion 617,590

    2001Sales Jobs

    Sources: PACVB, D K Shifflet and Assoc., PA Office of Tourism

    Tourism is everybody's business

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    Market Share of US Leisure Travel

    Source: 2001 Pennsylvania Year End Report D.K. Shifflet & Assoc.

    1

    23

    4

    56

    7

    8

    9

    10

    Top 10 States

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    Where do PA leisure travelers come from?

    Source: 2001 Pennsylvania Year End Report D.K. Shifflet & Assoc.

    42%

    5%

    11%

    9%

    12%

    4%

    2001 non-resident tourists 51.4 million

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    Where do leisure travelers go in

    Pennsylvania?

    27.0%20.7%

    14.5%

    13.7%

    7.4%

    7.3%

    5.4%

    4.1%

    Source: 2001 Pennsylvania Year End Report D.K. Shifflet & Assoc.

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    In the Tourism Industry, GIS is used to provide:

    Digital files for internet mapping A digital basemap for printed maps

    Digital files for mobile mapping

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    The Valleys of the Susquehanna GIS Project

    Attractions Map Website with Interactive Mapping

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    Valleys project options/considerations

    Develop a Customized Application Partner with Commercial firm to license

    existing application

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    Mapeze - Newedge Technologies

    Designed by the owners of Inn on the Lake,Nova Scotia, Canada

    2001 ESRI (Canada) Award for innovation

    in the field of Geographic Information

    Systems

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    Mapeze

    InstallationsCanadianCommercial

    Nova Scotia

    New Brunswick

    LabradorNewfoundland

    Provincial

    Nova ScotiaSaskatchewan

    County-City

    Essex-Windsor

    USAValleys of the Susquehanna,

    (Pennsylvania)

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    Development Steps

    Property database

    Mapping layers

    Routing

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    You can type or copy your description

    from elsewhere and paste into this page

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    Local Data

    Advantages Data is Current

    Spatial Accuracy

    Disadvantages

    Not in common database format

    Not edge-matched

    Missing some key information

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    Unifying the database

    Converted the local database into thePennsylvania Geospatial Data Sharing

    Standard

    This also assigns a unique identifier forfuture updates

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    Merging data\Edge-matching

    After the databases meshed, we merged theshapefiles

    Edge-matched the county datasets to each

    other

    Edge-matched the unified dataset to the

    surrounding counties where we used aPennDOT dataset

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    Making database consistent and

    Filling in missing gaps

    Fix the spelling making attributesconsistent

    (i.e. Road vs. RD)

    Classify the roads (i.e. Interstates, US Routes, Primary and

    Secondary State Routes, and Local Roads)

    Delete unnecessary fields to reduce the filesize

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    Routing Considerations Affordable initial costs, ongoing costs

    Accurate road data correct directions for one-way streets

    Compatible with SEDA-COG server Work with local datasets for mapping accurate

    and current

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    Routing Options

    Use routing software and data (pay forlicensing)

    Use routing service (pay for each map

    impression)

    Hybrid Use local data for mapping and a

    routing service for routing and addressing(pay for each route calculation)

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    Routing ComparisonsTested with the cooperation of Mapeze

    ESRI RouteMap IMS with North American Datasets(GDT)

    ESRI RouteMap IMS with compressed and edited local

    data (would be developed in cooperation with ESRI)

    ESRI ArcWeb with GDT data (pay per impression)

    Maptuit with NavTec data (pay per impression)

    Test of routing on one-way streets

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    g y

    OneWay

    OneWay

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    Selected Option

    ESRI RouteMap IMS with North American Datasets(GDT)

    ESRI RouteMap IMS with compressed and edited local

    data (would be developed in cooperation with ESRI) ESRI ArcWeb with GDT data (pay per impression)

    Maptuit with NavTec data (pay per impression)

    Maptuit with NavTec data

    Demonstration of functionality of

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    Demonstration of functionality of

    Mapeze Application

    Proximity Searches using database and map

    http://seda-cog.mapeze.com/
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    Future Additions to the Valleys

    of the Susquehanna GIS Project

    Genealogical Resources

    Historical societies and library locations

    Cemeteries

    Eco-tourism Heritage

    Walking tours of Historic Districts

    Hiking and Biking Trails Water Trails

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    Observations

    Working with consortiums such as the

    Valleys takes patience and lots of time

    Project can only move at the pace of the

    slowest member.

    Mapeze has been a very cooperative partner

    Similar tourism portals with interactivemapping will become common

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    The Launch!

    WWW.PAVALLEYS.COM

    Soft Launch is slated for Mid November

    Hard Launch is slated for Janurary