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A
Project Report
On
“Total Consumption Of Polymer In Automobile Sector In Pune
Region”
With Special Reference To
Submitted To
In Partial Fulfillment Of The Requirement
For The Award Of Degree Of
Master Of Business Administration
By
Under The Guidance Of
Mr.
(Professor,)
A!Q
1
CERTIFICATE OF SUMMER TRAINING COMPLETION
This is to certify that Project Report titled “Total Consumption Of Polymer in Automobile
Sector In Pune Region” has been completed satisfactorily in partial fulfillment of Master Of
Business Administration course for the academic year 2004-2006 by Mrinal Khajuria, Student of
“Vishwakarma institute of management” pune-37.
Place: Pune Director,
Date: Vim, pune-37
2
GUIDE CERTIFICATE
This is to certify that Mr. Mrinal Khajuria “student of Master of business administration course
with specialization in Marketing, for the session August 2004- July 2006 prepared project report
entitled “Total Consumption Of Polymer in Automobile Sector In Pune Region” at Aalekh
polymers PVT. Limited. From15th June to 30th July under my guidance and supervision.
I wish him all success in life.
Prof. Yuvraj lahoti
(Marketing)
3
4
TABLE OF CONTENTS
S.No TOPIC PAGE No.
1. INTRODUCTION 10-11
2. COMPANY PROFILE 13-14
3. PRODUCT PROFILE 16-20
4. OBJECTIVES OF THE STUDY 22
5. RESEARCH METHODOLOGY 24
6. OBSERVATIONS AND FINDINGS 26-45
7. CONCLUSIONS & SUGGESTIONS 47-49
8. ANNEXURES 51-56
5
ACKNOWLEDGEMENT
I take the occasion to thank “Aalekh polymers private Limited” for giving me the opportunity to
work on this project, which has immensely helped in gaining & developing my knowledge &
experience. I would like to thank my institute VIM as well as Director sir Dr. Sharad L Joshi to
provide me such a wonderful opportunity.
I especially thank my project guide Mr.Yuvraj Lahoti (professor, VIM) for his valuable guidance,
co-operation & encouragement throughout the project.
I am also Grateful to Mr.Arun Sharma (senior head marketing) and Mr.Inder Jain (CEO) for
providing their valuable thoughts and inputs throughout the project & kindly accepting the
suggestions & recommendations given by me.
I am very thankful to god as well as my family who really helped me during the project work
without there ally and support it its not possible to study here in a very pleasant atmosphere.
Lastly I would like to specially thank the subordinates & their superiors for their co-operation and
also would like to thank to all the respondents of the survey, members of the faculty & all my
other fellow summer trainees for their co-operation & co-ordination in the project along with me.
Place-Pune
Mrinal Khajuria
6
EXECUTIVE SUMMARY
Objectives: -
1) To know the total polymer consumption in the automobile sector
2) How many injection moulding companies are using polymers for automobile industry in Pune
Region?
3) What are the prices at which injection moulding companies are buying raw materials from
other manufacturers
4) To know the availability of substitutes and grade of polymers in Pune region
5) To find out the awareness of the product in the market
6) To know the strengths and weaknesses of the companies
7) To know various parameters whatever the business rivals of APPl. are following:
o Marketing strategy
o Pricing policy
o Credit policiesvQS
Findings: -
Polypropylene is used readily in automobile sector because we can enhance its properties by
adding filler for example: glass, mica, talc, etc. as per the requirement of the product. Appl
produces PP + Filler as per the customer requirements. Polypropylene is used in bumpers,
dashboards, fuel tanks etc. Polypropylene is used frequently because:
1) There is no problem in the availability.
2) Its trends do not vary.
3) It is cheaper then metal.
4) Properties are more or less same as of metals.
5) The weight is lesser then metals which helps in increasing average of the vehicle.
7
Recommendations: -
The company should increase sales
The company should try to reduce the cost of production
Growth opportunities in public transport and commercial sectors
Material handling
Sourcing of materials
Proper inputs from customer
Trend analysis
Limitation of the study: -
Sometimes consumers are not aware of the new product
Due to limited sample representation population may not be that much accurate
I, here by declare that this project report entitle “Total polymer Consumption In Automobile
Sector” with special reference to APPL Industries Limited Pune, Which is the outcome of the
summer training undergone by me from 15th June 2005 to 30th July 2005. The empirical finding
of the study is entirely based on the data collected by myself.
8
INTRODUCTION
9
INTRODUCTION
History and significance of polymers
Plastics are polymers. What is a polymer? The simplest definition of a polymer is something
made of many units. Think of a polymer as a chain. Each link of the chain is the "mer" or basic
unit that is made of carbon, hydrogen, oxygen, and/or silicon. To make the chain, many links or
"mers" are hooked or polymerized together. Polymerization can be demonstrated by linking strips
of construction paper together to make paper garlands or hooking together hundreds of paper clips
to form chains.
Polymers have been with us since the beginning of time. Natural polymers include such things as
tar and shellac, tortoise shell and horns, as well as tree saps that produce amber and latex. These
polymers were processed with heat and pressure into useful articles like hair ornaments and
jewelry. Natural polymers began to be chemically modified during the 1800s to produce many
materials. The most famous of these were vulcanized rubber, gun cotton, and celluloid. The first
synthetic polymer produced was Bakelite in 1909 and was soon followed by the first semi-
synthetic fiber, rayon, which was developed in 1911
Even with these developments, it was not until World War II that significant changes took place
in the polymer industry. Prior to World War II, natural substances were generally available;
therefore, synthetics that were being developed were not a necessity. Once the world went to war,
our natural sources of latex, wool, silk, and other materials were cut off, making the use of
synthetics critical. During this time period, we saw the use of nylon, acrylic, neoprene, SBR,
polyethylene, and many more polymers take the place of natural materials that were no longer
available. Since then, the polymer industry has continued to grow and has evolved into one of the
fastest growing industries in the U.S. and in the world.
Characteristics of Polymers
The two major groups of polymers are thermoplastics and thermosets. Thermoplastic and
thermosetting nature is based on the heat response of polymers. The light transmittance of
polymers includes the description of materials as being transparent, translucent, or opaque.
Transparent polymers are those that you can see through, translucent are those that you cannot see
through but allow light to pass through, and opaque polymers are those that you can neither see
10
through nor allow light to pass through. Light penetration qualities are dependent on the degree of
crystallization of the polymer and the presence of additives.
Every polymer has very distinct characteristics but most polymers have the following general
attributes.
1. Polymers can be very resistant to chemicals
2. Polymers can be both thermal and electrical insulators
3. Generally, polymers are very light in mass with varying degrees of strength
4. Polymers can be processed in various ways to produce thin fibers or very intricate parts
As a leading manufacturer of engineered thermoplastic compounds having largest capacity in
India with multilocational compounding base, thus providing the complete solutions for
Automotive and Appliances Industries.
Research and Development
Manufacturing is fully supported by a team of dedicated Research and Development officers. A
laboratory scale Extruder very similar to the production machines has been installed in our R & D
department. This ensures that the scale up is smooth from R&D to production. In house R&D also
helps us to develop new materials in the shortest time period to meet our customer's new and
exacting requirements. R & D department is well dedicated to upgrade our material time to time
as per customer's requirements.
11
COMPANYPROFILE
12
Company Profile
About APPL
APPL Industries Limited, which has been formed by the merger of three groups of companies –
Aalekh Polymers (P) Limited, Aalekh Industries (P) Ltd., and Prateek Enterprises, is one of the
leading compounder of engineered thermoplastics in India. We have been providing material
solutions to our customer for over 15 years. Today, we offer precoloured compounds based on
Polyolefin’s and engineering plastics modified with minerals, glass fiber/beads, wood flour, flame
retardants etc. We also offer blends and alloys of various plastics, colour concentrates and
additive master batches.
Article I. APPL Facilities
Production units at multiple sites - strategically located to meet customer's requirements.
Latest fully Computer controlled state-of-the-art compounding systems from Germany, Japan
offer Advanced Materials Technologies.
International standard Quality Control Laboratory.
APPL has established highly sophisticated Polymer Compounding units at IMT Manesar near
Delhi and at Pune in Maharashtra with a total installed capacity of 30,000 MTA, and by the end of
2006, APPL will set up its third compounding unit at Hosur, Tamil Nadu with additional 10,000
MTA capacities.
APPL PROCESS
Twin Screw Super Compounders – Co-rotating and counter-rotating type
Gravimetric Loss-in-Weight feeders from Brabender Technologies, K-Tron
Automation of material handling
Our production equipment and its variety allow us to match each product to the right process,
highest and consistent product quality in shortest lead-time.
VISION
To be a multilocation company engaged in production of Engineered Thermoplastic Compounds
based on Polyolefin’s and Engineering Plastics, thereby attaining a top-performing compounding
industry dealing in multiple products and developing new applications close to customers.
13
MISSION
To provide materials based on advanced technology to our esteemed customers, which meet
challenging demands.
To respect the strength and capability of all our employees, customers and associates. To
honour all commitments we undertake.
ACHIEVEMENTS
1990: - The Company was established at New Delhi to manufacture Color Concentrate.
1995: -Manufacturing Plant dedicated for Black Masterbatch was set up at Rajasthan.
1998: - Two compounding line from Japan were installed at Delhi for PPAM compounds.
2001: - Two state-of-the-art compounding line from Theysohn Maschinenbau, Germany were
installed at pune.
2002: - Commissioned IMT - Manesar plant with two lines from Japan and two more
Compounding Lines from Theysohn, Germany.
2003: - Obtained ISO - 9001:2000 accreditation.
2003: - Automated Feeding system was installed at IMT – Manesar Plant.
2004: - Appointed as consignment agent of Ciba Speciality chemicals for plastics additives for
Eastern India.
2005: - Accelerated Weather meter instrument was set up at Pune plant.
2005: - Two state-of-the-art compounding lines from Coperion were installed at Pune and IMT
Manesar plant.
2005: - Two Research & Development purpose compounding lines from Coperion were installed
at Pune and IMT Manesar plant.
2006: - One Counter Rotating Twin screw extruder from Japan was installed at Pune
14
PRODUCT
PROFILE
15
SEGMENT DESCRIPTION TRADE NAME
Engineered Plastics based on Commodity Resins
Advanced Polypropylene Compounds
APPCOM
Advanced Styrenic Compounds
APPSTRON
Advanced Colour Masterbatches
APPCOL
Speciality Additive Masterbatches
APPLENE
Engineered Plastics based on Advanced Plastic Resins
Polycarbonate Compounds APPNATE
Alloys APPLOY
PBT Compounds APPET
Nylon Compounds APPLON
16
Engineered Plastics based on Commodity Resins
A product may start with homopolymer, copolymer, TPO (rubber-modified alloys). The
application may require UL recognition, special stabilizers for improved weatherability, and extra
heat stabilizers for under the hood applications. The type, particle size and amount of filler can be
adjusted as per requirement for their aesthetics and mechanicals. For improved impact, impact
modifier can be incorporated. We can provide pre-colored materials as well as natural colour
materials. A complete product listing, incorporating all would be too long to list.
Our ABS and HIPS compounds have been developed specifically to meet the requirements of
major customers. These grades are the cost-effective answer for purchasers. These grades are
available as per customer-specific colours. Our ABS compounds offer excellent processability,
good heat resistance and show good balance between impact resistance and rigidity.
APPL also offer SAN compounds, which have high heat resistance and chemical resistance. It
has a wide range of applications in electrical/electronic parts, automotive parts, office
consumables and so on.
17
An engineered plastic based on commodity resins includes: -
ADVANCED POLYPROPYLENE COMPOUNDS: These compounds are used in
manufacturing “bumpers, instrumental panel, door trims, speedometer housing,
speedometer body cover, seat side balance, household items, case heater of air conditioner,
automotive filters, refrigerator body parts, foot rest paddles” etc.
ADVANCED COLOUR MASTERBATCH GRADES: These resins are used in
manufacturing “Cover Inner of Two Wheeler Sector, Washing Machine Body Part, Tray
for Washing Machines, Hood Meter Cluster.
ADVANCED ADDITIVE MASTERBATCH GRADES: These resins are used in
manufacturing “Blown Film.
ADVANCED STYRENIC COMPOUNDS: These resins are used in manufacturing
“Washing Machine Body Parts, Hood Meter Cluster, UPS Body Parts, Blower for Air-
Conditioner, Two Wheeler Front Cover, Seat and Door Handle, UPS Housing.
18
Engineered Plastics based on Advanced Plastic Resins
We at APPL are offering various grades of mineral filled, glass reinforced, fire retardant
polycarbonate compounds, and their alloys, compounds of PBT and nylon. Our R & D
department is constantly working in this wide spread Engineering Plastics field.
Polycarbonate and its alloys e.g. PC/ABS, PC/PBT, PS/ASA characterized by their unique
balance of impact strength, heat resistance and high mechanical properties are the right choice
for a multitude of applications including automobile, medical equipment, optical, electrical
and electronics, home appliances and various other sectors.
Polybutylene Terephthalate (PBT) resin with its combination of heat, chemical resistance,
and outstanding electrical properties deliver unique design advantages with exceptionally
good processability & surface appearance. PBT compounds find application in
electrical/electronic connectors, automotive components, telecommunication enclosures & so
on.
Nylon is the most versatile plastics-easy to process; easy to modify to meet specific needs,
environmentally responsible in production. Due to their outstanding properties these materials
have become indispensable in almost all fields of engineering for the wide variety of
components and machine parts, as high-quality electrical insulating materials and for many
special applications.
Nylon grades are exceptional for their high mechanical strength, rigidity & thermal stability.
19
Engineered Plastics based on Advanced Plastic Resins includes: -
POLYCARBONATE COMPOUNDS: These resins are used in manufacturing “Head
Lamp Reflector, Door Handle, Electrical/Electronic Body Parts.
ALLOYS: These resins are used in manufacturing “Wheel Cover, Inverter Housing, Cub
Panel & Exterior Automotive Body Parts, Exterior Automotive Body Parts, Tail Light
Housing.
PBT COMPOUNDS: These resins are used in manufacturing “Garnish, Louvers, CFL
Housing
NYLON COMPOUNDS: These resins are used in manufacturing “Chain Cover, Heater
Cover, Handle Window Regulator, Roof Clip, Radiator Fan, Handle, Ash Tray
20
OBJECTIVES
OF
THE STUDY
21
OBJECTIVES OF THE STUDY
1. To know the total polymer consumption in the automobile sector
2. How many injection moulding companies are using polymers for automobile industry in Pune
Region?
3. What are the prices at which injection moulding companies are buying raw materials from
other manufacturers
4. To know the availability of substitutes and grade of polymers in Pune region
5. To find out the awareness of the product in the market
6. To know the strengths and weaknesses of the companies
One more important aspect is transportation related issues: - incidents like chemicals get
contaminated during transportation process due to: -
o Delays in transporting
o Exposure to air
o Leakages in tanks
To know various parameters whatever the business rivals of APPl. are following:
o Marketing strategy
o Pricing policy
o Credit policies
22
RESEARCH
METHODOLOGY
23
Research Methodology
RESEARCH APPROACH
1) Observation and survey
a) In this research report survey method is used. Survey is the method of gathering of
primary data by asking the questions to the customers about their usage and requirements.
2) Contact method
a) Telephone
b) Personal interviews
c) E-mails
3) Target respondents
Here personal interviews of all the respondents are taken; Proprietors of all injection moulding
companies are interviewed personally at their specific place where they are standing
RESEARCH DESIGN
The research has been done for the market of polymer consumption in automobile sector so the
research design for this survey is exploratory research
For the presentation and preparation of this report I have covered following things: -
1) Study of theory
2) Market research
3) Sample questionnaire
4) Graphical presentation
5) Analysis of data
6) Company visit
7) Internet information, books, magazines
24
25
OBSERVATIONS
AND
FINDINGS
26
NAME: Yuvraj Sadashiv Marath
DESIGNATION: Owner
ORGANISATION: PLAST O MECH
PRODUCT NAME: Exide Container Caps, Bajaj Pulsar Lights, Wireless handsets for
Bharat Electronics
OEM: Tata Johnson, Exide, Bharat Electronics, Bajaj Auto
ADDRESS: 55-77/1, MIDC Bhosari
TEL NO: 020-27120618
EMAIL: [email protected]
MOBILE: 9850062653
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
8 1.5 1.5 1 - 25 - - - - - 8 -
From the above information we come to know that the plastomech company use 56% of
polypropylene + filler as compare to other polymers the company use the polymer in
manufacturing wireless handsets and Bajaj Pulsar lights
27
NAME: Muley A.S.
DESIGNATION: G.M. (Operations)
ORGANISATION: SPS Plastics Pvt. Ltd.
PRODUCT NAME: Pulsar mud guard, Caliber mud guard
OEM: Bajaj Auto
ADDRESS: Sector C, 7/10&11, Ranjangaon, MIDC
TEL NO:
EMAIL:
MOBILE: 9890600382
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
- - - 2 - 10 0.5 - - - - - -
From the above information we come to know that SPS plastics use 80% of polypropylene + filler
as compare to other polymers. The company is using the polymers in manufacturing the products
like mudguards for two wheelers.
28
NAME: Ashok G. Chavan
DESIGNATION: Asst. Engg.
ORGANISATION: Sermo PM (I) Ltd.
PRODUCT NAME: White Goods
OEM: Bajaj Auto, Honda
ADDRESS: 5/4, Nagar Road, Pune - 14
TEL NO: 020-27013840
EMAIL:
MOBILE: 9822647158
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
- - - - - - 20 - - 10 - - -
From the above information we come to know that sermo pm uses 67% high impact polystyrene
as compare to other polymers. It is engaged in manufacturing white goods.
29
NAME: Sandesh Kumar
DESIGNATION: Proprietor
ORGANISATION: Vinayak Polymer Industries
PRODUCT NAME: Fuel Tank, Brake Fluid Container
OEM: Kinetic Motors
ADDRESS: 2, Vighnahar Chambers, Erandawane, Karve Road, Pune - 4
TEL NO: 020-25459218
EMAIL: [email protected]
MOBILE: 9822192885
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
2 - - - - 2 - - - - - - 11
From the above information we come to know that vinayak polymers uses 74% of HDPE as
compare to other polymers. The company is engaged in manufacturing fuel tanks
30
NAME: Nitin Mulay
DESIGNATION: Partner
ORGANISATION: Niky Engineers
PRODUCT NAME: Intricate Shape Precision Components
OEM: Bajaj Auto, Piaggio, Mahindra & Mahindra
ADDRESS: B26&27, Satyam Estate, Erandwane, Pune - 38
TEL NO: 020-25467976
EMAIL: [email protected]
MOBILE: 9822063868
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
- 1.5 0.5 - - 10 - - - - 2 - -
From the above information we come to know that niky engineers uses 71% of polypropylene +
filler as compare to other polymers. It is engaged in manufacturing intricate shape precision
components.
31
NAME: Rathi Lalit
DESIGNATION: Director
ORGANISATION: Nitiraj Plastics & Engineering
PRODUCT NAME: Car Tanks, Reservoir Tanks
OEM: Maruti Udyog Ltd., Tata Motors
ADDRESS: Plot No. 41, Sinhgad Road, Manik Baug, Pune
TEL NO: 020-243654040
EMAIL: [email protected]
MOBILE: 9371003914
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
PB
T
PP +
FILLE
R
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
1 2.5 - - - 7.5 - - - - 0.5 - 29
From the above information we come to know that the company uses 72% of HDPE and is
engaged in manufacturing car reservoir tanks
32
NAME: M.S.R.CH. Murty
DESIGNATION: Proprietor
ORGANISATION: Apex Engineers
PRODUCT NAME: Electical Items for two wheelrs
OEM: Bajaj Auto
ADDRESS: S. No. 27, Wadgaon Bk., Sinhgad Road, Pune - 51
TEL NO: 020-24353307
EMAIL: [email protected]
MOBILE: 9850954087
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLE
R
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
LD
PE
HDPE
- - 0.5 - - - - - - - - 0.3 0.65
From the above information we come to know that Apex engineers uses 45% of HDPE, 21% of
LDPE, 34% nylon 66 + filler. It is manufacturing electrical items for two wheelers.
33
NAME: Hemant R. Lasaris
DESIGNATION: Partner
ORGANISATION: Shrimani Industries
PRODUCT NAME: Tool Box, Fender, Cowling, Fan Cover, Battery containers
OEM: Bajaj Auto, Exide
ADDRESS: D-3, Plot No. 59, MIDC, Chinchwad, Pune – 19
TEL NO: 020-27472449
EMAIL: [email protected]
MOBILE: 9422324936
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
3 3.5 - - - 35 - - - - - - 18
From the above information we come to know that shrimani industries uses 59% of
polypropylene, 30% of HDPE, 5% of abs + filler and 6% of nylon 6. it is engaged in
manufacturing tool box etc.
34
NAME: Borate Sadashiv Rambhau
DESIGNATION: MD (Proprietor)
ORGANISATION: Elite Plastic Industries
PRODUCT NAME: Battery Containers, Electrical Items
OEM: Exide, Bharat Electricals
ADDRESS: Sector 65, MIDC, Bhosari, Pune - 26
TEL NO: 020-27120619/24113772
EMAIL: [email protected]
MOBILE: 9822015531
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
LD
PE
NY+
30%
GF
AC
RY
LIC
HD
PE
2 3 - - - 12 - - - - - 6 5
From the above information we come to know that ELITE plastic industry uses almost all kind of
polymers but it uses more of PP + filler about 42% and rest are all other polymers. It is
manufacturing electrical items and battery containers.
35
NAME: Nilesh S. Sawant
DESIGNATION: Production Incharge
ORGANISATION: Rantnadeep Enterprises
PRODUCT NAME: Fuel Filter, Backup Rings
OEM: Bajaj Auto
ADDRESS: Talawadi Road, Sahayognagar, Pune - 1
TEL NO: 020-251305000000000
EMAIL: [email protected]
MOBILE:
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
LD
PE
NY+
30%
GF
AC
RY
LIC
HD
PE
- - 0.7 - - 1 - - - 0.3 - - 1
From the above information we come to know that Ratnadeep enterprises uses 34 % of EP +
filler, 33& HDPE, 23 % of nylon 66 + filler and 10 % of LDPE. It manufactures fuel tanks and
backup rings.
36
NAME: R.M. Agrawal
DESIGNATION: CEO
ORGANISATION: Shree Plastics
PRODUCT NAME: Brake Oil Container
OEM: Maruti Udyog Ltd., Tata Motors, Mahindra & Mahindra, Kalyani
Brakes
ADDRESS: 29/9, D-2 Block, MIDC, Chinchwad, Pune
TEL NO: 020-27477285, 56111870
EMAIL:
MOBILE: 9822294440
ABS+
FILLER
NYLON6 NYLON
66+
FILLER
POLYC
ARBON
ATE
PB
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
- 1.5 1 - 0.5 9 - - - - - - -
From the above information we come to know that Shree plastics are using 75 % of PP + filler, 13
% of Nylon 6, 8 % of nylon 66 + filler + 4 % of PBT. It is manufacturing brake oil containers
37
NAME: Nadeem S. Kazi
DESIGNATION: Commercial Manager
ORGANISATION: Trimurti Plastics Industries
PRODUCT NAME: Dash Board, Facia for Speedometer, Battery lids and Containers
OEM: Exide, Minda Instruments
ADDRESS: 20, D III Block, MIDC, Chinchwad, Pune – 19
TEL NO: 020-27470805
EMAIL: [email protected]
MOBILE: 9422317847
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
1 - 2.5 - 10 - - - - 2.5 - 6
From the above information we come to know that TRIMURTI plastics uses 46 & of pp + filler,
27 % of HDPE, 11% of nylon 66 + filler and 11 % of nylon + 30 % glass fields. It is
manufacturing Dashboards etc.
38
NAME: Pankaj Kumar
DESIGNATION: Incharge (Quality Control)
ORGANISATION: Prima Paper & Engineering Pvt. Ltd.
PRODUCT NAME: Cowling, Dash Board Fender
OEM: Force Motors, TATA Motors, Mahindra & Mahindra, Piaggio
ADDRESS: T-73, MIDC Bhosari, Pune - 26
TEL NO: 020-27129353
EMAIL:
MOBILE: 9822086496
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
LD
PE
NY+
30%
GF
AC
RY
LIC
HD
PE
- 20 5 - 1 55 10 - - 3 - 20 10
From the above information we come to know that Prima paper is using 45 % of EP + filler, 16%
of nylon 6 and 16 % of polycarbonate, 8 % HIPS & HDPE, 4 % of nylon 66 + filler, 2% of LDPE
& 1 % PBT. It uses in manufacturing in cowling & dashboard.
39
NAME: B.V. Poptani
DESIGNATION: Incharge (Moulding Shop)
ORGANISATION: Tek Component Pvt. Ltd.
PRODUCT NAME: Automobile connetors
OEM: Tata Yazaki
ADDRESS: EL 32/15 J Block, MIDC Bhosari, Pune
TEL NO: 020-30680300/19
EMAIL: [email protected]
MOBILE: 9850880352
ABS+
FILLER
NYLON6 NYLON
66+
FILLER
POLYC
ARBON
ATE
PB
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
- 2 4 1 0.5 3 - 0.5 - - - - -
From the above information we come to know that Tek is using 36 % of nylon 66 + filler, 27 % of
PP + filler, 18 % of Nylon 6,9 % of PC, 5 % of HDPE & ABS + filler. It is manufacturing
automobile connectors
40
NAME: T.S. Virdi
DESIGNATION: Partner
ORGANISATION: Tej Plastics
PRODUCT NAME: Autoswitches
OEM: Minda Industries
ADDRESS: J 362, MIDC, Bhosari, Pune - 26
TEL NO: 020-27120976
EMAIL: [email protected]
MOBILE: 9890006928
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
LD
PE
NY+
30%
GF
AC
RY
LIC
HD
PE
- 2.5 - - - - - - - 0.5 - - 2
From the above information we come to know that TEJ plastics is using 50 % of nylon 6, 40 % 0f
HDPE and 10 % of LDPE. It is manufacturing auto switches for two wheelers.
41
NAME: Hemant Joshi
DESIGNATION: Purchase Incharge
ORGANISATION: Emdet Engineers Pvt. Ltd.
PRODUCT NAME: Steering, Bumpers, Shrouds
OEM: Tata Motors, Mahindra & Mahindra, Larson & Tubro
ADDRESS: J-146, MIDC, Bhosari, Pune - 26
TEL NO: 020-27122004/1528
EMAIL: [email protected]
MOBILE: 9823070075
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
4 - - - - 41 - - - - 15 - -
From the above information we come to know that Emdet is using 68 % of PP + filler, 25 % of
nylon + 30 % glass fields and 7 % ABS + filler. It is manufacturing bumpers + fillers
42
NAME: Ashwin Garg
DESIGNATION: MD
ORGANISATION: Argee Plastics Pvt. Ltd.
PRODUCT NAME: Battery Handle, Radiator Fan, Radiator Housing
OEM: Piaggio, Exide
ADDRESS: MIDC Bhosari, Pune
TEL NO:
EMAIL:
MOBILE:
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
LD
PE
NY+
30%
GF
AC
RY
LIC
HD
PE
5 6.5 5 1 1 16 - - - - - - 15
From the above information we come to know that Argee plastics is using 31 % of PP + filler, 30
% of HDPE & 13 % nylon 6 and 10 % of ABS + filler & 6% of other polymers. It is
manufacturing battery handles.
43
NAME: V. Sugathan
DESIGNATION: Proprietor
ORGANISATION: Jaihind Enterprises
PRODUCT NAME: Inner and Outer Handles
OEM: Tata Motors
ADDRESS: J – 132, Opp. Quality Ice Cream, MIDC, Bhosari, Pune - 26
TEL NO: 020-27122044
EMAIL: [email protected]
MOBILE:
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
1 1 0.5 - - 7.5 - - - - - - -
From the above information we come to know that Jaihind industries is using 75 % of PP + filler,
10 % of ABS + filler, 10 % nylon 6 and 5 % nylon 66 + filler. It is manufacturing inner and outer
handles for four wheelers and other automobile components
44
NAME: Ravindra Bhorpe
DESIGNATION: GM (Operations)
ORGANISATION: Renata Plastics
PRODUCT NAME: Automotive components
OEM: Tata Motors
ADDRESS: J – 526, MIDC, Bhosari, Pune - 26
TEL NO: 020-27121285
EMAIL: [email protected]
MOBILE:
ABS+
FILLER
NYLON6 NYLON66
+ FILLER
POLYC
ARBON
ATE
P
B
T
PP +
FILLER
HI
PS
PC
AB
S
PC
PB
T
GP
PS
NY+
30%
GF
AC
RY
LIC
HD
PE
1 1 0.5 0.5 1 - - - - - - - -
From the above information we come to know that Renata plastics is using 25 % of nylon 6 & PBT, 24 % of ABS + filler and 13 % polycarbonate and nylon 66 + filler.
45
Abs+(filler)
Nylon6
Nylon66
Polycarbonate
PBT PP+Filler
H.I.P.S
PCABS
PCPBT
GPPS
Nylon +30% GF
Acrylic
HDPE
Nylon66
Polycarbonate
26.9%
43.5%
21.2%
6% 6.7%
99.3%
10.5%
1.2%
1% 10%
21.5%
17%
72.65%
21.25%
6%
46
CONCLUSIONSAND
SUGGESTIONS
47
CONCLUSION
Actually the main function of the company was to find out the consumption of polymers in
automobile sector in pune region so as to find out the potential in the market. From the total
polymer consumption chart mentioned earlier we come to the conclusion that polypropylene is
used readily in automobile sector because we can enhance its properties by adding filler for
example: glass, mica, talc, etc. as per the requirement of the product. Appl produces PP + Filler as
per the customer requirements. Polypropylene is used in bumpers, dashboards, fuel tanks etc.
Polypropylene is used frequently because:
There is no problem in the availability.
Its trends do not vary.
It is cheaper then metal.
Properties are more or less same as of metals.
The weight is lesser then metals which helps in increasing average of the vehicle.
As a student I have got a wonderful opportunity to work with such a good company as from
this study I have learnt a lot, I have given the work of research throughout the whole Pune
region that what are the steps company should follow in regard with their competitors, that
was indeed to be the best phase of my project when the recommendations given by me were
accepted and the company is following some steps which they think the most important
among all of the suggestions given by me. As well as I am thankful to all my subordinates and
my project guide Mr. Arun Sharma, as without their support and ally it was difficult to work
or attain something.
48
SUGGESTIONS
After studying all the aspects of the company I have certain suggestions, which are as follows:
The company should increase sales in such areas where it is lacking in sales in other
words company have to first take care of its marketing strategy that whether the
company is meeting as per the demands of the customers or not because a customer
accepts what he expects.
The company should try to reduce the cost of production by way of automation, if this
would be taken in consideration then the supply of the company automatically meets
the ordered quantity and it saves time too which is very important as money spended
on idle time would be saved and cost of production must be low.
Growth opportunities in public transport and commercial sectors
o As being a polymer industry a company have a wide scope in public as well as
commercial sector because still these transport companies are using metals
other then polymer
Material handling
o Proper utilization of resources so that there should not be any wastage
o Take care of the rejected lot
o Transportation issue is the biggest or considered to be the most vital because of
the expectation of the consumer V/S the delivery of the product.
Sourcing of materials
o Analysis of the market trends as demand changes as per the trend therefore
company have to adopt a policy of trend analysis because with the help of this
a company can change its standardization of the product which plays a very big
or essential role to attract consumers towards their own product.
Proper inputs from customer
o A company have to produce as per the specifications lead by the customer what
are their actual wants and desires what are the things which they are looking in
their purchasing behaviour
49
Market study must be done time to time as to know the behaviourial aspect of the
customer and to become aware about their wants and desires
Meetings must be done separately with each and every customer to add some new
inputs to the product, this is considered to be the best way to retain a customer for a
long time, as customer has become a part of production in this process.
Dealing with customer on several aspects such as
o Credit policies
o Complaints and customer care issues
o Salesmanship (personal interaction with the customer)
Personal visit must be done by a marketing head by presenting seminars on monthly
basis and each and every customer must be given a sense of participation so that they
can raise their issues regarding anything
50
ANNEXURES
51
ANNEXURES
Our Original Equipment Manufacturers:
Our Major Customers:
MARUTI UDYOG LIMITEDTATA AUTO PLASTICS SYSTEMS
LIMITED
TATA MOTORS LIMITEDVARROC ENGINEERING PRIVATE
LIMITED
BAJAJ AUTO LIMITED VARROC LIGHTING PRIVATE LIMITED
HONDA MOTORCYCLES INDIA LIMITED BRIGHT BROTHERS LIMITED
HERO HONDA MOTORS LIMITEDPARADISE PLASTICS ENTERPRISES
LIMITED
GAS AUTHORITY INDIA LIMITED SUBROS LIMITED
PREMIERE INSTRUMENTS AND CONTROLS LIMITED
SUN VACUUM FORMERS LIMITED
SAMSUNG INDIA ELECTRONICS LIMITED
TATA FICOSA LIMITED
LG ELECTRONICS INDIA PRIVATE LIMITED
LUMAX GROUP OF COMPANIES
VDO INDIA LIMITED MOTHERSON GROUP OF COMPANIES
AMERICAL POWER CONSERVATION COMPANY INDIA LIMITED
THE SUPREME INDUSTRIES LIMITED
GODREJ LIMITED DYNAMIC INDUSTRIES
PHILIPS INDIA LIMITED DURALINE INDIA PRIVATE LIMITED
52
QUESTIONNAIRE
NAME:
DESIGNATION:
ORGANISATION:
ADDRESS:
TELEPHONE NO: ………………. FAX NO: ……………….
E-MAIL: ……………………………………………………………….
1. Nature of your business?
2. Which polymers you use?
3. What are the sources of purchasing raw material?
4. Are you using blends?
5. If you are willing to use it in future?
6. What is your approval base?
7. What is the time framing of testing?
8. Which part of the automobile you mould, for which company and for which model?
9. What is the weight of the part you mould?
10. What are the critical requirements?
11. What are the credit terms?
12. What is the price range?
13. What is your total requirement?
What are your suggestions or comments which u likes to make regarding the
service of the product
53
Total Polymer Consumption of Automobile Sector In Pune Region
CUSTOMER NAME
PRODUCT NAME
OTHER EQUIPMENT MANUFACTURER
LDPE
ABS + (FILLER)
NYLON 6
NYLON66
POLYCARBONATE
PBT
PP+ (FILLER)
H.I.P.S
PCABS
PCPBT
GPPS
NYLON+30%GF
ACRYLIC
HDPE
TOTAL IN (MT)
PLAST O
MECH
Exide Batter
y Caps,Bajaj Pulsor Lights,Wirel
ess Handset For Bhara
t Electronics
Tata Johns
on Exide Bhara
t Electronics Bajaj Auto
8 1.5 1.5 1 25 8 45
SPS Plasti
cs
Bajaj Auto
2 10 0.5 12.5
Sermo PM
White goods
Bajaj Auto, Hond
a
10 + (10)
10 30
Vinayak
Polymer
Industries
Fuel Tank Brake Fluid conainer
Kinetic
Motor1 0.3 0.2 2 1.5 10 15
Niky Engineers
Intricate
Shape Precis
ion Component
s
Bajaj Auto, Piaggi
o, Mahindra & Mahin
dra
1.5 0.5 (10) 2 14
54
CUSTOMER NAME
PRODUCT NAME
OTHER EQUIPMENT MANUFACTURER
LDPE
ABS + (FILLER)
NYLON 6
NYLON66
POLYCARBONATE
PBT
PP+ (FILLER)
H.I.P.S
PCABS
PCPBT
GPPS
NYLON+30%GF
ACRYLIC
HDPE
TOTAL IN (MT)
Nitiraj Plastics
and Engineeri
ng
Car Tank
s, Reservoir Tank
s
Telco, Maruti Udyog
0.8 2 0.2 7.3 0.20.5
29 40
Apex Enginee
rs
Electrical Items
for two Wheelers
Bajaj Auto Ltd.
0.30.05
0.65 1
Shrimani
industries
Tool Box, Fender,
Cowling,
Battery
Container
Bajaj Auto, Exide Batteri
es
3 3 0.5
18 +
(3.5)
28
ElitePlastics
Battery
Containers, Electi
cal Items
, Headlights Container
Exide
Batteries, Bhar
at Electronic
s, Varroc
Lighting, Hi-
Tech Plast
0.5 2 1.5 0.5 0.510 +
(2)5 28
RatnadeepEnterprises
Fuel Filter, Back
up Ring
Bajaj Auto
0.5 (0.5) 1 1 3
55
CUSTOMER
NAME
PRODUCT
NAME
OTHER
EQUIPMENT
MANUFACTURER
LDPE
ABS +
(FILLER
)
NYLON 6
NYLON66
POLYCARBO
NATE
PBT
PP+
(FILLER
)
H.I.P.S
PCABS
PCPBT
GPPS
NYLON+30%GF
ACRYLIC
HDPE
TOTAL IN
(MT)
Shree
Plastics
Brake Oil Container
Maruti
Udyog,
Tata Motor
s, Mahindra & Mahin
dra, Kalya
ni Brake
s
1.5 1 0.5 9 12
Trimurti
Plastic
Industries
Dash
Board,
Facia
For Speedometer,
Battery
Lids &
containers
Minda Instruments, Exide Batter
ies
1 2.2 0.310 +
(6)2.5 22
Prima
Paper &
Engg. (P) Ltd.
Cowling, Das
h Board, Fender
Force Motor
s, Tata
Motors,
Mahindra & Mahin
dra, Piaggi
o
3 20 5 1
25 +
(50)
10 10 124
Tek Components (P) Ltd.
Autombile
Connectors
Tata Yazak
i2 4 0.5 3 0.5 10
Tej Plasti
cs
Auto
Switches
Minda Indust
ries0.5 2.5 2 5
56
57
CUSTO
MER NAME
PRODUC
T NAME
OTHER
EQUIPMEN
T MANUFACTURE
R
LDPE
ABS +
(FILLER
)
NYLON 6
NYLON66
POLYCARBONAT
E
PBT
PP+
(FILLER
)
H.I.P.S
PCABS
PCPBT
GPPS
NYLON+30%GF
ACRYLIC
HDPE
TOTAL IN
(MT)
Emdet
Engineers
Steering
Wheels,
Bumpers, Shrouds
Tata Motors
, Mahindra & Mahin
dra, Larson
& Tubro
4 30 15 49
Argee
Plastics
Battery
Handles,
Radiator
Housing, Radiator Fans
Exide Batteri
es
0.5
5.5 6 5 0.5 1 15 0.5 1 15 50
Jai Hind Enterprises
Inner and Oute
r Hand
les
Tata Motors
1 1 0.55 + (2.5)
10
Renata
Plastics
1 1 0.5 0.5 1 3 7
58