TOP SEMINARS - AMA - American Management Association Management

save$200off any seminar when you register by March 29, 2013***

Mention offer code LD94

Register online atwww.amanet.org or call 1-800-262-9699 to take advantage of this special offer.

Some restrictions apply. See Termsand Conditions below for details.

You need to be proactive and prepared to tap into your full potential. Annual Pass is the perfect solution—giving you the free-dom to take as many seminars as you’d likefor one full year—at one low price.

Although your situation may be unique, ourbreadth of offerings allows us to customize a curriculum to meet your specific needs.

Your ticket to unlimitedtraining…

OneYear.One 3 Live Online Seminars includedUnlimitedTraining forOne Year!

• Annual Pass*One full year of unlimited access to most AMA Classroom Seminars and 3 Live Online Seminars for $3,995!Call 1-800-262-9699 for more information. Mention offer code LD95Some restrictions apply, see below for details.

• Premium Annual Pass**One full year of unlimited access to ALL AMA ClassroomSeminars and 3 Live Online Seminars for $4,995!Call 1-800-262-9699 for more information. Mention offer code LD95Some restrictions apply, see below for details.

AMA’s ANNUAL PASS

AMA Blended Learning—adynamic and effective blend of live train-ing, online tools, resources and events thatprovides the foundation for greater subjectmastery and measurable performancemetrics to back it up.

AMA’s Live Online Seminars offer the same high-caliber faculty and engaging content asthe classroom seminar—on your desktop.

BUSINESS ENHANCEMENT SKILLSTime Management Top 10 . . . . . . . . . . . . . . . 2The 7 Habits of Highly Effective People®

3-Day Signature Program Top 10 . . . . . . . . . 3Managing Chaos: Tools to Set Priorities and Make Decisions Under Pressure . . . . . . . . 4

Critical Thinking . . . . . . . . . . . . . . . . . . . . . . . . 5Taking On Greater Responsibility: Step-Up Skills for Non-Managers . . . . . . . . . . 6

Assertiveness Training for Women in Business . . 6AMA’s 5-Day “MBA” Workshop . . . . . . . . . . . . 7

COMMUNICATIONHow to Communicate with Diplomacy, Tact and Credibility Top 10 . . . . . . . . . . . . . . 8

Building Better Work Relationships: New Techniques for Results-OrientedCommunication Top 10 . . . . . . . . . . . . . . . . 9

Responding to Conflict: Strategies for ImprovedCommunication . . . . . . . . . . . . . . . . . . . . . . 10AMA Certificates . . . . . . . . . . . . . . . . . . . . . 10Getting Results WithoutAuthority Top 10 . . . . . . . . . . . . . . . . . . . . 11

Strategies for Developing Effective Presentation Skills. . . . . . . . . . . . . . . . . . . . . 12

Negotiating to Win. . . . . . . . . . . . . . . . . . . . . 13Effective Executive Speaking . . . . . . . . . . . . . . 13AMA’s 2-Day Business Writing Workshop . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Effective Technical Writing . . . . . . . . . . . . . . . 14AMA’s New Bestselling Seminars . . . . . . . . 15

FINANCEFundamentals of Finance and Accounting forNon-Financial Managers Top 10 . . . . . . . . . 16

AMA’s Finance Workshop for Non-FinancialExecutives . . . . . . . . . . . . . . . . . . . . . . . . . . 17

HUMAN RESOURCES AND TRAININGAMA’s Myers-Briggs Type Indicator®

(MBTI®) Certification Program . . . . . . . . . . . 17

LEADERSHIP SKILLSDeveloping Executive Leadership . . . . . . . . . . 18Achieving Leadership Success Through People 19Preparing for Leadership: What It Takes to Take the Lead . . . . . . . . . . . . . . . . . 19

The Voice of Leadership: How Leaders Inspire,Influence and Achieve Results. . . . . . . . . . . . 20

Leading with Emotional Intelligence . . . . . . . . 21Improve Your Analytical Skills: MakingInformation Work for You . . . . . . . . . . . . . . 21

MANAGEMENT AND SUPERVISORY SKILLSMaking the Transition from Staff Member to Supervisor . . . . . . . . . . . . . 22

Management Skills for New Supervisors Top 10 . . . . . . . . . . . . . . . 23

Moving from an Operational Manager to a Strategic Leader . . . . . . . . . . . 24

The 7 Habits of Highly Effective People®

for Managers 2-Day Workshop. . . . . . . . . . . 25Making the Transition to Management . . . . . . 26Improving Your Managerial Effectiveness . . . 26Management Skills for New Managers Top 10 . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27

Successfully Managing People Top 10 . . . . . . 28

MARKETING AND SALESFundamentals of Marketing: Your Action Plan for Success. . . . . . . . . . . . . . . . . 29

Fundamental Selling Techniques for the New or Prospective Salesperson . . . . . . . . . . 29

PROJECT MANAGEMENTImproving Your Project Management Skills: The Basics for Success Top 10 . . . . . . 30

Essentials of Project Management for the Non-Project Manager . . . . . . . . . . . . . . . 31

AMA’s Comprehensive Project Management Workshop. . . . . . . . . . . . . . . . 31

STRATEGIC PLANNINGStrategic Planning . . . . . . . . . . . . . . . . . . . . . 32

Registration Form . . . . . . . . . . . . . . . . . . . . 32

Check Out These New Seminars from AMA

• Doing It All: How to Stay Focused and Engaged#2118

• Leadership Development for Women#2010

• What Got You Here Won't Get You There#2207

• Coaching from a Distance: Developing YourTeam When You Can’t Be Face to Face#2559

• Essentials of Earned Value Management #6113

TABLE OF CONTENTS

Visit us at www.amanet.org/annualpass

TERMS AND CONDITIONS: *Annual Pass purchasers may choose from all AMA U.S. Classroom and Live Online Seminars with a member price of $2,395 or less, or nonmember price of $2,645 or less. **Premium Annual Pass purchasers may choose from all AMA U.S. Classroomand Live Online Seminars. Third party-delivered programs available through AMA and webinars are excluded from both Annual Pass and Premium Annual Pass redemption. Past purchases and other promotional offers are excluded. Annual Pass and Premium Annual Pass fees arenonrefundable, regardless of attendance. Your pass will be activated on the start date of the first seminar you register for using the pass and will expire one year later. The pass may only be used by the person designated on the pass and may not be sold, transferred or assigned inany manner. All attendance must be completed by the pass expiration date. If left entirely unused, the pass will expire 12 months from the purchase date. Photo identification will be required when attending a seminar. This is a call-in offer only. ***Offer code LD94 expiresMarch 29, 2013 and cannot be combined with any other promotional offer(s). This offer is valid only when applied to new registrations and cannot be applied to transfers, cancellations or GSA pricing. Individuals eligible for GSA pricing must choose between GSA contract pricingor this discount applied to the AMA Member rate. AMA Annual Pass/Premium Annual Pass, AMA Seminar Savings Pass, AMA Webinars, and third party-delivered programs available through AMA are not eligible for this offer. Prices are subject to change without notice.

Call 1-800-262-9699 to speak to an AMA Representative.

2 For additional dates and locations or to register—1-800-262-9699 www.amanet.org

BUSINESS ENHANCEMENT SKILLS

Take control, prioritize and get out from under.

Do you…• Find yourself overloaded with work?• Feel so stretched to the limit you can’tset priorities?• Exhaust yourself daily withoutaccomplishing your goals?

Feeling overwhelmed? If you’re doingmore and enjoying it less, it’s time tomake real choices about how and whento spend your time. This seminar enablesyou to find a way to dig out, get back on track and balance work-life issues.You’ll discover how to schedule dailywork…build and manage work relation-ships along the way as you better handleinterruptions, learn to say no andnegotiate with colleagues and bosses.You’ll set goals, create a strategic planand grade yourself in 12 key areas oftime management. Plus, put your workinto five windows to help you organize,prioritize and get your life back.

HOW YOU WILL BENEFIT• Set SMART goals for yourself• Create priorities and establish realisticboundaries

• Improve concentration and efficiency• Identify and deal with time wasters• Break indecision and procrastination habits

• Use technology efficiently to help manage time

• Reverse burnout and refresh• Leave with an action plan you can apply immediately back at work

WHAT YOU WILL COVERTime Management. Self-Management• Shifting focus from managing time tomanaging self

• Identifying personal time wasters• Creating a personal Time Mastery Plan

Planning for Success• Using a robust planning process• Defining goals; establishing important and valid priorities

• Creating a realistic and productive schedule

Concentration, Focus and Organization• Creating productive and efficient routinesto support core goals

• Organizing and managing workenvironment

• Identifying ways to deal with self-distractions and interruptions

Managing Technology• Increasing productivity by using technologyefficiently

• Selecting the right form of communication

• Identifying ways to manage email

Creating Boundaries and Balance• Prioritizing and choosing activities tobalance life and work

• Creating a personal “no” script

WHO SHOULD ATTENDBusiness professionals who want greatercontrol of their time, management style and life.

Time ManagementSEMINAR #2233

Classroom Schedule

April 1-2 . . . . . . Boston, MA . . . . . . 2233-FHQ-01533April 4-5 . . . . . . Arlington, VA. . . . . 2233-FHQ-01534April 8-9 . . . . . . New York, NY . . . . 2233-FHQ-01535

� April 12-13 . . . . Atlanta, GA . . . . . . 2233-FHQ-01577April 15-16 . . . . Chicago, IL. . . . . . . 2233-FHQ-01536April 18-19 . . . . Melville, NY . . . . . . 2233-FHQ-01571

� April 19-20. . . . . San Francisco, CA. . 2233-FHQ-01578May 2-3. . . . . . . New York, NY . . . . 2233-FHQ-01539May 6-7 . . . . . . . San Francisco, CA. . 2233-FHQ-01540May 13-14. . . . . Atlanta, GA . . . . . . 2233-FHQ-01541May 16-17. . . . . Arlington, VA. . . . . 2233-FHQ-01542May 20-21. . . . . Chicago, IL. . . . . . . 2233-FHQ-01543June 6-7. . . . . . . New York, NY . . . . 2233-FHQ-01544June 10-11 . . . . Durham, NC . . . . . 2233-FHQ-01545June 10-11 . . . . Pittsburgh, PA . . . . 2233-FHQ-01572

� June 14-15 . . . . Atlanta, GA . . . . . . 2233-FHQ-01579June 17-18 . . . . Arlington, VA. . . . . 2233-FHQ-01546June 20-21 . . . . Houston, TX. . . . . . 2233-FHQ-01537

� June 21-22 . . . . New York, NY . . . . 2233-FHQ-01580June 24-25 . . . . Chicago, IL. . . . . . . 2233-FHQ-01548July 11-12 . . . . . Morristown, NJ . . . 2233-FHQ-01547July 15-16 . . . . . Chicago, IL. . . . . . . 2233-FHQ-01552July 18-19 . . . . . Atlanta, GA . . . . . . 2233-FHQ-01553July 22-23 . . . . . Cincinnati, OH . . . . 2233-FHQ-01554July 29-30 . . . . . San Francisco, CA. . 2233-FHQ-01555

� These sessions start Friday and end Saturday

2 days/1.2 CEUs/12 PDUs$1,995/AMA Members $1,795AMA Members save $200

AMA has been reviewed andapproved as a provider ofproject management training by the Project ManagementInstitute (PMI).

LIVE ONLINE SCHEDULE

1.2 CEUs/12 PDUs • $1,995/AMA Members $1,795

Monday-Thursday 2-5 pm ET • 4 Lessons

April 29-May 2 . . . . . . . . . . . . . . . . . . . . . 2233-FHQ-01538

PMP, PMBOK and the PMI R.E.P. logo are registeredtrademarks of the Project Management Institute, Inc.

www.amanet.org/2233

The bad news is time flies. The good news is you’re the pilot.

—Michael Alshuler

Also available as a Live Online Seminar

Take the lead in makingpositive changes.

Surveys* of thousands of people acrossthe United States disclosed that whilemany people work hard, they are worriedabout their lack of effectiveness.• Only 14% are accomplishing as much asthey believe they could• Only 17% prepare a plan for the day• Rewards of working are low—only 50%feel satisfied and fulfilled with their work

Develop a new outlook and createdramatic change. Problems caused byineffectiveness cannot be solved with thesame ineffective thinking that createdthem. For more than 15 years, The 7Habits of Highly Effective People® hasprovided the ultimate in productivitytraining for thousands of people andorganizations worldwide.

Learn the power of effectiveness and feelmore satisfied with what you accomplisheach day. Know where you’re going anddiscover the secrets to success andfulfillment within you.

*Results of xQ Surveys conducted by HarrisInteractive

HOW YOU WILL BENEFIT• Develop a clear definition of your top prioritiesand the results you want and live each daywith a greater sense of meaning and purpose

• Focus on your top priorities, achieve balanceand increase organizational productivitythrough a weekly and daily planning process

• End self-defeating behavior and gain thenecessary security you need to change

• Develop strong relationships based onmutual trust

• Be prepared to deal with difficultcircumstances before they happen

WHAT YOU WILL COVER• Habit 1: Be Proactive—Recognizing howchoices based on personal experience orbeliefs can profoundly impact your effec -tiveness, both positively and negatively

• Habit 2: Begin with the End in Mind—Developing a clear definition of what isand is not important to you by creatingthe most important roadmap you’ll everhave—your Personal Mission Statement

• Habit 3: Put First Things First—Increasing the balance and fulfillment ofyour professional and personal lives byinvesting a few minutes each day in thesame planning process used by many ofthe world’s most successful people

• Habit 4: Think Win-Win—Building ateam that finds faster and better solutionsthrough clear expectations, sharedresponsibilities and an understanding ofpriorities

• Habit 5: Seek First to Understand,Then Be Understood—Developing theskills of effective communication that leadto greater influence and faster problemsolving

• Habit 6: Synergize—Valuing andcelebrating differences and understandhow they contribute to more innovativeand intelligent solutions

• Habit 7: Sharpen the Saw—Maintainingand increasing your newfound effectivenessby continually renewing yourself mentallyand physically

WHO SHOULD ATTENDAnyone who manages multiple projects, facesexpanding workloads, tight time lines andincreased uncertainty.

Pre-work required:The 7 Habits Benchmark—A questionnaireto help you consider your own effectivenessand give you the opportunity to see the viewpoints of others. This 78-questionassessment gathers feedback from yourmanager, direct reports and peers who workclosely enough with you to accurately assessyour individual effectiveness.

Attendees will receive:• The 7 Habits of Highly Effective People®—This bestselling book provides the basis for the concepts taught in this seminar.

• The 7 Habits Benchmark Report—A person alized report based on your pre-work assessment.

• The 7 Habits FranklinCovey PlanningSystem

• Participant Guidebook—A manual filledwith examples and exercises.

The 7 Habits of Highly Effective People®

3-Day Signature Program SEMINAR #2601

By FranklinCovey—now available through AMA.The 7 Habits of Highly Effective People® courses are based on the teachings of Dr. Stephen R. Covey.

Classroom Schedule

April 1-3 . . . . . . Dallas, TX. . . . . . . . 2601-FHQ-00488April 1-3 . . . . . . Seattle, WA . . . . . . 2601-FHQ-00489April 8-10 . . . . . Chicago, IL. . . . . . . 2601-FHQ-00490April 10-12 . . . . New York, NY . . . . 2601-FHQ-00491April 10-12 . . . . San Diego, CA . . . . 2601-FHQ-00492April 15-17 . . . . Fort Lauderdale, FL. 2601-FHQ-00493April 17-19 . . . . Arlington, VA. . . . . 2601-FHQ-00494April 22-24 . . . . San Francisco, CA . 2601-FHQ-00495April 24-26 . . . . Princeton, NJ . . . . . 2601-FHQ-00496Apr. 29-May 1 . . Arlington, VA. . . . . 2601-FHQ-00497May 6-8. . . . . . . San Jose, CA . . . . . 2601-FHQ-00501May 13-15. . . . . New York, NY . . . . 2601-FHQ-00502May 13-15. . . . . San Francisco, CA . 2601-FHQ-00503May 15-17. . . . . Houston, TX. . . . . . 2601-FHQ-00504May 20-22. . . . . Atlanta, GA . . . . . . 2601-FHQ-00505May 20-22. . . . . Chicago, IL. . . . . . . 2601-FHQ-00506June 3-5. . . . . . . Arlington, VA. . . . . 2601-FHQ-00507June 3-5. . . . . . . Pittsburgh, PA . . . . 2601-FHQ-00500June 5-7. . . . . . . Las Vegas, NV . . . . 2601-FHQ-00510June 12-14 . . . . Chicago, IL. . . . . . . 2601-FHQ-00513June 12-14 . . . . Portland, OR . . . . . 2601-FHQ-00550June 17-19 . . . . Durham, NC . . . . . 2601-FHQ-00514June 17-19 . . . . San Francisco, CA . 2601-FHQ-00515June 19-21 . . . . New York, NY . . . . 2601-FHQ-00516July 8-10 . . . . . . New York, NY . . . . 2601-FHQ-00517July 8-10 . . . . . . Phoenix, AZ . . . . . . 2601-FHQ-00619July 10-12 . . . . . Arlington, VA. . . . . 2601-FHQ-00519July 10-12 . . . . . Dallas, TX. . . . . . . . 2601-FHQ-00535July 15-17 . . . . . Boston, MA . . . . . . 2601-FHQ-00512July 15-17 . . . . . San Francisco, CA . 2601-FHQ-00521July 17-19 . . . . . Anaheim, CA. . . . . 2601-FHQ-00523July 17-19 . . . . . Denver, CO . . . . . . 2601-FHQ-00529July 22-24 . . . . . Chicago, IL. . . . . . . 2601-FHQ-00525July 24-26 . . . . . Atlanta, GA . . . . . . 2601-FHQ-00526July 31-Aug. 2 . . Philadelphia, PA . . . 2601-FHQ-00527


AMA has been reviewed andapproved as a provider ofproject management trainingby the Project ManagementInstitute (PMI).

All faculty are trained experts in FranklinCovey’s The 7 Habits of Highly Effective People® curriculum.

PRESENTATION SKILLS

3All AMA seminars are GSA approved and can be delivered onsite 1-800-262-9699 www.amanet.org



1.2 CEUs • $2,195/AMA Members $1,995

Monday 2-5 pm ET • 4 Lessons

June 3-24 . . . . . . . . . . . . . . . . . . . . . . . . . 2601-FHQ-00509


www.amanet.org/2601




Learn fast, easy-to-use toolsand techniques to manageunproductive confusion anddisorder and transform chaosinto controllable challenges.

This seminar equips you with the mosteffective tools to plan your day and adjustto shifting priorities and demands—withless stress and greater clarity. You willpractice assertive communication, givingyou greater ease when handlinginterruptions and objections.

HOW YOU WILL BENEFIT• Reduce, clarify and eliminate chaos withinyour control

• Identify, analyze and determine priority ofyour workday

• Use a daily action plan to allocate time and energy

• Remain focused and act more decisivelywhen priorities shift

• Become more assertive and strategic inyour communication

• Manage interruptions and conflicts withgreater ease

• Utilize the right tools to balance andmanage tough choices

WHAT YOU WILL COVERDefining Chaos Within Your Control• Identifying sources of workplace chaos• Understanding organizational challenges onmanagers and employees

• Assessing the impact your decisions haveon key stakeholders

Thinking and Decision Making• Identifying real/root cause of a problem or issue

• How to generate multiple, creative ideasquickly

• Organizing ideas in order to firmly graspcritical components of a problem

• Applying one identification tool for analysis

Tools: Fishbone, mind maps, affinity diagrams

Priority Planning• SWOT analysis: determining priorities• GAP analysis: assessing the currentsituation vs. the desired outcome

• Risk analysis: evaluating impact and related risks

• Priority matrix: using importance andurgency model to determine and validatepriorities

Planning Daily Work• Daily action plan: allocating time andenergy to the most important priorities

• Time estimate: accurately estimating howlong it takes to complete your critical tasks

• Interruption log: identifying “necessary” vs. “unnecessary” interruptions

Assertive Communication• Understanding assertive vs. strategiccommunication under pressure

• Learning to respond assertively andstrategically when managing shiftingpriorities, interruptions and conflict

• Employing assertive responses no matter how manipulated or provoked you feel

Action Plan: Identifying and applying one or two tools most applicable to managingyour workplace chaos

WHO SHOULD ATTENDAnyone facing shifting priorities, expandingworkloads, tight deadlines, organizationalrestructuring, multiple projects andincreased uncertainty.

Classroom Schedule

April 1-2 . . . . . . New York, NY . . . . 2261-FHQ-00344April 11-12 . . . . Arlington, VA. . . . . 2261-FHQ-00346April 11-12 . . . . Seattle, WA . . . . . . 2261-FHQ-00387April 22-23 . . . . Chicago, IL. . . . . . . 2261-FHQ-00347

� April 26-27 . . . . Arlington, VA. . . . . 2261-FHQ-00380May 2-3. . . . . . . Arlington, VA. . . . . 2261-FHQ-00348May 6-7. . . . . . . New York, NY . . . . 2261-FHQ-00349May 13-14. . . . . San Francisco, CA . 2261-FHQ-00350June 3-4. . . . . . . Chicago, IL. . . . . . . 2261-FHQ-00351June 10-11 . . . . Arlington, VA. . . . . 2261-FHQ-00352June 13-14 . . . . New York, NY . . . . 2261-FHQ-00353June 24-25 . . . . Dallas, TX. . . . . . . . 2261-FHQ-00345June 27-28 . . . . Atlanta, GA . . . . . . 2261-FHQ-00371July 1-2 . . . . . . . Arlington, VA. . . . . 2261-FHQ-00358July 8-9 . . . . . . . San Diego, CA . . . . 2261-FHQ-00354July 11-12 . . . . . Chicago, IL. . . . . . . 2261-FHQ-00355July 15-16 . . . . . New York, NY . . . . 2261-FHQ-00357







July 8-11 . . . . . . . . . . . . . . . . . . . . . . . . . . 2261-FHQ-00356


www.amanet.org/2261

Managing Chaos: Tools to Set Priorities and Make Decisions Under Pressure SEMINAR #2261


PRESENTATION SKILLS



To stay competitive, you musthave this skill!

Critical thinking helps you step back,examine your thought processes andmake them more effective. You’ll ask theright questions, challenge assumptionsand see others’ viewpoints with clarity.

Business leaders agree it’s the only way tothink at work—because it helps you getthe best possible results. In this course,you’ll get hands-on experience with abattery of practical tools (including theWatson-Glaser™ II Critical ThinkingDevelopment Report) to help you makecritical thinking an indispensable part ofyour skill set.

You’ll find out things you didn’t knowabout yourself and make discoveries thatcan literally change your life. Instead ofconcentrating on theories, you’ll beworking with an expert instructor to getcomfortable with a concrete set of tools.You’ll then be ready to benefit from yournew skills immediately when you return toyour job.

HOW YOU WILL BENEFIT• Explore real-world examples of why criticalthinking is so important in business

• Learn to use critical thinking skills whenmaking business decisions

• Choose the right techniques to recognizeassumptions and draw conclusions

• Know how to translate an abstract ideainto something tangible

• Minimize the impact of job pressures onyour thinking processes

• React with curiosity instead of emotion• Get a roadmap for developing your criticalthinking skills

WHAT YOU WILL COVERRecognizing the Value of Using CriticalThinking in Business• Defining critical thinking• Characteristics of effective critical thinkers• The role of critical thinking in meetingbusiness challenges

Classroom Schedule

April 8-9 . . . . . . San Francisco, CA . 2533-FHQ-01028April 15-16 . . . . Morristown, NJ . . . 2533-FHQ-01075April 25-26 . . . . Boston, MA . . . . . . 2533-FHQ-01023May 2-3. . . . . . . New York, NY . . . . 2533-FHQ-01025May 6-7. . . . . . . Chicago, IL. . . . . . . 2533-FHQ-01026May 9-10. . . . . . Arlington, VA. . . . . 2533-FHQ-01027May 20-21. . . . . Dallas, TX. . . . . . . . 2533-FHQ-01036June 10-11 . . . . Chicago, IL. . . . . . . 2533-FHQ-01030June 20-21 . . . . Atlanta, GA . . . . . . 2533-FHQ-01031

� June 21-22 . . . . New York, NY . . . . 2533-FHQ-01088June 24-25 . . . . San Francisco, CA . 2533-FHQ-01035

� June 28-29 . . . . Arlington, VA. . . . . 2533-FHQ-01089July 8-9 . . . . . . . Myrtle Beach, SC . . 2533-FHQ-01038July 11-12 . . . . . Arlington, VA. . . . . 2533-FHQ-01034July 22-23 . . . . . New York, NY . . . . 2533-FHQ-01037



Critical Thinking SEMINAR #2533


Understanding the Components ofCritical Thinking• Using the Agile Critical Thinking™ (ACT)Framework to relate critical thinking tobusiness challenges

• Describing critical thinking using the RED(Recognize assumptions, Evaluatearguments, Draw conclusions) Model

• Positioning the RED Model within the ACTframework

• Identifying practices and techniques in eachpart of the framework

Obtaining Feedback on Critical ThinkingSkills• Recognizing the value of gaining insightinto one’s critical thinking skills

• Relating critical thinking skills to otherbusiness skills

• The purpose of the Watson-Glaser II Critical Thinking Appraisal

• Identifying the contents of the Watson-Glaser II Critical Thinking DevelopmentReport

• Interpreting a sample Watson-Glaser Profile

• Your personal Watson-Glaser Development Report

Using Critical Thinking in PersonalSituations• Identifying personal situations where critical thinking has been or could be used

• Selecting techniques for using criticalthinking skills in the ACT framework and RED model

• Relating insight from Watson-Glaserfeedback to a personal critical thinkingsituation

Applying Critical Thinking in BusinessSituations• Practicing using critical thinking skills andtechniques in a real business situation

• Creating an initial action plan fordevelopment of critical thinking skills

WHO SHOULD ATTENDAll business professionals who want toenhance their thinking processes to achievebetter results in business.

EXTRABefore attending this session, you willreceive a link to the online Watson-Glaser™ II Critical Thinking Appraisal.You must complete the assessment tofully participate in this seminar.



Monday and Wednesday 2-5 pm ET • 4 Lessons

June 10-19 . . . . . . . . . . . . . . . . . . . . . . . . 2533-FHQ-01033


www.amanet.org/2533




PMI accreditation applies to both seminars on this page.

Taking On GreaterResponsibility: Step-Up Skills for Non-Managers SEMINAR #2132

Are you ready for what’s ahead?

You have always wanted to make a difference in your company.You need the skills—understanding your business, managingchange, communicating strategically, leading, working in teams and juggling your new assignments with current responsibilities.This powerful seminar helps you prepare…initiate…andsuccessfully adapt your style to the challenges ahead.

HOW YOU WILL BENEFIT• Feel confident when asked to step up to the plate with newprojects outside your regular work activities

• Take your skills and potential to new heights with proven-in-action “get-ahead” strategies

• Understand your role in today’s new workplace…and gain thenew skills and competencies required for success

• Meet the rising pressure from tight budgets and leanorganizations

• Map out a plan of action to enhance your efficiency and yourvalue to your organization

WHAT YOU WILL COVER• Four primary behavioral styles; how style adaptability increasesyour effectiveness

• How to develop, create and manage a successful team• How to move from a boss to a coach• The competencies of a transformational coach• Key values used in motivating people• Assessing your company’s existing recognition, reward andbenefit systems in relation to employee growth and performance

• Critical modes for resolving conflicts

WHO SHOULD ATTENDExperienced managers with three to five years of management experience.

NOTE: To attend this seminar, we recommend prior attendance in at leastone basic manage ment course.

Classroom Schedule

April 4-5 . . . . . . . . . Atlanta, GA . . . . . . . . . . . 2132-FHQ-00324April 18-19 . . . . . . . Chicago, IL . . . . . . . . . . . . 2132-FHQ-00320April 24-25 . . . . . . . Arlington, VA . . . . . . . . . . 2132-FHQ-00321May 6-7 . . . . . . . . . San Francisco, CA. . . . . . . 2132-FHQ-00326

� May 10-11 . . . . . . . New York, NY . . . . . . . . . 2132-FHQ-00346May 13-14 . . . . . . . Philadelphia, PA . . . . . . . . 2132-FHQ-00323May 30-31 . . . . . . . New York, NY . . . . . . . . . 2132-FHQ-00325

� June 7-8 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2132-FHQ-00348


Visit our website for additional dates and locations.

2 days/1.2 CEUs/12 PDUs$1,795/AMA Members $1,595 • AMA Members save $200

AMA has been reviewed and approved as aprovider of project management training bythe Project Management Institute (PMI).

Assertiveness Training for Women in Business SEMINAR #2528

Strengthen your leadership ability and image.

By knowing how to handle yourself in just about any situationthat comes up—without seeming either shy or pushy—you’llget things done and command respect.

HOW YOU WILL BENEFIT• Deal with conflicts confronting women in business • Recognize your own strengths and weaknesses • Practice assertive behaviors• Assess your stress level and adopt techniques to manage it• Develop an assertive delegation strategy

WHAT YOU WILL COVER• Outlining conflicting roles and knowing how to reduce role conflict

• The basic response styles of nonassertion, assertion and aggression

• Understanding the differences between verbal, nonverbal“mantalk” and “womanspeak”

• Discussing the effect of gender on negotiation practices and experiences

• Anger buttons and how to deal with them• Techniques for preventing and coping with stress

WHO SHOULD ATTENDFemale professionals who want to build their strengths andimprove their communication.

Classroom Schedule

April 10-12 . . . . . . . Arlington, VA . . . . . . . . . . 2528-FHQ-00859April 17-19 . . . . . . . Chicago, IL . . . . . . . . . . . . 2528-FHQ-00860April 24-26 . . . . . . . San Diego, CA . . . . . . . . . 2528-FHQ-00881May 1-3 . . . . . . . . . New York, NY . . . . . . . . . 2528-FHQ-00862May 13-15 . . . . . . . Morristown, NJ . . . . . . . . . 2528-FHQ-00865May 20-22 . . . . . . . San Francisco, CA. . . . . . . 2528-FHQ-00863June 3-5 . . . . . . . . . Atlanta, GA . . . . . . . . . . . 2528-FHQ-00864June 12-14 . . . . . . . Chicago, IL . . . . . . . . . . . . 2528-FHQ-00866June 17-19 . . . . . . . New York, NY . . . . . . . . . 2528-FHQ-00867June 19-21 . . . . . . . Arlington, VA . . . . . . . . . . 2528-FHQ-00868July 17-19 . . . . . . . . Arlington, VA . . . . . . . . . . 2528-FHQ-00871July 24-26 . . . . . . . . New York, NY . . . . . . . . . 2528-FHQ-00872July 31-Aug. 2. . . . . Chicago, IL . . . . . . . . . . . . 2528-FHQ-00873





July 8-17 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2528-FHQ-00869

www.amanet.org/2132

www.amanet.org/2528


Management• The basic functions of management• EI and leadership: leading employees towardorganizational goals

• How to motivate, increase morale andenhance productivity

• Being a team leader and building effectiveteams

• Performance management and conductingeffective performance reviews

• How to manage organizational change• The 7S Model: align skills, shared values, staffand other factors to support yourorganizational strategy and change

WHO SHOULD ATTENDAnyone interested in obtaining an effective,broad-based overview of the functional areasaddressed in university-level MBA programs.

Get grounded in the essentialelements of business in just one week.

In a business climate that demandsexcellence, you need the variety of skillsthat leads to outstanding performance inevery aspect of your job.

This accelerated, 5-day presentationsurveys the core curriculum covered inmost university-level graduate businessprograms. The knowledge you’ll acquire inthis interactive learning experience willprovide you with a strong overall businessfoundation. You’ll discover how variouscomponents of a business must be linked,aligned and integrated into a successfulbusiness system. And you’ll gain a firmgrasp of modern management practices.

While this seminar is no substitute for a two-year MBA degree, it will equip you with the ability to identify the mosteffective business tools and strategies tohelp you and your company keep andhone your competitive edge.

HOW YOU WILL BENEFIT• Recognize how all components of abusiness fit together

• Interpret financial statements andaccurately assess the financial health of a business

• Understand the economy and its impact on your business

• Develop a business strategy that cansustain your competitive position

• Speak the language of business andcommunicate effectively to any audiencelevel in any situation

• Develop a winning team and organization• Establish a network of business contacts

WHAT YOU WILL COVERAccounting Basics• Basic accounting and its impact on financialreporting

• Financial statements: income statement,balance sheet, retained earnings statement,cash flow statements

• The accounting process and annual report• How to evaluate financial statements:understand nonfinancial considerations,liquidity, leverage and profitability

Finance Fundamentals• Performance measures and key indicators:Return on Net Assets (RONA); EconomicProfit (EP), Weighted Average Cost ofCapital (WACC)

• How to improve business unit operatingperformance

• Financing the business: leveraging, short-and long-term financing alternatives,equity financing

Cost Analysis and Profit Planning• Fixed, variable and semi-variable costs• Break-even analysis and contributionmargins

• Cost allocations and reducinginefficiencies

Capital Expenditures• Types of capital expenditure decisions• Calculate Net Present Value (NPV),Internal Rate of Return (IRR) andProfitability Index (PI)

• Estimating project’s cash inflows andoutflows

Corporate Strategy• What is strategy? Understandingrelationship between vision, mission and strategy

• Strategy formulation—the SWOTapproach

• Conceptual model for strategydevelopment: cost leadership,differentiation and cost focus strategy

• Analysis phase of the strategydevelopment: examining competitiveadvantage, predicting future trends,evaluating competitive position

• The creation and selection process:generating strategy alternatives

• How to use quantitative analysis toscreen, evaluate and select strategies

Marketing• The marketing mix and application:positioning, product/service, price,place/distribution channels, promotion

• Guiding principles for effective marketing• Product and market development• Commoditization and product innovation

AMA’s 5-Day “MBA” Workshop SEMINAR #2561



PRESENTATION SKILLS



www.amanet.org/2561

Classroom Schedule

April 1-5 . . . . . . . San Francisco, CA . . 2561-FHQ-00523April 8-12 . . . . . . New York, NY . . . . . 2561-FHQ-00522April 15-19 . . . . . Anaheim, CA . . . . . 2561-FHQ-00524April 22-26 . . . . . Chicago, IL . . . . . . . 2561-FHQ-00525Apr. 29-May 3 . . Arlington, VA . . . . . 2561-FHQ-00526May 6-10 . . . . . . San Francisco, CA . . 2561-FHQ-00528May 13-17 . . . . . New York, NY . . . . . 2561-FHQ-00529June 3-7 . . . . . . . Chicago, IL . . . . . . . 2561-FHQ-00530June 10-14 . . . . . San Francisco, CA . . 2561-FHQ-00531June 17-21 . . . . . Atlanta, GA. . . . . . . 2561-FHQ-00532June 24-28 . . . . . New York, NY . . . . . 2561-FHQ-00533July 8-12. . . . . . . Seattle, WA. . . . . . . 2561-FHQ-00549July 15-19. . . . . . New York, NY . . . . . 2561-FHQ-00536July 15-19. . . . . . San Francisco, CA . . 2561-FHQ-00537July 22-26. . . . . . Arlington, VA . . . . . 2561-FHQ-00538July 29-Aug. 2 . . Chicago, IL . . . . . . . 2561-FHQ-00539


COMMUNICATION


AMA has been reviewedand approved as aprovider of projectmanagement training by the Project

Get your point across with apositive professional image.

How well you communicate caninfluence how others view yourperformance and your prospects forcareer mobility. Now you can learn howto choose and use the most appropriatewords and emotional tone for everybusiness situation. In just two days, thisseminar will provide you with skills forclearly and effectively receiving andtransmitting information, ideas, feelingsand needs.

HOW YOU WILL BENEFIT• Communicate efficiently and tactfully withclients, direct reports, colleagues, your bossand senior management

• Respond in a professional manner, evenwhen you’re out of your comfort zone

• Strengthen your communicationeffectiveness with active listening

• Elicit cooperation and respect by modeling• Improve your image through increased self-awareness

WHAT YOU WILL COVERHow Diplomacy, Tact and CredibilityInfluence How Others Perceive You• How “image” impacts others’ perceptionof you, your credibility and your jobperformance

• Using diplomacy, tact and credibility topositively impact your image

• The communication-based components of image

Communication Style Differences: The Insight Inventory®

• Developing awareness of yourcommunication style

• How stress negatively impacts how youcommunicate

• Reading others so that you cancommunicate more effectively

• Matching your communication style withthe communication styles of others

• Utilizing diplomacy, tact and credibilitywhen communicating across styles

Effective and Powerful CommunicationSkills• How to positively impact the visual, verbaland vocal components of communication

• The “Know-Feel-Do” model ofcommunicating

Listening for Effective Communication• The barriers and obstacles to listening• How good listening is critical as a“receiver” of a communication message

• Building rapport through good listening• How to use active listening skills• Using listening skills to build and improveyour image

Using Diplomacy, Tact and Credibility• Understanding how and when to usediplomacy

• How and when to be tactful• The concept of credibility: what it is, howto use it when communicating

• Five actions for credible communication• How to handle difficult situations withdiplomacy, tact and credibility

Your Communication Action Plan• Creating an action plan to improve yourcommunication skills back at work

• Signing a “follow-up” contract

WHO SHOULD ATTENDBusiness professionals who want to advancetheir credibility with diplomatic methods ofcommunication.

How to Communicate with Diplomacy,Tact and Credibility SEMINAR #2206


Classroom Schedule

April 1-2 . . . . . . Houston, TX. . . . . . 2206-FHQ-00980April 1-2 . . . . . . New York, NY . . . . 2206-FHQ-00981April 8-9 . . . . . . San Francisco, CA . 2206-FHQ-00983April 11-12 . . . . Arlington, VA. . . . . 2206-FHQ-00984April 11-12 . . . . Chicago, IL. . . . . . . 2206-FHQ-00985

� April 12-13 . . . . Atlanta, GA . . . . . . 2206-FHQ-01062April 15-16 . . . . Durham, NC . . . . . 2206-FHQ-00986April 18-19 . . . . Parsippany, NJ . . . . 2206-FHQ-00999April 25-26 . . . . Newport Beach, CA2206-FHQ-00987

� April 26-27 . . . . Arlington, VA. . . . . 2206-FHQ-01063April 29-30 . . . . Boston, MA . . . . . . 2206-FHQ-00988May 2-3. . . . . . . Seattle, WA . . . . . . 2206-FHQ-00989May 6-7. . . . . . . Arlington, VA. . . . . 2206-FHQ-00990May 9-10. . . . . . Dallas, TX. . . . . . . . 2206-FHQ-00992May 9-10. . . . . . New York, NY . . . . 2206-FHQ-00993May 9-10. . . . . . Pittsburgh, PA . . . . 2206-FHQ-01005May 9-10. . . . . . San Francisco, CA . 2206-FHQ-00994May 13-14. . . . . Atlanta, GA . . . . . . 2206-FHQ-00995May 13-14. . . . . Hartford, CT . . . . . 2206-FHQ-00996May 16-17. . . . . Minneapolis, MN . . 2206-FHQ-00997

� May 17-18. . . . . San Francisco, CA . 2206-FHQ-01064May 20-21. . . . . Anaheim, CA. . . . . 2206-FHQ-01072May 20-21. . . . . Chicago, IL. . . . . . . 2206-FHQ-00998

� May 31-Jun. 1 . . Arlington, VA. . . . . 2206-FHQ-01065June 3-4. . . . . . . Houston, TX. . . . . . 2206-FHQ-01000June 3-4. . . . . . . Las Vegas, NV . . . . 2206-FHQ-01001June 3-4. . . . . . . New York, NY . . . . 2206-FHQ-01002June 6-7. . . . . . . Atlanta, GA . . . . . . 2206-FHQ-01003June 10-11 . . . . Arlington, VA. . . . . 2206-FHQ-01004June 10-11 . . . . Cincinnati, OH . . . . 2206-FHQ-00991June 13-14 . . . . Chicago, IL. . . . . . . 2206-FHQ-01007June 13-14 . . . . San Francisco, CA . 2206-FHQ-01006June 17-18 . . . . Parsippany, NJ . . . . 2206-FHQ-01073June 20-21 . . . . Overland Park, KS . 2206-FHQ-01008

� June 21-22 . . . . New York, NY . . . . 2206-FHQ-01066June 24-25 . . . . Boston, MA . . . . . . 2206-FHQ-01010June 24-25 . . . . Denver, CO . . . . . . 2206-FHQ-01009June 27-28 . . . . Richmond, VA . . . . 2206-FHQ-01011July 1-2 . . . . . . . Arlington, VA. . . . . 2206-FHQ-01017July 8-9 . . . . . . . Chicago, IL. . . . . . . 2206-FHQ-01012July 8-9 . . . . . . . Philadelphia, PA . . . 2206-FHQ-01013July 11-12 . . . . . Atlanta, GA . . . . . . 2206-FHQ-01015July 11-12 . . . . . New York, NY . . . . 2206-FHQ-01016July 15-16 . . . . . San Francisco, CA . 2206-FHQ-01018July 18-19 . . . . . Boston, MA . . . . . . 2206-FHQ-01074July 18-19 . . . . . Dallas, TX. . . . . . . . 2206-FHQ-01019July 25-26 . . . . . Los Angeles, CA. . . 2206-FHQ-01020July 29-30 . . . . . Myrtle Beach, SC . . 2206-FHQ-01021July 29-30 . . . . . Portland, OR . . . . . 2206-FHQ-01075



www.amanet.org/2206


1.2 CEUs • $2,095/AMA Members $1,895


April 1-4 . . . . . . . . . . . . . . . . . . . . . . . . . . 2206-FHQ-00982

July 8-11 . . . . . . . . . . . . . . . . . . . . . . . . . . 2206-FHQ-01014


COMMUNICATION


Don’t let your workrelationships work againstyou. Now, discover the basiccompetencies critical to solidwork relationships—andcareer success.

In today’s complex business environ -ment, differences are a positive forcewithin an organization. And it all startswith you. This seminar will prepare youto become a “conscious communi -cator.” You’ll return to work betterable to build constructive andbeneficial workplace relationships bylearning how to analyze situations andconsciously select and use productivecommunication strategies.

HOW YOU WILL BENEFIT• Build better rapport and gain trust• Discover competencies critical to workrelationships

• Develop flexibility to better handle anysituation

• Avoid mistakes and conflicts that mayresult from misinterpreting others orineffective listening

• Influence and motivate performance• Learn how to use direct and indirect messages• Build your self-esteem and new self-awareness• Identify strengths, weaknesses andopportunities

• Understand values, beliefs, attitudes andperceptions

• Understand emotions and emotionalintelligence

• Master the keys to excellent communication:observe, listen, analyze, plan, communicate

WHAT YOU WILL COVEREffective Workplace Relationships• How do you build workplace relationships?• Behaviors that support or undermine theserelationships

• Assessing your relationships

Communication and Perceptions• World view, perception and workplacerelationships

• Trustbusters and how to fix them• The five axioms of conscious communication• Mirroring and rapport

Investigating Emotions and EmotionalIntelligence• Social intelligence and multiple intelligences• Assessing your multiple intelligences• Five domains of emotional intelligence• Improving work relationships throughemotional intelligence

Building Better Relationships withOurselves and Others• Perception, world view, emotionalintelligence—and you

• Self-awareness, self-esteem and self-concept

Relationship Building• Managing assumptions in order to buildtrusting relationships

• Consciously building trust at work• Developing and showing a positive attitude

Expressing Needs Within Relationships• Influencing others• Performing an interpersonal needsinventory

• The shape and sound of assertiveness• Completing an influential SWOT (Strengths,Weaknesses, Opportunities, Threats) Profile

Relational Communication• Identifying your communication style: how you relate most often

• Sharpening verbal and nonverbal behaviorsand skills

• Applying direct and indirect messages• Using feedback and questioning skills

Relational Listening• Listening barriers and their impact oneffective workplace relationships

• Improving listening by asking goodquestions

• Applying active and reflective listening skills in various situations

• Best practices for giving or seekingfeedback

Addressing Relational Change andConflict• Selecting your conflict-resolution style• Planning to resolve conflicts assertively• Developing and practicing a conflict-resolution plan


WHO SHOULD ATTENDThose who want to use effective commu-nication and relationship management tomaximize impact, productivity and results.


Classroom Schedule

April 15-17 . . . . Chicago, IL . . . . . . . 2235-FHQ-01033April 17-19 . . . . Arlington, VA . . . . . 2235-FHQ-01034April 22-24 . . . . San Francisco, CA. . 2235-FHQ-01035April 24-26 . . . . New York, NY . . . . 2235-FHQ-01036May 1-3 . . . . . . Chicago, IL . . . . . . . 2235-FHQ-01039May 6-8 . . . . . . New York, NY . . . . 2235-FHQ-01040May 8-10 . . . . . Anaheim, CA . . . . . 2235-FHQ-01041May 15-17 . . . . Arlington, VA . . . . . 2235-FHQ-01037May 20-22 . . . . Houston, TX . . . . . . 2235-FHQ-01042June 5-7 . . . . . . Arlington, VA . . . . . 2235-FHQ-01043June 10-12 . . . . San Francisco, CA. . 2235-FHQ-01044June 17-19 . . . . Chicago, IL . . . . . . . 2235-FHQ-01045June 19-21 . . . . Atlanta, GA . . . . . . 2235-FHQ-01046June 26-28 . . . . Las Vegas, NV. . . . . 2235-FHQ-01047June 26-28 . . . . New York, NY . . . . 2235-FHQ-01048July 8-10 . . . . . . Lake Buena Vista, FL. 2235-FHQ-01049July 10-12 . . . . . San Francisco, CA. . 2235-FHQ-01051July 15-17 . . . . . Chicago, IL . . . . . . . 2235-FHQ-01052July 15-17 . . . . . New York, NY . . . . 2235-FHQ-01053July 17-19 . . . . . Arlington, VA . . . . . 2235-FHQ-01054July 22-24 . . . . . Dallas, TX . . . . . . . . 2235-FHQ-01055July 31-Aug. 2. . Chicago, IL . . . . . . . 2235-FHQ-01056





June 10-July 1 . . . . . . . . . . . . . . . . . . . . . 2235-FHQ-01058

Building Better Work RelationshipsNew Techniques for Results-Oriented Communication

SEMINAR #2235 www.amanet.org/2235


COMMUNICATION

10

Responding to Conflict Strategies for ImprovedCommunication SEMINAR #2115

Gain essential conflict management skills so thatconflict won’t manage you.

Learn new strategies of conflict management that will improveyour communication performance and ultimately increase thesuccess of your business initiatives.

HOW YOU WILL BENEFIT• Gain a new understanding of conflict• Understand your own conflict patterns• Improve your listening and communication skills• Learn to “read” conflicts by developing a “conflict map”• Practice effective methods of intervention and conflict management

WHAT YOU WILL COVER• Identifying and understanding your own conflict behavior• Different ways to manage conflict• Conflict strategies: how to become solution-focused vs. problem-focused

• How to move beyond conflict• Mapping a conflict from positions to solutions• Trust in minimizing conflict: developing win-win solutions• How to deal with difficult behavior• Addressing your own “thunderstorms” (emotionally explosive,tense conflicts)

WHO SHOULD ATTENDBusiness professionals who want to expand their conflict manage-ment skills, understand their own emotions and behaviors whenaddressing conflict and find productive ways to manage conflict.

Classroom Schedule

April 3-5 . . . . . . . . . San Francisco, CA. . . . . . . 2115-FHQ-00427April 8-10 . . . . . . . . New York, NY . . . . . . . . . 2115-FHQ-00436Apr. 29-May 1. . . . . Atlanta, GA . . . . . . . . . . . 2115-FHQ-00438June 5-7 . . . . . . . . . New York, NY . . . . . . . . . 2115-FHQ-00440June 17-19 . . . . . . . Arlington, VA . . . . . . . . . . 2115-FHQ-00441June 26-28 . . . . . . . Chicago, IL . . . . . . . . . . . . 2115-FHQ-00437July 15-17 . . . . . . . . San Francisco, CA. . . . . . . 2115-FHQ-00443July 29-31 . . . . . . . . Boston, MA . . . . . . . . . . . 2115-FHQ-00447





Aug. 5-14 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2115-FHQ-00442

AMA has been reviewed andapproved as a provider of projectmanagement training by the ProjectManagement Institute (PMI).

For additional dates and locations or to register—1-800-262-9699 www.amanet.org

www.amanet.org/2115

AMA CertificateProgramsEarn an AMA Certificate—recognition ofongoing professional growth in yourcareer journey.

A Certificate is awarded to the participant who successfully completes three qualifying seminars in a selected discipline within 24 months.

• Administrative Excellence

• Business Communication

• Business Management for IT and TechnicalProfessionals

• Finance —Finance Essentials—Finance Management

• Human Resources

• Leadership Excellence

• Management Excellence

• Marketing Excellence

• Project Management

• Sales —Sales Essentials—Sales Management

• Supervisory Excellence

Fast-Track Your Career GrowthEarn your AMA Certificate in just 1 year with an Annual Pass orPremium Annual Pass. Visit www.amanet.org/annualpass or call 800-262-9699 for details.

Special Discounts Available. For full information about qualifying seminars and discount pricing, visit www.amanet.org/programs or call 1-800-262-9699. Mentionpromotion code FHQ. Discounts may not be combined with other promotions.

Chart a Course for Professional Recognition


COMMUNICATION


Winning respect andcultivating influence andcooperation are absolutelyessential to career success.

Focus on the key elements of influencingothers when there is a lack of authority—personal power, persuasion and negoti -ation. Learn how to build your powerbase using the Personal Power Model,know the first steps in the influenceprocess, adapt behavior patterns thatbuild credibility, persuade with a frame -work of discovery, preparation anddialogue, and enhance your learning with videos, exercises, assessment toolsand group discussions.

HOW YOU WILL BENEFIT• Establish or regain credibility so you canbegin to influence

• Use your power base to persuade others• Understand the person you’re trying to influence—and persuade through give and take

• Develop and grow relationships within yourorganization and beyond

• Create a collaborative work environmentfor faster, better results

• Let work styles and communicationdifferences work for, not against, you

• Sell ideas and implement change• Achieve trust and give-and-take relationshipsup, down and across the organization

• Project self-confidence without being pushy• Adapt your style to the person or situation• Identify various negotiating techniques thatpromote win-win outcomes

WHAT YOU WILL COVERPersonal Power• Understanding your personal power• Personal power behaviors• Attributes of effective/ineffective influencers• Your power relative to the other person• Influence strategies• Commitment Model: why commitmentfrom others doesn’t happen by chance

Reciprocity and Relationships: The FirstStep in the Influence Process• Mental model of influence• Reciprocity assessment and case study• Principles of reciprocity• Building relationships• Creating partnerships

Personal Preferences• Linkages between personal styles andreciprocity, relationship, partnership

• Style indicator and interpretation tool• Blind spots in your self-knowledge• The negative attribution cycle

Persuasion• Key components of persuasion: discovery,preparation, dialogue

• Adjusting to different audiences• Understanding the other person• The role of investment and risk• Achieving credibility• Managing stakeholders• Reaching a common goal• Selling your position by providing evidence• Connecting emotionally• Listening and questioning• Practicing persuasion techniques

When Conflict Comes Between You and Your Desired Results• Approaches to conflict resolution• Giving and receiving feedback• Using a win-win mindset

Getting Better Results from Negotiation• Power, information, timing and approach• Basic principles of negotiation• Various steps in negotiation

Developing an Action Plan

WHO SHOULD ATTENDThose who need to get work done throughothers—or need to convince another personto buy into an idea or follow up on arequest.

Getting Results Without AuthoritySEMINAR #2532



Classroom Schedule

April 3-5 . . . . . . New York, NY . . . . 2532-FHQ-00988April 8-10 . . . . . Arlington, VA. . . . . 2532-FHQ-00989April 10-12 . . . . Morristown, NJ . . . 2532-FHQ-01047April 17-19 . . . . Cincinnati, OH . . . . 2532-FHQ-01048April 22-24 . . . . Chicago, IL. . . . . . . 2532-FHQ-00992Apr. 29-May 1 . . New York, NY . . . . 2532-FHQ-00993May 1-3. . . . . . . San Francisco, CA . 2532-FHQ-00997May 6-8. . . . . . . Dallas, TX. . . . . . . . 2532-FHQ-00994May 13-15. . . . . Arlington, VA. . . . . 2532-FHQ-00995May 20-22. . . . . Atlanta, GA . . . . . . 2532-FHQ-00996May 29-31. . . . . Chicago, IL. . . . . . . 2532-FHQ-01000June 3-5. . . . . . . San Francisco, CA . 2532-FHQ-00998June 10-12 . . . . New York, NY . . . . 2532-FHQ-01001June 12-14 . . . . Arlington, VA. . . . . 2532-FHQ-01002June 17-19 . . . . Denver, CO . . . . . . 2532-FHQ-01016June 24-26 . . . . Durham, NC . . . . . 2532-FHQ-01003July 8-10 . . . . . . Arlington, VA. . . . . 2532-FHQ-01004July 8-10 . . . . . . San Francisco, CA . 2532-FHQ-01005July 10-12 . . . . . Chicago, IL. . . . . . . 2532-FHQ-01006July 15-17 . . . . . Boston, MA . . . . . . 2532-FHQ-01007July 15-17 . . . . . Houston, TX. . . . . . 2532-FHQ-01008July 22-24 . . . . . Atlanta, GA . . . . . . 2532-FHQ-01009July 24-26 . . . . . New York, NY . . . . 2532-FHQ-01011




Tuesday 2-5 pm ET • 4 Lessons

June 4-25 . . . . . . . . . . . . . . . . . . . . . . . . . 2532-FHQ-00999

www.amanet.org/2532


Transform yourself frominexperienced speaker toskilled presenter.

At this 3-day seminar, you’ll learn howto present your ideas with conviction,control and self-confidence—andwithout fear. You’ll gain the specificskills and direction you need to becomecomfortable with your own presentationstyle. And you’ll receive expert advice onhow to handle especially challengingsituations. Most important, you’ll learnhow to present by presenting.

HOW YOU WILL BENEFIT• Tailor your presentation to your audience• Use relaxation techniques to overcomenervousness

• Learn how to project your voice and usepauses to dramatize your point

• Expertly handle difficult questions andsituations

• Communicate with clarity and conviction

WHAT YOU WILL COVERBalancing Verbal and NonverbalMessages• Practicing nonverbal impact skills to reducenervousness and to engage the attentionof your listeners

• Making your content clearer and morememorable

Developing and Organizing PresentationContent• Creating an audience profile and settingpresentation parameters

• Condensing a speech outline into notesyou can speak from

Preparing to Give the Presentation• Learning the benefits of rehearsing,adhering to a time frame and speakingfrom notes

• Reducing stress and speaker’s anxiety

Using Visual Aids and Support Materials• Describing the purpose of visual aids andsupport materials

• Identifying tips for effective composition ofvisual content and speaker aids

Handling Questions from the Audience• Explaining the importance of the question-and-answer session

• Responding professionally to questionsfrom the audience

Managing the Presentation Environment• Describing the advantages anddisadvantages of different room setups

• Anticipating, avoiding and handlingequipment problems

WHO SHOULD ATTENDAnyone who needs to give presentations,speak in front of groups or sell ideas to othersand has little or no presentation experience.

EXTRAYour presentations will be recorded forplayback and review. See for yourselfwhat comes across to an audience. It’s a great way to get instant feedbackand helpful recommendations. Thisrecording is yours to keep.

Strategies for Developing Effective Presentation Skills SEMINAR #2519

Classroom Schedule

April 1-3 . . . . . . . Atlanta, GA. . . . . . . 2519-FHQ-01379April 8-10 . . . . . . Arlington, VA . . . . . 2519-FHQ-01380April 10-12 . . . . . New York, NY . . . . . 2519-FHQ-01381April 15-17 . . . . . Chicago, IL . . . . . . . 2519-FHQ-01382April 22-24 . . . . . Los Angeles, CA . . . 2519-FHQ-01423May 1-3 . . . . . . . Chicago, IL . . . . . . . 2519-FHQ-01384May 6-8 . . . . . . . Boston, MA. . . . . . . 2519-FHQ-01424May 8-10 . . . . . . Arlington, VA . . . . . 2519-FHQ-01386May 13-15 . . . . . New York, NY . . . . . 2519-FHQ-01385June 3-5 . . . . . . . San Francisco, CA . . 2519-FHQ-01387June 5-7 . . . . . . . Chicago, IL . . . . . . . 2519-FHQ-01388June 10-12 . . . . . New York, NY . . . . . 2519-FHQ-01389June 19-21 . . . . . Arlington, VA . . . . . 2519-FHQ-01390July 8-10. . . . . . . New York, NY . . . . . 2519-FHQ-01393July 15-17. . . . . . Arlington, VA . . . . . 2519-FHQ-01391July 17-19. . . . . . Chicago, IL . . . . . . . 2519-FHQ-01392July 29-31. . . . . . Lake Buena Vista, FL 2519-FHQ-01425July 31-Aug. 2 . . New York, NY . . . . . 2519-FHQ-01394July 31-Aug. 2 . . San Francisco, CA . . 2519-FHQ-01395


COMMUNICATION




www.amanet.org/2519

COMMUNICATION


Effective ExecutiveSpeaking SEMINAR #2522

Speak, present and communicate with poise, power and persuasion.

This skill is most critical to your success—and to your individualand corporate image. Learn to use powerful tools and techniquesto turn every speech or presentation into a rewarding experience.

HOW YOU WILL BENEFIT• Speak and think with greater clarity and purpose, stressing key ideas• Face an audience or camera with confidence and control andmake the most of your own natural speaking style

• Shape and organize your speech or presentation to persuadelisteners and get the response and results you want

• Conquer fear and negative stress• Make your performance skills, your sense of humor and your ownpersonality work for you

• Give impromptu and prepared speeches to the class and receivepersonalized feedback

WHAT YOU WILL COVER• Preparation and the importance of research and organization• Planning and preparing strong beginnings and endings• Focusing on your delivery skills as well as the effective use ofvoice, action, image and language in speechmaking

• Addressing speech anxiety• Choosing appropriate strategies for reaching reluctant,uncommitted and inactive audiences

• Responding in a focused and controlled fashion to Q&A

WHO SHOULD ATTENDExecutives with some prior public speaking experience.

EXTRAYou’ll be recorded in action and will see yourself improve,relax and refine your techniques with each performance. This recording is yours to keep.

Classroom Schedule

April 3-5 . . . . . . . . . New York, NY . . . . . . . . . 2522-FHQ-01327April 17-19 . . . . . . . Atlanta, GA . . . . . . . . . . . 2522-FHQ-01335May 1-3 . . . . . . . . . San Francisco, CA. . . . . . . 2522-FHQ-01329May 13-15 . . . . . . . New York, NY . . . . . . . . . 2522-FHQ-01332May 15-17 . . . . . . . Chicago, IL . . . . . . . . . . . . 2522-FHQ-01330May 20-22 . . . . . . . Arlington, VA . . . . . . . . . . 2522-FHQ-01331June 3-5 . . . . . . . . . New York, NY . . . . . . . . . 2522-FHQ-01333June 10-12 . . . . . . . Chicago, IL . . . . . . . . . . . . 2522-FHQ-01334June 19-21 . . . . . . . Philadelphia, PA . . . . . . . . 2522-FHQ-01347July 10-12 . . . . . . . . Arlington, VA . . . . . . . . . . 2522-FHQ-01337July 15-17 . . . . . . . . New York, NY . . . . . . . . . 2522-FHQ-01338July 24-26 . . . . . . . . Dallas, TX . . . . . . . . . . . . . 2522-FHQ-01348July 31-Aug. 2. . . . . Arlington, VA . . . . . . . . . . 2522-FHQ-01339

3 days/1.8 CEUs$2,345/AMA Members $2,095AMA Members save $250

Scan with your smartphone to see ashort video from this seminar or visitwww.amanet.org/2522

www.amanet.org/2522

Negotiating to WinSEMINAR #2513

Gain the skills, insights and competencies required in allnegotiations—in every organization—at every level.

Negotiation focuses on solving the problem and closing the gap between what both parties want.

HOW YOU WILL BENEFIT• Know when—and when not—to negotiate• Develop an effective plan and strategy for any negotiation• Know what behavior to adapt at each stage of the negotiation• Adjust your communication style to achieve desired results• Successfully apply the principles of persuasion to any negotiation• Negotiate face to face, by phone, via email and other media

WHAT YOU WILL COVER• The basic concepts of negotiation• Identifying approaches to negotiation• Defining the influences on the negotiation process• Planning a negotiation• Applying the persuasion process• How to avoid negotiation traps• Choosing appropriate communication methods

WHO SHOULD ATTENDThose responsible for negotiating the best possible terms of anagreement for their organization.

Note: This program is not intended for labor union negotiators on either side.

EXTRALeave with AMA’s Negotiation Planner to effectively apply yournewly learned know-how.

Classroom Schedule

April 10-12 . . . . . . . New York, NY . . . . . . . . . 2513-FHQ-01150April 17-19 . . . . . . . Atlanta, GA . . . . . . . . . . . 2513-FHQ-01172April 24-26 . . . . . . . San Francisco, CA. . . . . . . 2513-FHQ-01152May 6-8 . . . . . . . . . Philadelphia, PA . . . . . . . . 2513-FHQ-01154May 8-10 . . . . . . . . Chicago, IL . . . . . . . . . . . . 2513-FHQ-01153May 29-31 . . . . . . . Boston, MA . . . . . . . . . . . 2513-FHQ-01178June 19-21 . . . . . . . San Francisco, CA. . . . . . . 2513-FHQ-01157June 24-26 . . . . . . . New York, NY . . . . . . . . . 2513-FHQ-01156July 24-26 . . . . . . . . Arlington, VA . . . . . . . . . . 2513-FHQ-01165July 29-31 . . . . . . . . Chicago, IL . . . . . . . . . . . . 2513-FHQ-01160


AMA has been reviewed and approved as aprovider of project management training bythe Project Management Institute (PMI).

www.amanet.org/2513



Thursday 2-5 pm ET • 4 Lessons

May 2-23 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2513-FHQ-01177


COMMUNICATION


Effective Technical WritingSEMINAR #2216

Improve your technical writing—withoutcompromising your technical message.

If writing technical information and effective memos, letters,reports, manuals, instructions, documentation, specifications orproposals is a tough proposition—this program is for you. Thisintensive 3-day seminar will show you proven approaches andtechniques that you can apply back on the job to write crisp,clear, accessible technical communications.

HOW YOU WILL BENEFIT• Organize your material by purpose and audience• Write with greater clarity and precision—in less time • Present complex technical information simply• Know the purpose of your writing before you begin• Recognize the needs of your audience • Learn how to use illustrations• Produce final drafts to make the “write” impression with your superiors

WHAT YOU WILL COVER•Patterns of technical writing• Organizing technical information• Writing the first draft• Technical report elements and formats• Writing abstracts and preparing technical manuals and proposals

• Editing and proofreading techniques

WHO SHOULD ATTENDEngineers, scientists, IT/computer personnel and people in R&D and other technical areas, who are required topresent ideas in writing.

EXTRABring a sample writing piece and get one-on-one feedbackfrom your course leader.

Classroom Schedule

April 1-3 . . . . . . . . . Arlington, VA . . . . . . . . . . 2216-FHQ-00380April 15-17 . . . . . . . New York, NY . . . . . . . . . 2216-FHQ-00376Apr. 29-May 1. . . . . Houston, TX . . . . . . . . . . . 2216-FHQ-00377June 19-21 . . . . . . . New York, NY . . . . . . . . . 2216-FHQ-00381June 26-28 . . . . . . . Chicago, IL . . . . . . . . . . . . 2216-FHQ-00382July 8-10 . . . . . . . . . Arlington, VA . . . . . . . . . . 2216-FHQ-00383July 15-17 . . . . . . . . San Francisco, CA. . . . . . . 2216-FHQ-00385July 22-24 . . . . . . . . Boston, MA . . . . . . . . . . . 2216-FHQ-00384


AMA’s 2-Day BusinessWriting Workshop SEMINAR #2211

Take the strain out of composing any kind ofdocument.

Would you like a quick and easy method for writing in anorganized format? This seminar provides you with basic formatsand formulas for tackling any kind of writing task—andcommunicating to your readers what they need to know.

HOW YOU WILL BENEFIT• Quickly organize your thoughts and generate content• Eliminate numerous, time-consuming revisions• Streamline content and communicate what readers need to know• Write with greater clarity

WHAT YOU WILL COVER• Guidelines for effective business writing, including email,memos and letters

• Establishing the purpose, focus and essence of your message• Techniques for overcoming writer’s block• Powerful openings and closings to capture and retain attention• Writing the first draft: how to construct clear, directsentences

• Connecting, establishing and clarifying thought patterns• Organizing ideas and generating content with simpletechniques

• How and when to use the appropriate tone—andpersuasive, positive or negative words

• Editing and proofreading the final version

WHO SHOULD ATTENDBusiness professionals at all levels who need to savetime by streamlining their writing process.

EXTRABring a current project and get one-on-one feedback.

Classroom Schedule

April 8-9 . . . . . . . . . New York, NY . . . . . . . . . 2211-FHQ-00451April 15-16 . . . . . . . Atlanta, GA . . . . . . . . . . . 2211-FHQ-00450April 19-20 . . . . . . . San Francisco, CA. . . . . . . 2211-FHQ-00493

� April 26-27 . . . . . . . Arlington, VA . . . . . . . . . . 2211-FHQ-00494May 2-3 . . . . . . . . . San Francisco, CA. . . . . . . 2211-FHQ-00452

� May 3-4 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2211-FHQ-00495

These sessions start Friday and end Saturday





Tuesday and Thursday 2-5 pm ET • 4 Lessons

April 9-18 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2211-FHQ-00449

July 9-18 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2211-FHQ-00458




Aug. 6-15 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2216-FHQ-00388

www.amanet.org/2211 www.amanet.org/2216




PMI accreditation applies to bothseminars on this page.

Check out these

new bestsellingseminarsfrom AMAMake sure your skills are up to date by takingadvantage of these popular new courses.

For full details and schedules, visit www.amanet.org or call 1-800-262-9699See special discounts on page 1.

BUSINESS ENHANCEMENTDoing it All: How to Stay Focused and EngagedSeminar #2118

Learn tools that can help you get into productive flowwhenever you need to—and know how to get back ontrack when you are thrown off course.

Leadership Development for Women Seminar #2010

Learn to strategically use your strengths, develop partner-ships with competition, build a support network, take smartrisks and pursue goals with positive energy.

LEADERSHIPWhat Got You Here Won't Get You There Seminar #2207

Based on Marshall Goldsmith’s bestseller of the same name,this workshop gives you solid techniques for staying on thesuccess track as long as you want.

Coaching from a Distance: Developing YourTeam When You Can't Be Face to Face Seminar #2559 (Live Online Only)

Coaching skills that worked so effectively in person won’tget the job done with team members working remotely.Get an entirely new skill set to develop your team regard-less of physical separation.

PROJECT MANAGEMENTEssentials of Earned Value Management Seminar #6113

Understand how to implement EVM for your projects—whether it is a requirement, or just because you wish toapply EVM to help facilitate the smooth completion ofyour projects.


FINANCE

Give us three days—we’ll helpyou conquer your “fear offinance.”

Finance…for non-financial managers. It’s a topic you must understand—especiallyduring challenging economic times whenfinancial acumen is expected at everyorganizational level. You’ve got to knowhow to justify a request, quantify yourcontributions to the company and spotprofit drains immediately. Becausewhether you’re a wizard of finance or anon-financial manager, performance ismeasured the same way—in dollars andcents.Offering an accessible overview of financefor non-financial managers, this seminarfeatures exactly what you need to furtheryour career and build your future. Fromaccruals to writeoffs to receivables andpayables, this workshop shows non-finan cial managers the concepts, tools and techniques that can help make eachdecision pay off—on the job and on thebottom line.

HOW YOU WILL BENEFIT• Get a firm grasp of the numbers side ofyour job

• Gain greater confidence with a workingknowledge of business financials

• Learn how to “think finance”and translateperformance into financial terms

• Cultivate proactive working relationshipswith finance professionals and enhanceyour value to your organization

• Understand the business dynamics ofdollars-and-cents—and take initiatives thatmeet short- and long-term goals

• Take the guesswork out of your decisionmaking and deliver a better bottom line

• Expand your professional expertise—andyour career opportunities

WHAT YOU WILL COVER• Key finance terms: assets, liabilities, capital,depreciation, current ratio and others

• Mastering the mindset: seeing business interms of dollars-and-cents decision optionsthat pay off—over the short and long terms

• Basic accounting principles• Applying accounting conventions andguidelines

• Developing working rules regarding your corporate financial statements

• Using the balance sheet to examine assetsand liabilities

• Analyzing the income statement to assessrevenues and expenses

• The statement of cash flow: sources anduses of funds

• Content and format of the annual report• Debt vs. equity financing• How leverage can increase return toshareholders

• Keeping your plan on target withbudgetary controls

• Using profit-planning tools, break-evenanalysis, financial forecasting

• Cash flow: where cash comes from andhow it’s applied

• Elements of cost accounting• Analyzing payback method, discountedcash flow, present value and present valueindex in making profitable capitalinvestment decisions

• Criteria for examining the performance of divisions and product lines

• Understanding the cost of capital

WHO SHOULD ATTENDNon-financial managers in every functionalarea of responsibility, in all industries.

NOTE: Please bring a calculator and a copy of your annual report (if available).

Fundamentals of Finance and Accounting for Non-Financial

Managers SEMINAR #2218

Classroom Schedule

April 1-3 . . . . . . . Chicago, IL . . . . . . . 2218-FHQ-02116April 10-12 . . . . . Atlanta, GA. . . . . . . 2218-FHQ-02117April 15-17 . . . . . San Francisco, CA . . 2218-FHQ-02119April 17-19 . . . . . Philadelphia, PA. . . . 2218-FHQ-02120April 22-24 . . . . . Denver, CO . . . . . . . 2218-FHQ-02121April 22-24 . . . . . Durham, NC . . . . . . 2218-FHQ-02122April 24-26 . . . . . New York, NY . . . . . 2218-FHQ-02123Apr. 29-May 1 . . Houston, TX . . . . . . 2218-FHQ-02124May 1-3 . . . . . . . New York, NY . . . . . 2218-FHQ-02126May 8-10 . . . . . . Arlington, VA . . . . . 2218-FHQ-02127May 8-10 . . . . . . Chicago, IL . . . . . . . 2218-FHQ-02128May 13-15 . . . . . Atlanta, GA. . . . . . . 2218-FHQ-02129May 13-15 . . . . . Garden Grove, CA . 2218-FHQ-02130May 20-22 . . . . . Portland, OR . . . . . . 2218-FHQ-02176June 3-5 . . . . . . . Arlington, VA . . . . . 2218-FHQ-02132June 5-7 . . . . . . . New York, NY . . . . . 2218-FHQ-02134June 12-14 . . . . . Dallas, TX . . . . . . . . 2218-FHQ-02135June 17-19 . . . . . Chicago, IL . . . . . . . 2218-FHQ-02137June 24-26 . . . . . Morristown, NJ . . . . 2218-FHQ-02131June 24-26 . . . . . San Francisco, CA . . 2218-FHQ-02138July 8-10. . . . . . . New York, NY . . . . . 2218-FHQ-02139July 10-12. . . . . . Chicago, IL . . . . . . . 2218-FHQ-02141July 17-19. . . . . . Dearborn, MI. . . . . . 2218-FHQ-02133July 22-24. . . . . . Arlington, VA . . . . . 2218-FHQ-02144July 24-26. . . . . . Atlanta, GA. . . . . . . 2218-FHQ-02145July 31-Aug. 2 . . Denver, CO . . . . . . . 2218-FHQ-02146

3 days/1.8 CEUs/18 PDUs/18 PHR/SPHR$2,345/AMA Members $2,095AMA Members save $250


This program has been approved for 18 recertificationcredit hours toward PHR, SPHR and GPHR recertificationthrough the Human Resource Certification Institute(HRCI). For more information about certification or recerti-fication, please visit the HRCI homepage at www.hrci.org


1.2 CEUs/12 PDUs/12 PHR/SPHR$2,345/AMA Members $2,095


April 30-May 9 . . . . . . . . . . . . . . . . . . . . . 2218-FHQ-02125

July 9-18 . . . . . . . . . . . . . . . . . . . . . . . . . . 2218-FHQ-02140


www.amanet.org/2218


AMA has been reviewed and approved as aprovider of project management trainingby the Project Management Institute (PMI).


FINANCE HUMAN RESOURCES AND TRAINING

AMA’s Myers-Briggs Type Indicator® (MBTI®)Certification Program SEMINAR #8592

Get certified to administer the world’s mostwidely used personality assessment.

Apply the MBTI® tool to empower employees, enhance teamproductivity and reduce conflict. AMA’s MBTI program is aninteractive, 4-day workshop focusing on key MBTI applications ofteam-building, leadership and individual development. Its practicalapproach prepares you to professionally administer the MBTIinstrument—immediately upon your return to work.

HOW YOU WILL BENEFIT• Improve employee communication skills and interactions• Gain greater understanding of your own and others’ personalitypreferences

• Understand type theory and key MBTI applications• Experience effective ways to introduce type to teams• Get immediate feedback with role-play exercises• Receive an MBTI toolkit and PowerPoint® template

WHAT YOU WILL COVER• Introducing type to teams and groups• Using the MBTI assessment• Using the MBTI instrument with individuals• Using the MBTI instrument for individual and leadership development• Using the MBTI Step II instrument and interpretive report• Understanding the differences between trait and type instruments• Appropriate and ethical use of the tool• Psychometric aspects of the instrument• Information for accessing MBTI information and research

WHO SHOULD ATTENDHR professionals, training and OD specialists, career counselors, linemanagers and others responsible for developing human capital.*

*Visit amanet.org/8592 and look for the “Special Features” section that listsimportant information about this seminar.

Classroom Schedule

April 9-12 . . . . . . . . Chicago, IL . . . . . . . . . . . . 8592-FHQ-00195April 16-19 . . . . . . . Atlanta, GA . . . . . . . . . . . 8592-FHQ-00196April 23-26 . . . . . . . New York, NY . . . . . . . . . 8592-FHQ-00197April 30-May 3 . . . . San Francisco, CA. . . . . . . 8592-FHQ-00198May 7-10 . . . . . . . . Boston, MA . . . . . . . . . . . 8592-FHQ-00202May 14-17 . . . . . . . New York, NY . . . . . . . . . 8592-FHQ-00201


4 days/2.4 CEUs/24 PHR/SPHR$1,795/AMA Members $1,595AMA Members save $200

www.amanet.org/8592

Myers-Briggs Type Indicator ®, MBTI, Introduction to Type and the MBTIlogo are trademarks or registered trademarks of the Myers-Briggs TypeIndicator Trust in the United States and other countries.

This program has been approved for 24 recertification credit hours toward PHR, SPHR and GPHRrecertification through the Human Resource Certification Institute (HRCI). For more informationabout certification or recertification, please visit the HRCI homepage at www.hrci.org

AMA’s Finance Workshop for Non-Financial Executives SEMINAR #1104

Get a complete financial education in just four days…and be prepared to make more powerful, informedbusiness decisions.

Through the use of case studies and annual reports of major U.S.public companies, you’ll become better equipped to speak andinteract intelligently with finance colleagues…make more informedbusiness decisions…analyze financial statements…know howfinancial markets work…and understand that the core purpose ofyour firm is to increase shareholder value.

HOW YOU WILL BENEFIT• Reduce the risk of financial errors in managerial decision making• Learn how accounting and bookkeeping work• See what can and can’t be learned from financial statements• Understand how budgeting fits into the world of accountingand the primacy of cash flow

• Gain greater insight into concepts such as interest and ROI• Find out how a firm allocates its funds to investment opportunities• Gain the skills that will help you make the right buy/lease decisions• Learn how to take advantage of cash discounts offered by vendors• Make more profitable sales by understanding fixed vs. variable costs• Monitor operating results to achieve long-term financial goals

WHAT YOU WILL COVER• Accounting essentials• The firm from a “finance perspective”• Reading and evaluating financial statements• Operational budgeting• Time value of money• Capital budgeting• How the financial markets value a business• Cost analysis, profit planning and exposures to volume/price risks

WHO SHOULD ATTENDExperienced managers, general managers, directors, VPs and topexecutives in sales, marketing, production and manufacturing…managerial positions throughout the organization.

Classroom Schedule

April 15-18 . . . . . . . New York, NY . . . . . . . . . 1104-FHQ-00190April 23-26 . . . . . . . Chicago, IL . . . . . . . . . . . . 1104-FHQ-00191Apr. 29-May 2. . . . . Arlington, VA . . . . . . . . . . 1104-FHQ-00192June 17-20 . . . . . . . New York, NY . . . . . . . . . 1104-FHQ-00204June 24-27 . . . . . . . San Diego, CA . . . . . . . . . 1104-FHQ-00197July 8-11 . . . . . . . . . Boston, MA . . . . . . . . . . . 1104-FHQ-00195July 22-25 . . . . . . . . Chicago, IL . . . . . . . . . . . . 1104-FHQ-00196July 29-Aug. 1. . . . . New York, NY . . . . . . . . . 1104-FHQ-00198


www.amanet.org/1104



Deepen your self-awarenesswith executive leadershiptraining and empower yourstaff to improve performance.

This intensive 3-day executive leadershiptraining program combines proven-in-action techniques with peer interactionand insights from the latest research tohelp you master the competencies ofeffective executive leadership. Discoverhow to use your power and influence toachieve goals, build alliances acrossdepartments, establish strong workingrelationships and create passion in yourdepartment, your team and yourorganization.

HOW YOU WILL BENEFIT• Build a leadership style that creates trust,sets a clear vision and guides your entireteam toward greater performance andprofit

• Learn what real “coaching” consists of andhow to build an extraordinary team thatworks together to deliver results

• Develop heightened “emotionalintelligence” for greater professionalachievement and satisfaction

• Develop an executive leadership style thatadapts to the person and situation

• Improve performance throughempowerment and delegation

• Clearly communicate mission, vision andvalue statements

• Continue your growth as a leader througha self-development plan

WHAT YOU WILL COVERUnderstanding Today’s LeadershipExpectations• Examining your leadership challenges• Exploring the fundamental concepts ofleadership

• The four-factor model of effectiveleadership

• Differentiating between leadership andmanagement

• Identifying the leadership requirements forthe 21st century

Leadership with the Head: Exploring theStrategic Elements of Leadership• Defining mission, vision and values• Focusing on the “big picture” whenbuilding the culture

• The importance of planning and prioritizingin day-to-day activities

• Taking the time to focus on envisioning thefuture

• How a personal vision statement helps youachieve your organizational vision

Leadership with the Hands: ExaminingSituational Leadership®

• Effectively influencing the performance of others

• Applying Situational Leadership in coachingsituations: delegating to high-performingemployees, properly addressingperformance issues

• Giving positive and constructive feedback:“you” vs. “I” messages

• Coaching role-plays and other techniquesthat help you effectively lead the team,boost creativity and improve communica-tion, problem solving and decision making

Leadership with the Feet: PersonalValues and Ethics at Work• Understanding the challenges you face—and the various ways you can manage them

• Creating a culture of trusting relationships• How individualized “passionate purpose”provides a context for consistency andcredibility

Leadership with the Heart: PracticingWays to Communicate• How to enhance pride in the work and theorganization

• Motivating the workforce: three elementsthat ensure increased job satisfaction andproductivity

• Examining the role of emotional intelligencein successful leadership

• Assessing your emotional intelligence: yourstrengths and areas that need development

Creating an Executive LeadershipDevelopment Plan• Developing a plan based on your goals andyour organization’s strategy

WHO SHOULD ATTENDMidlevel managers or executives who lead oth-ers with managerial responsibility; executiveswho require strong decision-making skills andthe ability to lead and motivate others.

Developing Executive LeadershipSEMINAR #2501


Classroom Schedule

April 1-3 . . . . . . . Arlington, VA . . . . . 2501-FHQ-01365April 10-12 . . . . . New York, NY . . . . . 2501-FHQ-01361April 15-17 . . . . . Dallas, TX . . . . . . . . 2501-FHQ-01362Apr. 29-May 1 . . San Francisco, CA . . 2501-FHQ-01363May 8-10 . . . . . . Chicago, IL . . . . . . . 2501-FHQ-01364May 13-15 . . . . . New York, NY . . . . . 2501-FHQ-01387June 5-7 . . . . . . . Seattle, WA. . . . . . . 2501-FHQ-01380June 10-12 . . . . . New York, NY . . . . . 2501-FHQ-01368June 17-19 . . . . . Boston, MA. . . . . . . 2501-FHQ-01370June 24-26 . . . . . Arlington, VA . . . . . 2501-FHQ-01371July 17-19. . . . . . New York, NY . . . . . 2501-FHQ-01372July 24-26. . . . . . San Francisco, CA . . 2501-FHQ-01374July 29-31. . . . . . Dallas, TX . . . . . . . . 2501-FHQ-01375





June 17-26...................................................2501-FHQ-01420

www.amanet.org/2501

LEADERSHIP




LEADERSHIP

PMP, PMBOK and the PMI R.E.P. logo are registeredtrademarks of the Project Management Institute,

Achieving LeadershipSuccess Through PeopleSEMINAR #2128

Lead more effectively by creating rapport, synergy and two-way trust.

In order to succeed, leaders must be fully engaged with theindividuals who make up their organization. Focusing skill by skillon P.E.O.P.L.E. (Professionalism, Empathy, Optimism, Partnering,Loyalty and Empowerment), this seminar can help anyone in aposition of leadership to better demonstrate caring as well ascourage, and to use a P.E.O.P.L.E. approach to achieve maximumresults.

HOW YOU WILL BENEFIT• Understand the components of professionalism• Coach your direct reports/colleagues to be more hopeful andempathetic to develop greater professionalism

• Create genuine partnerships and unity with direct reports/colleagues• Be more optimistic through reframing, resilience and positivelanguage skills

• Learn and apply the components of loyalty• Trust and empower your direct reports/colleagues more

WHAT YOU WILL COVER• Professionalism: character, composure, commitment,communication, competence and caring

• Empathy: connecting and building rapport, understandingothers and valuing strengths

• Optimism: enthusiasm, eagerness to learn and teach and resilience• Partnership: collaboration (vs. competition), creating synergyand teamwork

• Loyalty: building energetic followers who persevere and areaccountable to self and others

• Empowerment: delegating, teaching, coaching and entrusting

WHO SHOULD ATTENDSenior managers, directors, VPs, midlevel managers and othersin positions of leadership.

Classroom ScheduleApril 10-12 . . . . . . . Lake Buena Vista, FL . . . . . 2128-FHQ-00055May 8-10 . . . . . . . . San Francisco, CA. . . . . . . 2128-FHQ-00056May 15-17 . . . . . . . Arlington, VA . . . . . . . . . . 2128-FHQ-00057June 10-12 . . . . . . . New York, NY . . . . . . . . . 2128-FHQ-00059June 26-28 . . . . . . . Chicago, IL . . . . . . . . . . . . 2128-FHQ-00058July 24-26 . . . . . . . . Los Angeles, CA . . . . . . . . 2128-FHQ-00060



www.amanet.org/2128

Preparing for Leadership: What It Takes to Take the Lead SEMINAR #2536

You want to become a leader, but are you readyto take that step?

Discover the heart, soul and mind of true leadership—and whatpeople expect from, and respect in, leaders. Examine your roles as strategist, change agent, coach, manager, communicator,mentor and team leader…and learn how to develop your unique leadership style for maximum impact.

HOW YOU WILL BENEFIT• Understand what a leader is…and isn’t • Project a more dynamic image: look and talk like a leader• Take on your first leadership position with greater confidence• Protect yourself against the pitfalls of intra-organizational politics• Refine your leadership skills in gaining and using power andinfluence positively

WHAT YOU WILL COVER• Exploring the challenges and opportunities you will face as a leader• Your leadership style and adapting to the needs of others• Developing strategies for getting support for your agenda• Understanding what really motivates people• Building your influence and power• Developing key relationships and alliances

WHO SHOULD ATTENDAny manager who is a potential candidate for a leadershiprole—or who is about to take on a new leadership assignment.

Classroom Schedule

April 11-12 . . . . . . . New York, NY . . . . . . . . . 2536-FHQ-00634� April 19-20 . . . . . . . San Francisco, CA. . . . . . . 2536-FHQ-00655May 6-7 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2536-FHQ-00635

� May 10-11 . . . . . . . New York, NY . . . . . . . . . 2536-FHQ-00656May 16-17 . . . . . . . Atlanta, GA . . . . . . . . . . . 2536-FHQ-00636June 6-7 . . . . . . . . . Arlington, VA . . . . . . . . . . 2536-FHQ-00637

� June 7-8 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2536-FHQ-00658June 20-21 . . . . . . . New York, NY . . . . . . . . . 2536-FHQ-00638June 24-25 . . . . . . . San Francisco, CA. . . . . . . 2536-FHQ-00639

� June 28-29 . . . . . . . Arlington, VA . . . . . . . . . . 2536-FHQ-00657July 8-9 . . . . . . . . . . Atlanta, GA . . . . . . . . . . . 2536-FHQ-00640






April 8-29 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2536-FHQ-00650

www.amanet.org/2536

PMI accreditation applies to all seminars on this page.


LEADERSHIP


It’s a fact of organizational life:To lead well, you must commu -nicate well. No communication,no leadership—no questionabout it.

This fast-paced, results-oriented seminaris uniquely designed to strengthen yourleadership communication skills. You’lllearn practical techniques to shape yourleadership messages, hone an authenticleadership voice and engage in powerfulconversations that achieve results.

HOW YOU WILL BENEFIT• Become a more effective communicator—and leader

• Build greater buy-in, trust and loyalty• Demonstrate grace under fire and defusetension

• Overcome resistance to change• Motivate followers and inspire them whengiving speeches and presentations

• Rally support in difficult situations

WHAT YOU WILL COVERThe Voices of Effective Leaders—Past and Present• Describing typical situations requiringleadership and assessing how well you usethe language of leadership in thesesituations

• Identifying five traits of effective leaders ascommunicators and assessing how well youdemonstrate those traits

Finding Your Leadership Voice• Learning the two components of a leader’s voice

• Describing several leadership styles anddescribing your dominant style

Crafting Compelling Messages ThatInspire Action and Produce Results• Pinpointing the desired results of yourleadership message by using a resultsmatrix

• Shaping your leadership message

Setting the Stage for PowerfulCommunication• Picking the right forum and creating awinning setting for your key messages

• Building confidence by presenting to fellowparticipants and receiving feedback

• Overcoming stage fright andcommunication anxiety

Taking the Lead• Generating presence and charisma thatcommand respect

• Sending clear messages that maximizeaudience understanding

Setting the Direction You Want Others to Travel• Communicating a clear mission andinspiring vision and values

• Delegating authority in ways that promptothers to take responsibility

Influencing and Inspiring Others Into Action• Identifying the factors that demotivate• Lighting a fire in the hearts of others

Coaching, Counseling and Mentoring for Improved Performance• Stimulating and guiding authenticcoaching, counseling and mentoringsessions

Addressing Tough and Touchy Topics inWays That Defuse Tension• Handling conflict and hostile disputes

WHO SHOULD ATTENDExperienced managers and executives andanyone who aspires to a leadership positionor who is expected to provide leadership.

The Voice of Leadership How Leaders Inspire, Influence and Achieve ResultsSEMINAR #2130

Classroom Schedule

April 1-3 . . . . . . Chicago, IL. . . . . . . 2130-FHQ-00531April 10-12 . . . . New York, NY . . . . 2130-FHQ-00526April 22-24 . . . . Scottsdale, AZ . . . . 2130-FHQ-00527May 1-3. . . . . . . Atlanta, GA . . . . . . 2130-FHQ-00537May 6-8. . . . . . . San Francisco, CA . 2130-FHQ-00530May 13-15. . . . . Dallas, TX. . . . . . . . 2130-FHQ-00535May 15-17. . . . . New York, NY . . . . 2130-FHQ-00528May 20-22. . . . . Arlington, VA. . . . . 2130-FHQ-00532May 29-31. . . . . Chicago, IL. . . . . . . 2130-FHQ-00539June 3-5. . . . . . . Boston, MA . . . . . . 2130-FHQ-00533June 10-12 . . . . San Diego, CA . . . . 2130-FHQ-00534June 17-19 . . . . Arlington, VA. . . . . 2130-FHQ-00558June 19-21 . . . . New York, NY . . . . 2130-FHQ-00536July 10-12 . . . . . San Francisco, CA . 2130-FHQ-00541July 15-17 . . . . . Chicago, IL. . . . . . . 2130-FHQ-00587July 22-24 . . . . . New York, NY . . . . 2130-FHQ-00540July 24-26 . . . . . Los Angeles, CA. . . 2130-FHQ-00588July 29-31 . . . . . Arlington, VA. . . . . 2130-FHQ-00538






Aug. 8-29 . . . . . . . . . . . . . . . . . . . . . . . . . 2130-FHQ-00542


www.amanet.org/2130



LEADERSHIP

AMA has been reviewed and approved as a provider of projectmanagement training by the Project Management Institute (PMI).


1.2 CEUs/12 PDUs$1,995/AMA Members $1,795

Tuesday 2-5 pm ET • 4 Lessons

June 4-25 . . . . . . . . . . . . . . . 2162-FHQ-00048


1.2 CEUs/12 PHR/SPHR$2,545/AMA Members $2,295

Mon. and Wed. 2-5 pm ET • 4 Lessons

Aug. 5-14 . . . . . . . . . . . 2133-FHQ-00403

Leading with EmotionalIntelligence SEMINAR #2133

Developed with Dr. Daniel Goleman, based on his research and bestselling book Leadership: The Power of Emotional Intelligence

Develop the skills to ensure you are a highlyeffective, emotionally intelligent leader.

Emotional intelligence (EI) has become well known throughoutthe business world as a crucial component of leadershipeffectiveness. Intellect and business expertise can only carry you so far if emotional intelligence is lacking. Dr. Goleman’s EI model focuses specifically on the behavioral level, onperformance at work and on organizational leadership.

HOW YOU WILL BENEFIT• Recognize the benefits of EI to personal development and leadership• Identify personal strengths/ limitations using the Emotional and Social Competency Inventory

• Leverage appropriate EI competencies in utilizing leadershipstyles to achieve results

• Create a culture that delivers results through effective workrelationships

WHAT YOU WILL COVER• Gaining personal insight into your EI competencies through a self-assessment

• Tools and techniques for increasing competence in the fourdomains of EI

• Using a variety of leadership styles to increase emotional competence• Utilizing EI competencies and techniques in leadership roles

WHO SHOULD ATTENDSenior managers and leaders who want to enhance their overallperformance and create a healthy, productive workplace andorganizational culture.

EXTRAParticipants will receive a complimentary copy of Leadership: ThePower of Emotional Intelligence by Dr. Daniel Goleman.

Note: Before attending this session, you will receive a link to the onlineEmotional and Social Competency Inventory (self version) assessment. Youmust complete the assessment, print your results and bring to class inorder to participate fully in this seminar.

Classroom Schedule

April 15-17 . . . . . . . San Francisco, CA. . . . . . . 2133-FHQ-00385April 22-24 . . . . . . . Arlington, VA . . . . . . . . . . 2133-FHQ-00354May 1-3 . . . . . . . . . Houston, TX . . . . . . . . . . . 2133-FHQ-00355May 8-10 . . . . . . . . New York, NY . . . . . . . . . 2133-FHQ-00356May 13-15 . . . . . . . San Diego, CA . . . . . . . . . 2133-FHQ-00353May 29-31 . . . . . . . Arlington, VA . . . . . . . . . . 2133-FHQ-00358


3 days/1.8 CEUs/18 PHR/SPHR$2,545/AMA Members $2,295AMA Members save $250

www.amanet.org/2133

This program has been approved for 18 recertification credit hours towardPHR, SPHR and GPHR recertification through the Human ResourceCertification Institute (HRCI). For more information about certification orrecertification, please visit the HRCI homepage at www.hrci.org

www.amanet.org/2162

Improve Your Analytical SkillsMaking Information Work for YouSEMINAR #2162

Assess and synthesize information so it’smeaningful to you and your business.

How do you assess the credibility of new information? How willknowing this information help you to make pivotal decisions?How can you be sure of drawing valid conclusions? This seminarwill give you basic analytical tools to assimilate, assess, organizeand analyze new knowledge. You will also experience thequalitative application of these tools through a detailed andinteractive case study that explores a common business scenario.

HOW YOU WILL BENEFIT• Organize information from multiple sources and in multiple formats• Apply techniques to determine what information is relevant within a specific context

• Learn to see contradictory information in the correct perspective• Analyze information in order to identify the “best” opportunity • Recognize information patterns and determine what they canmean for your business

• Communicate your findings and suggestions with expediency and clarity

WHAT YOU WILL COVER• Challenges in collecting, evaluating and presenting information • Describing the basic steps in the analytical process• Deciding on an approach for an analysis project• Applying specific analytic techniques to your work situation• Using interview techniques and clarifying questions • Describing the characteristics of valid conclusions• Explaining how to get from conclusions to recommendations

WHO SHOULD ATTENDAll business professionals who want to learn basic analytical skills that they can apply to their jobs to make more informed and successful business decisions.

Classroom Schedule

April 8-9 . . . . . . . . . Boston, MA . . . . . . . . . . . 2162-FHQ-00045� April 12-13 . . . . . . . Atlanta, GA . . . . . . . . . . . 2162-FHQ-00069April 29-30 . . . . . . . Atlanta, GA . . . . . . . . . . . 2162-FHQ-00062May 2-3 . . . . . . . . . New York, NY . . . . . . . . . 2162-FHQ-00047

� May 3-4 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2162-FHQ-00070� May 31-Jun. 1. . . . . Arlington, VA . . . . . . . . . . 2162-FHQ-00071June 10-11 . . . . . . . San Francisco, CA. . . . . . . 2162-FHQ-00049






LEADERSHIP


Effectively and smoothly managethe change in your role and yourresponsibilities.

This seminar will prepare you for a completechange of responsibilities and help you planfor the challenges ahead. You’ll come awaywith a better understanding of what yourboss, peers, staff and company expect fromyou. The invaluable set of tools in thisseminar will prepare you to assume that all-important first supervisory role with greaterconfidence and success.

HOW YOU WILL BENEFIT• Understand your new role—from yourperspective and those of your boss, peersand subordinates

• Establish a presence and build credibility• Flex your individual style with ease• Delegate tasks to others, focusing on clearquality standards

• Implement a feedback system• Tailor training to individual employees• Understand what motivates peers,employees and superiors

• Gain awareness of basic laws andregulations as they apply to performancereviews, including EOE and ADA

• Gain techniques and strategies to manageyour time and schedule your workload

WHAT YOU WILL COVERLetting Go of Your Former Role• How to manage the change process• Challenges and pitfalls to avoid• Expectations of your direct reports, yourboss and your former peers

Defining Your Personal Behavioral Style• Your behavioral style preferences• How to best communicate with bosses,peers or employees

• Adjust personal behavioral styles to buildbetter working relationships

Setting Goals for Yourself and Others• How to set SMART goals that allow you tomeasure progress accurately

• Project delegation and barriers

Legal Consideration for Supervisors• Basic laws governing performance reviews• Your obligations as a supervisor

Giving and Receiving Feedback• Supportive vs. corrective feedback• Guidelines to improve coachingrelationships

• How to receive feedback constructively

Training Your Employees• Adult learners and learning styles• Techniques to develop your employees andassess your training resources

How to Motivate Effectively• Motivational tools and workplace issues• Relating motivation to style, goal-settingand communication preferences

Time Management• Important vs. urgent using the prioritizingmodel

• Recordkeeping and compliance issues• Writing a performance appraisal document

• Conducting an effective performanceappraisal meeting

Managing Time Effectively• Key principles of effective timemanagement

• How to manage and protect your time

WHO SHOULD ATTENDNewly promoted supervisors with less thanone year of experience in this position.

Classroom Schedule

April 4-5 . . . . . . New York, NY . . . . 2243-FHQ-00905April 15-16 . . . . Arlington, VA . . . . 2243-FHQ-00907April 19-20 . . . . San Francisco, CA . 2243-FHQ-00940April 22-23 . . . . Houston, TX . . . . . 2243-FHQ-00909April 25-26 . . . . Las Vegas, NV . . . . 2243-FHQ-00910May 3-4. . . . . . . Chicago, IL . . . . . . 2243-FHQ-00941May 6-7. . . . . . . New York, NY . . . . 2243-FHQ-00911May 15-16. . . . . San Francisco, CA . 2243-FHQ-00912May 16-17. . . . . Arlington, VA . . . . 2243-FHQ-00913May 20-21. . . . . Chicago, IL . . . . . . 2243-FHQ-00914May 31-Jun. 1 . . Arlington, VA . . . . 2243-FHQ-00942June 3-4. . . . . . . Denver, CO . . . . . . 2243-FHQ-00935June 6-7. . . . . . . New York, NY . . . . 2243-FHQ-00916June 10-11 . . . . Arlington, VA . . . . 2243-FHQ-00917June 21-22 . . . . New York, NY . . . . 2243-FHQ-00943June 24-25 . . . . Parsippany, NJ . . . . 2243-FHQ-00918July 1-2 . . . . . . . Chicago, IL . . . . . . 2243-FHQ-00919July 18-19 . . . . . New York, NY . . . . 2243-FHQ-00920July 18-19 . . . . . San Francisco, CA . 2243-FHQ-00928July 22-23 . . . . . Arlington, VA . . . . 2243-FHQ-00922


Making the Transition from Staff Member to Supervisor SEMINAR #2243


1.2 CEUs • $1,895/AMA Members $1,695


April 9-18 . . . . . . . . . . . . . . . . . . . . . . . . . 2243-FHQ-00906

July 16-25 . . . . . . . . . . . . . . . . . . . . . . . . . 2243-FHQ-00921

www.amanet.org/2243



MANAGEMENT AND SUPERVISORY SKILLS

Balance conflicting demandswhile creating an atmosphereof creativity, enthusiasm andcommitment.

Change is the norm. You are responsible foryour own productivity and that of yourstaff. Your day-to-day dealings may nowinclude colleagues, your boss and seniormanagement who have different interestsand viewpoints.

This management skills seminar equips youwith proven supervisory techniques that youcan put into action immediately. The toolssavvy supervisors use to plan, organize,communicate and monitor will be at yourfingertips to help you handle your newresponsibilities and challenges withincreased confidence, respect and power.

HOW YOU WILL BENEFIT• Understand how to succeed in a rapidlychanging environment

• Learn to plan, organize, communicate andmonitor like a pro

• Apply the most appropriate supervisorystyle to each individual and situation

• Understand your legal responsibilities• Learn how to give constructive criticism• Maximize productivity by capitalizing onindividual differences

• Learn techniques to cope with difficultemployees

• Use delegation for effective employee devel-opment, time management and motivation

• Increase job satisfaction and work outputthrough coaching

WHAT YOU WILL COVEREmbracing Your New Role andExpectations• What your boss, employees, peers andsenior management expect from you inyour supervisory role

• Four basic management functions: planning,organizing, communicating, monitoring

Managing a Diverse Workforce and LegalConsiderations• Diversity issues and how they affect you,your work unit and your company

• Understanding the Americans withDisabilities Act (ADA), hostile environmentand other key laws and legal terms relevantto your supervisory position

Filling Your Communication SkillsToolbox• Advantages and disadvantages of one-wayvs. two-way communication

• Capitalizing on the benefits of email

Communications and Team Performance• Demonstrating and paraphrasing to checkfor content understanding

• Experiencing the impact of nonverbalcommunication

• Sending harmonious messages• How to ask questions that get the answersyou really need

Coaching for High-Quality Performance• Giving and receiving constructive criticism• How to minimize defensiveness in yourselfand others

• Demonstrating a five-step coachingdiscussion model

Creating a Motivating Environment• The essentials of motivation• Demonstrating rules for reinforcingproductive behavior

Taking Delegation, Performance andTeam Development to the Next Level ofExcellence• Using delegation as a motivational tool• Developing a strategy for solving a currentemployee motivational problem

Managing Performance Appraisals• Understanding your company’s appraisalsystem

• Recordkeeping and compliance issues• Writing a performance appraisal document• Conducting an effective performanceappraisal meeting

Managing Time Effectively• Key principles of effective timemanagement

• Sharing time management best practices• Five stages of managing meetings

WHO SHOULD ATTENDNew supervisors with fewer than five years of supervisory experience.

Classroom Schedule

April 1-3 . . . . . . Boston, MA. . . . . . 2248-FHQ-01842April 1-3 . . . . . . San Francisco, CA . 2248-FHQ-01795April 8-10 . . . . . Arlington, VA . . . . 2248-FHQ-01796April 10-12 . . . . Dallas, TX . . . . . . . 2248-FHQ-01797April 10-12 . . . . New York, NY . . . . 2248-FHQ-01798April 15-17 . . . . Chicago, IL . . . . . . 2248-FHQ-01841May 1-3. . . . . . . New York, NY . . . . 2248-FHQ-01802May 1-3. . . . . . . Seattle, WA. . . . . . 2248-FHQ-01846May 6-8. . . . . . . Chicago, IL . . . . . . 2248-FHQ-01804May 8-10. . . . . . Arlington, VA . . . . 2248-FHQ-01801May 13-15. . . . . Houston, TX . . . . . 2248-FHQ-01805May 15-17. . . . . Atlanta, GA. . . . . . 2248-FHQ-01806May 20-22. . . . . Morristown, NJ . . . 2248-FHQ-01826June 3-5. . . . . . . San Francisco, CA . 2248-FHQ-01808June 12-14 . . . . Chicago, IL . . . . . . 2248-FHQ-01809June 12-14 . . . . New York, NY . . . . 2248-FHQ-01810June 17-19 . . . . Arlington, VA . . . . 2248-FHQ-01811June 24-26 . . . . Boston, MA. . . . . . 2248-FHQ-01807June 24-26 . . . . Dallas, TX . . . . . . . 2248-FHQ-01812July 8-10 . . . . . . New York, NY . . . . 2248-FHQ-01813July 15-17 . . . . . Atlanta, GA. . . . . . 2248-FHQ-01817July 17-19 . . . . . Arlington, VA . . . . 2248-FHQ-01818July 17-19 . . . . . Chicago, IL . . . . . . 2248-FHQ-01819July 22-24 . . . . . Anaheim, CA . . . . 2248-FHQ-01815July 22-24 . . . . . Denver, CO . . . . . . 2248-FHQ-01820July 22-24 . . . . . Houston, TX . . . . . 2248-FHQ-01843




Management Skills for New Supervisors SEMINAR #2248




June 6-27 . . . . . . . . . . . . . . . . . . . . . . . . . 2248-FHQ-01816

www.amanet.org/2248





1.2 CEUs • $2,195/AMA Members $1,995

Wednesday 2-5 pm ET • 4 Lessons

May 1-22 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2242-FHQ-00655

www.amanet.org/2242

UNLEASH MINDS. ACHIEVE RESULTS.

Talent is as critical as technology for businesses

today. But how do you identify, motivate and

grow the talent your company needs to thrive?

AMA Enterprise’s Talent Transformation process

has the power to unleash hidden potential and

boost performance, backed by the resources of

the American Management Association.

For more information, please contact [email protected] or call 1-877-880-0264.

Moving from anOperational Manager to a Strategic LeaderSEMINAR #2242

Anticipate, initiate and manage change. Seize this opportunity to become an innovator, a persuasiveplayer and a champion of strategic change, adding value toyour organization, your customers and your stakeholders.

HOW YOU WILL BENEFIT• Help your team achieve greater competitiveness• Initiate strategies to move you closer to your vision• Understand the needs and expectations of your customers• Build your influence and create strategic alliances• Identify your unit’s strengths and weaknesses• Encourage risk taking and innovation at all levels• Develop persuasive skills to sell your strategic ideas

WHAT YOU WILL COVER• Balancing operational and management skills• The strategic model…a strategic leader’s approach• Applying a SWOT analysis to your team• Creating a vision statement and making it a reality• Encouraging innovative solutions• Communicating your strategic thinking

WHO SHOULD ATTENDManagers with five years or less of management experience.

Classroom Schedule

April 1-2 . . . . . . . . . San Francisco, CA. . . . . . . 2242-FHQ-00647April 11-12 . . . . . . . New York, NY . . . . . . . . . 2242-FHQ-00644April 24-25 . . . . . . . Arlington, VA . . . . . . . . . . 2242-FHQ-00645May 2-3 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2242-FHQ-00646

� May 10-11 . . . . . . . New York, NY . . . . . . . . . 2242-FHQ-00678� May 17-18 . . . . . . . San Francisco, CA. . . . . . . 2242-FHQ-00679� May 31-Jun. 1. . . . . Arlington, VA . . . . . . . . . . 2242-FHQ-00680� June 7-8 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2242-FHQ-00681June 10-11 . . . . . . . New York, NY . . . . . . . . . 2242-FHQ-00649June 20-21 . . . . . . . Dallas, TX . . . . . . . . . . . . . 2242-FHQ-00650July 1-2 . . . . . . . . . . New York, NY . . . . . . . . . 2242-FHQ-00651July 15-16 . . . . . . . . Arlington, VA . . . . . . . . . . 2242-FHQ-00653July 18-19 . . . . . . . . Chicago, IL . . . . . . . . . . . . 2242-FHQ-00652July 29-30 . . . . . . . . San Francisco, CA. . . . . . . 2242-FHQ-00654






The 7 Habits of Highly Effective People® for Managers2-Day Workshop SEMINAR #2602

By FranklinCovey—now available through AMA.The 7 Habits of Highly Effective People® courses are based on the teachings of Dr. Stephen R. Covey.


The problems are not limited to one industry,one geographic location, one economicgroup or even one age group. They are com-mon to all. Workers have too many assignedtasks and too many competing priorities.People can’t identify key goals and, therefore,can’t deliver excellent results. Individuals,even entire departments, lack open commu-nication. Crises are often reacted to with fast,less-than-effective decisions.

The good news is that changing ineffectivebehaviors to effective behaviors will benefiteveryone in your organization. The 7 Habits®

can help you to not only better manageyourself, but learn to lead others andunleash team potential. Attend this power-ful 2-day workshop and discover the sameprinciples that have led the world’s foremostbusiness leaders to the professional and per-sonal success they dreamed of.

HOW YOU WILL BENEFIT• Define the contribution you want to makeand what you want to accomplish as amanager

• Enhance your leadership abilities and reachyour full potential

• Judge the goals your efforts should befocused on using daily and weekly planning

• Communicate effectively and raise thelevels of trust and fulfillment within yourteam

• Build better relationships and become moreeffective as a manager

WHAT YOU WILL COVER• Habit 1: Be Proactive—Become aresourceful, innovative manager whoquickly accomplishes goals and motivatesteam members to get things done

• Habit 2: Begin with the End in Mind—Have a clear vision of what you want yourcontribution as a manager to be and shapeyour own future

• Habit 3: Put First Things First—Focuson top priorities and be regarded forfollowthrough and organizational skills;eliminate the unimportant

• Habit 4: Think Win-Win—Cultivateenthusiasm with performance measure -ments that satisfy both employee andemployer goals; share recognition andsuccess

• Habit 5: Seek First to Understand,Then Be Understood—Give honest,accurate feedback that develops trust andunderstand the physical components ofcommunication and how they impact themessage

• Habit 6: Synergize—Understand howdifferences can contribute to innovativesolutions; maximize opinions, perspectivesand backgrounds

• Habit 7: Sharpen the Saw—Maintainand increase effectiveness by renewingyourself mentally and physically

WHO SHOULD ATTENDManagers who are seeking to become moreefficient, build better relationships and helptheir organization succeed.

ATTENDEES WILL RECEIVE• The 7 Habits of Highly Effective People®

Audio CD—This bestselling audio bookprovides the basis for the concepts taught in the course.

• Participant Guidebook—a manual filledwith examples and exercises.

• Management Essentials—a book ofresources for dealing with managementchallenges.


www.amanet.org/2602

Classroom Schedule

April 8-9 . . . . . . New York, NY . . . . 2602-FHQ-00144April 8-9 . . . . . . Seattle, WA . . . . . . 2602-FHQ-00142

� May 3-4. . . . . . . Chicago, IL. . . . . . . 2602-FHQ-00169May 9-10. . . . . . Boston, MA . . . . . . 2602-FHQ-00149

� May 10-11. . . . . New York, NY . . . . 2602-FHQ-00168May 13-14. . . . . Chicago, IL. . . . . . . 2602-FHQ-00145May 15-16. . . . . San Francisco, CA . 2602-FHQ-00143May 30-31. . . . . Hilton Head, SC . . . 2602-FHQ-00161

� May 31-Jun. 1 . . Arlington, VA. . . . . 2602-FHQ-00170June 3-4. . . . . . . Atlanta, GA . . . . . . 2602-FHQ-00146June 20-21 . . . . New York, NY . . . . 2602-FHQ-00162July 15-16 . . . . . Chicago, IL. . . . . . . 2602-FHQ-00151July 29-30 . . . . . Arlington, VA. . . . . 2602-FHQ-00148





www.amanet.org/2231



Improving Your ManagerialEffectiveness SEMINAR #2508

Develop proactive approaches to meet complexchallenges with your team.

Designed for midlevel and developing managers, the focus is onknowing yourself and how your behavior affects your owneffectiveness and the actions of your team. You’ll learn keycomponents of team dynamics and how understanding individualgoals, values, strengths and weaknesses can lead to a moreeffective style of management and overall team performance.

HOW YOU WILL BENEFIT• Meet the diverse needs of all your team members• Anticipate and manage conflict with increased confidence• Instill a culture based on trust, partnerships and respect• Encourage open communication and increase constructivefeedback

• Use delegation to increase performance

WHAT YOU WILL COVER• Four primary behavioral styles; how style adaptability increasesyour effectiveness

• Developing, creating and managing a successful team• How to move from a boss to a coach• The competencies of a transformational coach• Key values used in motivating people• Assessing your company’s existing recognition, reward and benefitsystems in relation to employee growth and performance

• Critical modes for resolving conflicts

WHO SHOULD ATTENDManagers with three to five years of management experience.

NOTE: To attend this seminar, we recommend prior attendance in at leastone basic manage ment course.

Classroom Schedule

April 24-26 . . . . . . . Chicago, IL . . . . . . . . . . . . 2508-FHQ-01125Apr. 29-May 1. . . . . New York, NY . . . . . . . . . 2508-FHQ-01123May 13-15 . . . . . . . San Francisco, CA. . . . . . . 2508-FHQ-01124May 29-31 . . . . . . . Arlington, VA . . . . . . . . . . 2508-FHQ-01126June 24-26 . . . . . . . New York, NY . . . . . . . . . 2508-FHQ-01127July 10-12 . . . . . . . . Arlington, VA . . . . . . . . . . 2508-FHQ-01121July 24-26 . . . . . . . . San Francisco, CA. . . . . . . 2508-FHQ-01128July 31-Aug. 2. . . . . New York, NY . . . . . . . . . 2508-FHQ-01129

3 days/1.8 CEU/18 PDUs$2,345/AMA Members $2,095AMA Members save $250

www.amanet.org/2508

Making the Transition toManagement SEMINAR #2231

Set the stage for a successful management career.

This seminar will help you lay the foundation for your manage -ment career and provide you with easy-to-apply tools you needto make a successful transition into your new role. In just twodays you will gain the practical know-how you need—and theconfidence you want—to step in as an effective new manager.

HOW YOU WILL BENEFIT• Understand your new roles and responsibilities• Increase self-confidence and awareness• Determine appropriate methods to manage boss relationships• Establish personal trust, credibility and accountability• Build relationships with effective, flexible communication styles• Plan and organize work to align with business needs andresources

• Leverage the talents of others to maximize results

WHAT YOU WILL COVER• Defining the master competencies for performance excellence• Reviewing and applying relevant analytical thinking and problem-solving skills

• Recognizing internal and external factors that impact yourbusiness

• Identifying your communication style and understanding how toflex to others’ communication preferences

• How to juggle new assignments and current responsibilities• Applying proactive planning and organizing skills to avoidunnecessary chaos

• Analyzing when and how to step up to leadership within theteam environment

WHO SHOULD ATTENDNewly appointed or prospective managers with less than one yearof management experience.

Classroom Schedule

April 1-2 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2231-FHQ-00554April 11-12 . . . . . . . Arlington, VA . . . . . . . . . . 2231-FHQ-00550April 25-26 . . . . . . . San Francisco, CA. . . . . . . 2231-FHQ-00552

� April 26-27 . . . . . . . Arlington, VA . . . . . . . . . . 2231-FHQ-00575May 2-3 . . . . . . . . . New York, NY . . . . . . . . . 2231-FHQ-00553

� May 17-18 . . . . . . . San Francisco, CA. . . . . . . 2231-FHQ-00576May 23-24 . . . . . . . Lake Buena Vista, FL . . . . . 2231-FHQ-00555

� June 7-8 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 2231-FHQ-00577June 10-11 . . . . . . . New York, NY . . . . . . . . . 2231-FHQ-00556June 20-21 . . . . . . . Arlington, VA . . . . . . . . . . 2231-FHQ-00557June 27-28 . . . . . . . San Francisco, CA. . . . . . . 2231-FHQ-00558July 11-12 . . . . . . . . New York, NY . . . . . . . . . 2231-FHQ-00559July 22-23 . . . . . . . . Chicago, IL . . . . . . . . . . . . 2231-FHQ-00560





Be the boss you’d like to work for.

Unclear about expectations in your newrole as a manager? Need to learn how tomotivate disengaged employees who lackinitiative? Having trouble delegating forfear of losing control?

In this hands-on, interactive seminar you’llengage in activities that take you throughevery aspect of motivation, delegation,Situational Leadership® II and coaching.You’ll return to work with the ability tocreate a more motivational work climate tohelp raise the engagement and commit mentlevel of your direct reports… effec tivelymanage performance…provide correctivefeedback…and achieve team success andbottom-line results. Now, you can tackle yourchallenges with confidence and cultivate asuccessful management career.

HOW YOU WILL BENEFIT• Gain a deeper understanding of your rolesand responsibilities

• Improve communication to effectively setexpectations for yourself and your directreports

• Adapt your style to the needs of individualteam members

• Communicate organizational goals that getresults

• Apply delegation strategies to increasemotivation and productivity

• Use effective coaching techniques tomaximize your team’s performance

WHAT YOU WILL COVERYour Role as Manager• Identifying qualities and abilities requiredfor effective management

• Understanding your role and responsibilitiesas manager

• Learning to transition from individualcontributor to manager

• Knowing how to work effectively with amultigenerational workforce

• Understanding the nuances of managingremote teams

Performance Management• Identifying the challenges to effectiveperformance management

• Conducting performance planning,facilitation and evaluation

• Practicing the skill of setting goals,providing effective feedback andconducting alignment discussions

Effective Communication• Recognizing what effective communicationreally is

• Knowing the barriers that can causederailment and misunderstanding

• Getting a firm grasp of the five buildingblocks of managerial communication

• Learning to match the rightcommunication method with yourcommunication goal

• Identifying the challenges and practiceswhen communicating virtually

Understanding and AppreciatingSituational Leadership® II: The Art ofInfluencing Others*• How to develop people, value differencesand encourage honest communication

• Developing your leadership style to gaincommitment from your employees

• Matching your leadership style to youremployees’ developmental needs

Coaching for Performance• Knowing the importance of coaching• Practicing coaching and correcting difficultand challenging behaviors

• Using the AMA Coaching Guide formanaging a coaching discussion

• Identifying the differences betweencoaching and discipline

Creating Motivational Climate• Defining motivation and your role increating a motivational setting

• The costs of demotivation• Elements of the motivational process• Creating your own practice for building amotivational climate

Delegation for Growth andDevelopment• Different types of delegation• How to conduct an effective delegationconversation

WHO SHOULD ATTENDManagers with one to three years of management experience.

Management Skills for New ManagersSEMINAR #2238

Classroom Schedule

April 1-3 . . . . . . New York, NY . . . . 2238-FHQ-02099April 3-5 . . . . . . Newport Beach, CA2238-FHQ-02158April 8-10 . . . . . Overland Park, KS . 2238-FHQ-02100April 10-12 . . . . Chicago, IL. . . . . . . 2238-FHQ-02102April 15-17 . . . . San Francisco, CA . 2238-FHQ-02103April 17-19 . . . . Dallas, TX. . . . . . . . 2238-FHQ-02104April 22-24 . . . . Atlanta, GA . . . . . . 2238-FHQ-02101April 22-24 . . . . Boston, MA . . . . . . 2238-FHQ-02113Apr. 29-May 1 . . Arlington, VA. . . . . 2238-FHQ-02111May 1-3. . . . . . . Chicago, IL. . . . . . . 2238-FHQ-02109May 1-3. . . . . . . San Francisco, CA . 2238-FHQ-02110May 15-17. . . . . Denver, CO . . . . . . 2238-FHQ-02114May 15-17. . . . . Durham, NC . . . . . 2238-FHQ-02115May 15-17. . . . . Pittsburgh, PA . . . . 2238-FHQ-02112May 20-22. . . . . Los Angeles, CA. . . 2238-FHQ-02116May 20-22. . . . . New York, NY . . . . 2238-FHQ-02117June 3-5. . . . . . . Seattle, WA . . . . . . 2238-FHQ-02118June 5-7. . . . . . . Arlington, VA. . . . . 2238-FHQ-02121June 10-12 . . . . Atlanta, GA . . . . . . 2238-FHQ-02119June 12-14 . . . . San Francisco, CA . 2238-FHQ-02123June 17-19 . . . . Chicago, IL. . . . . . . 2238-FHQ-02122June 17-19 . . . . New York, NY . . . . 2238-FHQ-02124June 26-28 . . . . Philadelphia, PA . . . 2238-FHQ-02127July 8-10 . . . . . . Boston, MA . . . . . . 2238-FHQ-02159July 8-10 . . . . . . Chicago, IL. . . . . . . 2238-FHQ-02128July 8-10 . . . . . . Houston, TX. . . . . . 2238-FHQ-02125July 10-12 . . . . . Fort Lauderdale, FL. 2238-FHQ-02130July 15-17 . . . . . New York, NY . . . . 2238-FHQ-02133July 22-24 . . . . . Atlanta, GA . . . . . . 2238-FHQ-02134July 22-24 . . . . . San Francisco, CA . 2238-FHQ-02135



*Ken Blanchard’s Situational Leadership II (SLII®)—a modelfor developing people and a way for leaders to help theiremployees become self-reliant achievers. To be truly effective,leaders’ styles must adapt to the skills and commitment ofthe people they want to influence. With some people, man-agers have to provide a great deal of direction. With others,encouragement and appreciation trigger the best results. Stillothers deliver their best when allowed to take the ball andrun with it. Situational Leadership II helps managers becomemore flexible and responsive to their employees’ needs.




June 4-13 . . . . . . . . . . . . . . . . . . . . . . . . . 2238-FHQ-02108

www.amanet.org/2238





Be the catalyst that motivatesyour team to heightenedproductivity.

Utilizing the principles of EmotionalIntelligence and other innovativeapproaches, this seminar will help youidentify the best methods for dealingwith difficult people and adjust yourstyles to complement the culture of yourwork group.

HOW YOU WILL BENEFIT• Motivate and direct the employees you relyon—even when they don’t share yourvalues

• Adjust your management and personalstyles to the needs of different situations

• Get more done by using the appropriatedelegation techniques for any givensituation

• Resolve conflict more effectively in a widevariety of situations

• Turn difficult people and poor performersinto team players

• Win the cooperation and trust of everyonein your organization

• Increase your confidence, leadership skillsand personal and professional satisfactionin your job

WHAT YOU WILL COVERThe Experience of Being a Manager• How to get people to want to do whatthey’re supposed to do

• Specific challenges you face whenmotivating others

Values• Values and their impact on work life• How values can have productive andnonproductive results

• Identifying value conflicts

Personal Styles• Determining your own personal style profile• Gaining insight into the strengths andlimitations of your profile

• Using behavioral clues to determine others’personal styles

• How to work more effectively with others

Classroom Schedule

April 1-3. . . . . . Chicago, IL . . . . . . . 2295-FHQ-01743April 10-12. . . . Atlanta, GA . . . . . . . 2295-FHQ-01744April 10-12. . . . San Francisco, CA . . 2295-FHQ-01745April 15-17. . . . Arlington, VA . . . . . 2295-FHQ-01746April 22-24. . . . Cincinnati, OH. . . . . 2295-FHQ-01747April 24-26. . . . New York, NY . . . . . 2295-FHQ-01749Apr. 29-May 1 . Chicago, IL . . . . . . . 2295-FHQ-01750May 1-3 . . . . . . Dallas, TX . . . . . . . . 2295-FHQ-01799May 1-3 . . . . . . Lake Buena Vista, FL. 2295-FHQ-01805May 6-8 . . . . . . Denver, CO . . . . . . . 2295-FHQ-01753May 8-10 . . . . . New York, NY . . . . . 2295-FHQ-01754May 13-15 . . . . Minneapolis, MN. . . 2295-FHQ-01755May 20-22 . . . . Arlington, VA . . . . . 2295-FHQ-01756June 3-5. . . . . . New York, NY . . . . . 2295-FHQ-01757June 3-5. . . . . . Scottsdale, AZ . . . . . 2295-FHQ-01752June 5-7. . . . . . Chicago, IL . . . . . . . 2295-FHQ-01758June 12-14. . . . Arlington, VA . . . . . 2295-FHQ-01760June 17-19. . . . Atlanta, GA . . . . . . . 2295-FHQ-01761June 19-21. . . . Philadelphia, PA. . . . 2295-FHQ-01763June 19-21. . . . San Francisco, CA . . 2295-FHQ-01764June 24-26. . . . Houston, TX . . . . . . 2295-FHQ-01751July 8-10 . . . . . New York, NY . . . . . 2295-FHQ-01765July 10-12 . . . . Chicago, IL . . . . . . . 2295-FHQ-01766July 15-17 . . . . Arlington, VA . . . . . 2295-FHQ-01767July 17-19 . . . . Newport Beach, CA. 2295-FHQ-01759July 24-26 . . . . Dallas, TX . . . . . . . . 2295-FHQ-01770July 24-26 . . . . Morristown, NJ . . . . 2295-FHQ-01771July 29-31 . . . . Seattle, WA . . . . . . . 2295-FHQ-01772July 31-Aug. 2 . Austin, TX . . . . . . . . 2295-FHQ-01773


Successfully Managing People SEMINAR #2295

Motivation• Motivational factors and their impact onbehaviors and work settings

• How to tailor your motivational efforts toindividual employees and situations

Listening, Body Language, GivingFeedback and Dealing with DifficultPeople• Using active listening to gain information and understand employees’ perspectives

• Applying positive and corrective feedback• Using appropriate values alignment whendealing with difficult employees

Conflict• The dimensions of conflict management• Identifying your own preferred conflictresolution styles

• Analyzing conflict-management techniques

Delegation• Different delegation styles• Determining the appropriate delegationstrategies for employees and situations

Organizational Culture and Subculture• The impact of organizational culture andsubculture and “cultural blinders”

• Exploring the assumptions that impact your team’s thinking and actions

• Identifying and building on the strengths of your team’s culture

Emotional Intelligence (EI)• The components of emotional intelligence• Gaining an honest and accurate assessment of yourself

• Developing an improvement strategy

Ethical Leadership• Identifying your group’s values• Your vision for ethical leadership

WHO SHOULD ATTENDEveryone with management responsibilitieswhose success depends on clear communi-cation, a cooperative attitude and a commitment to shared goals.




April 22-May 1 . . . . . . . . . . . . . . . . . . . . . 2295-FHQ-01748



www.amanet.org/2295

Scan with your smartphone to see ashort video from this seminar or visitwww.amanet.org/2295



MARKETING SALES

Fundamental SellingTechniques for the New or Prospective SalespersonSEMINAR #5510

Because sales plays such a dominant role intoday’s economy, this growing profession isbecoming much more competitive.

But many prospective sales professionals don’t have a solidfoundation and understanding of the fundamentals of selling. Thisintensive, highly interactive 2-day introduction to the art of sellingwill equip you with the tools and techniques you need to achievesales success and improve your performance.

HOW YOU WILL BENEFIT• Identify the behaviors and skills of a successful sales professional• Describe different types of selling models• Identify elements of the sales framework• Understand prospecting basics and be able to conduct a sales call• Use a customer-centered selling approach to provide value• Complete a formula to achieve sales goals• Use techniques to manage the customer relationship on anongoing basis

• Develop an action plan to apply your new skills

WHAT YOU WILL COVER• Understanding the importance of sales to an organization• Behaviors, characteristics and skills of a successful salesprofessional

• The various selling models and the sales framework• Planning for the business• Finding and qualifying new business• Earning the business• Delivering the business• Managing the relationship

WHO SHOULD ATTENDSalespeople, sales support, as well as potential candidates for salespositions who want to build and revitalize their existing selling skills.

Classroom Schedule

April 18-19 . . . . . . . Chicago, IL . . . . . . . . . . . . 5510-FHQ-01206April 29-30 . . . . . . . Atlanta, GA . . . . . . . . . . . 5510-FHQ-01207May 16-17 . . . . . . . New York, NY . . . . . . . . . 5510-FHQ-01208June 3-4 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 5510-FHQ-01209June 20-21 . . . . . . . San Francisco, CA. . . . . . . 5510-FHQ-01210July 1-2 . . . . . . . . . . New York, NY . . . . . . . . . 5510-FHQ-01212July 15-16 . . . . . . . . Los Angeles, CA . . . . . . . . 5510-FHQ-01211

2 days/1.2 CEUs/12 SMPS CEUs$2,095/AMA Members $1,895AMA Members save $200

AMA is approved by the Society for Marketing Professional Services(SMPS) to offer SMPS CEUs. Thiscourse qualifies for 18 CEUstoward your recertification as aCertified Professional Services

Also available as aLive Online Seminar


1.2 CEUs/12 SMPS CEUs$2,095/AMA Members $1,895

Mon.–Thurs. 2-5 pm ET • 4 Lessons

May 13-16 . . . . . . . . . . . 5512-FHQ-01087


1.2 CEUs/12 SMPS CEUs$2,095/AMA Members $1,895

Mon.–Thurs. 2-5 pm ET • 4 Lessons

May 6-9 . . . . . . . . . . . . . 5510-FHQ-01218

www.amanet.org/5510

Fundamentals of Marketing: Your Action Plan for Success SEMINAR #5512

Need a fast, reliable way to get your marketingknow-how up to speed? This intensive, action-oriented workshop is the answer.

You’ll get a complete grounding in the essentials and begin todevelop the skills and techniques necessary to become a marketerwho can help your company develop a marketing orientation toenhance the bottom line.

HOW YOU WILL BENEFIT• Acquire the basic marketing skills, tools and techniques toidentify, evaluate and solve marketing problems

• Understand the components that make up compellingmarketing plans that succeed in capturing customer valuewithin a competitive environment

• Discover creative ways to apply marketing principles and prac-tices to compete successfully in today’s business environment

• Understand the “whys” behind basic marketing practices• Begin to think like a world-class marketer

WHAT YOU WILL COVER• Understanding the role of marketing• Defining the six steps of market research• Exploring models of consumer decision making• Classifying ways to segment the market in both business-to-consumer and business-to-business environments

• Constructing a differentiated positioning strategy• Understanding and aligning the components of the marketing mix• Exploring various pricing objectives and strategies • Discovering the strengths and weaknesses of variouspromotional methods

• Creating customer value, satisfaction and loyalty

WHO SHOULD ATTENDNewly appointed marketers with fewer than three years of experiencein marketing—as well as product/brand and advertising managers.

Classroom Schedule

April 10-12 . . . . . . . Arlington, VA . . . . . . . . . . 5512-FHQ-01109April 15-17 . . . . . . . Chicago, IL . . . . . . . . . . . . 5512-FHQ-01096May 29-31 . . . . . . . New York, NY . . . . . . . . . 5512-FHQ-01098June 5-7 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 5512-FHQ-01099June 12-14 . . . . . . . San Francisco, CA. . . . . . . 5512-FHQ-01101July 29-31 . . . . . . . . New York, NY . . . . . . . . . 5512-FHQ-01103

3 days/1.8 CEUs/18 SMPS CEUs$2,095/AMA Members $1,895AMA Members save $200

SMPS accreditation applies to all seminars on this page.

www.amanet.org/5512


PROJECT MANAGEMENT


Build a solid foundation ofproject managementknowledge, techniques, andtools in this hands-onworkshop that covers theentire project lifecycle.

In this seminar, you will learn andpractice the latest tools and techniquesnecessary for project managementsuccess. In lectures, discussions andexercises, you’ll cover every aspect ofmanaging projects. While aligned withthe Project Management Institute’s(PMI) framework, this course isspecifically designed to focus on thepractical application of concepts.

HOW YOU WILL BENEFIT• Gain organizational support through awell-established business case

• Learn the basics for effectively gatheringand documenting requirements

• Understand the role of the project managerand business analyst

• Develop an integrated project planincluding realistic scope, schedules,budgets, and risks

• Effectively track and report on projectprogress

• Build credibility with top management

WHAT YOU WILL COVERAn Overview of the Framework ofProject Management• Discussing key concepts and roles• Defining a “project,” the project triangle,and core PM processes

Initiating the Project• Creating a project charter and definingrequirements

• Identifying and assigning ownership

Identifying the Work• Building on the charter and productrequirements

• Identifying and assigning ownership

Estimating the Work• Discussing industry best practices forcreating realistic estimates

Improving Your Project Management Skills

The Basics for Success SEMINAR #6503

Classroom Schedule

April 1-3 . . . . . . . Atlanta, GA. . . . . . . 6503-FHQ-02174April 3-5 . . . . . . . Arlington, VA . . . . . 6503-FHQ-02176April 8-10 . . . . . . New York, NY . . . . . 6503-FHQ-02177April 10-12 . . . . . Chicago, IL . . . . . . . 6503-FHQ-02178April 10-12 . . . . . Dallas, TX . . . . . . . . 6503-FHQ-02185April 24-26 . . . . . San Francisco, CA . . 6503-FHQ-02180Apr. 29-May 1 . . Arlington, VA . . . . . 6503-FHQ-02181May 6-8 . . . . . . . Atlanta, GA. . . . . . . 6503-FHQ-02182May 8-10 . . . . . . Chicago, IL . . . . . . . 6503-FHQ-02183May 8-10 . . . . . . San Francisco, CA . . 6503-FHQ-02184May 20-22 . . . . . New York, NY . . . . . 6503-FHQ-02188June 3-5 . . . . . . . Boston, MA. . . . . . . 6503-FHQ-02189June 3-5 . . . . . . . Chicago, IL . . . . . . . 6503-FHQ-02190June 5-7 . . . . . . . Arlington, VA . . . . . 6503-FHQ-02192June 5-7 . . . . . . . San Francisco, CA . . 6503-FHQ-02193June 10-12 . . . . . New York, NY . . . . . 6503-FHQ-02195June 12-14 . . . . . Philadelphia, PA. . . . 6503-FHQ-02196June 12-14 . . . . . Seattle, WA. . . . . . . 6503-FHQ-02205July 8-10. . . . . . . Chicago, IL . . . . . . . 6503-FHQ-02198July 8-10. . . . . . . San Francisco, CA . . 6503-FHQ-02199July 10-12. . . . . . Arlington, VA . . . . . 6503-FHQ-02201July 15-17. . . . . . Houston, TX . . . . . . 6503-FHQ-02202July 17-19. . . . . . New York, NY . . . . . 6503-FHQ-02203July 24-26. . . . . . Myrtle Beach, SC. . . 6503-FHQ-02200July 29-31. . . . . . Atlanta, GA. . . . . . . 6503-FHQ-02206

3 days/1.8 CEUs/18 PDUs/18 PHR/SPHR$2,195/AMA Members $1,995AMA Members save $200

AMA BLENDED LEARNING—a blend ofdynamic live training, seminar materials, pluspowerful online tools including pre- and post-assessments, tune-up courses, GANTT and PERTcharts, critical path worksheets and other rele-vant PM articles and tips. AMA BlendedLearning lets you measure and build on whatyou have learned. Refresh, reinforce and applyyour learning long after your seminar ends.

Scheduling the Work• Creating network logic diagrams• Producing GANTT charts for project timelines

Creating the Budget• Capturing and tracking personnel expenses

Completing the Plan• Communicating project information• Identifying and assessing risks

Executing the Plan• Measuring progress against the plan• Reporting on project status

Closing the Project• Running an effective “lessons learned”session

• Capturing performance information

WHO SHOULD ATTENDIndividuals who are new to project manage-ment, “accidental” project managers (forwhom PM is a secondary part of their jobs),business analysts, subject-matter experts who contribute to projects, and experienced project managers looking to review currenttools, techniques and processes.

SPECIAL FEATUREThis seminar features fictional case studies that allow participants to immediately practicecourse concepts in group exercises. Participantswill create key project documents including abusiness case, charter, product requirements,project plan (scope, schedule, budget, risks),status reports and lessons learned.

EXTRAParticipants have access to online blendedlearning components, including a full tool setof integrated project management templatesto download and use for getting startedimmediately after completing the seminar.

This program has been approved for 18 recertifi-cation credit hours toward PHR, SPHR andGPHR recertification through the HumanResource Certification Institute (HRCI). For moreinformation about certification or recertification,please visit the HRCI homepage at www.hrci.org


1.2 CEUs/12 PDUs/12 PHR/SPHR$2,195/AMA Members $1,995


May 6-9 . . . . . . . . . . . . . . . . . . . . . . . . . . 6503-FHQ-02191

July 8-11 . . . . . . . . . . . . . . . . . . . . . . . . . . 6503-FHQ-02210

www.amanet.org/6503





PROJECT MANAGEMENT

www.amanet.org/6595

www.amanet.org/6548

AMA has been reviewed and approved as aprovider of project management training by the Project Management Institute (PMI).


1.2 CEUs$2,095/AMA Members $1,895


May 20-23. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6548-FHQ-00092

AMA’s ComprehensiveProject ManagementWorkshop SEMINAR #6595

In just five days, refresh your PM expertise and chart a journey toward PM certification.

In this week-long, active learning program, you’ll examine a completearsenal of PM competencies and methods and learn a common andprecise language to communicate and define project needs effectively.In addition, you’ll acquire skills to resolve project issues through analignment with A Guide to the Project Management Body ofKnowledge (PMBOK® Guide).

HOW YOU WILL BENEFIT• Acquire necessary prerequisite knowledge to enter a PMP ExamPrep training program

• Develop a WBS and create a project charter• Determine the critical path of a project• Execute, monitor, and control the tasks defined in your project plan

WHAT YOU WILL COVER• DAY 1: Examining the PM framework

Reviewing the PM body of knowledgeInitiating the project

• DAY 2: Planning the project• DAY 3: Executing the Project Plan• DAY 4: Monitoring and controlling the project• DAY 5: Closing the project

WHO SHOULD ATTENDProject managers, program managers and project team leaderswho have several years’ experience initiating, planning and man-aging projects and project team members who are interested inenhancing their career by preparing to become a certified PMP.

EXTRAAttendees will receive a complimentary copy of the books: A Guideto the Project Management Body of Knowledge (PMBOK® Guide),4th Edition by PMI® (a $65.95 value) and The AMA Handbook ofProject Management by Paul C. Dinsmore, PMP, and JeannetteCabanis-Brewin (a $79.95 value)

Classroom Schedule

April 8-12 . . . . . . . . Arlington, VA . . . . . . . . . . 6595-FHQ-00113April 8-12 . . . . . . . . San Francisco, CA. . . . . . . 6595-FHQ-00114May 6-10 . . . . . . . . Los Angeles, CA . . . . . . . . 6595-FHQ-00116May 13-17 . . . . . . . New York, NY . . . . . . . . . 6595-FHQ-00117June 3-7 . . . . . . . . . Atlanta, GA . . . . . . . . . . . 6595-FHQ-00118June 10-14 . . . . . . . San Francisco, CA. . . . . . . 6595-FHQ-00120June 24-28 . . . . . . . Houston, TX . . . . . . . . . . . 6595-FHQ-00121July 8-12 . . . . . . . . . New York, NY . . . . . . . . . 6595-FHQ-00122



Essentials of ProjectManagement for the Non-Project ManagerSEMINAR #6548

Learn and apply basic elements of project managementto your job to support project success.

To work together effectively on any project, everyone on the teamneeds to use a common language and tools, plus have a clearunderstanding of all expectations. This unique seminar is designedfor individuals with little or no prior knowledge of projectmanagement but who serve on project management teams—orthose who simply want to know more about PM or are making thetransition to project management.

HOW YOU WILL BENEFIT• Know the purpose and process of project management• Understand the roles, responsibilities and needs of project teammembers

• Identify and apply critical project management tools• Identify stakeholders, their relationships to each other and howthese relationships affect the projects

• Recognize stakeholder issues within the organization• Identify and apply critical communication tools and protocols

WHAT YOU WILL COVER• Getting your hands around project management• Getting the project off the ground• Planning the work• Working the plan• Putting the project to bed

WHO SHOULD ATTENDThose who are involved in projects but do not manage them,such as subject-matter experts, team members, project sponsors,contributors, facilitators and coordinators.

Classroom Schedule

April 4-5 . . . . . . . . . New York, NY . . . . . . . . . 6548-FHQ-00089April 25-26 . . . . . . . Atlanta, GA . . . . . . . . . . . 6548-FHQ-00091

� April 26-27 . . . . . . . Arlington, VA . . . . . . . . . . 6548-FHQ-00121April 29-30 . . . . . . . Chicago, IL . . . . . . . . . . . . 6548-FHQ-00090April 29-30 . . . . . . . San Francisco, CA. . . . . . . 6548-FHQ-00093May 6-7 . . . . . . . . . Arlington, VA . . . . . . . . . . 6548-FHQ-00096

� May 17-18 . . . . . . . San Francisco, CA. . . . . . . 6548-FHQ-00122� June 7-8 . . . . . . . . . Chicago, IL . . . . . . . . . . . . 6548-FHQ-00124� June 14-15 . . . . . . . Atlanta, GA . . . . . . . . . . . 6548-FHQ-00123� These sessions start Friday and end Saturday


2 days/1.2 CEUs$2,095/AMA Members $1,895 • AMA Members save $200


Develop the best strategies tosupport your company’s goals.

This course is designed to combineproven-by-practice methods with newinsights and ideas. You’ll gain a widerperspective of management practicethrough breakout sessions, exercises andcase applications and get direction onanalytical and organiza tional approaches.

HOW YOU WILL BENEFIT• Identify strategies in order to develop aunique competitive advantage

• Learn key analytical and conceptualapproaches to expand your understandingof the marketplace

• Align your organization with your strategicplanning goals

• Incorporate customer needs into thestrategic plan

• Use a case study to examine the strategicplanning process in detail

• Determine the best approach to effectivelyimplement your strategy

Strategic Planning SEMINAR #2526

Classroom Schedule

April 1-3. . . . . San Francisco, CA . . . 2526-FHQ-01074April 10-12. . . Morristown, NJ . . . . . 2526-FHQ-01091April 22-24. . . Chicago, IL . . . . . . . . 2526-FHQ-01078May 15-17 . . . Arlington, VA . . . . . . 2526-FHQ-01075June 10-12. . . Los Angeles, CA . . . . 2526-FHQ-01076June 17-19. . . New York, NY . . . . . . 2526-FHQ-01077July 8-10 . . . . Arlington, VA . . . . . . 2526-FHQ-01079July 10-12 . . . Lake Buena Vista, FL . 2526-FHQ-01080July 22-24 . . . San Francisco, CA . . . 2526-FHQ-01081


WHAT YOU WILL COVER• Strategic planning principles• An overview of the planning process andorganization’s mission

• Assessing the external environment• Understanding your internal environment• Formulating a strategy: data synthesis;SWOT analysis

• Defining your competitive advantage• Ensuring strategic alignment• Strategy execution: core process; resourceallocation

• A planning process

WHO SHOULD ATTENDExecutives, division leaders and other senior managers involved in the formation and implementation of strategy.

www.amanet.org/2526

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