TOBB IDB ITFC ICCI

Chamber Academy

20 – 24 June 2011 Ankara- TURKEY

TOBB - IDB / ITFC & ICCICHAMBER ACADEMY 2011

Exclusively designed for chamber executives

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tives Dear Participants,

The word of “competitiveness” has become one of the key factors for a sustainable and

profitable business. Companies need support to be able to cope with competitive pressure and market forces locally and globally. Chambers of commerce, whether they are formed on obligatory or voluntary basis, are the main business support organisations in the world. Chamber family provides the business community with well developed, tailor-made and inventory services. Although there are services that are generally offered by many chambers, individual chambers also develop and provide new and inventory services. Companies always demand for more. This is the reason why the chambers exist. Chambers have to serve the best possible services with the best quality to the member companies.

There are many possible ways to increase the range of services and to improve the quality of services. Training, networking, benchmarking and working together are among of the many tools available. The Union of Chambers and Commodity Exchanges of Turkey (TOBB), the Islamic Development Bank Group and The Islamic Chamber of Commerce and Industry have initiated an exclusive training program for the chambers senior and middle management, as an investment tool for the future of the business community: TOBB, IDB/ITFC & ICCI Chamber Academy 2011. We would like to witness that the chamber executives are benefiting from this exclusive and excellent networking, knowledge sharing and training program.

M. Rifat HİSARCIKLIOĞLUPresident of TOBB

Dr. AhmadMohammed ALİ

President of Islamic Development Bank

Dr. Waleed Al-WOHAİBCEO, ITFC

Sheikh Saleh KAMEL President of ICCI

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What is TOBB, IDB/ITFC &ICCI Chamber Academy?

TOBB, IDB/ITFC & ICCI Chamber Academy is a professional capacity development

programme exclusively designed for Chamber Senior and Middle Management.

It is an intensive training programme that provides the participants the platform to:

share best practices of chamber management issues

share knowledge on innovative services provided for corporate world

exchange benchmarks on core business of the chambers

find partners for joint projects

discover new project ideas

brainstorm on the possible challenges and how to best position the chambers

The programme content focuses on the Leadership and Management of Chambers. It addresses the key challenges that the Chamber Executives will face over the coming years:

adapting to the increasing competition

responding to the changing conditions

leading increasingly complex organisations

developing strategic partnerships and alliances

exploiting new technologies successfully

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Why TOBB, IDB/ITFC & ICCI Chamber Academy?

TOBB, IDB/ITFC & ICCI Chamber Academy is a valuable investment not only for

the chambers but for the personal career of the participants as well. The core topics the Academy will focus on are:

Introduction to Chamber Systems in the World and ICCI Countries

Evaluation of the Chamber SWOT Analysis – Road Map for the Chamber Manager

Support to SMEs

Financial Management for Chambers

Making Trade Promotion Work

Membership Promotion - Winning and Keeping Them!

Chamber Quality Systems

To strengthen your Chamber

The training programme is designed to offer a well-formed education in Chamber Management where participants take practical courses in core management issues. Throughout the programme you will be able to benchmark your activities against other chambers. You will leave the Academy with a great deal of knowledge to maximise your organisation’s performance.

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To widen your networkSpecial emphasis is put on developing interpersonal relationships between various participants. Additional events are organised both at the centre and in the surrounding area to ensure that useful and beneficial contacts can be developed for the future. You will leave the Academy with a wide range of personal contacts from Chambers throughout the Islamic Development Bank’s member countries, and in a better position to maximise future opportunities jointly.

To exchange views and best practicesTOBB, IDB/ITFC and ICCI will design an Academy Alumni Forum. Through an interactive website, all past, present and future Academy participants will have the possibility to continue

their networking activities: search for partners, exchange best practices and present new ideas. You will get access to this dedicated website upon completion of the Academy. Chambers are the primary business support organisations in a world where competitiveness is one of the principal challenges that business have been facing. The core missions of the chambers are the representation, promotion and defence of the general economic interest of the business community at the local, regional, national and international level. In addition, chambers provide companies with business support services. Very often chambers manage infrastructure and have other functions of economic importance, such as keeping the business register, fostering the creation of enterprises, foreign trade, vocational training, arbitration, etc.

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Who should participate in TOBB, IDB/ITFC & ICCI Chamber Academy?

All chambers in the ICCI member countries must be equipped with the necessary

human capital, knowledge, international network and physical resources to meet the needs of the corporate world. Therefore, the Academy provides the necessary training to help elevate the professional level of the chambers to provide services that match the needs of the companies.

There is always something to learn, to discover, to improve, and to share in the chamber management. TOBB, IDB/ITFC & ICCI Chamber Academy is designed to address and contribute to these needs.

The Academy targets at the following positions in the chambers: Chamber Senior and Middle Management

(Secretary General, CEO, Deputy Secretary General and Managers, etc.) holding permanent positions within local, regional and National Chambers of Commerce and Industry.

25-30 participants from ICCI member countries. Ideally one from each country.

Active participation is the key for a successful implementation. The program is designed to allow maximum participation through debates and discussions.

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The Curriculum of TOBB, IDB/ITFC &ICCI Chamber Academy

The programme is structured around “core” courses, which rely on participants’ own

contributions, discussion and debate. The course menu has been prepared so as to reflect the specific needs of ICCI chambers.

Participants are required to attend each of the 8 core subjects of general interest to all chamber organisations.

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Programme Overview

Sunday Arrival of participants

Monday Chamber Systems in the World and ICCI Countries

Lunch: Keynote Speech: World Economy and Turkey

Evaluation of the Chamber SWOT Analysis –Roadmaps for Chambers

Dinner

Tuesday Support to SMEs Lunch Financial Management for Chambers

Wednesday Making Trade Promotion Work

Lunch: Keynote Speech. Entrepreneurship in Turkey

Membership Promotion – Wining and Keeping Them

Dinner

Thursday Visit TOBB ETU Continuous Education Centre

Lunch: Keynote Speech. Vocational Education and Employment

Quality Systems in Chamber Management

Friday Free time Evaluation of the Course. Presentation of Certificates

Saturday Departure of the participants

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The Curriculum of TOBB, IDB/ITFC & ICCI Chamber Academy

DAY 1

MORNING SESSIONINTRODUCTION TO CHAMBER SYSTEMS IN THE WORLD AND ICCI COUNTRIES

This introduction offers an overview of the Chamber network, including all the essential elements – history, statute and power. The course will help you situate your chamber in the world Chamber family and will be the first course of the Academy. The course feeds from Chambers’ input directly and provides a unique benchmarking exercise. It will review strengths, weaknesses, opportunities and challenges faced by participating Chambers who will also make 3-4 minute presentations to the group. Course work will feed the strategic mapping proposed in the afternoon part of the course.

AFTERNOON SESSION

EVALUATION OF THE CHAMBER SWOT ANALYSIS – ROAD MAP FOR THE CHAMBER MANAGER

Based on the shared results of the SWOT analysis carried out in small groups, this course will provide check list and roadmaps for Chamber Management to take up the challenges defined in the morning session. The formulation of a clear strategy and a business plan is essential for managing your Chamber successfully. This course will analyse different steps in the strategic planning process: from defining your mission statement to tracking and evaluating the impact of your strategy to ensure you achieve your goals.

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The Curriculum of TOBB, IDB/ITFC & ICCI Chamber Academy

DAY 2

MORNING SESSIONSUPPORT TO SMEs

“Business Development Centres” is an SME support model established by the Turkish Chambers with the support of the European Union. These centres provide professional trainings and consultancy services in order to help SMEs improve their competitiveness within the national and international markets and increase SMEs’ contribution to the local and national economy. This course aims at providing a functioning SME support model.

AFTERNOON SESSIONFINANCIAL MANAGEMENT FOR CHAMBERS

This session will analyse the main issues in financial management that are of interest to chambers. The topics to be covered in the session are accounting system, internal control, cash handling, budgeting and financial statements. Special reference will be given to best practices in each area.

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The Curriculum of TOBB, IDB/ITFC & ICCI Chamber Academy

DAY 3

MORNING SESSIONMAKING TRADE PROMOTION WORK

How do trade promotion instruments work and how do you set them up? This course will look at some of the most effective trade promotion instruments available such as trade missions, trade fairs and innovative advisory services. It will show the impact of current worldwide trends on the internationalisation of companies and how to respond through the design of international trade services accordingly: repositioning, adding more value, traditional services and developing new ones. This session will show you new opportunities, identify risks

and therefore enhance your decision- making capabilities in the trade promotion programme of your Chamber.

AFTERNOON SESSION

MEMBERSHIP PROMOTION - WINNING AND KEEPING THEM!A course in Chamber Marketing: What are the latest and most successful techniques for attracting and retaining new members to your Chamber? Examples will be given of effective “customer” loyalty management, creative use of databases, mail shots, and incentive schemes and staff responsibilities. The course fully takes into account the disadvantage of not having obligatory affiliation Chamber systems and review ways to add value through effective membership management.

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The Curriculum of TOBB, IDB/ITFC & ICCI Chamber AcademyModel of Business University Cooperation: TOBB Economics andTechnology University Continuous Education, Research and Application Centre

DAY 4

MORNING SESSIONVISIT TO TOBB UNIVERSITY OF ECONOMICS AND TECHNOLOGY CONTINUOUS EDUCATION, RESEARCH AND APPLICATION CENTER

TOBB University of Economics and Technology, Continuous Education, Research and Application centre. The objective of TOBB ETÜ-SEM is to conduct training programs to meet the needs of any enterprise, institution, establishment, particularly of small and medium sized enterprises (SME’s), and individuals, provide consultancy, implement and do research. ETÜ-SEM has carried out approximately 200 training programs all around Turkey since 2006 and has certified over 10.000 participants so far.

Activities and Training Programs Within The Scope Of TOBB ETÜ-SEM Certified Training Programs (available for

general participation) Foreign Language Courses

Institutional Training Programs Consultancy Services

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The Curriculum of TOBB, IDB/ITFC & ICCI Chamber Academy

DAY 4

AFTERNOON SESSION

CHAMBER QUALITY SYSTEMS

Chambers recognise the vital importance of representing the business viewpoint to excellent

standards and adding value to the services offered to members. Chambers have also begun to appreciate the need to sell a quality image and to associate – in the public mind - the terms “Chamber of Commerce and Industry” with “quality”. This course will offer insight information on Turkish Chamber quality system, The Chamber Accreditation System.

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TOBB, IDB/ITFC & ICCI Chamber Academy

How to Apply, Deadlines, Practical Details

Provisions provided by Co-organizers 6 nights accommodations

Airport pick-up/drop services

Economy class round trip Air Ticket (shortest route to venue city)

Course training materials and document

Program Fee

Lunch & coffee break

Two networking dinners

How to ApplyComplete the attached application form, and

return it to the Union of Chambers and Commodity Exchanges of Turkey (TOBB) by 20 May 2011

by fax : +90 312 218 28 84

by e-mail : tugce.ersan@tobb.org.tr

by on-line registration : http://www.tobb.org.tr/AvrupaBirligiDairesi/Sayfalar/ChamberAcademy.aspx

Deadlines20

May

Deadline for return of application form toTOBB This will enable us to clearly identify theoptional courses that are most in demand,and to help course leaders to prepare properly

27 M

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Course confirmation from TOBB to successful applicants.

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TOBB, IDB/ITFC & ICCI Chamber Academy

How to Apply, Deadlines, Practical Details

Criteria for admission:

The seats will be allocated based on the following selection criteria. Senior management position within the

Chamber Non-elected official High level of fluency in spoken English Motivation of the candidate, as expressed in

the application form

International experience Geographic balance – One from each IDB

member countries

For Further information:Please call - Ms. Tugce Ersan +90 312 218 24 36 E-mail: tugce.ersan@tobb.org.tr

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Application Form

To be returned to TOBB by fax +90 (312) 218 23 84 by e-mail to tugce.ersan@tobb.org.tr no later than 20 May 2011

This form will be used as a reference in the selection process. The Organizers may ask for additional information when required.

Family Name 1. Your Organisation Please describe the main features of your business organisation: memberships, internal Structure and activities, main objectives.

First Name

Position 2. Your Role in the Organisation Please describe your responsibilities in the organisation. Be as concrete as possible.Organisation

Address 3. Main Achievements Please outline which has been your main achievement while working for organisation (e.g. introducing a new service, reorganising the organisation, increasing the membership, etc).

Tel ................................... Fax ...................................

Mobile ............................. E-mail ............................... 4. Your Motivation Please explain in detail why you wish to participate in the Chamber Academy 2011.

Web site 5. Your English level basic good very good fluent

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tivesThe Union of Chambers and Commodity

Exchanges of Turkey (TOBB)

TOBB – The Union of Chambers and Commodity Exchanges of Turkey – is

Turkey’s highest legal entity representing the private sector. Its 365 members include 250 local chambers of commerce and/or industry, 113 commodity exchanges and 2 chambers of maritime trade. TOBB’s primary role is to lead and guide professional development in the Turkish business world and to act as an interface between private enterprise and the government. TOBB speaks on behalf of private enterprise in submitting comments and opinions

to government ministries and parliamentary commissions on laws and regulations in draft form or in force. TOBB plays a particular role in defending the interests of the small and medium size enterprises (SMEs) that constitute the backbone of Turkey’s economy.TOBB represents the Turkish private sector in the following transnational bodies: Islamic Chamber of Commerce and Industry Association of European Chambers of

Commerce and Industry (EUROCHAMBRES) Economic Cooperation Organization (ECO)

CCI World Chamber Federation International Chamber of Commerce Confederation of Asian Pacific Chambers of

Commerce (CACCI) Association of Chambers of Mediterranean

(ASCAME) Association of Balkan Chambers OECD Business and Industry Advisory

Committee (BIAC)

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About ITFC

The International Islamic Trade Finance Corporation (ITFC) is an autonomous entity

within the Islamic Development Bank (IDB) Group (AAA rated multinational institution by the top World rating agencies Standard & Poor’s, Moody’s and Fitch.)

ITFC exists to be a catalyst for the development of trade among and between the Organisation of the Islamic Conference (OIC) member countries and with the rest of the world with the vision to be a recognized provider of trade

solutions for OIC member countries’ needs. Harnessing its rich heritage that spans for more than 30 years, helps ITFC to foster socio-economic development through trade, set new benchmarks in trade financing, maintain high corporate ethics with world-class standards and develop innovative Shariah-compliant trade financing solutions.

ITFC promotes the IDB Group’s developmental objectives through its leadership position by adhering to and fulfilling its brand promise of ‘Advancing Trade & Improving Lives.’

-Information about TCPP-

The Trade Cooperation and Promotion Program (TCPP) is the trade promotion arm within the ITFC that aims to promote and enhance intra-trade and trade cooperation among OIC member countries through four business lines: Trade Promotion, Trade Facilitation, Capacity Building and Development of Strategic Commodities.

As a catalyst, trade facilitator and network-builder, the TCPP brings member countries together though knowledge sharing, technical

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cooperation, capacity building and business-matching opportunities.

TCPP facilitates the preparation of OIC level trade development programs & policies by supporting organizations of seminars, workshops, experts meetings in trade related areas,

TCPP also supports the following: trade promotion activities of member

countries (MCs) with a particular focus on Least Developed Member Countries (LDMCs)

human & institutional capacity development in trade by organizing with partners training programs for SMEs and familiarization

&knowledge sharing programs for staff of OIC trade support institutions

preparation of sector/commodity development programs particularly for LDMCs.

For further information about TCPP programs and activities, please contactMohamed Hebshi,General Manager,Trade Cooperation Promotion Program (TCPP)International Islamic Trade Finance Corporation (ITFC)T : + 966 2 6467023F : + 966 2 6371064E : MHebshi@itfc-idb.org

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tives Islamic Chamber of Commerce and

Industry (ICCI)

The Seventh Islamic Conference of Foreign Ministers held in May 1976 in Istanbul,

Turkey put forward the idea to establish the Islamic Chamber of Commerce and Industry. The idea was approved by the First Conference of the Chambers of Commerce and Industry held in October 1977 in Istanbul, after which its Constitution was adopted by the Second Conference of Chambers of Commerce and Industry held in December 1978 in Karachi, Pakistan.

The Islamic Chamber is an affiliated organ of the Organisation of Islamic Conference (OIC)

and represents the private sector of 57 member countries.

It aims at strengthening closer collaboration in the field of trade, commerce, information technology, insurance/reinsurance, shipping, banking, promotion of investment opportunities and joint ventures in the member countries.

Its membership is comprised of the National Chambers/Unions/Federations of Chambers of Commerce and Industry of the member countries.