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2020 Sponsorships To Eliminate Hunger we have raised over To honor 25 years of sharing, To honor 25 years of sharing, help us raise 5 million meals! help us raise 5 million meals!

To honor 25 years of sharing, help us raise 5 million meals! · Logo on campaign posters and banner (over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo

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Page 1: To honor 25 years of sharing, help us raise 5 million meals! · Logo on campaign posters and banner (over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo

2020 Sponsorships To Eliminate Hunger

we have raised over

To honor 25 years of sharing,To honor 25 years of sharing,help us raise 5 million meals!help us raise 5 million meals!

Page 2: To honor 25 years of sharing, help us raise 5 million meals! · Logo on campaign posters and banner (over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo

CAMPAIGN SPONSORSHIP BENEFITS

DIAMOND$25,000

PLATINUM†$20,000

GOLD$15,000

SILVER$10,000

BRONZE*$5,000

Recognition in Foodbank Fall SCOOP newsletter (24,500 name list) Logo Logo Logo Name Name

On-air recognition during NBC15 Grand Finale check presentation ♦ Logo on campaign posters and banner(over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo Logo Logo Name

Sponsor logo recognition on Foodbank social media channels (Facebook, Twitter, Instagram, LinkedIn)

Individual Group Group Group Group

Logo with direct link to sponsor website on Foodbank website year-round (avg. 6,700 visits per month)

Tickets to campaign launch event ♦ 16 tickets 12 tickets 10 tickets 6 tickets 4 tickets Employee participation in Grand Finale Sort-a-thon and/or Phone-a-thon ♦

Up to 24 Up to 24 Up to 20 Up to 16 Up to 14

Logo on sponsor banner displayed at campaign launch event, Grand Finale, and food bank for one year

Outside Dane County: Local Press Release Logo with link to sponsor website on NBC15 website Recognition in NBC15 campaign promotional commercials that air 5 weeks

Logo & Audio Logo Logo

Invitation to end of campaign on-air meal reveal celebration at NBC15 ♦ Logo on campaign launch event invitation Logo on volunteer gift (500) ♦ Logo recognition on Grand Finale Postcard

* Check Out Hunger, Event and Media sponsors receive $5,000/Bronze benefits with up to eight volunteer slots during the Grand Finale.† Food sponsors receive benefits based on their donation’s wholesale value, up to $20,000/Platinum level.♦ Due to the COVID-19 pandemic this benefit may need to be altered.

2020 PREMIUM 2020 PREMIUM SPONSOR OPPORTUNITIESSPONSOR OPPORTUNITIES

Check Out HungerCheck Out HungerCheck Out Hunger retailers participate in the NBC15 Share Your Holidays campaign by encouraging customers to add a cash donation to their bill at checkout. In addition to outstanding marketing benefits*, Check Out Hunger retailers receive marketing tools like promotional posters and donation scan cards to help encourage support from customers.

Page 3: To honor 25 years of sharing, help us raise 5 million meals! · Logo on campaign posters and banner (over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo

2020 MIKE’S MIRACLE 2020 MIKE’S MIRACLE MINUTE MINUTE

SPONSOR OPPORTUNITIESSPONSOR OPPORTUNITIESThroughout the NBC15 Share Your Holidays Grand Finale (Wednesday, December 9), NBC15 personalities challenge viewers to phone in financial contributions during one-minute intervals called Mike’s Miracle Minutes in honor of NBC15 Share Your Holidays founder and late NBC15 News Anchor Mike McKinney. Each minute is sponsored by a local business that matches donations up to the level designated below.

Sponsorship Benefits:• Name announced on NBC15 during the designated live, one-minute challenge• Name recognition in Fall Second Harvest newsletter (25,000)• Name recognition in Grand Finale eblasts (distribution: 18,000)• Name recognition on Second Harvest’s website with direct link• Opportunity to volunteer at Grand Finale ♦

TIMESLOT PRICE TIMESLOT PRICE

6:00 a.m. $2,500 4:00 p.m. (1 of 2) $2,000

6:40 a.m. $2,500 4:00 p.m. (2 of 2) $2,000

7:25 a.m. $2,500 5:00 p.m. (1 of 2) $2,500

7:55 a.m. $2,500 5:00 p.m. (2 of 2) $2,500

8:25 a.m. $2,000 6:00 p.m. (1 of 2) $3,000

8:55 a.m. $2,000 6:00 p.m. (2 of 2) $3,000

10:25 a.m. $1,500 9:00 p.m. (on CW) $2,500

11:00 a.m. (1 of 2) $2,000 10:00 p.m. $3,000

11:00 a.m. (2 of 2) $2,000

♦ Due to the COVID-19 pandemic this benefit may need to be altered.

Page 4: To honor 25 years of sharing, help us raise 5 million meals! · Logo on campaign posters and banner (over 2,500) Recognition in five Foodbank campaign eblasts (16,000 each) Logo Logo

2020 BONUS 2020 BONUS SPONSOR OPPORTUNITIESSPONSOR OPPORTUNITIES

GIVING TUESDAY - $5,000GIVING TUESDAY - $5,000

This one day event during the NBC15 Share Your Holidays campaign engages the public on this globally-recognized day of giving to raise awareness and meals around the campaign! We ask people to commit to a $10 monthly gift and in return receive a Second Harvest Foodbank of Southern Wisconsin keepsake item (e.g. scarf, blanket), which will keep donors warm and spread the word about our neighbors facing hunger. Your sponsorship offsets the expense of this gift and will be promoted in the following ways:

Sponsorship Benefits:• Name mentioned in NBC15 on-air promotions • Name recognition on NBC15 social media pages associated with Giving Tuesday• Name recognition Second Harvest Foodbank social media pages associated with Giving Tuesday • Logo recognition in two eblasts (distribution 13,000)• Name recognition on Second Harvest Foodbank’s website with direct link• Name recognition in Second Harvest Foodbank’s Fall newsletter (distribution 25,000)• Two seats to the campaign launch event ♦

• On-air check presentation during NBC15 Grand Finale ♦

$1,000 SPONSOR OPPORTUNITIES

Your sponsorship of $1,000 will provide up to 3,000 meals! Benefits for each opportunity vary, but may include:• Name recognition on Second Harvest’s website with direct link• Name recognition in Second Harvest’s Fall newsletter• Name and/or logo recognition at event• Name recognition in emails• Opportunity to volunteer at Grand Finale ♦

Grand Finale Box SponsorGrand Finale Hospitality Room

Grand Finale Sort-a-ThonOnline Donations

Virtual Food Drive Fund Drive Training

Volunteer Match (multiple available)

♦ Due to the COVID-19 pandemic this benefit may need to be altered.