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7/29/2019 $TLYS Tilly's Jan 2013 Corporate Investor ICR Presentation Slides Deck PPT PDF
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INVESTOR PRESENTATION – January 2013
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DISCLAIMER
Forward Looking Statements
Certain statements in this presentation and oral statements made from time to time by our representatives are forward-looking
statements within the meaning of the Private Securities Litigation Reform Act of 1995. In particular, statements regarding our
guidance, future financial and operating results and any other statements about our future expectations, beliefs or prospects
expressed by management are forward-looking statements. These forward-looking statements are based on management’s
current expectations and beliefs, but they involve a number of risks and uncertainties that could cause actual results or events to
differ materially from those indicated by such forward-looking statements, including, but not limited to, our ability to respond to
changing customer preferences, execute our growth strategy, expand into new markets, effectively compete with other retailers,
enhance our brand image and other factors that are detailed in our registration statement on Form S-1 (333-175299), including
those detailed in the section titled “Risk Factors” contained in that registration statement, and in our other filings with the SEC,
which are available from the SEC’s website at www.sec.gov and from our website at www.tillys.com under the heading “Investor
11
Relations”. Readers are urged not to place undue reliance on these forward-looking statements, which speak only as of the date
such statements are made. We do not undertake any obligation to update or alter any forward-looking statements, whether as a
result of new information, future events or otherwise.
Use of Non-GAAP Financial Measures
In addition to reporting financial measures in accordance with generally accepted accounting principles in the United States
(“GAAP”), the company provides non-GAAP “adjusted selling, general and administrative expenses”, “adjusted operating
income”, “adjusted income before income taxes”, “adjusted income tax provision”, “adjusted net income”, “adjusted basic
earnings per share” and “adjusted diluted earnings per share”. These amounts are not in accordance with, or an alternative to,
GAAP. The company’s management believes that these measures provide investors with transparency by helping illustrate the
financial results: (i) as if the company had been a publicly traded “C” Corporation during the relevant time periods, in order to
provide a better comparison of past periods to current periods as a “C” Corporation; and (ii) to exclude items that may not be
indicative of, or are unrelated to, the company’s core operating results, providing a better baseline for analyzing trends in the
underlying business. A reconciliation to U.S. GAAP can be found in our most recent earnings release, available on our website at
www.tillys.com.
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Introductions
4 Dan Griesemer President and Chief Executive Officer
4 Bill Langsdorf Senior Vice President and Chief Financial Officer
22
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Who We Are
4 Fast-growing destination specialtyretailer of the most sought-afterbrands for our customer
4 Dominant assortment in a larger storeformat
4 Ra idl rowin e-commerce
73
140
500 +Number of States
2007 5
2011 14
Historical Store Growth and Potential
Historical Store Growth and Potential
33
platform and successful catalog
4 Proven success in different real estatevenues and geographies, with a 30year history
4 Compelling store-level economics
4 Best-in-class systems and distributioninfrastructure to support growth
2007 2011 Potential
2011 Financial Overview
2011 Financial Overview
¹ Comparable store sales include e-commerce sales.
Net Sales $400.6mm
Growth vs. 2010 20.5%
Comparable Store Sales¹ 10.7%
Operating Income $34.9mm
Operating Margin 8.7%
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Our Customer and The Tilly’s Experience
“If it’s not here….it’s not happening”
4 CoreCustomer
4 The Tilly’s
4 14 to 24 year old teens and young adults
4 Passionate about action sports, music, art and fashion
4 Dynamic, multitasking lifestyle
4 Customer-driven, lifestyle brand focused on shopping
44
,
4 Stores provide a stimulating environment, full of energyand activity
4 Carry the most relevant brands and styles blended withmusic videos and product-related visuals
4 Passionate store associates live the lifestyle and easilyengage with our customers
4 We are where our customers want to shop – the rightmarkets and venues plus e-commerce and catalog
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Significant Growth Opportunities
Significant Growth Opportunities
Investment Highlights and
Long-Term Targets
Store Count 500+
Annual Square
Foota e GrowthMid-teens
Long-Term Targets
4 Expand Our Store Base
4 Drive Comparable Store Sales
55
Annual Comparable
Store Sales Growth14% – 5%
Operating Income MarginHigh-single
digits
Pro Forma Net
Income GrowthHigh-teens
¹ Comparable store sales include e-commerce sales.
4 Grow Our E-Commerce Platform
4 Increase Our Operating Margin
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DRAFT – CONFIDENTIAL
.
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Destination Retailer With a Broad,
Relevant Assortment
4 Broader, deeper selection of brands, styles,colors, sizes and price points than manyother specialty retailers
4 Established and emerging third-party brands
complemented by proprietary brands
1
Proprietary
Brands
31%
2011 Sales Mix2011 Sales Mix
77
a ance m x o guys an un ors wadditional merchandise in boys, girls,footwear and accessories
4 Combination of proven fashion trends andcore style products
4 Vibrant blend of carefully selected music andvisuals to create authentic, engaging in-storeexperience
Third-Party
Brands
69%
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Dynamic Merchandise Model
4 Dominant assortment of newness from the most relevant brands
4 Regularly introduce emerging third-party brands not available at many otherretailers
4Use breadth of merchandise selection to quickly identify emerging fashion trends
2
88
Broa ven or ase or propr etary pro ucts prov es ex ty to:
4 Capitalize on emerging fashion trends
4 Expand price point range
4 Fill merchandise gaps
4 Provide deeper selection of styles and colors for proven categories
4 Merchandise delivered to stores five times per week
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Flexible Real Estate Strategy Across
Real Estate Venues and Geographies
4 Profitable stores in a variety of real estate venues and geographies
4 High traffic malls that dominate their trade area
4 Off-mall power and neighborhood centers
4 National footprint with stores on both coasts
4 Operate stores that average 7,850 sq ft in 60 markets in 28 states
4 Currently operate 168 stores in 28 states
3
Stores By Real Estate Venue (January 2013)Stores By Real Estate Venue (January 2013)
1010
sc p ne process o en y, u ou an merc an se new s ores
Mall
53%
Off-Mall
47%
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Multi-Pronged and Differentiated
Marketing Capabilities
4
4 Differentiated sales andmarketing tool drives
traffic to our stores andwebsite
4 Allows Tilly’s to connectwith and engage customers
in an exciting, authenticexperience
4 Builds awareness, drivestraffic to stores and
website and highlightslocal in-store promotions
Catalog Brand Partnerships e-Marketing
4 Multi-pronged marketing strategy includes catalog, in-store events and contests,social media, grass roots community programs and traditional media
1111
4 Reinforces the Tilly’sbrand and showcasescomprehensiveassortment
4 Mailed ~8.8 millioncatalogs in 2012
4 Maintain proprietarydatabase of over 2.8million customers, upfrom 1.9 million in early2012
4 Organized over 185exclusive events in 2011,including autographsignings, contests, in-storeperformances and VIP trips
4 Collaborate with musicians,
celebrities and actionsports athletes
4 Builds brand awarenessand strengthens vendorrelationships with minimalinvestment
an even s
4 Email marketing serves aseffective channel tointroduce new brandsand products
4 Website blog, Facebook
and Twitter used as viralmarketing platform tocommunicate tocustomers while allowingthem to interact with oneanother and providefeedback
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DRAFT – CONFIDENTIAL
.
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Store Base Expansion Opportunity
4 Opportunity to expand store footprint from 168 stores currently to 500+ locations over thenext ten years
4 National rollout and best location approach
4 Targeting new store openings in new and current geographies, and in both mall andoff-mall real estate venues
4 Added a net 28 new stores in 2012 and expect to grow the store base by ~15% per year for the
next several years thereafter
1414
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Store Base Expansion Opportunity
4 Compelling new store economics with
attractive payback period of ~18 months
4 Rigorous site selection process
4 People and systems in place to
execute new store growth plan
New Store Target EconomicsNew Store Target Economics
Target Store Size (sq. ft.) 7,500 – 8,000
First Year Sales $2,200,000
First Year Cash Flow $300,000
Second Year Cash Flow $400,000
–
1515
new sites
4 Demonstrated portability with success
across a variety of real estate venues and
geographies
4Target high productivity mallsthat dominate trade areas
4 Target key power and neighborhood
centers that serve as community
destinations
Historical Store CountHistorical Store Count
, ,
Payback Period ~18 Months
73
99111
125
140
168
2007 2008 2009 2010 2011 2012
28
140
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Drive Comparable Store Sales
4 Increasing momentum as Tilly’s continues to build brand awareness in newmarkets and benefit from maturing stores that are less than three years old
4 Over the last six years, Tilly’s has more than doubled store count whileentering 49 new markets
4 Consistently offering new, on-trend and relevant merchandise across a broad
1616
assortment o categor es
4 Offering a stimulating and engaging shopping environment that embodies ourtarget customers’ lifestyles and attitudes
4 Increasing brand awareness and driving higher traffic to stores through multi-
pronged marketing approach
4 Maintaining high level of customer service
4 e-Commerce growth
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Increase Our Operating Margins
4 Opportunity to drive margin expansion through scale efficiencies andcontinued process improvements
4 Continue to improve store sales productivity
4 Levera e economies of scale and existin infrastructure
1818
4 Operating efficiency initiatives
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DRAFT – CONFIDENTIAL
.
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Operating IncomeOperating IncomeNet SalesNet Sales
Self-Funded, Sustained Growth
and Profitability($ in millions)
YoY % Growth
$ 282.8$ 332.6
$ 400.6
2009 2010 2011
$ 21.4$ 24.9
$ 34.9
2009 2010 2011
2020
Net Sales 10.9% 17.6% 20.5% % Margin 7.6% 7.5% 8.7%
Sq. ft. 11.2% 12.1% 13.2%
Cash Flows from Operations¹Cash Flows from Operations¹ Capital ExpendituresCapital Expenditures
¹ Pro forma for 40% tax rate.
$ 27.1
$ 32.1
$ 39.1
2009 2010 2011
$ 11.1 $ 13.3$ 16.1
$ 6.4
$ 4.1$ 17.5
$ 15.7$ 20.2
2009 2010 2011New Stores and Remodels Infrastructure
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Q3 2012 Results
4 Comparable store sales of 1.9% on top of 8.5%increase in Q3 ‘11
4 Gross margin rate increased by 10 bpts
4 Adjusted SG&A rate(1) decreased by 10 bpts,
even while opening 7 new stores during thequarter for a total of 161 stores at quarter end
($ in millions)
Operating HighlightsOperating Highlights Balance Sheet Summary (Oct 27, 2012)Balance Sheet Summary (Oct 27, 2012)
Cash and marketable s ecurities $49.8
Accounts receivable $8.1
Inventories $49.9
Current liabilities $50.1
2121
4 E-commerce sales increased 17% compared toQ3 ‘11, to 10.4% of net sales
4 On an adjusted(1) basis, net income for thequarter increased 19%, adjusted(1) EPS was atthe high end of the outlook range
4 Subsequent to end of third quarter, completed
annual new store openings for a total of 28 netnew stores opened in 2012
(1) Adjusted numbers assume an effective tax rate of 40% for both periods and include an ongoing charge for stock compensation expense in Q32011 that equals a similar ongoing charge in Q3 2012
Shareholders’ equity $106.7
Working capital $68.1
4 Credit facility untapped
4 Minimal debt (only a capital lease)
4 Growth expected to be self-funded
4 Capital expenditures in FY 2012 expected to be in
the range of $35 million to $40 million
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Holiday Sales
Updated Outlook
Fourth Quarter 2012 Outlook
4 GAAP net income of $9.0 million to $9.3 million, or $0.32 to $0.33 per diluted share
Reported Holiday Sales 2012
4 Comp store sales for the 10 weeks to January 5, 2013 of -1%, compared to +5% for the prior year period to
January 7
2222
. . , . .
Full Year Fiscal 2012 Outlook (includes a 53rd week)
4 GAAP EPS of $0.89 to $0.90 per diluted share
4 Adjusted EPS(1) of $0.87 to $0.88 per diluted share
(1) Q4 and full year adjusted to 40% long-term expected tax rate; full year also reflects exclusion of one-time stock comp
expense charge in Q2 2012 but includes ongoing stock comp expense charges and incremental public company costs.
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DRAFT – CONFIDENTIAL
.
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INVESTOR PRESENTATION – January 2013
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Stores By State (January 2013)
State #of Stores
Arizona 18
California 79
Colorado 3
Delaware 1
Florida 16
Georgia 1
Iowa 1
Illinois 2
State #of Stores
New Jersey 7
New York 3
N. Carolina 2
Ohio 1
Oregon 2
Pennsylvania 2
South Dakota 1Tennessee 1
Kentucky 1
Maryland 2
Massachusetts 2
Michigan 1
Minnesota 1
Nevada 6
exas
Utah 3
Virginia 3
Washington 2
Wisconsin 3
Total 168