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| Page 1 The power of television August 4, 2016 Q2/H1 2016 Press Presentation Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO

Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

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Page 1: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 1| August 4, 2016 |

The power of television

August 4, 2016

Q2/H1 2016Press Presentation

Thomas Ebeling, CEO

Dr. Gunnar Wiedenfels, CFO

Page 2: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 2| August 4, 2016 | | Page 2| August 4, 2016 |

Key financials in Q2 2016

Continuing operations

[Q2 2016 vs. Q2 2015; in EUR m]

Revenues

Recurring EBITDA

Underlying net income

886

254

133

+15%

+7%

+8%

1 2 3 4 Q2/H1 2016 – At a Glance

Page 3: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 3| August 4, 2016 | | Page 3| August 4, 2016 |

Key financials in H1 2016

Continuing operations

[H1 2016 vs. H1 2015; in EUR m]

Revenues

Recurring EBITDA

Underlying net income

1,688

424

207

+18%

+9%

+7%

1 2 3 4 Q2/H1 2016 – At a Glance

Page 4: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 4| August 4, 2016 | | Page 4| August 4, 2016 |

2018 Group revenue growth target and achievement by Q2 2016

Degree of achievement 1) 63% 61%

Pro-rata target 58% 58%

Required CAGR by 2018 +7.4% +5.4%

2018 Group revenue and recurring EBITDA target

[in EUR m]2018 segment revenue targets

[in EUR m]

2,356

745

3,522

960

4,206

1,095

ProSiebenSat.1 Group Group rec. EBITDA

1,926

33595

2,181

1,029

302

2,301

1,535

370

Broadcasting German-speaking

Digital & Adjacent Content Production &Global Sales

Note: incl. pro-forma consolidation effects; 1) As of Q2 2016 2018 target2012 Q2 2016 (LTM)

68% 58% 75%

58% 58% 58%

+2.2% +17.3% +8.5%

1 2 3 4 Q2/H1 2016 – At a Glance

Page 5: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 5| August 4, 2016 | | Page 5| August 4, 2016 |

ProSiebenSat.1 is well positioned for future growth

Broadcasting German-speaking

TV advertising revenue growth

Print to TV media mix shift

Pricing opportunities

Addressable TV advertising

Innovative TV ad products

Distribution revenue growth

Monetization of HD channels

across all platforms

Mobile/OTT products

New industrial partnerships

Digital & Adjacent

Dynamically increasing digital

video consumption

Strong presence in all key

digital entertainment markets

AdVoD/streaming, SVoD,

TVoD, MCN, ad tech/data

New commerce ecosystems

Leveraging conversion of TV &

commerce

Strong M&A track record

Content Production & Global Sales

Growing content library

Development and distribution

of new innovative formats

Growing international customer

base

Increasing number of returning

shows

Successful acquisitions in the

scripted, non-scripted and

digital content space

Support from very solid macro-economic environment in key markets Germany, Austria and Switzerland

1 2 3 4 Q2/H1 2016 – At a Glance

Page 6: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 6| August 4, 2016 | | Page 6| August 4, 2016 |

Strong participation in new P7S1 employee share plan

1) Basis: 3,720 employees; 1,823 actually invested an average amount of EUR 691.

of participants invest

maximum amount in

multi-year share

program

first-time

participation of

eligible employees1)

at launch of

MyShares program

52%49%

1 2 3 4 Q2/H1 2016 – At a Glance

Page 7: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 7| August 4, 2016 | | Page 7| August 4, 2016 | Continuing operations

Q2 2016: Group revenue growth again driven by all segments

Broadcasting German-speaking

Key Group revenue growth drivers vs. PY

[Q2 2016 external revenues; growth rates in %]

Digital & Adjacent Content Production & Global Sales

TV advertising

EUR 496m, +1%

Digital Entertainment

EUR 101m, +53%

Red Arrow

EUR 77m, +42%

Distribution

EUR 31m, +7%

Ventures & Commerce

EUR 147m, +50%

Adjacent

EUR 14m, -26%

EUR 541m, +1% EUR 263m, +43% EUR 77m, +42%

1 2 3 4 Q2/H1 2016 – Financial Performance Review

Page 8: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 8| August 4, 2016 | | Page 8| August 4, 2016 |

Continuing operations; 1) Adjusted in underlying net income 2) Result for the period attributable to shareholders of

ProSiebenSat.1 Media SE; 3) Adjusted for valuation effects of Group Share Plan, PPA as well as valuation effects of at-

equity investments, put-options and earn out liabilities and financial assets; 4) Restated due to retrospective adjustment of

valuation effects of put-options and earn-out liabilities

Q2/H1 2016: Group P&L – improvement of all key metrics

[in EUR m] Q2 2016 Q2 2015 Δ H1 2016 H1 2015 Δ

Revenues 886 772 +15% 1,688 1,427 +18%

Recurring EBITDA 254 238 +7% 424 390 +9%

Non-recurring items 4 -12 ./. -5 -19 -74%

Thereof Group share plan1) 5 0 ./. 5 0 ./.

EBITDA 258 226 +14% 420 371 +13%

Depreciation and amortization -47 -33 +43% -86 -62 +40%

Thereof PPA1) -15 -7 >+100% -25 -11 >+100%

Operating result (EBIT) 211 193 +9% 333 310 +8%

Financial result -10 -20 -48% -34 -48 -30%

Thereof interest result -20 -19 +5% -46 -40 +13%

Thereof valuation effects1) 15 -1 ./. 14 -7 ./.

Earnings before tax (EBT) 201 173 +16% 299 262 +14%

Net income2) 136 118 +16% 203 179 +13%

Underlying net income3) 133 1224) +8% 207 1934) +7%

1 2 3 4 Q2/H1 2016 – Financial Performance Review

Page 9: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 9| August 4, 2016 | | Page 9| August 4, 2016 |Financial leverage: Net debt/LTM rec. EBITDA (LTM rec. EBITDA of EUR 960m (previous year: EUR 878m) for continuingoperations)

Financial leverage at the end of Q2 2016 well inside target range

of 1.5-2.5x net debt to recurring EBITDA

1,782

223

2,005

0

500

1,000

1,500

2,000

2,500

30/06/2015 Change 30/06/2016

Net debt

[in EUR m]Net financial debt

Financial leverage

2.0x 2.1x

1 2 3 4 Q2/H1 2016 – Financial Performance Review

Page 10: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 10| August 4, 2016 | | Page 10| August 4, 2016 |

Softer Q2 ratings due to EURO 2016

Basis for GER: All German TV households (GER+EU/German-speaking), A 14-49; Mon-Sun, 3-3 h; Source: AGF in

cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland; Basis for A: A 12-49; Mon-Sun, 3-3 h, incl. P7 MAXX

Austria and SAT.1 Gold Austria (from Jul 15, 2014 onwards); Basis for CH: D-CH; A 15-49; Mon-Sun, 3-3 h, incl. PULS 8

(from October 8, 2015 onwards); Source: Mediapulse TV-Panel; Source: AGTT/GfK: Fernsehforschung/Evogenius Reporting

1 2 3 4 Broadcasting German-speaking

Switzerland (A 15-49)

Austria (A 12-49)

Germany (A 14-49)

Q2 2016

16.7%

27.8%

22.6%

Audience share

[in %]Q2 2015

19.0%

29.8%

23.3%

PULS 4 with

strongest Q2

in channel

history

(4.4%)

Page 11: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 11| May 3, 2016 | | Page 11| August 4, 2016 |

Upward trend continued with expected sports effect in June

Basis: All German TV households (German-speaking), A 14-49, Mon-Sun, 3-3 h; Source: AGF in cooperation with GfK/TV

Scope/ProSiebenSat.1 TV Deutschland

[in %]

25.0

29.429.128.828.427.3

May 2016April 2016March 2016February 2016January 2016

-4.4+0.3+0.4 +1.1

June 2016

+0.3

1 2 3 4 Broadcasting German-speaking

Q1/2016

Q2/2016

Audience share development Germany (A 14-49)

Page 12: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 12| August 4, 2016 | | Page 12| August 4, 2016 |

Positive TV ad performance

1) Source: Nielsen Media Research; Note: gross figures excl. YouTube and Facebook

1 2 3 4 Broadcasting German-speaking / Ad Market Performance

Continued positive pricing development ✔

Growing number of addressable TV campaigns ✔

P7S1 German-speaking net TV advertising revenue growth of >2% in H1 ✔

Continued increase of TV share in media mix1) ✔

Page 13: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 13| August 4, 2016 | | Page 13| August 4, 2016 |

maxdome with strong SVoD subscriber growth

1) End of period Q2 2016 vs. end of period Q2 2015; 2) Q2 2016 vs. Q2 2015; 3) Average of period Q2 2016 vs. average of

period Q2 2015

1 2 3 4 Digital & Adjacent

+71%

SVoD

subscribers1)

+23%

Total

user base3)

+32%

Total

video views2)

Top 3 market position Relaunch in April 2016

Curated

recommen-

dations

Page 14: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 14| August 4, 2016 | | Page 14| August 4, 2016 | 1) Q2 2016 vs. Q2 2015; 2) Total sold contracts new verticals (non-energy) Q2 2016 vs. Q2 2015

Verivox has achieved a strong performance

New travel vertical

with technology, service & content

from leveraging cross-

platform synergies

New brand campaign

underlining and further driving

positioning as trusted consumer

portal

1 2 3 4 Digital & Adjacent

+23% revenue

growth1)

2)

New verticals

with

+46%contracts

Page 15: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 15| August 4, 2016 || August 4, 2016 | | Page 15Notes: Q2 2016 vs. Q2 2015; 1) Barclays research, PhocusWright

Data excellence

Increasing scale

through

internationalization

Push of Überflieger

brand through P7S1

TV power

+81%revenue

growth

>20x1)

market

growth

Value

drivers

1 2 3 4 Digital & Adjacent

+42% growth of

transaction

volume

Our largest travel asset ETI is notably outperforming the market

Page 16: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 16| August 4, 2016 | | Page 16| August 4, 2016 |

Three-pillar strategy of SevenVentures

1 2 3 4 Digital & Adjacent

Exits of SevenVentures

portfolio

Transfer to P7S1’s

traditional TV ad business

Acquisitions of previous

SevenVentures media deals

by P7S1

Page 17: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 17| August 4, 2016 | | Page 17| August 4, 2016 |

New/extended deals in SevenVentures portfolio1)

SevenVentures added/extended three deals in Q2 2016C

1 2 3 4 Digital & Adjacent

1) HeilpflanzenWohl closed on July 7, 2016 (related party transaction, for more details please see page 51 in Q2 2016 report).

New

New

Extended

Page 18: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 18| August 4, 2016 | | Page 18| August 4, 2016 |

We confirm our positive full-year guidance

1 2 3 4 Q2/H1 2016 – Outlook

Continuing operations

Recurring EBITDA and underlying net income above prior year ✔

Ad performance in line with positive net TV ad market growth range ✔

Digital & Adjacent with double-digit revenue growth ✔

Group revenue growth to exceed +10% ✔

Page 19: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 19| August 4, 2016 | | Page 19| August 4, 2016 |

Disclaimer

This presentation contains "forward-looking statements" regarding ProSiebenSat.1 Media SE ("ProSiebenSat.1")or ProSiebenSat.1 Group, including opinions, estimates and projections regarding ProSiebenSat.1's orProSiebenSat.1 Group's financial position, business strategy, plans and objectives of management and futureoperations. Such forward-looking statements involve known and unknown risks, uncertainties and other importantfactors that could cause the actual results, performance or achievements of ProSiebenSat.1 or ProSiebenSat.1Group to be materially different from future results, performance or achievements expressed or implied by suchforward-looking statements. These forward-looking statements speak only as of the date of this presentation andare based on numerous assumptions which may or may not prove to be correct.

No representation or warranty, expressed or implied, is made by ProSiebenSat.1 with respect to the fairness,completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. Theinformation in this presentation is subject to change without notice, it may be incomplete or condensed, and itmay not contain all material information concerning ProSiebenSat.1 or ProSiebenSat.1 Group. ProSiebenSat.1undertakes no obligation to publicly update or revise any forward-looking statements or other information statedherein, whether as a result of new information, future events or otherwise.

Page 20: Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, Q2/H1 2016 · Thomas Ebeling, CEO Dr. Gunnar Wiedenfels, CFO | August 4, 2016 | | Page 2 Key financials in Q2 2016 ... Q2 2016 16.7% 27.8%

| Page 20| August 4, 2016 |