Think Big = Think Bitcoin

Destinia becomes the first online travel

agency in the world to accept bitcoins

for a wide range of travel products and

in every single one of its markets

Nombre de la presentación 2

Algunos datos de nuestros usuarios

Create

Communicate

Listen to the

community

Learn from

feedback

3

Our Strategy

Create

Amuda Goueli, Destinia’s CEO,

expresses his total trust in the bitcoin:

«This payment method is an innovative

and secure model that benefits

companies and consumers. They save

on banking costs, resulting in that we

can offer them a cheaper service.»

«It is just as revolutionary as the

Internet itself was twenty years ago»,

assures the company’s CEO.

It is essential to be different, to go beyond what the others do.

Think about what the client wants and needs.

Communicate

Before investing any

money, we decided to

communicate it.

Let the world know

what we were doing

and why.

We communicated

through different

channels and to the

specific community.

› Social Networds:

› Facebook + 98.000 fans

› Twitter + 6800 followers

› G+ 299.000 followers

› Our blog

› Press Releases:

› PR News for the international markets

› Europa Press for the Spanish Market

› We communicated the launch to more

than a thousand bloggers:

› 82 French bloggers

› 4 Russian bloggers

› 744 English bloggers

› 200 Spanish bloggers

+1000

+403.000

Listen to the

community

Learn from

feedback

Results

Results

People form all around the world is talking about these news, expanding the world thanks to

the Social Media

› More than a

thousand tweets

talked about this

issue with millions

of impressions and

exponential visibility

+1000

tweets

› We were mentioned in

several blogs, news,

posts, and community

sites such as Reddit

(http://www.reddit.com/

comments/1wd441)

Tens of

posts On the

news

› All the main

newspapers in

Spain and several

around the world

talked about it.

Sales from all

over the world

› During the first 4 months we

have had sales from 23

different countries:

› Germans, italians, swedish,

israelíes, thais, spanish,

polish, brazilian…

Más datos

10

Revenue

INVESTMENT

REVENUE

Más datos

11

Revenue

We are planning to achieve the half million euros of

revenue through bitcoin sales in 2014 and the

million euros by 2015.

- €

10,000.00 €

20,000.00 €

30,000.00 €

40,000.00 €

50,000.00 €

60,000.00 €

70,000.00 €

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Beatriz Oficialdegui

Marketing Director

Beatriz@destinia.com