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The strategic opportunist who formed and grew a multi-‐million dollar generic and specialty injectables company in New Jersey.
Kamana Misra, PhD “In boxing you don’t loose by falling, you loose if you fail to get up” - Navneet Puri. A dream for all PhD’s chasing the entrepreneurial quest, this story could be yours, or mine. The story of InnoPharma founder, Navneet Puri, PhD, 2015 EY entrepreneur of the year and a selfdescribed “opportunist with a solid strategy.” InnoPharma was sold recently to Pfizer for $225 million with additional $135 million contingent milestone payments. Post sale, Navneet accepted the role of Vice President, worldwide research & development at Pfizer to ensure integration of business within Pfizer and a smooth transition of the InnoPharma team. With that goal achieved, he recently left this position to work on another start up. InnoPharma: The Company. Established in 2005, InnoPharma developed complex generics and specialty pharmaceuticals of sterile injectable and ophthalmic dosage forms. Former segment of this business model was targeted to provide options to health care providers and patients for some of the products where no generic option was available, primarily attributed to complexity of developing and manufacturing the drug products. The latter segment focused on addressing unmet clinical and market needs related to formulation and presentation of existing molecules. At the time of acquisition, InnoPharma portfolio had 11 generic products approved by FDA, a pipeline of 17 products filed with FDA and numerous products under development. The deal is part of Pfizer’s strategy to grow its global sterile injectables business, and acquisition of Hospira will further grow the revenue streams for Pfizer’s Global Established Pharmaceutical (GEP) business. The global generic sterile injectables market is projected to grow from $37 billion in 2013 to $70 billion in 2020. The Man Behind The Company. So is Navneet a born entrepreneur, someone who always knew what he wanted to do? Surprisingly, the answer is “no.” He grew up in a big family that saw its share of struggles as their mother supported the entire family single handedly, following their father’s demise. There was no dreams then, just tremendous respect for her perseverance. To date she continues to be his role model. Things began to shape out after enrolling at Pharmacy school in Chandigarh, India. Even then, the dreams were not too grand. The target was a formulator’s job, something every pharmacist did after graduating. A chance visit to the campus by a senior introduced the dream of higher education in the Promised Land and the “opportunist” R&D scientist was born post Masters, a PhD in Pharmaceutical Sciences from Rutgers University and several internships in the pharmaceutical and biotech industry. With so much exposure to cutting edge R&D, Navneet decided to pursue a career in product development. He switched portfolios between research and development and between big Pharmaceutical companies, soon realizing that novelty product development was his niche. He also realized that a big company setting was not the best place to be innovative for him. That was the turning point when he decided to do it on his own.
Navneet Puri, PhD. 2015 E&Y Entrepreneur of the Year.
Company Growth, Financing & M&A Opportunities. Not an easy decision, he started InnoPharma in 2005. There was no external funding for the first couple of years and work was sourced from personal savings. Despite firm belief in the concept, he faced many breaking points and came close to quitting. Resilient and determined, he spent the next 3 years raising angel money. Meanwhile, the portfolios were limited and most of them failed. Responsible for the team, the customers and the investors, Navneet remembers many days of waking up thinking “the sky is falling”. Finally, the venture capitalists came in 2011. With the investment came expanded team and evolving business plan while the overall uncertainty of business development, clinical trials, FDA and operations with limited resources continued. The venture capitalists also brought in a financial perspective of the market. In late 2013 they decided to gauge market interest for prospective M&A transactions, with a target to maximize the potential of what was already created at InnoPharma. An investment banker was hired who submitted a report in 2 weeks indicating a very high market interest for InnoPharma. This was largely due to their credibility in the market for what and how InnoPharma team conducted its operations and their pipeline of differentiated products. JP Morgan Chase was formally retained in March 2014. By June 2014 InnoPharma had multiple offers. The deal was finalized with Pfizer. “We went for Pfizer not only for the money, but also what they had to offer to the team,” says Navneet who is a firm believer that the right team is the most critical part of developing any business. According to him, success of any venture is dependent on team experts who have professional respect for each other, and who can agree to disagree. “I was lucky to have a great team and my major concern was how they will fare after the acquisition,” he adds. Each member had a unique expertise that he did not want to be diluted with the acquisition. The negotiations with Pfizer went well and the team was not only allowed to come and work as is, but also remains value contributor post-‐merger with Hospira in a much larger company setting. Navneet had moved with the team to Pfizer to ensure their smooth integration. Having achieved this in the year spent at Pfizer, he has decided to move on to explore other start-‐up opportunities. He is happy to leave a company well integrated and looks forward to its expansion under a great management. Mentoring. Navneet and his wife are strong believers of giving back to the society and actively engage in educational and healthcare reform initiatives. Navneet did not have resources to turn to with initial business challenges; something he feels could have saved the company tremendous time and money. He therefore actively mentors budding entrepreneurs who face similar problems. His advice to budding science entrepreneurs, “If money is the only motivation, stay out. It’s not an easy journey. Perseverance is the name of the game and a strong will power and a passion for what you do is what will separate you from others,” he adds. Have a crystal clear motivation and a good business plan that focuses on fundamentals, and long-‐term differentiation.