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Edward R. Tufte The Visual Display of Quantitative Information

The Visual Display of Quantitative Informationclasses.ninabellisio.com/GD3371/tufte.pdf · The Visual Display of Quantitative Information. ... (ie.honey) None ... som e proto-agronom

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Edward R. Tufte

The Visual Display of Quantitative Information

Graphical Displays Should :

show the data

tell the truth

help the viewer think about the information rather than the design

encourage the eye to compare the data

make large data sets coherent

Clarity in Technical Reporting(NASA 1964)

Data Maps :

Charles Joseph Minard- Emmigration

Data Maps :

Charles Joseph Minard- Napoleon’s Campaigns

Time Series :

Salyut 6 Cyclogram

Space and Time :

Life Cycle of the Japanese Beetle

Graphical Integrity : The data must tell the truth

Graphical Integrity : The data must tell the truth

Graphical Integrity : Context is Essential

Graphical Integrity : Context is Essential

Other Design Considerations :

color

line and form

typography

format and scale

Color :

Joseph Albers- The Interaction of Color

Color :

Joseph Albers- The Interaction of Color

Line and Form :

Melissa Kaup Augustine- Type 1

Line and Form :

Line and Form :

Typography :

Melissa Kaup Augustine- Type 1

Format and Scale :

David Fung- Student Examples

Format and Scale :

Christina Gonzalez- Student Examples

Format and Scale :

Stephanie Tang- Student Examples

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21 Days of Being Vegan | Daily Recorded Chart

Fortune Magazine

Wired Magazine : Infoporn

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152 • 06|2004 • WIRED

WHO OWNS AGRICULTURAL BIOTECHWhile public entities control many enabling technologies for agricultural biotech, a handful of private companies owns three-quarters of US patents, including the most relevant genes.

About 10,000 years ago, probably in what is now Turkey,some proto-agronomy genius got sick of hunting and gathering and decided to grow food instead. Too bad that guy didn’t get a business method patent. But it didn’t takelong for farmers who raised better animals or developedhardier seeds to learn they could charge more, an ideaformalized in the last two centuries with proprietary rightsassigned to breeds and strains. Today, agriculture is steeped in intellectual property: Plants come with license agreements,farmers can’t sow seeds from last year’s crops without fear

Genetically modified crops offer many benefits – but carry theadded burdens of patent-protected agriculture. So farmers whoplant GM in developing nations also reap a bumper crop oflicensing agreements.

The boom in biotechnology in the 1980s came with a relatedblossoming of patents, especially in the US.

GM MOVES TO THE DEVELOPING WORLD

THE RISE OF AG PATENTS

The total supply of cropland worldwide is holding steady at nearly700 million acres. More and more of those crops are geneticallymodified – which means they’re grown on intellectual property.

GM IN THE FIELD

US BIOTECH PATENTS

MONSANTO 14%

PUBLIC SECTOR 24%DUPONT 13%

SYNGENTA 7%

BAYER 4%

DOW 3%

OTHER PRIVATE 33%

UNKNOWN 2%

JAPAN EU

PRIVATE 86% PRIVATE 25%

INDUSTRIAL NATIONS DEVELOPING NATIONS

PUBLIC 75%PUBLIC 14%

NON-GM GM

MILLIONS OF ACRESWHERE GM CROPS ARE GROWN

CANOLA

US A

G PA

TEN

TSM

ILLI

ONS

OF A

CRES

COTTON

SOYBEAN

CORN

2003 BY CROP

Design Project Harper’s Index

1. select one or two of the facts on this month’s Index

2. create a graphic interpretation of the information

3. adhere to Tufte’s principles of graphical display

{show the data, tell the truth, help the viewer think about the information rather than the design, encourage the eye to compare the data, make large data sets coherent}

Amount that a Colorado state prisoner is paid to work a day as a field hand at a local farm: 60¢

Amount the prisons are paid by farmers for each inmate's daily work: $77.20

Percentage of West Virginia public schools that will use the video game Dance Dance Revolution in P.E. classes next year: 100

Percentage change in the number of Louisiana and Mississippi newborns named Katrina in the year after the hurricane: +153

Design Project Harper’s Index

1. select one or two of the facts on this month’s Index

2. create a graphic interpretation of the information

3. adhere to Tufte’s principles of graphical display

{show the data, tell the truth, help the viewer think about the information rather than the design, encourage the eye to compare the data, make large data sets coherent}