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1 www.enrich-usa.eu
The STI landscape
in the USA
2 www.enrich-usa.eu 2
The STI landscape in the USA (…)
Innovation landscape in the USA
• 26% of the world´s total spending on R&D
• 2.8% of GDP on R&D
• Top universities (5 US universities among top 10 worldwide)
• Diverse and largely decentralised research and innovation landscape
• High density of venture capital firms, banks, private investors and business
angels
• Risk-taking attitude
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The STI landscape in the USA (…)
Trends, challenges and opportunities
• Rapid rise in startup companies worldwide, resulting largely from the
growth of cloud-based applications
• Mobile-centric technologies and mobile apps are playing a greater role
in digital transformation strategies
• The future is ´phygital´ i.e. combining both physical and digital
experiences to achieve a specific marketing goal (IoT, augmented
reality)
• Innovative, nature-inspired approach to sustainability in preparation for
a post-plastic future.
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The STI landscape in the USA (…)
Trends, challenges and opportunities
• Health research (collaboration with NIH and mutual opening of
programmes)
• Transportation research (automated driving, air quality, low-emission
freight transport, inter-urban transport, etc.)
• Clean energy research
• Marine and Arctic research
• Nanosafety research, etc.
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The STI landscape in the USA
Conclusions
• EU-USA S&T cooperation roadmap incl. H2020 topics encouraging
cooperation with the US (Status 2018)
https://ec.europa.eu/research/iscp/pdf/policy/us_roadmap_2018.pdf
• US funding opportunities overview (Status 2016)
https://www.euussciencetechnology.eu/assets/content/funding_programm
e/USFundingOpportunitiesReport_2016.pdf
• Research jobs and fellowships
https://euraxess.ec.europa.eu/worldwide/north-america
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ENRICH in the USA SERVICES
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ENRICHin Brazil, China & the USA
European Network of Research and Innovation Centres and Hubs
promoted by the EC through H2020 from 2017 to 2020 ENRICH
offers services to connect European research, technology and
business organisations with three global markets: Brazil, China
and the USA
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Project overview
ENRICH in the USA:
• Central contact point for European R&I actors seeking to grow and reinforce
collaboration across the Atlantic
• Target: establishing a Network of European R&I Centres throughout the USA
2 physical ENRICH Centres:
1. San Francisco Centre: ENRICH
West Coast Centre
2. Boston Centre: ENRICH East
Coast Centre at the Cambridge
Innovation Centre (CIC)
5 Associated Hubs across the US
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Vision | Mission | Values
A self-sustaining network of
centres connecting &
supporting European R&I
actors in the US market,
and thereby strengthening
the position of Europe as a
world leader in science,
technology and innovation.
The delivery of standardised
and tailor-made R&I
internationalisation support
services to European R&I
actors to accelerate their
access to the US ecosystem
and maximise their chances
of success there.
• Excellence in R&I
• Synergies
• Openness &
Transparency
• Inclusivity
• Sustainability
• Responsible R&I
• Added Value &
Complementarity
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ENRICH Services
Added Value
WHAT IS THE ADDED VALUE OF ENRICH TO EUROPEAN ORGANISATIONS?
Active exploitation of
funding, research and
business opportunities in
the US
Improved
understanding
and more efficient
use of existing
infrastructure and
technological
resources in the
US
Contacts and
collaborative
opportunities with key
organisations in the US
Effective support to
achieve a dynamic
presence in the US
Tailor-made services with
an in-depth knowledge of
the US R&I and
business ecosystem
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ENRICH Service PortfolioClustered by Service Categories
• Market & RDI
Studies
• First Aid
Information Kits
• Webinars
• Hot Desks
• Trainings on
Internationalisation
• Working Visits
• Innovation Tours
• Matchmaking &
Pitching Events
• Research Connection
Symposia
• Research
Commercialisation
Bootcamps
• Business to Business
Bootcamps
• Business Acceleration
Programme
• Media Training
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ENRICH Service PortfolioENRICH in the USA Experience ̶ Your Journey
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Guidance Training and
Infrastructure I.
1. Webinars
• Information about research thematic actions
• Critical aspects of research and market areas that are potential opportunities for
cooperation between the EU and the US
• Registration: new webinars are frequently announced and open for registration
through the ENRICH in the USA website.
2. Training on Internationalisation
• ”How to internationalise to the USA” throughout Europe,
how to successfully create relevant partnerships in the US
• Half-day training
• Launching throughout the year in different European countries
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Guidance Training and
Infrastructure II.
3. Hot Desks
West Coast Centre Hot Desk East Coast Centre Hot Desk
San Francisco Bay / Silicon Valley Boston
10 accepted applications per year 10 accepted applications per year
Supporting the exploration phases and set-up of promising EU researchers and deep-
tech / deep-science entrepreneurs, start-ups and SMEs in the #1 start-up and innovation
ecosystem in the world located in San Francisco Bay / Silicon Valley or Boston
Offering access to a collaborative workspace founded on the principle that people work
better together with other like-minded people
Available for one person for up to a two-week period
Application deadline: 30 days before the targeted quarter.
Budget: Total 700 EUR desk and support
Application is ongoing
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Matchmaking and Events I.
1. Working Visits
• For EU specialists interested in expanding existing collaboration with the US
• One-week visit for total 5-5 EU specialists in September 2019 and 2020
• Budget: total of 3,000 EUR travel grant
2. Innovation Tours
• Encouraging the commercialization of promising EU research and
technologies
• Meeting potential strategic partners, sharing good practices
• Exploring funding and investment opportunities
• Lasting 5 days
• East Coast Tour | June 2019 and 2020
• West Coast Tour | Spring 2019, 2020
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Matchmaking and Events II.
3. Matchmaking & Venture Capital Pitching Events
• Participants looking for partnering and investment opportunities
• Matching with partners, buyers, channels and investors
• Creating opportunities to introduce to early stage focused investors during a pitch session
• Co-organizing with EEN Matchmaking events with partners, buyers, investors, state and
local governments, angel networks, reputed investors, Fortune 500 companies
• Timing: April, June, September 2019 and
further events in 2019, 2020
Statistics (2018): 86% of the participants were Start-ups
and SMEs at first Match&Pitch and Innovation Tour
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Matchmaking and Events III.
4. Research Connection Symposia
• Bringing EU and US researchers together to engage in an effective
dialogue to establish and strengthen transatlantic research collaborations
• Meeting potential research partners, connecting with potential funders in the US
federal agencies
• Cultivating knowledge of how to work with US universities, learning the best
practices and lessons learned in international research collaborations
• Timing: September 2019 and 2020
• Call launches early Spring in 2019 and 2020
• 1,000 EUR travel grants
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Advice and Coaching I.
1. Research Commercialisation and B2B Bootcamps
• 10 days for start-ups/researchers interested in commercializing technologies
• 10 days for SME’s interested in connecting to business opportunities in the US
Pre-Departure Training: preparing participants in the Annual Boot Camps, focusing on
critical success factors for cracking the US market. 2 days in Brussels
Bootcamp:
• Working with entrepreneurs in similar industries, meeting industry relevant stakeholders,
receiving business development training, etc.
• 3 days of additional networking and training
• Taking place concurrently with the annual HUB Week in Boston
(start-up, technology and cultural event with10,000+ attendees)
• Timing: Fall in 2019 and 2020
• Calls launching in Spring/Summer 2019 and 2020
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Advice and Coaching II.
2. Business Acceleration Programme
• Helping to prepare market entry/development plan, connect with the
#1 Business / Corporate Development “all-tech” ecosystem, and to identify
ideal investors, partners and customers to build US activity upon/with
• 3 months of tailored and interactive curriculum and program (services)
• Live feedbacks from mentors/advisors and potential investors
• Support to find seed funding opportunities in the USA
• Introduction to potential technological and financial partners
• Participation in a one-week trip in San Francisco to confirm
introductions and interviews
• Open calls in May 2019, 2020
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Advice and Coaching III.
3. Media Training
• Special track for researchers and early stage innovators with no PR
prior knowledge
• 15 days of tailored and interactive curriculum, program, and services
• Application: continuously until 2020
• Budget: Total 1,000 EUR
• Selected participants in 2018:
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ENRICH in the USA involves many local stakeholders to provide the best support for
Europeans. These include some of the best R&I stakeholders in the USA and the world:
ENRICH Centres and Hubs established as
part of the local ecosystem
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Impressions
Research Connection Symposium
East Coast Innovation Tour 2018
Match&Pitch
@CESTraining in Budapest
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Various ways to stay informed
General Enquiries:
[email protected] | www.usa.enrichcentres.eu
Services of ENRICH in the USA
Ms Johanna Füllmann | [email protected]
Synergies with other initiatives
Ms Svetlana Klessova | [email protected]
