The Smart Home in Europe

Germany Meeting

November 5 - 8

Agenda for November 6

1.The courses involved

2.The structure of the projecta) What are the “products”?b) Implementation strategy

3.General agreements

Belgium Česká republika

DeutschlandItalia

Magyarország Suomi

School System in North Rhine Westphalia

Kuniberg Berufskolleg Recklinghausen

Secondary school – Stage I (grade 10)

University of Applied ScienceEntrance Qualification

Vocational Degree

„Products:“

SMART HOME

PR-plan and advertising plan

DIDACTIC CONCEPTSDerivatives:• Specialist magazine• Website• Video•...

Knowledge, skills and competences in different areas

Implementation Strategy

1. Subject competence – (technical schools)1. 1 Finland - (lighting)1. 2 Hungary - (video and audio)1. 3 Italy - (sanitary automation etc.)1. 4 Czech Republic - (communication)1. 5 Belgium - (heating etc.)

1. Subject competence – (business and economics: KBK)2 Foreign language / cultural awareness - KBK 3 Project-based learning -4 Motivation -5 Politico-social learning -6. ICT - 7 Project Management- KBK8 European citizenship -9 Equal opportunities -

Areas by school/country

Implementation Strategy

Level 3 in the European Qualifications Framework (EQF)(example)

Knowledge Skills Competenceknowledge of facts, principles, processes and general concepts, in a field of work or study

a range of cognitive and practical skills required to accomplish tasks and solve problems by selecting and applying basic methods, tools, materials and information

• take responsibility for completion of tasks in work or study• adapt own behaviour to circumstances in solving problems

What to teach/learn

Implementation Strategy

Example: Advertising ScheduleImplementation Strategy

1. Subject-based knowledge, skills, and competences- business and economics -

The students are familiar with The students … The students …

the definition of promotionthe aims of advertisingdifferent types of advertisingprinciples of advertisingthe contents of an advertising schedulecost(s) of advertising media/means of advertisingmethods of marketing evaluation and control

1) can define and implement the following elements of an advertising schedule:range and time of distributionadvertising messagemeans of advertisingadvertising mediaintensity of advertising2) carry out a performance review3) evaluate different advertising schedules with regard to their respective budget

1) compile an advertising schedule for The Smart Home in Europe by taking into account the budget given and are able to present their findings. 2) evaluate the input and the output of their advertising schedule.

Example: Structure “Marketing”Implementation Strategy

Project definitionGermany meeting

Start of Project2008-11-10

Project Day2008-12-03

Kick-Off2008-12-10

Mock Presentation2009-01-24

Deadline Promo Plan2009-02-09

Meeting Finland2009-02-11 to 15)

Meeting Hungary

May13 - 17