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The psiho social impact of The psiho social impact of the product label over the the product label over the medical studentmedical student
Author: Fişuş Laura RuxandraAuthor: Fişuş Laura RuxandraCoordonator: lec.dr.psih. Maria Dorina PaşcaCoordonator: lec.dr.psih. Maria Dorina PaşcaSection: Nutrition and DieteticsSection: Nutrition and Dietetics UMF Tg. MureşUMF Tg. Mureş
IntroductionIntroduction
The medical student The medical student becomes more and more becomes more and more aware, that his dietary aware, that his dietary decisions influence his life, decisions influence his life, health and development in health and development in the medical field. the medical field.
The disease has more than The disease has more than one father but only one one father but only one mother: the nutrition.mother: the nutrition.
Study objectivesStudy objectives
The study of the The study of the importance and the importance and the impact of the food label impact of the food label on the medical studenton the medical student
Materials and methodsMaterials and methods Materials and methodsMaterials and methods
usedused for this study consists for this study consists in a psychological in a psychological investigation-questionnaires investigation-questionnaires distributed among General distributed among General Medicine students of Ist and Medicine students of Ist and VIth year. VIth year.
These questionnaires aim to These questionnaires aim to establish the importance of establish the importance of the products label in the the products label in the medical students life.medical students life.
The presented study was The presented study was made on a group of made on a group of 300 300 subjects-180 Ist year and subjects-180 Ist year and 120 VIth year General 120 VIth year General Medicine studentsMedicine students. .
This study was centered on This study was centered on the the interest alloted towards interest alloted towards the food label that shows the food label that shows the awarness of the the awarness of the students regarding the students regarding the ingredients that compose ingredients that compose their every day mealtheir every day meal
At the end of this study At the end of this study analysing the questions analysing the questions from te given questionnaire, from te given questionnaire, a set of conclusions were a set of conclusions were drawndrawn
Read product labelRead product label
Ist yearIst year-77.77%,-77.77%,
VIth yearVIth year-83.33%,-83.33%,
Ist yearIst year
Interested in the labelInterested in the label
Ist yearIst year-80%,-80%,
final yearfinal year-75%-75%
78%
22%
0%
1st Qtr
2nd Qtr
3rd Qtr
VI th year
83%
17%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
80%
20%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
75%
25%
0%
1st Qtr
2nd Qtr
3rd Qtr
ResultsResults
Allotted time and attitude towards the product labelAllotted time and attitude towards the product label
Reads labelReads label
before payingbefore paying
Ist yearIst year-66.11%, -66.11%,
VIth year- 67VIth year- 67%%
66%
34%
0%
1st Qtr
2nd Qtr
3rd Qtr
I st year
VI th year
67%
33%
0%
1st Qtr
2nd Qtr
3rd Qtr
• after exiting the shop
Ist year-20.83%, final year-16.66%,
21%
79%
0%
1st Qtr
2nd Qtr
3rd Qtr
I st year
VI th year
83%
17%
0%
1st Qtr
2nd Qtr
3rd Qtr
Doesn t reading label at all Ist year17.23%, final year -12.51%.
I st year
17%
83%
0%
1st Qtr
2nd Qtr
3rd Qtr
VI th year
Where does he read the labelWhere does he read the label
in the shopin the shop
Ist yearIst year-76.11%, -76.11%,
final yearfinal year -66. 66%, -66. 66%,
76%
24%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
VI th year
67%
33%
0%
1st Qtr
2nd Qtr
3rd Qtr
• before eating it
Ist year
Ist year-12.50%VIth -12.50%,
87%
13%
0%
1st Qtr
2nd Qtr
3rd Qtr
VI th year
87%
13%
0%
1st Qtr
2nd Qtr
3rd Qtr
in a hurry
Ist year
11%
89%
0%
1st Qtr
2nd Qtr
3rd Qtr
final year - 20.84%
21%
79%
0%
1st Qtr
2nd Qtr
3rd Qtr
How does he read itHow does he read it in a rushin a rush
Ist yearIst year-36.11 %-36.11 %
VI th yearVI th year -50 % -50 %
36%
64%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
VI th year
50%
50%
0%
1st Qtr
2nd Qtr
3rd Qtr
• carefullyIst year-37.77 %VIth year -33.33 %
Ist year
38%
62%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
33%
67%
0%
1st Qtr
2nd Qtr
3rd Qtr
• selectivelyIst year-26.11 %final year - 26.11 %
26%
74%
0%
1st Qtr
2nd Qtr
3rd Qtr
What does he read ?What does he read ?
only what intrests himonly what intrests him
Ist yearIst year-50%-50%
VIth yearVIth year-25%-25%
Ist yearIst year
50%
50%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
25%
75%
0%
1st Qtr
2nd Qtr
3rd Qtr
reads allIst year-39.44%VIth year-58.33%,
Ist year
VIth year40%
60%
0%
1st Qtr
2nd Qtr
3rd Qtr
60%
40%
0%
1st Qtr
2nd Qtr
3rd Qtr
• doesn’t read it
Ist year-10.56%,
VI th year-20.84%,Ist year
11%
89%
0%
1st Qtr
2nd Qtr
3rd Qtr30%
70%
0%
1st Qtr
2nd Qtr
3rd Qtr
VI th year
Label layoutLabel layout UnclearUnclear
Ist yearIst year-80%-80%
VI th yearVI th year-75%,-75%,
80%
20%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
VI th year
25%
75%
0%
1st Qtr
2nd Qtr
3rd Qtr
• UninterestedIst year-10,55%VIth year-16.66%,
Ist year
VIth year-16.66%,
11%
89%
0%
1st Qtr
2nd Qtr
3rd Qtr
17%
83%
0%
1st Qtr
2nd Qtr
3rd Qtr
DO THEY WANT TO MAKE CHANGES?DO THEY WANT TO MAKE CHANGES?
Clearer labelsClearer labels
Ist yearIst year--80%, 80%,
VIth yearVIth year-75%,-75%,
80%
20%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
VIth year
75%
25%
0%
1st Qtr
2nd Qtr
3rd Qtr
• Colorful labelsIst year-5,71%VIth year-8,33%
Ist year
6%
94%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
9%
91%
0%
1st Qtr
2nd Qtr
3rd Qtr
Reason for reading the labelReason for reading the label products without additives, products without additives,
synthetic dyessynthetic dyes
Ist yearIst year-67,22%-67,22%
VIth yearVIth year-54,16%-54,16%
80%
20%
0%
1st Qtr
2nd Qtr
3rd Qtr
Ist year
VIth year-54,16%
55%
45%
0%
1st Qtr
2nd Qtr
3rd Qtr
• no caloriesIst year-20%, VIth year - 25%,
Ist year
VIth year
80%
20%
0%
1st Qtr
2nd Qtr
3rd Qtr
75%
25%
0%
1st Qtr
2nd Qtr
3rd Qtr
•out of boredom
Ist year-12,77%
final year-20.83%.
Ist year
VIth year
13%
87%
0%
1st Qtr
2nd Qtr
3rd Qtr 21%
79%
0%
1st Qtr
2nd Qtr
3rd Qtr
Understanding the Importance of the labelUnderstanding the Importance of the label
read full labelread full label
Ist yearIst year-16,66%,-16,66%,
VIth yearVIth year-20.83%-20.83%
Ist yearIst year
17%
83%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
21%
79%
0%
1st Qtr
2nd Qtr
3rd Qtr
•not interested in the label
Ist year-22, 22%
VIth year-37.5%
Ist year
VIth year21%
79%
0%
1st Qtr
2nd Qtr
3rd Qtr
40%
60%
0%
1st Qtr
2nd Qtr
3rd Qtr
• doesn’t like the labelIst year-66, 66%final year-41.66%,Ist year
33%
67%
0%
1st Qtr
2nd Qtr
3rd Qtr
VIth year
42%
58%
0%
1st Qtr
2nd Qtr
3rd Qtr
ConclusionConclusion
Judging by the conducted study,an important number of medical Judging by the conducted study,an important number of medical students pay attention to the product labels but still,there are students pay attention to the product labels but still,there are some who do not pay attention to the label.some who do not pay attention to the label.
Therefor further education on the importance of the product label Therefor further education on the importance of the product label isis needed. needed.