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The Premier Motorsports Entertainment Complex
One Complex.
Endless Thrills.
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NJMP: THE PREMIER MOTORSPORTS ENTERTAINMENT COMPLEX
Sitting on over 500 acres in Millville, N.J., New Jersey Motorsports Park is the premier motorsports entertainment complex of the Northeast. NJMP is conveniently located near Philadelphia and New York City, offering diverse and dynamic attractions both on and off-track.
“The Premier Motorsports Entertainment Complex” of the Northeast since its grand opening in 2008. NJMP attracts approximately 600,000 race participants, spectators, and motorsport enthusiasts each season.
Real Racing Experiences. Right In Your Back Yard.
Endless Thrills. One Complex. 2 World Class Road Courses
Exclusive Drivers Club
Private Riders Club
Tempest Raceway Karting Complex
Battlegrounds Paintball Park
Special Event Organization
Hospitality & Pro Shop
Fully Customizable Condominiums & Garages 16+ million people are <100 miles away with a travel time of less than two hours from: Philly, NYC, Baltimore,D.C. metros, and the nearby Atlantic City and Jersey Shore.
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NJMP: THE ULTIMATE BLEND
NJMP stands alone in its value position as a professional, yet welcoming motorsports and entertainment venue. NJMP delivers world-class racing, driver education, amusements, dining, and partnership opportunities at a price point that attracts spectators, enthusiasts, and business participants alike.
2 World Class Road Courses
ExclusiveDrivers Club
PrivateRiders Club
Outdoor KartingComplex
Battlegrounds Paintball
CustomizableCondominiums
Special Event Organization
Hospitality &Pro Shop
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THUNDERBOLT & LIGHTNING:
Thunderbolt Raceway: features 2.25 miles of asphalt, 12 challenging turns, a one half mile straightway and approximately 40 acres of full service paddock space.
Two World Class Road Courses
Lightning Raceway: A 1.9 mile / 10 corner circuit that is fast and challenging featuring some of the most interesting and dramatic corners and elevation changes in the park. The 20 acre paddock area has a 4 acre skid pad and autocross area.
Major Spectator Event WeekendsPerformance Car & Motorcycle ClubsRacing & Driving SchoolsPrivate TestingFilming LocationManufacturer/Dealer Events
Professional Racing Schools
Track Days
Competition Races
Karting League(s)
Tempest Raceway: The ultimate outdoor karting experience featuring 2 tracks that provide virtually everyone the opportunity to experience the thrill of professional style go-karting at one of the best karting facilities in the United States!
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NJMP: TRACK MEMBERSHIP CLUBS
30 + Member Only Days
Comradery of Fellow Driving Enthusiasts
Professional Driving Instructors
Special Event Weekends
First Class Breakfast & Lunch During Member Days
Discounted Rates Throughout NJMP
45 + Member Only Days
Membership Levels Available
Safety Programs
Professional Rider Events with Track Walks
Complimentary Camping
Discounted Rates Throughout NJMP
Push The Limits. Your Vehicle. Your Passion.
Feel the True Power of Your Vehicle in a Professional Environment.
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OFF TRACK EXCITEMENT:Not Just a Race Track.
Battlegrounds Paintball consists of three fields to choose from featuring various different obstacles. Gameplay varies in style and composition but often ranges from capture the flag to organized scenario games. Players will have a fun-filled and exciting time on any one of our fields located on 10 acres of action-packed outdoor paintball fields.
Axe throwing is one of the fastest growing sports in North America. Choppers Hatchet House Outdoors offers a unique outdoor axe throwing experience with scoreboards conveniently located in the patio area of NJMP’s own Finish Line Pub.
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REAL ESTATE & COMMERCIAL DEVELOPMENT:
Exotic Car GaragesThunderbolt Raceway Trackside
Completely Customizeable. (Kitchenettes,Home Theatres, Car Lifts, Custom Bars)
Size Range From 1,500 – 2,500 sqft.
Mezzanine Level or Viewing Decks Available
Commercial Corner
(Forty7 Motorsports Current)
NJMP Speedplex building lots are designed to accommodate racing industry business needs.
Perfect Site for: Race Shop, Retail Space, Showroom or Motorsports related business.
Lots are sized to accommodate building and related parking / storage areas for facilities 3,000 - 20,000 sqft.
Store Your Vehicles & Relax in Pure Luxury.
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HOSPITALITY & PRO SHOP:
Finish Line Pub Sits up to 125 people
Built in Pool 20 (+) VIP Trackside Suites Tail Gate & Camping Zone The General’s Store The Officers Club
Cumberland County’s Largest Banquet Hall Sits up to 500 people
World Class Venue. Fabulous Accommodations.
VIP SuiteFinish Line Pub
General’s Store Officer’s Club Banquet Hall
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ORGANIZED EVENTS:Non Profit EventsCommunity EventsThrill ShowsFirework DisplaysFood Truck FestivalsConcertsMonthly Events
Fireworks Displays Festivals
Community Events
Track Walks
Thrill Shows
Fun Runs
Concerts
The Possibilities are Endless.
COMMUNAL BENEFITS:
2018 Study completed by The Washington Economics Group, Inc. ®
We are not Only Looking to Further Your Business, but Our Community as Well.The Washington Economics Group, Inc. (WEG) was retained by New Jersey Motorsports Park (NJMP) as
independent consultants to estimate the comprehensive and quantifiable economic impacts associated with the ongoing operations of NJMP on the City of Millville and Cumberland County.
New Jersey Motorsports Park (NJMP) is a premier destination for multistate and global visitors, providing
significant economic benefits to the State, the City of Millville and Cumberland County residents.
NJMP is ranked as a top visitor attraction of New Jersey. Visitor spending and other operational expenditures at
NJMP generate quantifiable economic impacts to City and County residents. Table ES-1 above, which is presented in
greater detail in Section III of the Study, quantifies the annual and percentage contribution of NJMP to both the
City of Millville and Cumberland County.
NJMP GOES GREEN:
New Jersey Motorsports Park is taking the green initiative and will be among the first motorsports entertainment complexes in the nation to go solar. The solar installation will provide 842 kilowatts of energy, enough to support the majority of the Park’s energy needs, dramatically decreasing NJMP’s energy costs and CO2 footprint. The clean energy generated by the installation will prevent the emission of an estimated 705 metric tons of carbon dioxide each year and is the equivalent of planting 830 acres of forest.
A commitment to becoming a more environmentally friendly facility.
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NJMP: GUEST PROFILEOur Fans Allow NJMP to be the Premier Motorsports Park in the Northeast.
Track Occupancy Track Participants Spectator Profile3/1/19 – 11/31/19
Thunderbolt: 85% 82%
Lightning: 65% 70%
2018 | 2019
On-Track Groups
2018 | 2019Thunderbolt: 250 275
Lightning: 200 225
Tempest Racers
2018 | 2019
25,444 26,543
Thunderbolt, Lightning, Tempest
Gender
Age Group
Location
Male:
Female:
78%
22%
26 - 3536 - 4546 - 5556 - 65+
20%25%28%22%
NJPA NY15% 10%
35%
On & Off Track Events
Gender
Age Group
Location
Male:
Female:
72%
28%
26 - 3536 - 4546 - 5556 - 65+
28%25%18%14%
NJPA NY11% 9%
73%
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DIGITAL & SOCIAL MEDIA ANALYTICS:
Website Social Media Email Database
A Passionate Following Brings Passionate Customers.
2018 | 2019Sessions
Page Views
Following
Location
252,890
661,119
NJ: 45% | PA: 17% | NY: 15%
252,046
911,022
Reporting from: August 2018 – August 2019
2018 | 2019
Gender
Location 76% Men | 24% Women
NJ: 43% | NY: 36% | PA: 19%
84,000 FollowersAvg. Post Reach
10,000 People
2018 | 2019Subscribers
79% | 21%Male Female
Average Open Rate
35%Average Click Through
1%
70,000 +
NJMP: PARTNERS2018 & 2019 On Track
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OFFICIAL FACILITY NAMING RIGHTS:(YOUR COMPANY HERE) MOTORSPORTS PARK OF NEW JERSEY
The Ultimate Sponsorship Opportunity.
WHAT YOU GET:
Your Brand featured on EVERYTHING NJMP
Your Logo and Title featured on all NJMP
communication (Social Media, News Letters,
Website)
Logo and Direct Link on www.NJMP.com
First Priority vendor space at all major events
Opportunity to brand NJMP facility with company
signage
Investment: $TBD
PADDOCK NAMING RIGHTS
WHAT YOU GET:
Your company presents paddock (I.E., H&R block thunderbolt paddock)
Your company’s logo & title will be featured on NJMP communication
Announcements throughout major spectator events & club days
Prime vendor space at major spectator event
Opportunity to brand paddock with signage
Logo & link on www.Njmp.com Social media messaging
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P.co
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Investment: $10,000 / year
THUNDERBOLT BRIDGE
WHAT YOU GET:
Naming rights to the Thunderbolt Bridge (I.E., NAPA auto parts bridge)
Your company’s logo & title will be featured on NJMP communication
Your company’s brand on NJMP’s most recognizable structure
Prime vendor space at major spectator event
Logo & link on www.Njmp.com Shout-out on social media Specs: 8’ x 80’ 13oz vinyl banner
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P.co
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Investment: $10,000 / year
VIP LOT | CAMPING & TAILGATE ZONENAMING RIGHTS
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WHAT YOU GET:
$5,000
• Title Sponsor of all NJMP camping and tailgate zones, which includes:
• Camping & Tailgate Zone, VIP Lot(s)
• Press Release announcing partnership
• Co-Branded promotions
• Branded Camping & VIP Lot web page(s)
• Priority Vendor space at all major NJMP ticketed events
• 100’ of on-track advertising space on Thunderbolt Raceway
• 100’ of on-track advertising space on Lightning Raceway
• Opportunity to provide brochures & flyers to be placed in high-traffic areas
• (x) Social Media Promotions from NJMP Facebook Page (~70,000 Followers)
• (x) Email Blast(s) to NJMP email database promoting the camping zone & your company
• Complementary Karting/Paintball/Axe Throwing Party for up to 10 people!
Past Example:
TRACKSIDE BILLBOARD
WHAT YOU GET:
Brand awareness to every driver & rider on raceways
Direct brand messaging to fans at major spectator events
Your company’s image featured in live broadcasts/streams
Specs: 10’ x 20’ 13oz vinyl banner
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MAIN GATE BILLBOARD
WHAT YOU GET:
Your Company’s Brand Welcoming ALL NJMP Guests
Direct brand messaging to all fans that enter the facility
Specs: 10’ x 20’ 13oz Banner
Investment: $2,000 / yearInvestment: $4,000 / year
THUNDERBOLT TIMING TOWER
WHAT YOU GET:
Naming Rights to the Thunderbolt Timing Tower (I.E., Rolex Timing Tower)
Your company’s logo & title will be featured on NJMP communication
Your Company’s Brand featured on the Highest Structure at NJMP
Prime Vendor Space at All Major Spectator Event
Social Media messaging Highly photographed structure•
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Investment: $5,000 / year
FRONT STRAIGHT AWAY
WHAT YOU GET:
Brand 1,000 Feet of Straightaway on Thunderbolt or Lightning
Direct on-track brand messaging to over 400 + clubs and race groups
Prime Vendor Space at Major Spectator Events on Thunderbolt
Social Media Messaging Highly photographed area Featured in live broadcasts / streams
Specs: 3’ x 1,000’ 13oz Vinyl Banner
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P.co
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Investment: $5,000 / year
EVENT GARAGE WALL WRAP
WHAT YOU GET:
Brand awareness in the NJMP Tech Garage Bay
Direct brand messaging to every driver & rider on Thunderbolt Raceway
Fans will have view of area Prime vendor space at all major
spectator event Social media messaging High-Traffic area Specs: TBD (depending on graphic coverage)
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Investment: $7,500 / year
CLASSROOM WALL WRAP
WHAT YOU GET:
Brand awareness to every on track participant
Brand exposure to media at major spectator events on thunderbolt
Classroom naming rights Shout-out on social media Specs: TBD (depending on graphic coverage)•
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Investment: $5,000 / year
EVENT SPONSOR
WHAT YOU GET:
Enter the race with your brand and be forefront in all event marketing
Opportunity for activation during weekend
Signage throughout Park during event Brand Exposer to Fans, Race Teams and
Media during event Prime Vendor Space at All Major
Spectator Events Graphic header on www.NJMP.com Social Media Promoted Posts Events include: NASCAR, NJ Formula
Championship, AHRMA, Monster Truck, Off Track Events
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Investment: TBD
MAIN GATE SIGNAGEWHAT YOU GET:
Your company’s signage along the main gate entrance fences
Brand messaging to all fans, race groups and media entering NJMP
Shout-out on social media Specs: 5’x10’ chloroplast or 3’ x 25’ vinyl
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mPARK SIGNAGEWHAT YOU GET: Brand awareness to ALL NJMP
guests On or off track banners
available Mutually agreed upon location On track specs: 3’ x 25’ Off track specs: 3’ x 25’ vinyl
banner or 5’x10’ Coroplast
Investment: $1,000 / year Investment: $500 / year
LET’S PARTNER.Let’s chat about how we can make this happen.
Paul RobinsonSponsorship [email protected]
(856) 327-7250
Thanks!www.NJMP.com
