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The Look Click

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Vacumet\'s marketing presentation pitching silver and holographic paper to brand owners and designers

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Page 1: The Look Click
Page 2: The Look Click

HOW DO YOU CAPTURE A GLANCE

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...WHEN ONE IS VIEWING THE BIG

PICTURE?

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CAN WE HELP SOMEONE

DISCOVER THE SINGLE

OBJECT

SET AMONG OTHERS

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...AND SORT THROUGH THE SEA OF SAMENESS?

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(SPEAKING OF WHICH...)

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WHAT IS THE ANSWER

TO THE BIG RETAIL CHALLENGE

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...OF HOW TO CONNECT WITH THE CONSUMER

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...AND INFLUENCE THE

DECISION MAKER?

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WE COULD SHINE A SPOTLIGHT.

PERFECT!

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O.K. WE CAN’T DO THAT.

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AND CAPTURES OUR

ATTENTION?

BUT, WHAT DRAWS US IN NATURALLY...

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A Natural Glimmer

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A SHIMMER

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DAZZLE!DAZZLE!

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AND WHAT SETS US APART?

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THE UNEXPECTED,

PERHAPS?

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SO,

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CAN YOU BRING THAT IDEA

TO THE MARKETPLACE?

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YOU CAN!

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LET’S TALK...

PACKAGINGSTRATEGY

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AS A CONSUMER,YOU KNOW

BRANDS THAT MADE THE

METALLIZED CHOICE

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...WITH PROVEN RESULTS....WITH PROVEN RESULTS.“Benjamin Moore is a

premium brand and the finish of metallized

paper for our labels re-enforces our brand message. The paper always makes our

labels stand out in a crowded,

competitive retail environment.”

Jason Anagnostis, Benjamin Moore

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The Look That Sells TM

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The Global Leader Manufacturing

Metallized & Holographic Paper.

MADE IN THE U.S.A.

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WHAT MAKES US THE RIGHT CHOICE?

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OUR COMMITMENT TO SERVICE

• Customer-Specific Manufacturing

• Dedicated Teams

• Excellent Quality

• Rapid Product Turnaround

• On-Time Delivery

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OUR IN-HOUSE DESIGN SERVICE TEAM

• Graphic Design Support

• Custom Comps

• Custom Holographic Imaging

• FAQ’s for Design Firms

• Pricing Ink Consultation

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OUR COMPREHENSIVECONVERTING CAPABILITIES

• Coating

• Metallizing

• Holographic Embossing

• Physical Embossing

• Slitting/Sheeting

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Lean Manufacturing Practices

Industry Experts

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OUR COMMITMENT TO QUALITY

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Precision Equipment

Advanced Inspection Technology

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An Environmental SolutionWE OFFER

Less than 1% of the Aluminum vs. Foil Lamination.

Free of Ozone-Depleting Materials.

Officially Recognized for Environmental Practices. The Commonwealth of Massachusetts

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ANATOMY OF METALLIZED PAPERANATOMY OF METALLIZED PAPER

• >95% of structure is paper• Handles and reacts like paper• Contains 1/240 the amount of aluminum of a comparable foil laminate

PRECOATING

• 1st layer seals the paper• 2nd layer improves surface smoothness• Each also provides application-specific

functionality

TOPCOATING

• Provides printability, gloss, ink adhesion, rub and application specific functionality

Simply Coated Paper – ENHANCED!

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William R. Scholle• Founder – 1947

• Invented Bag-In-Box – 1955• Packaging Hall of Fame - 1991

Privately Held • Family-owned

• William J. Scholle – CEO

Scholle Businesses:

The Pioneers of Bag-In-Box

Marine Flotation Products

Chemical & Acid

Supply

Paper & Plastic Functionalizatio

n

Scholle Corporation Overview…

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36

Manufacturing and Warehousing

Sales Offices

Sales Representatives

VACUMET Headquarters

VACUMET Manufacturing Facilities

Global Presence…

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BUT ENOUGH ABOUT US.

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HERE’S WHAT ALL THAT MEANS FOR YOU:

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EFFICIENCIES THROUGH

YOUR PRESSES

• Excellent Runnability

• Reliable Ink Adhesion

• Superior Hold-Out

• Rapid Drying

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EFFICIENCIES ON YOUR PACKAGING

LINES

• Excellent Lay-Flat Quality

• No Label Pack “Bricking”

• Smooth Label Application

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NOW

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LET’S DELIVER YOUR MESSAGE.

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QUALITY

RELIABILITY

GREEN

PURE & SIMPLE

NATURAL

NEW

THE BRAND YOU TRUST

PREMIUMVALUE

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QUALITY

RELIABILITY

GREEN

PURE & SIMPLE

NATURAL

NEW

THE BRAND YOU TRUST

PREMIUMVALUE

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METALLIZED PAPER WILL ENHANCE

YOUR PRODUCT...

AND BUILD BRAND LOYALTY.

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“Vacumet metallized paper labels are an integral part of

our packaging. The appearance and feel of the paper exactly portrays the premium quality and image of

our Moosehead family brands.”

Jim Eagles, Vice President Sales & Marketing Moosehead Breweries Limited

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YOUR PRODUCT WILL MAKE THE

CONNECTION.

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LET’S TALK. WE CAN HELP.

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VACUMET METALLIZED & HOLOGRAPHIC PAPER

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The Look That Sells

TM