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The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing Director INDICATA

The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

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Page 1: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

The KPI’s you should be tracking in yourused vehicle operations

Webinar - April 7, 2016Jörg Höhner, Global Managing Director INDICATA

Page 2: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

Papal InaugurationPope Benedict XVI

Papal InaugurationPope Francis

Page 3: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

In a time wheresupply and demandchanges faster thanever, data-driveninsights are vital todrive your usedvehicle business togrowth.

Page 4: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

DAZZLING SUCCESS OR STUNNING FAILURE

Page 5: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

FIVE STEPS TO WINNING KPIs

123

4

5

Start with strategy

Allign numbers

Get specific

Define actions

Keep improving

Page 6: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

MARKET DAYSSUPPLY

PRICE TOMARKET

INVENTORYAGE

PRICINGSTRATEGY

STOCKTURN

SHARE OVERFIRST PRICETO MARKET

NUMBER OFPHOTOS

KPIs TO GUIDE USED VEHICLE SUCCESS

Page 7: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

STOCK TURNCareful stock control to improve operational performance

5,67,4

0,0

2,0

4,0

6,0

8,0

10,0

Nov. 2014 Nov. 2015

Profit Impact:€ 38.400

Small Dealer

6,68,3

0,0

2,0

4,0

6,0

8,0

10,0

Nov. 2014 Nov. 2015

Profit Impact:€ 180.300

Mid-size Dealer

7,3

9,2

0,0

2,0

4,0

6,0

8,0

10,0

Nov. 2014 Nov. 2015

Profit Impact:€ 1.140.700

Large Dealer Group

Page 8: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

MARKET DAYS SUPPLYMeasures the relationship between supply and demand today

120

SupplyTotal number of vehicles currently available

DemandAverage number of vehicles sold per day

60

Page 9: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

MARKET DAYS SUPPLYHow can Market Days Supply help protect residual values?

VolumeDistribution

PricingStrategy

Page 10: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

GERMAN PREMIUMMANUFACTURER

JAPANESE VOLUMEMANUFACTURER

EUROPEAN VOLUMEMANUFACTURER

1 - 3 0 d a y s

3 1 - 6 0 d a y s

6 1 - 9 0 d a y s

9 1 + d a y s

INVENTORY AGEMinimize the profit harming effects of increased market volatility

22%

13%

13%

52%

28%

15%

12%

45%

29%

18%

13%

40%

Page 11: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

105 % 5% above Price to Market100 % Average Price to Market95 % 5 % below Price to Market

Nøgletal

PRICE TO MARKETAssess the price position of your inventory

Page 12: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

Price/Market

MDS

97 50100 74101 15099 217

Price/Market

MDS

103 6098 6095 60- -

Days instock1-30

31-6061-9091+

Typical Ideal

PRICING STRATEGYKnow when Market Days Supply is in your favour

Page 13: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

Attractive carspriced too low

Identify network dealers whoconsistently price below the

market

Identify network dealerswithout “rational” pricing

strategy

Know when Market DaysSupply is in your favour

„Discount“ dealers Fresh inventorypriced lower than old

Attractive cars pricedtoo low

PRICING STRATEGYTop 3 dealer pricing strategies undermining profitabilty

Page 14: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

SHARE OVER FIRST PRICE TO MARKETIdentify and manage deprecation risk of your inventory

Avrg.Price/Market

102%

Total InventoryValue

€ 8.426.359

Share Over FirstPrice/Market

37%

Value @ Retail Asking Price € 3.754.629Depreciation Risk Next Month € 56.319

Page 15: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing

TOO FEW PICTURESManage the ideal photo count

Page 16: The KPI’s you should be tracking in your used vehicle ... · The KPI’s you should be tracking in your used vehicle operations Webinar - April 7, 2016 Jörg Höhner, Global Managing