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Pino Ferrari, WW SWG Linux Sales Worldwide Sales IBM Software on Linux Program Manager [email protected]. Pino Ferrari, WW SWG Linux Sales Worldwide Sales IBM Software on Linux Program Manager [email protected]. The IBM Open Client Solution. May 2007. Linux Market Update & Evolution - PowerPoint PPT Presentation
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®
IBM Software Group
© IBM Corporation
The IBM Open ClientSolution
May 2007
Pino Ferrari, WW SWG Linux Sales Worldwide Sales IBM Software on Linux Program [email protected]
Pino Ferrari, WW SWG Linux Sales Worldwide Sales IBM Software on Linux Program [email protected]
IBM Software Group
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Agenda
Linux Market Update & Evolution
Today’s Desktop Environment
Why Linux on the Desktop
IBM Open Client Solution
Customer Adoption
IBM Software Group
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Life SciencesResearch, drug discovery, diagnostics,
information-based medicine
Cross SectorDigital Media
IT OptimizationEnhanced Business
Resiliency & Security
Industrial
Chemical and Petroleum – Upstream Exploration
Automotive – AEIF (Automotive Engineering
Innovation Framework
Public Sector Scientific research, classified/defense,
weather/environmental sciences, Public Safety and Security, Government access
Higher Ed
Financial Services ABB (Analytical Back Bone)
Risk and ComplianceCustomer InsightPayment Systems
DistributionOpen, cost-effective platform
designed to help enhance POS operations
Businesses in All Industries are Choosing Linux
ElectronicsAdvance process technology and
manufacturing software. Help solve clients most important technical
problems
TelecommunicationsNext Generation Networks
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The Linux market is (Still) on Fire!
The sum of community innovations with the Linux operating system far exceed what any single vendor could create
0.0
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
9.0
$ B
illi
on
s
In Q306, Linux Revenue Growth was:►8X Total Server Market ►5X Windows
Source: Gartner Quarterly Statistics Rolling 4 Quarters 3Q06
Worldwide Linux Server Revenue (All Vendors) Linux market is over $7.5B Growing 5x the $19B Windows market!
Q306 YoY Revenue Growth (based on Rolling 4Q)
-10.0%
0.0%
10.0%
20.0%
Linux Windows UNIX Other TotalMarket
8X5X
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Customers are Increasing their Adoption of Linux
September 2006 Survey of readers of IBM Open Source & LinuxLine newsletter
Source: IBM Open Source and LinuxLine Survey, October 2006. Source: IBM Open Source and LinuxLine Survey, October 2006. Conducted by Unisphere Research for IBMConducted by Unisphere Research for IBM
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For each of the following Operating Systems, please indicate if your organization is increasing, decreasing or maintaining same level of use over the next 12 months ?
Customer Survey Show’s Planned Operating System Usage
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Factors Driving Linux . . .
Lower cost of Linux Linux is reliable Linux performs and scales Linux is secure Linux is about choice and flexibility Linux drives business goals
• Reduce costs• IT Simplification• Improve application service levels• Promotes innovation• Internally change business process
and drive contribution to business Linux is an excellent path to SOA and
On Demand Computing
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Reduced TCO - Increased Flexibility and Performance - Shared Infrastructure - Scalability
IBM Virtualization EngineTM PlatformEnterprise Workload Management, Usage and Accounting
Resource Management, Discovery and Mapping
NetworksStorageServer
System x and BladeCenter
Open Movement into Virtualization
Private Source Virtualization
Device EmulationRobust VC
Trusted VMT
ProprietaryVirtualization
Partner w/XenSourceto support Linux+Xen
MicrosoftVirtual Server
IBM ProductsSupported
VMWareIBM Partner
System p, z and i, Storage Network & Non-IBM systems
Open StandardIBM Advanced POWER
Virtualization, z/VM, San Volume Controller
VLAN, VIO
IBMAdvanced
VirtualizationOpen Source
Paravirtualization Tight OS IntegrationEmbraced by Novell,
and Red Hat
XenIBM Contributed
to Xen
Linux: Customers are leveraging a blend of open and private source virtualization approaches to scale savings with Linux
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IBM Linux Middleware Key enabler of missions critical solutions
#1 in Collaboration market share
New Workplace support for Linux clients
Robust, full life-cycle software development both on and for Linux
Eclipse: "Suddenly IBM is cool” - Slashdot
Mission critical for customers
#1 in Application Server market share
#1 in Portal market share
#1 scalability and performance on Linux
Apache Derby used in 70+ IBM projects
#1 systems management provider on Linux
60M user licenses of Tivoli Access Manager
Evaluation copies of IBM middleware can be downloaded from:http://www-106.ibm.com/developerworks/offers/linux-speed-start/index.html
Linux Product Matrix can be downloaded from:http://www-306.ibm.com/software/os/linux/software/index.jsp
Over 500 Linux Offerings . . .
Systems Managementand Security
Information Management & Doc Mgmt
Process & TransactionManagement
Collaboration
Software Development
Build
WebSphere DB2 TivoliRational
Run Manage
Lotus
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IBM Linux Middleware Key enabler of missions critical solutions
Over 7000 Services
Professionals
Strategic partnership with
Red Hat and Novell
Linux Runs AcrossAll IBM eServer™
Platforms
Linux Runs AcrossAll IBM eServer™
Platforms
Novell
…
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deC
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r
Sys
tem
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Sys
tem
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Sys
tem
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Sys
tem
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IBM
Glo
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Bu
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ess
an
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ech
no
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ervi
ces
Sys
tem
Sto
rag
e &
To
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tora
ge
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IBM Global Technology Services for Linux
Linux Distributions Red Hat or SUSE IBM & Non-IBM Platforms Enterprise Release
Linux SupportLine & Subscriptions
IBM selling Red Hat & Novell 1 & 3 years subscriptions WW with IBM delivered local & remote usage and defect support for Linux avail 8x5 to 24x7
Linux Training Red Hat and SUSE (LPI) On-line, On-site, Class Room Unix to Linux Quick Starts Worldwide
Linux Security Ethical Hacking Tools Selection Assessment to
Implementation
Linux Performance Performance Engineering Scalability Optimization Response Time Validation
Linux Systems Management Backup & Recovery Problem & Change Mgt Tools Selection
OrganizationProcess DataCUSTOMERSUPPLIER SUB-PROCESS
REQUIREMENTS REQUIREMENTS
INPUTS OUTPUTS
MEASUREMENTS
FEEDBACK
FEEDBACKFEEDBACK
Systems / Tools
Linux Infrastructure Server Consolidation Rollouts & Deployments Hosting Business Continuity and
recovery
Solaris
OS/2
Windows
LinuxHPUX Linux ApplicationsCustom Application DevelopmentLinux Package ApplicationsApplication Porting/MigrationApplication Hosting
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Agenda
Linux Market Update & Evolution
Today’s Desktop Environment
Why Linux on the Desktop
IBM Open Client Solution
Customer Adoption
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Evolution of desktop software
DOS
App App App
Windows 3.1
App App App
Network toolNetwork toolNetwork tool
1985-1991 1992-1996 1996-2006 2007+
Windows32
App App App
Microsoft OfficeOffice 2007
+Windows
Vista
APP
APP
APP
Microsoft progression
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Customer concerns - from Press and Analysts 1.1. Why upgrade to Vista?Why upgrade to Vista?
– Costs: software, hardware, training, deployment, value Costs: software, hardware, training, deployment, value – Existing application compatibilityExisting application compatibility– Device driver supportDevice driver support
2.2. Why upgrade to Office 2007?Why upgrade to Office 2007?– Cost, training, deployment, valueCost, training, deployment, value
3.3. Getting locked out of innovationGetting locked out of innovation– Why pay all this money for Vista while the Why pay all this money for Vista while the
whole world is going to Web 2.0whole world is going to Web 2.04.4. Why sign Microsoft Enterprise Agreement?Why sign Microsoft Enterprise Agreement?
– Can save 60% of cost of MS EA: buy a la carte. Can save 60% of cost of MS EA: buy a la carte. Say no to Buffet . . .Say no to Buffet . . .
5.5. Getting locked into proprietary formats?Getting locked into proprietary formats?– Need flexibility and choice – ODF, Linux, other Need flexibility and choice – ODF, Linux, other
open standardsopen standards– Interoperability frameworksInteroperability frameworks
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IBM Open Client Solution offers the same programming model that has been successful on the Server with Middleware – write once, run on multiple client platforms
DOS
App App App
Win 3.1
App App App
Network toolNetwork toolNetwork tool
1985-1991 1992-1996 1996-2006
2007+
Win32
App App App
MS Office
Office 2007+
Windows Vista
APP
APP
APP
Microsoft progressionLinux, Windows,
*Mac
APP
APP
APP
Client Middleware
2006+
Open alternative
*Notes 8 availability planned in the future
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Windows Vista License is 4 to 7 times More Expensive than a SUSE Enterprise Desktop 10 Subscription
Source: Microsoft, Novell, July 2006
SUSE LinuxEnterpriseDesktop 10
License/ Subscription Fee
Maintenance (per year)
Total(one year)
$500
$400
$300
$200
$100
$299
$50 N/A $50
Windows Vista
+$86
$557
Total(three years)
$600
$0
$385
$125
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SUSE Linux Enterprise Desktop 10: Provides 90% of the Functionality at 10% of the Windows Vista Price
Source: Novell, June 2006
Feature SUSE Linux
Enterprise Desktop 10 Windows Vista
Usability tested user interface Design First Methodology Extensively Tested Interface
Integrated search Beagle Vista Integrated Search
Complete Web browsing Firefox Internet Explorer
Multimedia support
RealPlayer from RealNetworks Macromedia Flash Player
Banshee F-Spot
Microsoft MediaPlayer
3-D rendered interface Xgl 3-D Graphics Aero Glass
Productivity applications OpenOffice.org w/VB support
Evolution, Tomboy Gaim
Office 2007 Outlook Express
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Desktop Cost Reduction Potential
$338
$199 RRP ($171 Enterprise)
$26
$85
$61
$28
$144
$0 Linux (no support)$50 SUSE
$179 Red Hat
Potential Desktop Cost Reduction
MS Desktop Software Costs
Windows Desktop Upgrade
Windows Server CAL
Microsoft Office
Microsoft SharePoint CAL
Microsoft Exchange CAL
Microsoft SMS CAL
Microsoft LiveComms CAL
Windows Upg, Linux, or MAC
Desktop
Lotus Notes 8
- Real-time Collab
- Messaging
- Collaboration
- Basic Document Management
-Office Productivity Editors (Compatible with MS Office files
and ODF)
-Composite Applications
IBM Open Client Solution - Desktop Software Costs
Desktop is Approx US$1069 RRP
Desktop is Approx US$144 - $323 RRP Note: All prices are approximate RRP prices in US$
70% - 90% Potential Saving
Microsoft Outlook 2007 $76
$37
SQL Server CAL $148
Ent
erpr
ise
CA
LsS
ha
rep
oin
t a
nd
Exc
ha
ng
e
$31
$68
New
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Agenda
Linux Market Update & Evolution
Today’s Desktop Environment
Why Linux on the Desktop
IBM Open Client Solution
Customer Adoption
IBM Software Group
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IBM Open Client Solution includes Software and supporting Services
* Notes 8 availability planned in the future
Lotus Collaboration Software• Notes*, Domino• Sametime• Expeditor• Productivity editors• WebSphere Portal (Express)
Software Services – delivered by LIC and ISSL
• User Segmentation• Open Client value assessment• Pilot• Application Migration• Deployment
Software Management:• Yast Tools• RH Network Tools• Tivoli for Management
Lotus Expeditor
BrowserBrowser AccessAccess& Portal,& Portal,
Connections Connections AppsApps
Lotus Notes 8Lotus Notes 8 Lotus Sametime Lotus Sametime 7.57.5
Editors Editors
RichRich ThinThin
Other
Partner, ISV or Partner, ISV or CustomerCustomer
Applications
SU SE SU SE YaSTYaST
R H N U M &PR H N U M &P
Open Open -- YU MYU M
T ivoli T ivo li Provisioning Provisioning
M anagerM anager
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“With Open Client and other initiatives, IBM's now seeking to differentiate its Lotus Collaboration Software from Microsoft's Exchange offering by stressing its multiplatform capabilities.”
IDG News Service
“IBM aims to lower cost of using Linux, Apple PCs“ Reuters
“Dana Gardner, an analyst with Interarbor said the IBM offering has promise for businesses that want more choice of user operating systems”COMPUTERWORLD
Client Collaboration: IBM’s Open Client Solution offers flexibility and choice built on open source and open standards
Lotus Expeditor
BrowserBrowser AccessAccess& Portal,& Portal,
Connections Connections AppsApps
Lotus Notes 8Lotus Notes 8 Lotus Lotus Sametime 7.5Sametime 7.5
Editors Editors
RichRich ThinThin
Other
Partner, ISV or Partner, ISV or CustomerCustomer
Applications
Choice of Operating SystemChoice of Operating System
Mac OS XMac OS XWindowsWindows LinuxLinux
SU SE SU SE YaSTYaST
R H N U M &PR H N U M &P
Open Open -- YU MYU M
T ivoli T ivo li Provisioning Provisioning
M anagerM anager
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The IBM Open Client Solution is comprised of both IBM software and IBM software services
* Notes 8 MAC OS 10 availability planned in the future** Sametime on Linux Server – Available Now
Client• Lotus Notes: RHEL4 (Notes 7),
SLED 10, Windows, Mac*• Lotus Sametime: RHEL4, NLD9,
SLED10, Windows, Mac*• Lotus Expeditor: RHEL4, SLED10,
Windows, Mac*
Server• Lotus Domino: Multiple platforms • Lotus Sametime: Multiple platforms,
Linux**• WebSphere Portal: Multiple
Platforms
Lotus Expeditor
ManagedManagedBrowserBrowser AccessAccess& Portal,& Portal,
Connections Connections AppsApps
Lotus Notes 8Lotus Notes 8 Lotus Lotus Sametime 7.5Sametime 7.5
Editors Editors
RichRich ThinThin
Other
Partner, ISV or Partner, ISV or CustomerCustomer
UnmanagedUnmanagedBrowserBrowser AccessAccess& Portal,& Portal,
Connections Connections AppsApps
Applications
The supporting Services are delivered as a services engagement by Linux Integration Center (LIC) and IBM Software Services for Lotus (ISSL)
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Lotus Notes / Domino
Lotus Notes/Domino: Messaging and Collaborative software
Key Benefits:• Secure access to e-mail, calendar and
collaborative applications• Remain productive even when disconnected• Seamless integration with collaborative
applications and business• ODF compliant document authoring tools• N/D 8 Adds support for server managed
Clients*
Sparklers:• 67 of the Fortune 100 use IBM Lotus Notes
and Lotus Domino• Notes/Domino - sold more than 130 million
licenses
* Notes 8 availability planned in the future
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Sametime -- Unified Communications & Collaboration PlatformKey Benefits:• Bring together geographically dispersed individuals • Enable faster, more informed decision making with Web
conferences• Flexible communications with VoIP• Reduce travel time and costs• Leverage embed presence awareness and instant
messaging into other apps
Sparklers:• Proven, scalable, market-leading solution - most deployed
enterprise IM solution • Over 24 companies deploying Sametime to more than 100,000
seats • 27 of the Global Fortune 50 use Sametime • 8 out of the top 10 worldwide banks use Sametime • 8 out of the top 10 U.S. pharmaceutical firms use Sametime
Lotus Sametime
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Lotus Notes: Productivity editors
Choice of Productivity Editors: IBM editors, Open Office, Microsoft Office, etc. for documents, spreadsheets, presentations
Benefits:• Leverage full-function word processing,
presentation and spreadsheet capabilities• Open attachments in context within the IBM
Notes 8 client• Export content directly to
Adobe Acrobat• Centrally provision, manage and update
Sparklers:• 12 countries, 6 regional governments in the
process of adopting ODF based policy• 50 federal agencies and state/local bodies
across the globe are using office applications that support ODF (http://opendocumentfellowship.org/government/precedent)
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WebSphere Portal
WebSphere Portal: Roles-based portal – wins against SharePoint
Benefits:• Improved operational efficiency by enabling self-
management, disconnected use• Increased organizational productivity with
improved user experience • Accelerated deployment of content, applications
and processes through SOA• Reduced costs of IT administration and
management
Sparklers:• IBM WebSphere Portal is number one in
enterprise portal software market share
• More than 4,000 customers have purchased WebSphere Portal
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Notes/Domino 8* – Server Managed Clients
BUSINESS PROCESSESBUSINESS PROCESSES
FRONT-ENDINTEGRATION
BACK-ENDINTEGRATION
Monitoring Workflows
Business Context& Activities
Collaboration Services
Interaction &Access Services
Managed ClientServices
Rich client
Browser
Mobile Clients
INFORMATIONINFORMATION
Search, Analysis Integration
Application Adapters
Data and Content
Managed ClientsManaged Clients
Single, Consistent User
Experience
* Notes 8 availability planned in the future
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Notes/Domino 8* – Benefits of Server Managed Clients
Built in Data Management & Security§ Using local and server managed encrypted
data stores§ With robust policy managed access and
control
Rich Client experience§ Disconnected use and synchronization services§ Power of client software – i.e. drag-n-drop, improved
responsiveness, UI control§ Support of new Productivity Editors (Word Processor,
Presentation, Spreadsheet)§ Componentized and Contextual§ Embedded Doc Management
Multi-Platform Client Support§ Linux, Windows and Mac OS desktops§ Leverage existing Notes, Browser, Java, Net,
C++ applications and Office documents
§ Standards-based interoperability
Extensible client platform for:§ Collaboration, including mail, calendaring and scheduling, instant
messaging, team workspaces…§ Document management§ Existing Web, Java and Lotus Notes Applications§ New Applications – IBM, Business Partners and ISV’s
No Touch Deployment – Low TCO§ Server-managed delivery of Brower or Rich Clients
to end user communities (Dynamic downloads keep Rich Clients current)
§ Centralized administration, setup and client updates (Also Backup & recovery)
§ Provision capabilities when needed – on demand
*Notes 8 availability planned in the future
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The IBM Open Client Solution Provides Real Flexibility and Choice
1. Editors: IBM productivity editors, Open Office, Microsoft Office, others2. Applications
• Choice of Rich and Thin Client applications• Access or Migrate existing applications or create new applications:
Access .Net applications using Mainsoft tool Access Windows applications from the server using Ericom or Citrix Migrate Visual Basic applications using Diamond Edge Migrate existing/create new applications using Lotus Expeditor (Eclipse RCP) Create composite applications and/or Mashups Leverage Business Partner applications
3. Operating System: Linux, Windows, Mac*4. Devices
• Laptop, Desktop, mobile devices, appliances, thin client
5. The IBM Open Client Solution Saves Money and Improves TCO* Notes 8 availability planned in the future
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IBM Open Client Solution Services* User Segmentation
• Segment the end users based on their role and associated business processes and application needs
Open Client value assessment• Hardware and Software assessment (get ready for POC/Pilot)• ISSL technical assessment for adopting the IBM Open Client Solution• A complete Linux Value Assessment (LVA) is available upon request from the
SWG that provides a complete financial assessment, includes relevant analyst / industry data, customer references / examples and is available at no-charge for qualified clients
• Microsoft License Analysis – no cost 1 or 2 day Project Liberate assessment (where available)
Pilots• Pilot mutually agreed upon set of Open Client Solution capabilities to a defined set
of users with associated metrics• 3 Models of Service – Basic, Basic Plus and Premium
Application Migration• Migrate existing applications and/or create new applications
Deployment• Deploy open client solution in production
* Delivered as a services engagement by Linux Integration Center (LIC) and IBM Software Services for Lotus (ISSL) unless other wise noted
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Agenda
Linux Market Update & Evolution
Today’s Desktop Environment
Why Linux on the Desktop
IBM Open Client Solution
Customer Adoption
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DaimlerChrysler Services FleetBoard – Uses Lotus Expeditor
Solution: Provides access to truck data, allowing for service planning and other
logistics along with clear and reliable voice communications.
Result: With the new system’s availability and scalability, FleetBoard can offer
service level agreements (SLAs) which successfully meet the needs of its clients.
The system permits constant communication between trucks and office, allowing greater efficiency and time savings, as data no longer has to be recorded manually.
Customers have complete overview of transport operations, contributing to flexibility, reliability and adherence to delivery dates.
Challenge: Provide high availability and quality telematic services that permit constant communication between trucks and offices
.
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Solution: Everyplace Deployment used to extend enterprise SOA.
At the beginning of the day, customer prospects are synchronized onto a tablet PC.
The Web application is used in front of the customer to create an insurance policy.
At end of day, the policy forms are mechanically posted
Result: Deployed for 85,000 insurance agents Execution within months Eliminated time needed to transcribe forms Fewer errors Improved customer experience
Challenge: Agents would transcribe information obtained on a customer call at the office, incurring extra time and transcription errors
Nissay Insurance mobilizes Claims Management Processing - Using Lotus Expeditor
• Basic Information• Total Premium• Amount Covered and
Option Selection
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Key Benefits : § Fewer administrative resources required at 20 locations§ All clients are updated on central servers at Höffner’s headquarters§ Administration and maintenance is more cost efficient§ Technicians can pinpoint potential server or network problems without
having personnel on site§ Reduced down time with a reliable secure end to end infrastructure
Solution:§ All 4,600 wireless Linux clients deployed with a
pre-tested, and preconfigured workstation image§ High availability clustered i5 servers§ System x servers in each store location§ Tivoli for monitoring systems & remote locations§ IBM BladeCenter server farm for Citrix § All backed up with an IBM storage solution
Challenge§ Höffner is the largest German furniture retailer§ Replace Windows client PCs at 20 retail locations deploying a secure, low cost, flexible thin client architecture with centralized servers
“If we were to install 4,600 fat clients instead of thin clients the cost would explode.”
- Ulrich Froehlich, CSP GmbH
Client Collaboration: Höffner deploying Linux based clients to replace PCs and gain advantages with costs, control, security, and flexibility
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Key Benefits*§ Enabled alternative while reducing costs § Access to existing Notes Domino applications from
any desktop (Linux, Windows) including thin clients
Solution§ IBM Lotus Notes 7 for Linux , Lotus Sametime 7.5 running on
Novell SLED 10 Linux§ Started with 10 desktops, expanded to 80, and now deploying 300 § By year-end, will be growing to 3500 and by end of 2008 to 20,000
Challenge§ Peugeot has ~75,000 Windows 2000 Professional clients§ To provide a lower expenses and easier alternative for
people who only need standard functionality§ Keep Microsoft licenses within optimal range
* Will be posted on LotuSphere website
Client Collaboration: PSA Peugeot Citroën
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Top 10 Reasons for Choosing IBM Open Client:10. Customer wants flexibility and choice 9. ISVs, VADs, SIs, Solution providers want to make more $$$ 8. Alternatives for application migration using user segmentation 7. Lower TCO – migrate from Exchange to Domino on Linux 6. Vista upgrade costs – software, hardware, training, deployment 5. 80% of the users leverage 20% of functionality! 4. Office 2007 costs – software, training, deployment; Value? 3. Save more than 60% of cost of Microsoft Enterprise Agreement 2. Government policy – open standards, ODF, Linux 1. Customer wants to innovate
In Summary
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WEB 2.0 - Quick and simple “social tools” with different functionality and business impact
Source: Forrester Research, Inc
DHTML - as in Dynamic HTML.
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