That Start Up Show gains momentum, Episode 2 Launches Exclusively on YouTube. 18 September, 2014 - Melbourne, Australia –That Start Up Show, the celebrated Australian web series filmed live at the Savoy Tavern in downtown Melbourne today hit over 36,000 views of its pilot episode released on YouTube in August, with a global reach across Europe, Asia, Canada and the USA and continuing to climb. Today Episode 2 has been released, featuring an in-depth discussion on venture capital and innovation in Australia.

The show today has been shortlisted for the inaugural 2014 OVA’s (Online Video Awards) for the Best Innovation Award. It has also garnered support from leading industry figures around the world, such as renowned Silicon Valley author and tech evangelist Robert Scoble, StartupAus founder and Google Director of Engineering Alan Noble.

Hosted by comedian and tech commentator Dan Ilic, That Start Up Show focuses on the fast-growing Australian entrepreneurial boom and the culture that surrounds it. This unique series brings together businesses, creatives, startups, VCs, capital, incubators and entrepreneurs to the public on a 6-month journey exploring the ups and downs of being a startup.

Episode 2 features Ilya Frolov (Oxygen Ventures), Tessa Court (Intelligence Bank) and Adrian Stone (Angel Cube) discussing Australia’s Venture Capital landscape, the perceived lack of funds in Australia, and examines why some bizarre sounding innovations are managing to raise capital. Gizmodo Australia makes an appearance on the show with Gizmodo Editor, Luke Hopewell interviewing That Start Up Show resident “techspert” Rambotia Jones.

Three pitchers presented their startups – Andrew Cunningham from Zarfo/RWND, Mark Parncutt from Minutely, and Alex Haggerty, whose innovative ECHO Health wearable device aimed at supporting epilepsy sufferers took out the People’s Choice and the “Pitchdown” Prizes. ECHO is a wearable device in development to help epilepsy sufferers manage medication, predict potential seizures and alert emergency contacts in the instance of a seizure.

Created by Anna Reeves, and co-produced with Ahmed Salama (LAMP) and Sally Gatenby (Larkspur Communications), the series is taking on traditional television with a one hour TV format online. With its demographic firmly in the space of online media consumption, the team hopes to bring the series to a wider audience and to build a platform to help foster Australian startup culture and innovation around the show.

“As startup entrepreneurs ourselves, we understand the often tough journey building a startup entails. We

felt the need to create a show that can be inspiring, informative but also entertaining and fun, something we

would want to watch ourselves on a Friday night. ” says Creative Director and co-producer, Ahmed Salama.

Anna Reeves, a former business affairs and brand manager for cult TV show Rockwiz in its early seasons said,

“For us, it’s also about actively engaging our audience on this journey in a unique and fun way, which adds

value and fosters connections within the amazing start up culture we have in Australia. That’s actually what

we love most about it!”

Sebastien Eckersley-Maslin, CEO of dynamic Incubator Blue Chilli, also sees the Show as an opportunity to

create meaningful dialogue on issues affecting the start up community:

“We as a start up community need to address the unique issues that our community face, so there is a clear

understanding on what we’re trying to achieve if we have any hope of changing government policy around

things such as innovation or barriers to finance. That Startup Show uses humour to create a conversation

around the deeper issues at play. In short, That Startup Show is just the start and taking the broader vision

for the show aside, it’s hilarious and I’m looking forward to the next episodes in this inaugural season.”

Episodes 3 and 4 will be filmed back to back in late October as part of StartupAus’s StartupSpring festival,

with tickets available via Eventbrite.

That Start Up Show has attracted support from industry players: vibrant tech incubator innovator Blue

Chilli, startup lawyers Clearpoint Counsel, and City of Melbourne are founding sponsors. Xero and Oxygen

Ventures have also pledged support for the series.

That Start Up Show seeks to unite the startup community, with the aim of making Melbourne, Australia

another destination startup city in the Southern hemisphere. Key community groups who’ve signed on are

Girl Geek Academy, Silicon Beach, Start Up Grind and HUB Melbourne, with inkind support from Uber.

Media partners include leading media group Startup Smart, Larkspur Communications, production house

LAMP, and post-production team Evolved Group.

Episode Links

Episode 1 - https://www.youtube.com/watch?v=9yMJ9uTIbGs

Episode 2 - https://www.youtube.com/watch?v=J_2X8cocKHk

OVA Award Listing

http://www.ovas.tv/site/shortlist.cfm

Tickets to the next episodes are available via Eventbite:

Episode 3 - http://thatstartupshow-ep3.eventbrite.com.au

Episode 4 - http://thatstartupshow-ep4.eventbrite.com.au

Follow and Share on:www.thatstartupshow.tvwww.youtube.com/tsushowwww.twitter.com/tsushowwww.facebook.com/tsushow

For more information, contact:Sally GatenbyCommunications Director0457 037 788team@thatstartupshow.tv----------------------------------------------------------

Panelist profiles

Ilya FrolovIlya is the General Manager and Investment Director of Oxygen Ventures, his focus is seeking out opportunities and investment

pitches as well as coordinating day-to-day operations. His experience consists of more than 15 years working with software

development and digital technologies, spanning financial sector, large e-commerce and mobile projects. Ilya’s expertise supports

every facet of business development, from marketing to human resources, project management to startup strategy. Oxygen Ventures

is a new digital venture capital firm founded by Larry Kestelman, founder of Dodo Communications. Having recently sold Dodo

Australia for over $200 Million, Oxygen Ventures serves as the vehicle to invest in and grow exciting new businesses.

Tessa CourtTessa has over 14 years of global technology experience in both corporates and startups. Tessa co-founded IntelligenceBank, an

award-winning online information management company that provides board portal, knowledge management and marketing

resources management solutions to enterprises. Prior to IntelligenceBank, Tessa was a member of the Executive Team at Hitwise, a

leading audience measurement firm, where she managed the global expansion of the company into Asia, the US and UK. Tessa has

been recognised as a leading technology entrepreneur, being named as a finalist in the 2013 NAB Women’s Agenda Entrepreneur of

the Year, as well as an inaugural participant in SpringBoard Enterprise’s Technology Accelerator in Australia.

Adrian StoneAdrian is the cofounder and lead investor at AngelCube, Melbourne’s first venture accelerator - founding and funding awesome web

startups. Since 2011, AngelCube has invested in more than 20 startups including LIFX, App.io and Coinjar.