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Demand side management and Renewable Energy In India: Capacity Building of CSOs

DREC PROJECT Gujarat Chapter

Findings of Consumer Perception Survey

3rd March 2012, State Level Training WorkshopPresented by- Ankur Brauah

VIKSAT, Ahmedabad

VIKSAT

Nehru Foundation for Development, Ahmedabad, Gujarat

VIKRAM SARABHAI CENTRE FOR DEVELOPMENT INTERACTION

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The Perception Survey Methodology

• Quantitative - Survey Method

• Qualitative - Focus Group Discussion

• Districts – Ahmedabad

– Kachchh

– Mahesana

– Patan

Total sample-500 HH, 200, 40%

Farmer, 50, 10%

Comm, 50, 10%

Govt, 50, 10%

Ind, 50, 10%

CSOs, 100, 20%

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General perception and awareness on Climate Change

General findings – Climate change/global warming awareness amongst

• 92.6% of total respondents, • 88% of rural respondents • 64% of uneducated

– 59% respondent see Global Warming as a priority issue

– 16% industrial respondents see it as less important issue

– 48% think that it will affect overall living of human

Response to statements – Climate change is happening- 96.8%

– Climate change is affecting everybody-96.8%

– Every individual can do something to adapt to climate change – 85%

– Living today is more important than impact of climate change-89.8%

– Climate change implications on quality of life of next generation- 85.8%

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Major inferences of RE awareness • Awareness about RE in is comparatively lower among women (70%) and uneducated

(60%) respondents (total 92%)

• Awareness about RE sources – Solar 92%– Wind 79%– Biomass-17%– Biogas – 34%– Hydro -33%

• Awareness about cost effectiveness of RE does not relate with actual use of RE equipments

• There is a gap between awareness and practice of RE sources

• Major barriers in adoption of RE– High Initial Cost – Poor After Sale Services

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Major inferences of DSM and EE • Power cut (8%) and voltage fluctuation (14%) are major supply

problems (both 29%, total 51% )

• Patan (61%) and Kachchh (60%) has more supply problem

• There is gap between awareness and use of EE products

• Nearly half of the respondents have fair idea about identification of EE products

• EE users are not satisfied with the EE products (66%)

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Gap between Awareness and Practice

Cost effectiveness of RE equipments

76

57

3137

44

19

6

30

0

10

20

30

40

50

60

70

80

Very High Comparable Low No idea

%a

ge

Awarness

Use of RE equipments

Use of EE products

86 8678

85

58

8477

7064

8192

83

0

10

2030

40

50

60

7080

90

100

Household Commercial Government Industrial Farmer CSOs

%a

ge

Awareness

Practice

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Issues of RE and EE

Cost effectiveness of RE equipment

35.5

48

4044

36

43

1924 26 24

1622

9

18 20

12

2421

36.5

1014

2024

14

0

10

20

30

40

50

60


%a

ge

Very High

Comparable

Low

No idea

EE issues in industries & commercials

Lack of proper service, 12.2%

Other, 11.0%

No incentive from govt, 18.3%

EE technology not available, 12.2%

Not aware of proper EE technology, 37.8%

High investment cost, 8.5%

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Major inferences of willingness to pay for RE

• There is a positive trend to pay for clean energy (62%)

• More proportion of respondent from Patan (84%) and Mahesana (73%) are willing to pay than Ahmedabad (18%) and Katchchh (39%)

• Among willing respondents majority (62%) are willing to pay up to 20% of additional cost

• Govt. subsidy (48%) and better R&D (46%) are expected by majority of consumers

• Credit facility for RE is known by very less numbers of consumers (37%)

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Willingness to pay and demand for REWillingness to pay for clean energy

Commercial, 78%

Government, 62%Industrial, 80%

Farmer, 54%

CSOs, 59% Household, 61.5%

Value addition required for RE

46

24

40

80

45

65

52

73

60

18

55

31

010203040

5060708090


%a

ge

Reliability

After sale services

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Annexure

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Awareness/understanding about Renewable Energy Highlights of awareness about RE

Total HH Urban Rural Uneducated Female

92% 85% 93% 82% 60% 70%

Source of RE

Solar Wind Biomass Biogas Hydro Tidal

91.51% 79.25% 16.98 % 34.43% 33.49 % 25.47%

Believes that RE can Improve Environment

Total Household Commercial Government Industrial Farmer

97.0% 95.5 100.0 % 94.0 % 96.0 % 98.0 %

Cost Effectiveness of RE Equipments

Expensive Comparable Low No idea

35.6% 18.4% 12% 34%

Awareness about RE run electric equipments and use

Awareness Use

Total Urban Rural Total Urban Rural

57.5% 78% 62% 62% 65% 45%

Reasons of not using RE equipments

High initial cost Poor Product quality

No after sale service

No financial incentive

Other reasons

47.5% 9.1% 21.2% 19.2% 17.2%

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Awareness about DSM and EE Power supply problems

Frequent power cut

Voltage fluctuation Both None Supply problem

Rural Urban

7.8% 14.4% 28.6% 49.2% 55% 49%

Power supply problem across districts

Frequent power cut Voltage fluctuation Both None

Mahesana 12 % 6 % 82 %

Patan 13 % 10 % 39 % 39 %

Ahmedabad 100 %

Kachchh 11 % 9 % 40 % 40 %

EE can reduce power bill


83% 86% 86% 92% 78% 85%

Use of EE in HH

Total Rural Urban

58% 56% 59%

Identification of EE products

Star rating BEE labeling No idea Other

Use of star rating

Rural Urban

53% 12.5% 29.5% 6% 45% 71%

Satisfaction over EE products in HH

Extremely High High Medium Low Not satisfied

7% 27% 48% 17% 2%

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Willingness to pay for clean energy Willingness to pay for Clean Energy

Total Domestic Agriculture Rural Urban

61.6% 61% 53.6% 54% 61.9%

Industrial Govt Private CSO's Educational

83.1% 60.0 % 76.3 % 53.8 % 66.7 %

Mahesana Patan Ahmedabad Kachchh

73 % 84 % 18 % 39 %

0% To 20% 20% to 30% 30% To 40% 40% To 50% 50% and ABOVE CAN'T SAY

62 % 26 % 5 % 2 % 1 % 5 %

Willingness to install solar lighting and heater

Total Rural Urban

94.5% 69.5% 25%

Barriers to adoption of renewable energy

Govt. should provided more subsidy

Invest more in R&D to improve technology

Surcharge on other sources of supply

Other

48.5 % 46 % 2.1 % 3.3 %

Awareness about credit facilities for RE

Total Urban Rural

36.6% 39.3% 23.8%

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Stakeholder’s Responses Farmers • 66% farmers use electricity and 28% uses diesel to run pump set • 98% of farmers agrees that diesel and kerosene generates air pollution• 22% farmers are using EE pump set but unable to save money as half

of the farmers are in fixed rate billing system• 64% farmers are not aware of availability of solar pump- none of them

using solar pump

Households • 60% of amongst the aware HH are using EE products • Neighbour’s choice is the priority in identifying EE products over star

rating • Saving in electricity bill is moderate for majority • Satisfaction from EE products moderate and less for majority (60%) • Only 14% HH are using RE run electric appliances • RE technology is not available for high power consuming appliances• The cost of EE products is high but durability is less, so net saving is

not substantial

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Commercial• 84% of commercials are aware of BEE labeling and star rating• 20% have conducted energy audit last 2 years • 26% have adopted one or other types of EE measures

Industries• 96% of industries are aware of BEE labeling and star rating• 66% have conducted energy audit last 2 years • 70% have adopted one or other types of EE measures

Govt. Institutions • 72% of govt. institutions are aware of BEE labeling and star rating• 20% have conducted energy audit last 2 years • 40% have adopted one or other types of EE measures

CSOs• 73 of the CSO thinks global warming is the much more important development issue • All CSOs believe promotion of RE will improve environment • 35 CSOs are working with Energy related issues • Absence of funding and lack of knowledge on the issue are major difficulty for CSOs

to work with Energy issue • 49 CSOs are unaware of Regulatory Authority and 68 are unaware that regulator is

mandated to consult CSOs and while fixing electricity tariff • 74 CSOs are interested to work with Energy issue provided support

Stakeholder’s Responses

Documents

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