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INTEROFFICE MEMORANDUM
TO: MR. RICHARD PURVIS
FROM: EDUARDO TEIXEIRA - MANAGERIAL LEADERSHIP CONSULTANT
SUBJECT: ANALYSIS OF SITUATION
DATE: 1/15/2011
CC:
Dear Mr. Purvis,
After analyzing the facts observed during the last few days we present here the required
feedback on the matter, as well as some suggestions that should be considered and perhaps
implemented in order to improve operations and employees morale.
We could not start this analysis without mentioning that some of the approaches that were in
use in the company and created by you are great examples of the systemwide rewards, which
satisfy the principles of Maslows hierarchy of needs theory which proposes that humans are
motivated by multiple needs and those needs exist in hierarchical order (Daft, page 229), such
as physiological, safety, and belonging which are satisfied in sequence. Once a need is satisfied
the next higher need is activated generating the feeling of fulfillment in the employees, what
was apparently the case prior to Mr. McCarthys tenure, since the staff worked their shifts
harmonically.
Mr. McCarthys approach, which basically constitutes a managerial style - its clear that he is
clearly primarily focused on reaching the goals he has established and by the way with
extraordinary commitment of his part -- but in making use of any means he finds necessary and
going to extremes - frequently without showing any concern to his subordinates needs - he has
unfortunately created an ambiance of discontentment and chaos. He seems to have the
initiative necessary to implement the results desired, but unfortunately denotes a high level of
perceptual distortions toward his subordinates and has yet to develop his skills as a leader.
In case you would like to keep Mr. McCarthy in charge, we would advise you to suggest him
that he should start using a different approach immediately in order to change the recent
ambiance of uncertainty and dissatisfaction created among the employees to improve morale
and so doing start trying to achieve his goals using a change of paradigm .
He should be advised that henceforth he should start a new personal program in order to
develop his skills as a leader, simultaneously trying to work in unison with the whole team; like
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coaches, executives need to be excellent listeners, able to evaluate the characteristics of the
people they manage. They need to be able to work in different ways, with different people, and
different places. They need to be visionary and able to communicate that vision with
confidence to those who are charged with executing it ( Khosh, page 12 ).
He should immediately reinstate all the benefits provided by the company to the employees
prior to the changes implemented and then be suggested to adopt a servant leader approach
where leaders transcend self-interest to serve the needs of others, help others grow and
develop, and provide opportunity for others to gain materially and emotionally ( Daft, page 176
).
Mr. McCarthy should be instructed to try to reduce costs without disrupting his team morale,
he should pursue cutting the expenses objectively but using a different approach, attempting
to find new suppliers for example, that would provide the same quality of products by
negotiating deals - such as buying larger quantities to lower the price - which shouldconsequently result in substantial economy for the company. In the same lines, a program of
suggestions could be created in order to get ideas to reduce costs in operations for instance,
where the employees having their suggestions adopted would receive a small reward, such as a
gift card, such program could work as an attempt to recreate a feeling of belonging . Also, the
employees show clear signs that they feel theyre not being treated fairly, equity theory
proposes that people are motivated to seek social equity in the rewards they receive for
performance, and when they believe they are not being treated fairly and equitably, motivation
will decline ( Daft, page 237), we could also make use of the expectancy theory which is based
on the idea that a persons motivation is contingent upon his or her expectations that a given
behavior will result in desired reward ( Daft, page 251), so reward programs as simple as theemployee of the month - could be created in order to motivate the employees to comply with
the companys standards of attendance, quality of performance, cleanliness, etc.
On the operational aspects, he should revise the resizing of the portions that were made in
order to check whether or not they would be prejudicial to the business, bearing in mind that
any changes to be taken on major issues should be first communicated to the main stockholders
in order to get approval, unless instructed otherwise.
We believe, Mr. Purvis, that you have a much better understanding of human needs and we
admire your approach towards your employees, with the incentives you started to develop and
the manner that, in seven years, you were able to create an ambiance of collaboration in your
team.
Now, since things have taken a wrong turn, you have to make sure that the right measures be
taken so that your employees will start to perform with the same enthusiasm as before. So we
advise you to coach Mr. McCarthy also with the use of the concepts of empowerment , helping
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employees find value and meaning in their jobs and creating an environment where people can
flourish ( Daft, page 252), so he will be able to acquire the skills necessary in order to achieve
his objectives in a proper manner without any detriment to the staffs morale, because when
people are fully engaged with their work, satisfaction, performance, and profits increase.
I presented here a couple of suggestions based on theories of leadership that you might be
willing to apply, I believe they would be of great help for your company and staff, if you have
any question dont hesitate to contact me.
Yours cordially,
Eduardo Teixeira
Managerial Leadership Consultant
.
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References
Daft Richard L. (2008). The Leadership Experience Fourth Edition. South-Western
Kosh, Mary, (2005, July) The Confidence game. Harvard Business Review; Vol. 83 Issue 7/8, p41-
50, 8p.
Retrieved October 9, 2010, from Empire State College Library Website:
http://web.ebscohost.com.library.esc.edu/ehost/